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MAXIMUM ENGAGEMENT ACROSS ALL MEDIA EFFECTIVE OCTOBER 1, 2014 Retail Advertising (406) 657-1370 Classified Advertising (406) 657-1212 Online/Digital Advertising (406) 657-1340 401 N. Broadway Billings, Montana 59101 DIGITAL OMNITURE ONLINE DATA: OCTOBER 2014 Omniture is the highest graded online traffic measurement in the industry. omniture.com 2.9% 4.9.% 67.1% 3.6% 3.4% 14. 1% HOW DO PEOPLE COME TO BILLINGSGAZETTE.COM ? AVG. PAGE VIEWS .............................................. 10,598,539 AVG. MONTHLY UNIQUE VISITORS .............. 3,411,447 AVG. DAILY VISITORS .............................................. 139,100 FACEBOOK FANS (AS OF JANUARY 2014) BILLINGS GAZETTE.COM ONLY................. 50,361 MOBILE PAGEVIEWS........................................... 8,405,990 Ad Size: 320 x 50 LEADERBOARD AD 728 PIXELS WIDE X 90 PIXELS HIGH BIG AD 300 PIXELS WIDE X 250 PIXELS HIGH WEATHER BUG 88 PIXELS WIDE X 31 PIXELS HIGH TILE AD 120 PIXELS WIDE X 90 PIXELS HIGH PAGE MARKER 220 PIXELS WIDE X 90 PIXELS HIGH REACH 89% * OF THE BILLINGS MARKET. NOW, THAT’S HUGE. In print, online and via mobile technology, more people turn to The Billings Gazette than any other media. And when we include adults who say they “use” the newspaper, we reach an incredible 89% of the Billings Market every single week. We reach all age groups with a blend of print and Internet that is unmatched by any other local media. *Billings Gazette Audience Report by Thoroughbred Research January-December 2012 Omniture® SiteCatalyst® is now Adobe® SiteCatalyst®, powered by Omniture®. Adobe SiteCatalyst provides marketers with actionable, real-time web analytics intelligence about digital strategies and marketing initiatives. Adobe SiteCatalyst helps marketers quickly identify the most profitable paths through a website, segment traffic to spot high-value web visitors, determine where visitors are navigating away from the site, and identify critical success metrics for online marketing campaigns. Adobe SiteCatalyst is part of the Adobe® Online Marketing Suite of applications for online business optimizations. Retail Advertising (406) 657-1370 Classified Advertising (406) 657-1212 Online/Digital Advertising (406) 657-1340 401 N. Broadway Billings, Montana 59101 BILLINGS GAZETTE & BILLINGSGAZETTE.COM PRINT EXCLUSIVE 35% 25% 39% 64% 43% DIGITAL EXCLUSIVE 9% 18% 12% 4% 11% PRINT + DIGITAL 46% 40% 30% 17% 30% USE NEWSPAPER 8% 1% 8% 5% 6% TOTAL REACH 98% 84% 88% 90% 89% Billings Gazette Audience Report by Thoroughbred Research, January 2012- December 2012 AGE GROUP 18-29 30-39 40-59 60+ TOTAL REACH ENGAGE 89% DIGITAL ADVERTISING RATES 2014-2015 DIGITAL

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Page 1: BILLINGSGAZETTEbloximages.chicago2.vip.townnews.com/billings... · Retail Advertising (406) 657-1370 Classified Advertising (406) 657-1212 Online/Digital Advertising (406) 657-1340

MAXIMUM ENGAGEMENT

ACROSS ALL MEDIA

EFFECTIVE OCTOBER 1, 2014

Retail Advertising (406) 657-1370 Classified Advertising (406) 657-1212Online/Digital Advertising (406) 657-1340

401 N. Broadway Billings, Montana 59101

D I G I TA L

WEBSITE DESIGNED BY

OMNITURE ONLINE DATA: OCTOBER 2014Omniture is the highest graded online traffic measurement in the industry. omniture.com

2.9%

4.9.%

67.1%3.6%

3.4%

14. 1%

HOW DO PEOPLE COME TO BILLINGSGAZETTE.COM ?

AVG. PAGE VIEWS ..............................................10,598,539

AVG. MONTHLY UNIQUE VISITORS .............. 3,411,447

AVG. DAILY VISITORS ..............................................139,100

FACEBOOK FANS (AS OF JANUARY 2014)

BILLINGS GAZETTE.COM ONLY ................. 50,361MOBILE PAGEVIEWS ........................................... 8,405,990

Ad Size: 320 x 50

LEADERBOARD AD • 728 PIXELS WIDE X 90 PIXELS HIGH

BIG AD300 PIXELS WIDE X 250 PIXELS HIGH

WEATHER BUG88 PIXELS WIDE X31 PIXELS HIGH

TILE AD120 PIXELS WIDE X90 PIXELS HIGH

PAGE MARKER220 PIXELS WIDE X90 PIXELS HIGH

REACH 89%* OF THE BILLINGS MARKET. NOW, THAT’S HUGE.In print, online and via mobile technology, more people turn to The Billings Gazette than any other media. And when we include adults who say they “use” the newspaper, we reach an incredible 89% of the Billings Market every single week. We reach all age groups with a blend of print and Internet that is unmatched by any other local media.

*Billings Gazette Audience Report by Thoroughbred Research January-December 2012

Omniture® SiteCatalyst® is now Adobe® SiteCatalyst®, powered by Omniture®. Adobe SiteCatalyst provides marketers with actionable, real-time web analytics intelligence about digital strategies and marketing initiatives. Adobe SiteCatalyst helps marketers quickly identify the most profitable paths through a website, segment traffic to spot high-value web visitors, determine where visitors are navigating away from the site, and identify critical success metrics for online marketing campaigns. Adobe SiteCatalyst is part of the Adobe® Online Marketing Suite of applications for online business optimizations.

Retail Advertising (406) 657-1370 Classified Advertising (406) 657-1212Online/Digital Advertising (406) 657-1340

401 N. Broadway Billings, Montana 59101

BILLINGS GAZETTE & BILLINGSGAZETTE.COM

PRINT EXCLUSIVE 35% 25% 39% 64% 43%

DIGITAL EXCLUSIVE 9% 18% 12% 4% 11%

PRINT + DIGITAL 46% 40% 30% 17% 30%

USE NEWSPAPER 8% 1% 8% 5% 6%

TOTAL REACH 98% 84% 88% 90% 89%

Billings Gazette Audience Report by Thoroughbred Research, January 2012- December 2012

AGE GROUP 18-29 30-39 40-59 60+ TOTAL REACH

ENGAGE 89%

DIGITAL ADVERTISING RATES 2014-2015

D I G I TA L

WEBSITE DESIGNED BY

Page 2: BILLINGSGAZETTEbloximages.chicago2.vip.townnews.com/billings... · Retail Advertising (406) 657-1370 Classified Advertising (406) 657-1212 Online/Digital Advertising (406) 657-1340

401 N. BROADWAYBILLINGS, MT 59101MAILING ADDRESS:P.O. BOX 36300BILLINGS, MT 59107-6300

(406) 657-1340(800) 543-2505, EXT. 1340

BILLINGSGAZETTE.COM

BILLINGSGAZETTE.COM IS THE #1 MOST-VISITED LOCAL WEBSITE IN MONTANA AND NORTHERN WYOMING WITH MORE THAN 3,411,447* AVERAGE MONTHLY VISITORS.

GAZETTE DIGITAL SOLUTIONS IS YOUR SOURCE FOR ALL YOUR ONLINE

MARKETING NEEDS.

DIGITAL AD DEADLINES

S TA N D A R D A DV E R T I S I N G R AT E SCONTENT TARGETING POSITIONS: Homepage, ROS, Local News, State News, Wyoming News, Crime, National News, Sports, GPS, Outdoors, Business, Enjoy, Weird News, Obits, Features, Classified, Jobs Page, Wheels For You, Homes, Rentals

GEOGRAPHICAL TARGETED ADVERTISING: Deliver your Ad Impressions to key zip codes.

AUDIENCE EXTENSION: Deliver your message to any targeted audience anywhere in the country.

BIG AD $12 PER THOUSAND

LEADERBOARD $8 PER THOUSAND

MOBILE BANNERS $12 PER THOUSAND

MOBILE BIG AD $20 PER THOUSAND

BULLETIN $75 PER DISPLAY AD

D I G I TA L M A R K E T I N G

KEY ITEMS TO CONSIDER WHEN INVESTING TIME AND MONEY IN THIS NEW DIGITAL AGE:

LEARN HOW TO HARNESS THE POWER OF THE INTERNET FROM ONE

OF OUR HIGHLY-QUALIFIED DIGITAL SALES EXECUTIVES.

ADVERTISE ON THE MOST VISITED LOCAL WEBSITE IN MONTANA AND

WYOMING TO A HIGHLY-ENGAGED, SUBSCRIPTION-BASED, AFFLUENT

AUDIENCE.

STANDARD

• HOW YOUR LOCAL BUSINESS CAN COMPETE ON THE INTERNET.

• THE LATEST ONLINE MARKETING TRENDS INCLUDING MOBILE, iPAD, SEARCH ENGINES, DIRECTORIES AND VIDEO.

• HOW YOUR BUSINESS CAN APPEAR HIGHER ON GOOGLE AND YAHOO SEARCH RESULTS.

• HOW CONSUMERS USE THE INTERNET FOR RESEARCH AND SHOPPING. ARE YOU GETTING YOUR FAIR SHARE?

• HOW TARGETED E-MAIL LISTS ARE BEING USED AS MARKETING TOOLS.

• HOW YOUR BUSINESS CAN GET DIGITAL EXPOSURE WITHOUT HAVING A WEBSITE.

• HOW YOU CAN USE SOCIAL MARKETING TO GROW YOUR BUSINESS.

• IS YOUR WEBSITE MOBILE COMPATIBLE?

START DATE DEADLINE

SUNDAY TUESDAY 5:00 PM

MONDAY TUESDAY 5:00 PM

TUESDAY WEDNESDAY 5:00 PM

WEDNESDAY THURSDAY 5:00 PM

THURSDAY FRIDAY 5:00 PM

FRIDAY MONDAY 5:00 PM

SATURDAY TUESDAY 5:00 PM

*SOURCE ADOBESITECATALYST OCTOBER 2014

B A N N E R A D VO L U M E PA C K A G E S

BILLINGSGAZETTE.COM BANNER: 100,000 IMPRESSIONS .................................................................................................................................$800

BILLINGSGAZETTE.COM BANNER: 75,000 IMPRESSIONS ...................................................................................................................................$575

BILLINGSGAZETTE.COM BANNER: 50,000 IMPRESSIONS ...................................................................................................................................$400

H I G H F R E Q U E N C Y A DV E R T I S I N G WEATHER BUG: SHARE OF VOICE ........................................................................................................................$500/PER MONTH (5 ROTATIONS)

PAGE MARKER: SHARE OF VOICE ........................................................................................................................ $600/PER MONTH (6 ROTATIONS)

CLASSIFIED TILE AD ................................................................................................................................................ $175/PER MONTH (10 ROTATIONS)

M O B I L E B A N N E R S MOBILE/APP BANNER: 100,000 IMPRESSIONS .....................................................................................................................................................$1,200

MOBILE/APP BANNER: 75,000 IMPRESSIONS .......................................................................................................................................................... $900

MOBILE/APP BANNER: 50,000 IMPRESSIONS ............................................................................................................................................................$600

V I D E O B A N N E R A D PA C K A G E S

BILLINGSGAZETTE.COM VIDEO BANNER: 160,000 IMPRESSIONS ................................................................................................................$1,800

BILLINGSGAZETTE.COM VIDEO BANNER: 80,000 IMPRESSIONS .....................................................................................................................$900

BILLINGSGAZETTE.COM VIDEO BANNER: 50,000 IMPRESSIONS .....................................................................................................................$700

BILLINGSGAZETTE.COM VIDEO BANNER: 30,000 IMPRESSIONS .....................................................................................................................$500

H I G H I M PA C T D I G I TA L A DV E R T I S I N G

PAW- OWN BILLINGSGAZETTE.COM HOMEPAGE ....................................................................................................................................$1000/DAY

CENTERSTAGE AD: BILLINGSGAZETTE.COM ..............................................................................................................................................$1000/DAY

FLOAT BAR: BILLINGSGAZETTE.COM ............................................................................................................................................................... $500/DAY

MOBILE INTERSTITIAL ............................................................................................................................................................................................ $500/DAY

M A R K E T P L A C E

PACKAGE MP1 .......................................................................................................................................................................................................................$650

PACKAGE MP2 .......................................................................................................................................................................................................................$350

PACKAGE MP3 .......................................................................................................................................................................................................................$175

D I G I TA L S E R V I C E S

CONTEST MARKETING ..........................................................................................................................................................................$1,000 OR QUOTE

SOCIAL MEDIA SOLUTIONS ............................................................................................................................................................................$99/MONTH

WEBSITE SOLUTIONS - ASK YOUR SALES CONSULTANT ...........................................................................................STARTS AT $99/MONTH

MOBILE WEBSITE SOLUTIONS ..............................................................................................................................................STARTS AT $24/MONTH

DIGITAL BOOST PROFILE PAGE ....................................................................................................................................................................$39/MONTH

D I G I TA L A DV E R T I S I N G R AT E S

D I G I TA L A DV E R T I S I N G PA C K A G E S

Please allow 3 business days for ad design.

WE OFFER A FULL SUITE OF DIGITAL

PRODUCTS, INCLUDING WEBSITE

DEVELOPMENT AND MAINTENANCE,

ONLINE VIDEO ADVERTISING, DISPLAY

BANNER ADS, HOME PAGE TAKEOVER

(PAW), MARKETPLACE,TODAY’S DEALTM,

BULLETIN, SEO, SEM MOBILE, PLUS

WEBSITE DESIGN AND MANAGEMENT

AND SOCIAL MEDIA SOLUTIONS.

LET US SHOW YOU HOW WE CAN

HELP YOUR BUSINESS GROW IN

THE DIGITAL AGE. VISIT US AT

GAZETTEDIGITALSOLUTIONS.COM TO

LEARN MORE.

D I G I TA L

WEBSITE DESIGNED BY

-Add $3 per thousand for content or geographical targeting.

D I G I T A L B O O S T P R O G R A M :*$39 of your advertising investment will go toward “Digital Boost”. This feature will give your business and advertisement a digital presence. Maximum of one $39 “Digital Boost” charge per customer each month.

CREATIVE SERVICE CHARGES: Creative service fees may apply. Ask your sales consultant for details.