big on mobile, big on facebook. how the european super startups did it
DESCRIPTION
Keynote Appdays. November 2014. Paris Découvrez comment les géants du mobile ont rencontré succès et réussite grâce à la plateforme Facebook. Apprenez comment Deezer, Blablacar et Edjing ont construit leur succès sur la plateforme Facebook. Facebook offre une variété de produits qui permettent aux développeurs de se concentrer sur ce qui est le plus important: leur app (conférence partenaire).TRANSCRIPT
MOBILE IS NOT A TECHNOLOGY
MOBILE IS A CONSUMER BEHAVIOUR
2 BillionMobile devices will be shipped this year
170
79%
0.0
5.0
10.0
15.0
20.0
25.0
30.0
35.0
Dec-2012 Feb-2013 Apr-2013 Jun-2013 Aug-2013 Oct-2013 Dec-2013 Feb-2014
Time Spent on Mobile Retail Sites vs. Apps(Billion Minutes)
Mobile web Apps
408MBy end of 2013
BUILD GROW MONETIZE
PHYSICAL SERVERS
LOAD BALANCING
DATABASE BINDINGS
RESTful API
ROUTING
MIDDLEWARE
APP SECURITY
APP BUSINESS LOGIC
NETWORKING
CACHING
DATA MODELS
USER SESSIONS
SOCIAL
PUSH NOTIFICATIONS
FILES
UI BINDINGS
PHYSICAL SERVERS
LOAD BALANCING
DATABASE BINDINGS
RESTful API
ROUTING
MIDDLEWARE
APP SECURITY
APP BUSINESS LOGIC
NETWORKING
CACHING
DATA MODELS
USER SESSIONS
SOCIAL
PUSH NOTIFICATIONS
FILES
UI BINDINGS
YOUR APP
PARSE
YOUR APP
Parse Core Parse Push Parse Analytics
Parse Core Parse Push Parse Analytics
Up to 30
requests/sec
P
Up to
1,000,000
recipients
P
Unlimited
Data Points
80%Top grossing U.S iOS & Android
apps use Facebook Login
#1
7 Billion
GROW
Message Dialog
Mobile Like Button
2,7 million
77%
Install Audience Network SDK
Get Paid MonthlyPlace Ad Units in your App
Banner Interstitial Native
Top Notch
+37%
Fb.me/start
