billing and coding for maximum reimbursementtexas.aoa.org/documents/tx/2016 pcs/handout - morning...
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Billing & Coding for Maximum ReimbursementIn the new healthcare paradigm
Peter J. Cass, OD
Practice Compliance Solutions
Peter J. Cass, OD - Disclosures• Owner, Beaumont Family Eye Care Beaumont Texas• Vice President, Optometric Business Solutions • Sec/Tres TOA, Chair HIT Committee• AOA Health Information Exchange Workgroup• Consultant for ophthalmic companies: Alcon, Bausch +
Lomb, Crystal PM, Diopsys, Solution Reach, Katena, Lipflow• Shareholder Essentia• Lecturer for Professional groups: Vision Source, Vision West,
ECPN, PERC, Vision Trends, Vision West, TSO, others Consulting companies: ClienmanUniversities: RSO, UHCO, UAB, othersState associations: TOA, and over 20 others
Opportunities in Wellness Care• Population growth• 31% of children 6-16y/o haven’t had an eye exam in the last
24 months (Pediatrics)• Prevalence of vision disorders up 150% over the past 10
years• HUGE rural OD manpower shortage
Opportunities in Service• Online threats are REAL, but still only a percentage of
patients will buy on-line• The larger percentage of patients will always favor a private
practice doctor• The larger percentage of patients will always know that $29
or $40 eye examinations are not what they want for themselves or their family
Opportunities in MEDICAL Care• 70 million Boomers by 2030• Obesity sits at 33% - expected to hit 50% by 2020• 2011 – 9% of US population diabetic• 1:3 children born after 2000 expected to become diabetic• 21% increase in glaucoma• 70% increase in legal blindness by 2020• Prevalence of AMD through the roof
How can we tap into that?• Offer comprehensive care – wellness and medical• Offer individualized care – not generic care•Manage, not inappropriately refer your medical care• Be creative and aggressive in ophthalmic product options• Offer exceptional customer service • Be more efficient.
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Did John make you sad about the future of Vision Care?
Let’s fix it! Efficiency can make a difference
Keys to Efficiency• Scheduling• Training• Technology• Delegation
Average Practice• Patients Per hour 1.2
• Gross Per Patient $306.00
• Gross Per Day $2,500.00
Scheduling
AM14
Comp
PM16
Comp
AM8
Short
PM8
Short
Production
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Scheduling• Start out small• Change your schedule templates• Add 1 in the AM &
Add 1 in the PM• Utilize your staff
How long does an exam take
• 15 min check in (no forms so usually less)• 15 min work up
(usually less than 10)• 15 min exam
(usually less than 10)• 15 min optical
How long should an exam take• Prima Eye Group has looked into this, applying Disney
Institute studies to eye care• If the visit takes too long, patients get anxious • Varies from person to person •Willingness to spend declines with time• Office visits should probably be between 15 and 60 mins • Start getting anxious at 45 min mark
Routing Slips
• Control flow•Write Quick notes
Patient Satisfaction
• 96% Excellent or very good
Staff
• You may need more staff• I have 9 (2 assistants)1 COA who works up1 COA to assist
•21% staffing
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Staff
•Hire Personality
•Hire Intelligence
• Train everything else
Training makes all the difference
Staff Training Staff Training
What do you have to do?
Texas Optometry Act Sec. 351.353. INITIAL EXAMINATION OF PATIENT.
To ensure adequate examination of a patient for whom an optometrist or therapeutic optometrist signs or causes to be signed an ophthalmic lens prescription, in the initial examination of the patient the optometrist or therapeutic optometrist shall make and record, if possible, the following findings concerning the patient's condition: (1) case history, consisting of ocular, physical, occupational, and other pertinent information; (2) visual acuity; (3) the results of a biomicroscopy examination, including an examination of lids, cornea, and sclera; (4) the results of an internal ophthalmoscopic examination, including an examination of media and fundus; (5) the results of a static retinoscopy, O.D., O.S., or autorefractor; (6) subjective findings, far point and near point; (7) assessment of binocular function; (8) amplitude or range of accommodation; (9) tonometry; and (10)angle of vision, to right and to left.
Minimum Competency
Minimum1) History2) Visual Acuity3) Biomicroscopy4) Internal ophthalmosmoscopy5) Retinoscopy6) Subjective refraction7) Binocular vision8) Amplitude of accommodation9) Tonometry10) Angle of vision
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Procedures done by StaffTypical Office
1) History
2) Visual Acuity
3) Auto Retinoscopy
4) Tonometry
My office
1) History, HPI, CC, Ocular, 2) Med history3) Social, Family4) Meds, Allergies5) ROS6) Lensometry7) AR / AK8) Optomap9) Visual Acuity
Procedures done by StaffTypical Office My office
• Tonometry • Binocular vision• Pupils• Cover Test• Visual Fields• Color• Stereo • Mental Status• Height / Weight• Blood Pressure• Dilation
Procedures done by StaffTypical Office My office
• Topography• External Photography• Fundus Photography• VF• OCT• Pachymetry• Specular Microscope• VEP / ERG• CL assessment• CL follow up
Minimum Competency (Exam for an established patient)
• Not specified“To ensure adequate examination of a patient for whom an optometrist or therapeutic optometrist signs or causes to be signed an ophthalmic lens prescription, in the initial examination of the patient the optometrist or therapeutic optometrist shall make and record, if possible, the following findings concerning the patient's condition:”
Lets talk Technology
Technology
• Need Equipment
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Utilize technology in Pretesting• Auto Refraction / Auto Keratometry
Utilize technology in Pretesting• iCare tonometry
Utilize technology in Pretesting• Optos
Technology• Need EHR• Customize
Technology• Integration
EHRs• Scribing• Auto prompting• Auto fill
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Patient Education• Staff can help• Letters
Delegation
Pre - Dilation• Phenylephrine
Cyclopentolate• Train staff when to use
Have staff prepare exam room• Set Refractor
• Open Chart
• Review Chart
Dilation• Have staff do it• Leave them in the room
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Samples• Staff can pass these out
Handoff - CLs
Handoff - Spectacles Special Testing• External Photos• Internal Photos• Topography• GDx• VF• OCT• IOP• Pachymetry• Specular Microscopy
Soft CLs Fits• Pull lenses• Trouble shoot soft fits• Order trials
RGP CLs Fits• Pull and prep RGP lenses• Clean and store RGP lenses• Document• Order
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CL Follow ups
• Staff can do it•Who cleans your teeth?
Letters• Staff can write
• Staff can print
• Just review & sign
Referrals• Staff can make and return phone calls for you
Patient Forms
Pharmacy Calls Other efficiencies
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Economics• Adding 2 Per day$300 per patient$12,000 Gross per month
• $3,600 NET per month!
• Or free up ½ day
Did John make you sad about the future of Medical Care?
Let’s fix it! Practice like a doctor
Optometry’s Opportunities• Are you prescribing like a doctor?AntibioticsAntihistamine / Mast cell stabilizersSteroidsProstaglandin AnalogsImmunosuppressants
So, Who Is Taking Care of Eyes?• 82% of physicians writing prescriptions for ophthalmic drugs
were NON-EYE CARE PRACTITIONERS!!!!!• Non-eye doctors write more glaucoma scripts than
optometrists• Non-ophthalmic MDs write more ocular allergy medications
than optometrists• Optometrists see 70% of the patients and in general
prescribe only 10-20% of all meds
E-Prescribing• E-Prescribing makes it easy• Pick the med, E-prescribing system shows complete name, dosage strength, strength units, dosage form, and route of administration information
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“Sampling” Meds Hurts Your Practice
• Significantly reduces patient compliance•Minimizes the doctor image associated with the “power of
the pad”• Fails to support the corporate sponsors who help us• Script your patients, sample your family
Ocular allergy diagnosis• Self-diagnosed / self-medicated with only marginal success• Studies say prevalence of 15-25% (some say 40%)• Signs & Symptoms:Conjunctival injection (mild to moderate)Chemosis (moderate)ItchingTearingwhite mucus“Glassy appearance”
Ocular allergy treatment• Be the doctor who makes a difference for the patient• Lots of optionsBepreveLastacaftPazeoAlrex / LotemaxPrednisoloneDurezolTopical cyclosporine
•Write a script! Don’t sample!
Ocular allergy follow up•Minimal follow up needed• Improvement much better than with OTC drops• Patients will remember who treated them• Patients will refer others• Patients more likely to return for other care
Glaucoma medications• Don’t be afraid to prescribe• 82% of prescribers are NON-EYE CARE PRACTITIONERS!• Lots of optionsAlpha AgonistsBeta blockersCAIsMioticsCombinations
• Prostaglandin analogs safe, effective, well tolerated
Dry Eye Medications & Follow up• Patients are symptomatic and looking for someone to help• Huge potential for your practice•Medication optionsTopical Cyclosporine Steroids
• Give them an OTC recommendation and you might as well give them a referral to your colleague down the road• Actual treatment requires follow up (and you can bill for it!)• Patients will appreciate it and refer others
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FIRST QUESTION:• How Comfortable Are You Diagnosing Retinal And Optic
Nerve Disorders? I’m better than Mark Dunbar, Diane Schektman, and Bill
Jones all combinedI’ve actually seen diabetic macular edema and may know
it if I see it againI haven’t had a call from an attorney….yetI’m pretty good with a Welch-Allyn direct - when the
bulb is workingI’m pretty sure my OptoMap has me covered!
SECOND QUESTION• How many of these do you see each month? (or miss!) GlaucomaARMDCystoid Macular EdemaDiabetic RetinopathyCentral Serous RetinopathyIdiopathic Epiretinal MembraneMacular CystOptic Nerve DrusenAnterior Ischemic Optic NeuropathyPigment Epithelial DetachmentPeripheral retinal holeLamellar macular hole
THIRD QUESTION:• If you did see them, which ones need a referral to ophthalmology?GlaucomaARMDCystoid Macular EdemaDiabetic RetinopathyCentral Serous RetinopathyIdiopathic Epiretinal MembraneMacular CystOptic Nerve DrusenAnterior Ischemic Optic NeuropathyPigment Epithelial DetachmentPeripheral retinal holeLamellar macular hole
FOURTH QUESTION
•Since The Answer Is Almost None - WHO Are You Making Rich?Retina Specialist - badGlaucoma Specialist - worseGeneral Ophthalmologist – the worstAll the above - unspeakable
•Or…YOU!!!!
How to increase medical care?• Quack Like A Duck
• Say you take care of the medical aspects of eye care everywhere – office, website, brochures, business cards
•Most importantly, tell your PATIENTS and medical colleagues what you do
Get Copies of Medical Insurance Card
• Tells your patient you do medical!• Allows your patient to better utilize their health care
benefits• At a minimum, lets you know what you’re missing out on• Lets you know what plans you want to be on
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How Do I Build A Medical Practice?
• Grow Like A Duck
• Invest in knowledge and technology
• You ultimately learn by doing
• Associate with other ducks –optometrists are your friends
• Learn patience…remember our profession has brainwashed most of you and tried to make an art out of NOT acting like physicians
How Do I Build A Medical Practice?
• You Become A Duck!
• Most importantly in your mind and then in your patient’s minds
• Patients refer like patients!
• Medical builds optical
• Optical builds medical
How Do I Build A Medical Practice?
• First, to quote Dr. Craig…decide to be a modern eye doctor. A modern eye doctor treats allergies, abrasions, infections, ulcers, trauma, hordeola, glaucoma, retinal disorders or any other condition that walks into their office; performs minor surgery; takes care of their patients after hours
A modern eye doctor understands there is more to medical eye care than dry eyes and allergies
How Do I Build A Medical Practice?
• NEXT, STOP GIVING AWAY YOUR EXPERTISE AND START CHARGING FOR PROFESSIONAL SERVICES LIKE OTHER PHYSICIANS DO
How Do I Build A Medical Practice?
• Last, possibly most important, • learn the difference between a vision examination and a
medical examination
How Do I Build A Medical Practice?
• Difference between vision and medical exam based on symptoms, signs and physician direction• What STARTS as a vision exam can turn into a medical exam•Medical exam is symptom oriented – no expected or routine
set of tests performed•Medical exam is “a la carte” – does not include refraction,
screening anything, or any additional testing (unless bundled)• LOTS OF TIME WILL BE SPENT ON THIS LATER TODAY
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How Do I Build A Medical Practice?
•Medical exam is not limited to Medicare
• Self-pay (quit judging your patient’s pocketbook!)• Medicaid• Health Insurance
• STOP GIVING AWAY MEDICAL CARE!!!
Developing a FULL SCOPE Practice
1. Aptitude2. Attitude3. Access4. Accessories
APTITUDE• You already have most of it…what you don’t have is readily
available for you to learn
HINT 1: Review, educate
HINT 2: Genetic predisposition is not required
HINT 3: Use your lifeline…Call a friend!
• Few things go south by tomorrow…
• Invest in your ability to provide medical care
ATTITUDE• DOCTORS treat disease with medicine• DOCTORS order laboratory tests, x-rays, imaging studies• DOCTORS do surgery (of some sort)• DOCTORS touch patients• DOCTORS OBSERVE, DIAGNOSE AND TREAT• DOCTORS take responsibility for their patients in ALL ways
and at ALL times• DOCTORS MAKE MONEY FOR WHAT THEY DO!
Bad attitudes….• EFFECTS OF UNNECESSARY REFERRALS• If patients can’t count on you to take care of their infections,
abrasions, inflammations, glaucoma, cataracts and diabetic issues…they often won’t count of you to take care of their glasses and contact lens care• ONE patient lost from a stolen referral over five years costs
the average OD practice• $17,500.00
Access…Where Are The Sick Eyes• Over 50% of the population of the United States will enter
the ranks of Medicare within the next twenty years – 28% in the next 10 years• BUT….don’t be fooled, sick eyes are not just old eyes• Your largest source of medical care over the next ten years
will likely come from a younger to middle age population with just one disease • DIABETES
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Accessories (Technology) Do I need all that stuff to get started?
•Most likely…NO
• The Law of Incremental Gainput another way – “Walk before you run”
The big 4• To survive and thrive in the new world of medical
reimbursement, you MUST be prepared to handle THE BIG 41. Dry eyes2. Glaucoma3. Cataracts4. Diabetic eye disease
• Understand “when to hold ‘em and when to fold ‘em” –especially vitreo-retinal disorders
Walk before you run• The current street price for my toy box is about $480,000.00 • But that kind of investment in a young, growing, or
transitional medical practice doesn’t work•We can divide technology into:What can I do that costs little to NOTHING?What MUST I have?What would be nice to have?What is icing on the cake?
Sensorimotor evaluation (92060)•What is it?Medically necessary evaluation of a patient’s binocular
system based on complaints (diplopia, headache, asthenopia,
eye strain) that results in treatment and/or recommendations for
continued care• You are likely already doing this and thinking it is part of a
comprehensive eye exam – IT IS NOT
Sensorimotor evaluation (92060)•What equipment do I need?Occluder, phoropter, prism bars, stereotest, Maddox rod
– stuff you already have
• Capital Outlay ZERO
• This isn’t pushing the envelope…this is a standard of care issue
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Sensorimotor Reimbursement• Rare to see payment policy• Need order and interpretation/report• Can run in to denials based on “not a covered service”(only
some medical plans) but then the patient becomes the payer• Usually no problem w/ diplopia, strab, binocular vis disorder•Medical necessity usually must include an action plan
(besides “monitor”)• Usually reimburses at about $60.00
Gonioscopy (92020)•What is it?Medically necessary evaluation of a patient’s anterior
chamber angle and outflow system based on documented risk factor for glaucoma
• Sorry…dust the thing off. This is totally a standard of care issue!
Gonioscopy (92020)•What equipment do I need?Goniolens
• Capital Outlay $300-$400 (if you don’t have one already!)
Gonioscopy Reimbursement• Rare to see payment policy• Need order and interpretation/report• Obvious application to glaucoma but also ocular trauma, iris anomalies, growths, prior angle surgery
• Ant seg SLO is NOT gonioscopy and cannot be billed as such• Usually reimburses at about $35.00
Extended ophthalmoscopy (92225/6)
•What is it?Medically necessary, extended (not routine) evaluation of a patient’s posterior
chamber with additional, more extensive documentation of findings
•When is that? “evaluation of serious complications of the retina and
vitreous”. Flashers, RD, retinopathies, hemorrhages, holes, glaucoma
Extended ophthalmoscopy (92225/6)
• Good news and a caveat• GOOD NEWS: Unlike photography, medical necessity based on the
NEED to look, not what you found. So unlike photography, CAN document nothing!
• CAVEAT: Be careful here…must be based on medical necessity to evaluate beyond routine ophthalmoscopy
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Extended ophthalmoscopy (92225/6)
•What equipment do I need?Dilating drops, condensing lenses, BIO – stuff you already
have
• Capital Outlay ZERO
• Any downside here?time intense documentation and be careful of over-use
Extended ophthalmoscopy reimbursement
• Look for payment policies!Need orders and interpretation/report. Cannot bill with fundus photographySome policies say cannot use if photography can
document
• Usually reimburses at about $30.00
Treatment with contact lens (92071)
•What is it?Medically necessary application of bandage contact lens to assist in management / healing of ocular surface dz
• Applies To?Wounds, significant dry eye, corneal compromise (SPK) Be careful taking this too far! Do your patient a favor and STOP THE PAIN!
Treatment with contact lens (92071)
•What equipment do I need?Slit lamp, bandage contact lensCapital OutlayCost of bandage lens – usually zero
• Explanation: 92071 does NOT include the cost of the bandage lens
(like the old code), butcan only bill for YOUR COST of a REVENUE PRODUCT
Treatment with contact lens (92071)
• REIMBURSEMENT INFORMATION• Unusual to see payment policy• Need documentation of medical necessity – no mention of
interpretation and report• National edit with corneal foreign body removal• Unilateral code – use –RT, -LT• Usually reimburses at about $39.00 (forget the material
billing!)
Color Vision, extended (92283)•What is it?Medically necessary evaluation of color vision and color
matching in diseases that would effect the color perception system
• Applies To? Suspicion of color vision defects ESPECIALLY ACQUIRED optic nerve anomalieshigh risk medicationsvocational purposes
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Color Vision, extended (92283)• What equipment do I need?Farnsworth D-100, anomaloscope, digital color vision analysis
(ColorDx or equivalent)
• Capital Outlay$800-$1,300 (for digital system…forget the rest)
• CAVEAT: National reported frequency of 1:100,000 patient encounters This is mainly PRE-digital testing availability. 2014 and beyond frequency will be higher but accurate
application and documentation essential
Color Vision reimbursement• Congenital Color Vision Defects (Congenital CVD)• Deuteranopia 8% males; Protanopia 1% males – but is extended
color vision analysis necessary? DEPENDS• Acquired Color Vision Defects (Acquired CVD)• POAG: 30-50% tritanopia and 20-30% generalized loss• DR: tritan effects predict retinopathy and DME• Optic Neuropathy: Leber’s; AION; non-AION; MS• Medication SE: digoxin (CHF, A-fib); ethambutol, isoniazid (TB);
amiodarone (antiarrhythmic); methotrexate (RA, cancer); sildenafil etc (ED); oxymetazoline (decongestant); cisplatin (cancer); tamoxifen (breast cancer)USE IN ALL THESE RECOMMENDED BY NIH!
Color Vision reimbursement• REIMBURSEMENT INFORMATION• Rare to see payment policy• Need documentation of medical necessity and
interpretation and report• Bilateral test• Usually reimburses at about $58.00
Amniotic membranes (65779)•What is it?Amniotic tissue applied to cornea to aid in healing and
restructuring of tissue
• Applies To?Severe dry eye patientsRCEcorneal dystrophiessevere injuries
Amniotic membranes (65779)•What equipment do I need?Amniotic tissue, sterile field, a little practiceA freezer if using Prokera tissue
• Capital Outlay$600-900 per tissue sample (companies work with you!)
Amniotic membranes (65779)• Reimbursement Information• Expect new payment policies (again due to optometric
abuse)• Need surgical report• Obtain pre-certification from payer (no guarantee of
payment even then – companies will work with you)• Reimburses around $1,100 - $1,400
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VISUAL FIELDS (92083)•What is it?Medically necessary evaluation of retinal thresholds in
the central or peripheral retina
• Applies To?Too many to name – Jurisdiction H Medicare LCD lists
over 450 potentially applicable diagnosesPersonal Note: Visual field testing and analysis is a PITA but you cannot practice medical based eye care without this capability
VISUAL FIELDS (92083)•What equipment do I need?Threshold visual field instrument (see next slide)
• Capital Outlay Just depends (see next slide)
VISUAL FIELDS (92083)• Equipment PointersCANNOT manage disease with a standard FDT or most other
“screening” perimeters
• Is the HVFA still the “standard of care”
• OptionsHVFA 740/750i – the beast, most expensive by farOctopus – BIG interest in glaucoma circles (good bargain option)Humphrey Matrix – great idea but…Oculus Centerfield – great bargain performer
VISUAL FIELDS (92083)• REIMBURSEMENT INFORMATION• COMMON payment policy – but usually no big deal!• Bilateral test• Requires orders and interpretation / report• Charging for “repeat” testing• Usually reimburses $70-80
Anterior segment photography (92285)
• Applies To?Pterygia; pinguecula; scars, dystrophies, degenerations
effecting vision, lumps and bumps, iris trauma…could go on and on
•What equipment do I need?Options from high end video slit lamp systems to iphone
• Capital OutlayNone to $20,000
• REIMBURSEMENT INFORMATIONUsually reimburses $20-30
Fundus photography (92250)• Applies To?Again…too countless to name (but again…we will talk
about medical necessity this afternoon!)•What equipment do I need?Fundus camera
• Capital OutlayUsed market <$10k to OPTOS Daytona at ~$80,0000
• REIMBURSEMENT INFORMATIONMUST MEET MEDICAL NECESSITY REQUIREMENTS Reimburses $50-80
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Scanning laser (92132 /3/ 4)• Applies To?Countless vitreoretinal disorders; glaucoma; diabetic
retinopathy; macular degeneration; corneal misadventures; fitting scleral lenses
•What equipment do I need?Several great options! One here today
• REIMBURSEMENT INFORMATIONCOMMON payment policyReimburses $30-40
Corneal topography (92025)• Applies To?Surgical mis-adventures; contact lens mis-adventures;
congenital and acquired corneal dystrophies and degenerations; fitting of rigid and complex contact lenses
•What equipment do I need?Corneal topographer
• Capital OutlayHighly variable - $15K to well over $50K
• REIMBURSEMENT INFORMATIONUncommon to see payment policy Reimburses about $20
Punctal plugs (68761)• Applies To?Aqueous deficient dry eyes
• What equipment do I need?I do Smart Plugs
• Capital OutlayHIGH variability – buy in bulk and decrease
• Common payment policiesLOTS of documentationconfirmed aqueous deficiency dry eyeonly after traditional methods tried and failedReimburses around $150 for first plug, second decreased to
50%, third and fourth decreased to 37.5%
Electrodiagnosis (95930 / 92275)• Applies To?Glaucoma (mainly ERG); optic neuropathies; diabetic
retinopathy (ERG); AMD; unknown vision reduction/loss (ultimate malingering test) – when you need it, it is invaluable
• What equipment do I need?Diopsys NOVA System (Here today)
• Capital Outlay$33,000
• REIMBURSEMENT INFORMATIONReimburses about $125
So let’s try to summarize
this
PROCEDURE MUSTHAVE
CONSIDER ICING COSTNEW
USED
Sensorimotor evaluationYES ZERO N/A
Gonioscopy YES $0-350 N/A
Extended ophthalmoscopy YES ZERO N/A
Treatment with BCLYES ZERO N/A
Extended color vision testing YES $1200 NO
Visual field YES YES
Specular microscopyYES $25K ???
Fluorescein angiographyYES A TON YES
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PROCEDURE MUSTHAVE
CONSIDER ICING COSTNEW
USED
Punctal plugs YES ZERO N/A
Fundus photo YES $10-80K YES
Anterior photo YES $0-8K YES
Scanning laser YES YES NO
Corneal topographyYES $0-15K+ YES
Amniotic membranesYES
ZEROKINDA N/A
Electrodiagnostic(VEP / ERG) YES $42-62K YES
Glaucoma diagnosis• Estimated to affect >3 million Americans (only half know)• Identify the risk factorsAfrican-American ethnicity Female genderA positive family history of glaucoma Advanced ageIncreased optic cup sizeIOP greater than 22mm HgNotches in the rim and compromised nerve fiber layer.Refractive error (myopia for most, hyperopia for PACG, OHT)Systemic disease (Vasospasm, Atherosclerosis, Episodes of
acute hypotension, Systemic hypertension, Diabetes)
Glaucoma testing• Gather the appropriate data:Patient historyMultiple IOP readings at various times of the day; Gonioscopy (more on that in a minute)Visual fields (with solid reliability indices) Multifocal electro-retinogram (ERG); Digital photography, Nerve fiber layer thickness; and Central corneal thickness
Glaucoma medications• Don’t be afraid to prescribe• 82% of prescribers are NON-EYE CARE PRACTITIONERS!• Lots of optionsAlpha AgonistsBeta blockersCAIsMioticsCombinations
• Prostoglandin analogs safe, effective, well tolerated
Age Related Macular Degeneration
• Risk factorsAgeRace
• Modifiable risk factors Smoking, lower intake of dietary antioxidants and Omega-3 fatty acidsHigher body mass index (BMI)
• SignsDrusenstructural and functional changes
ARMD Detection & Diagnosis• BasicsDilation (extended ophthalmoscopy)Photography Contrast sensitivityAmsler Grid
• RecommendedOCTERG
• OtherPreferential hyperacuity perimetry (PHP)Genetic testing (signs of age-related changes) FAF
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ARMD Treatment• Rotterdam study• Age-Related Eye Disease Study• Options for NutraceuticalsStock the supplements you frequently use and have
patients purchase them directly from you. Alternatively you can prescribe a particular product for
the patient, have them call a designated phone number to order, and get a professional fee from the manufacturer Prescribe a specific brand available at a local grocery
store, pharmacy, etc
ARMD and your practice• Dr. Dunbar“It's going to overwhelm retinal specialists, and these
patients can often be managed in the optometric practice. For that to happen, optometrists need to acquire the necessary skills and tools to gain that confidence”
• Dr. Shechtman “I also think it's a matter of having the right diagnostic
tools. I could feel pretty confident looking at a retina, but if I don't have an OCT in my office, it may be a bit more challenging to properly manage the patient.”
ARMD and MPOD•Measuring macular pigment optical density (MPOD) may be one way to help gauge risk of developing AMD. Macular pigment helps protect the photoreceptors from
oxidative stress of UV and blue lightIn general, the more dense the MPOD, the “healthier”
the macula. • Several commercially-available instruments. Two most common: Quantifeye (Zeavision) and the
Macuscope (MarcoNumbers of users growing
ARMD and MPOD• Can be measured over time to gauge effectiveness of treatment• Improvement of MPOD is likely to improve visual functionA low MPOD score is considered to be below 0.21, moderate falls between 0.21 and 0.44, and high is 0.45 or above.
• For patients with low MPOD, usual therapy is dietary modification and/or vitamin supplementation. Increased intake of the carotenoids lutein and zeaxanthin
improves MPOD scoresCarotenoid-based, eye-specific supplement or Eat plenty of spinach, kale and/or broccoli every day
Diabetes• CDC estimates 40% of all American adults will be affected • Of these, 28.5% are diagnosed with DR, DME or both• Equals more than 8 million Americans• Two primary factors affecting development / progression
1. Disease duration and 2. Metabolic control of diabetes are the
DR Detection & Diagnosis• Even retina specialists may fail to detect cases of early NPDR• This makes a strong case for use of digital retinal photography and
red-free viewing to increase detection of subtle changes. • Approx 30% of patients with NPDR have retinal abnormalities
outside the posterior pole• Must examine the mid-peripheral and peripheral retina for
retinopathy in every patient with known or suspected diabetes (ultrawidefield imaging helpful)• Patients w/ NPDR lesions in periphery (outside standard ETDRS
fields)3.2X more likely to have a two-step worsening and4.7X more likely to progress to PDR within 4 years
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DR Detection & Diagnosis• Watch for ophthalmic symptoms and signs Refractive fluctuation, ocular surface disease, recurrent staphylococcal lid disease, dermatologic changes like acanthosis nigricans and, of course, unexplained retinopathy.
• In-office screening tools for undiagnosed diabetes like that available from Weill-Cornell Medical College• New technology to measure advanced glycation endproducts
(AGEs) in the crystalline lens• In-office measurement of blood glucose Any random blood glucose value >100mg/dl, increase the risk
of undiagnosed DM 20X
DR Therapy• New Diabetes MedicationsGlucagon-like peptide-1 (GLP-1) analogs, Byetta and Bydureon
(exenatide, AstraZeneca) Victoza (liraglutide, Novo Nordisk) and Trulicity (dulaglutide, Eli Lilly) are injected, non-insulin medications that not only lower A1c but also promote weight loss and may reduce cardiovascular risk.Dipeptidyl peptidase-4 (DPP-4) inhibitors are oral medications that
block the enzyme that degrades endogenous GLP-1, but don’t cause weight loss. Januvia (sitagliptin, Merck), Onglyza (saxagliptin, AstraZeneca) and Tradjenta (linagliptin, Boehringer IngelheimPharmaceuticals) are examples of DPP-4 inhibitors.Sodium glucose transporter-2 (SGLT2) are oral agents that prevent
re-absorption of serum glucose in the kidneys, thereby promoting urinary excretion as well as weight loss and reduction in blood pressure. Examples of SGLT2 inhibitors include Invokana(canagliflozin, Janssen Pharmaceuticals) and Farxiga (dapagliflozin, AstraZeneca).
DR Follow up• Focus on Control of diabetes & prevention of retinopathyEarly detection of DR and especially STR with timely referral for appropriate treatment
•Must understand Diagnosis Treatment protocol
•Must coordinate with other physicians Send reportsSecure our position on care team
Nutraceuticals• Consumers more interested in good nutrition and it’s link to
healthy vision is not being ignored by
• U.S. nutraceuticals market est to be $75.3 Billion by 2017
• Options for NutraceuticalsStock the supplements you frequently use and have patients
purchase them directly from you. Alternatively you can prescribe a particular product for the
patient, have them call a designated phone number to order, and get a professional fee from the manufacturer Prescribe a specific brand available at a local grocery store,
pharmacy, etc
Prescribe Nutraceuticals• A specific product recommendation by you can be helpful,
but may not be available or may be difficult to find• Carrying products in the officeConvenient for patientsEnsures patient compliance
•Without specific guidelines from the youpatients will likely buy wrong product or something of lesser quality orwith levels of nutrients that are simply not effective
Nutraceuticals Financial Impact•MBA estimates that increasing revenues by selling only an
additional $10 in nutraceuticals per complete eye exam could add $22,000 per year to a practice’s revenue.
• According to Laurie Capogna, OD, author of two books on “Eyefoods,” if an ECP retails a three-month supply of supplements to
three patients per day, it could lead to $15,000 per year. If a patient returns to to purchase another 3 month
supply, can add $30,000 extra profit per year
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Nutraceuticals – getting started• Educate patients that ARMD comes from nutritional
deficiencies • Pick a company that has a reputation of building its products
based on science with high-quality ingredients If people walk in discount stores and pick the cheapest
one, they will get what they pay for •Move slowly and methodically in order to become an expertIt will take some study and commitmentKnow the biochemistry and purpose of any supplement
before committing to carrying
Specialty RGPs• Scleral Lenses are beneficial for severe ocular surface disease and Alleviation of debilitating symptoms of severe dry eye
• Scleral lenses are advantageous toprotect, lubricate, diminish pain, reduce ocular symptoms, and support the ocular surface.
Uses of Scleral Lenses• Keratoconus• Keratoconjunctivitis Sicca• Exposure keratopathy• Graft-versus-host disease (GVHD), • Stevens-Johnson syndrome, or • Limbal stem cell deficiencies
Scleral lens Reimbursement• Policies vary, but many VCPS cover• Cost vary widely can be as high as $4,000 per eye or more• Set the lens cost to cover material cost, shipping, staff costs for lens verification,
scheduling, return costs, restocking fees and a small profit margin.
• “If you keep your profit in your professional fees, then you'll do right by your practice and your patients.” - Clark Newman
Orthokeratology• Several studies have been conducted that address safety of Children's Overnight Orthokeratology Investigation (COOKI, Walline,
2008), Longitudinal Orthokeratology Research in Children (LORIC, Cho et al,
2005), Corneal Reshaping And Yearly Observation Of Nearsightedness
(CRAYON, Walline, 2008), Stabilizing Myopia by Accelerating Reshaping Technique (SMART,
Eiden et al, 2009), Overnight Corneal Reshaping (OCR, Lipson, 2009), and A study conducted at The Ohio State University (Bullimore, 2009).
• Each suggests that under controlled circumstances, Ortho-k is safe. • COOKI and CRAYON studies concluded 75%of children are candidates
Orthokeratology• It is not a new concept - dates back to the 1940s• Earliest ortho-k techniques simply used keratometry measures and clinical judgment
• In early 1990s with topography and new GP materials it a more viable mainstream treatment option • Compresses the corneal epithelium, forcing a reduction in central corneal thicknessonce removed, the cornea slowly returns to its natural
statecompressed effect should persist for at least 12 -15 hours
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Orthokeratology• Many initially suggested that ortho-k lenses could be used to
control or even halt myopia progression. • In 2004, COOKI researchers determined that overnight ortho-k
was both a safe and effective treatment for curtailing myopia progression.• In 2005, LORIC also indicated that ortho-k was effective at
controlling childhood myopia• 2008 CRAYON subjects experienced significantly less annual
change in axial length and vitreous chamber depth• 2009, SMART subjects wearing ortho-k lenses exhibited a mean
progression of 0.00D, compared to an average of 0.50D in the control group.
Orthokeratology Reimbursement• Normally, orthokeratology is non-covered service• Ortho-k prices fees range from $1,000 to $2,000 • Additional fees for replacement ortho-k lenses, lens care solutions, and follow-up exams range from $300 to $500 /year
• In order to maintain the long-term effect of ortho-k, the patient must wear a retainer lens.
Dry Eye Diagnosis & Testing• Prevalence varies, but around 15%• Testing includesTear analysis (MMP-9) Meibomian Gland Imaging (dropout, blockage, blink rate,
lipid layer thickness)Meibomian gland expressionTear meniscusTBUTStaining (conj, cornea) sodium fluorescein, rose bengal,
and lissamine green
Dry Eye Dye Testing• Fluorescein stains defects in the corneal and conjunctival epithelium,.
• Rose bengalstains dead conjunctival cells or cells unprotected by the normal
mucin layer. stains the conjunctiva more than it stains the corneacorrelates with the degree of aqueous tear deficiency, TBUT, and
reduced mucus production by conjunctival goblet cell and non-goblet epithelial cells. may irritate, and be toxic to, the ocular surface
• Lissamine green similar mechanism as rose bengal does; however, it is less irritating
Dry Eye Tear Production Testing• Schirmer’s test used to evaluate aqueous tear production with a special filter paper
(no. 41 Whatman) that is 5mm wide and 35mm long. Schirmer 1 is performed without anesthetic, and Schirmer 2 is performed with anesthetic. In theory, both evaluate baseline secretion
• Phenol red cotton thread testtakes 15 seconds per eye, and no anesthetic is needed. color change in the cotton thread can be confirmed hours after
testing• Fluorescein clearance testThis test may be more accurate; however, it is rarely performed measures the clearance of 5mL of 2% NaFl instilled into the eye. Then, after 15 minutes, the color of the lateral tear meniscus is
evaluated using fluorophotometry and is matched to a scale.
Dry Eye Diagnosis & Testing• Matrix Metalloproteinase-9 (MMP-9) DetectionInflammaDry (Rapid Pathogen Screening, Inc.) similar to an at-home pregnancy test takes a sample of a patient’s tears and gives a positive or
negative result in 10 minutes.More than 40ng/mL of MMP-9 indicates a positive
InflammaDry test.• MMP-9 A proteolytic enzyme secreted from stressed epithelial cells on
the ocular surface (a non-specific marker of inflammation)Correlate with dry eye, OSD, and some clinical findingsAssociated in both Sjögren’s and MGD
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Dry Eye Diagnosis & Testing• Tear Osmolarity
important for many aspects of epithelial and nerve cell function. In healthy tears, the electrolyte concentrations are maintained to ensure correct osmolarity. unhealthy tears, proteases are activated, degrade the extracellular matrix and the tight
junctions between adjacent cells of the corneal epithelium. Activated proteases are responsible for cleavage of cytokines into an activated
pro-inflammatory form. A subsequent increase in electrolyte concentration increases tear osmolarity. Elevated osmolarity can cause less regulation of the tear film, more damage to the ocular
surface, and more inflammation. Increased rates of tear evaporation lead to a more concentrated tear film (increased
osmolarity). Increased tear evaporation is present with both aqueous deficient and evaporative dry eye
disease.• The TearLab Osmolarity System (TearLab Corporation)
measures the osmolarity of the tears and, a 50nL sample of tears is taken in vitro for diagnostic use.The system utilizes a temperature-corrected impedance measurement to provide an indirect
assessment of osmolarity. Osmolarity values above 308mOsms/L are generally indicative of dry eye disease.
Dry Eye Diagnosis & Testing• Corneal TopographyNon-invasive assessment of tear meniscus height. An indicator of ocular surface tear volume.
• Analyzes the reflected Placido ring mires and measures the TBUT throughout the surface, Breakup times of greater than 14 seconds are considered normal. Between 13 and 8 seconds are considered borderline. 7 seconds and below are considered abnormal.
Dry Eye Medications & Follow up• Patients are symptomatic and looking for someone to help• Huge potential for your practice•Medication optionsTopical Cyclosporine Steroids
• Give them an OTC recommendation and you might as well give them a referral to your colleague down the road• Actual treatment requires follow up (and you can bill for it!)• Patients will appreciate it and refer others
Dry Eye Supportive Therapy•Warm compress is a necessity for nearly every patient that
suffers from both MGD/OSD. increased compliance when purchased from the practice
• Lid hygiene is an important part of treatment increased compliance when purchased from the practice Foam lid hygiene product in the shower Lid scrubsHypochlorous acid for more stubborn blepharitisDemodex is often controlled by a take-home product
Dry Eye In office Therapy• Lid debridement, •Micro exfoliation • Thermal pulsation of the meibomian glands.• The concept is that removal of biofilm on the lids is no
different than the removal of biofilm between the teeth and the gums that has resulted in so much decrease in inflammation in dentistry.
Plan for your Practice
• It wont happen overnight• Think about what works for you• Implement 1 or 2 things at a time•Always work to improve your practice