Black Swan the thriller film poster is quite simple, yet makes a bold statement. Everything about this poster is changing people’s perceptions. The use of the colour white usually very innocent, this has been taken and switched to give her a death like image. It could be argued that the colour white is not so much white but a chalk colour. Chalk is a raw material, which refers to the rawness of the movie. Taking a beautiful elegant young woman and covering her personality and purity, with the darkness which is behind the person which she becomes in order to fulfil the role of the black swan. The main focus of the poster is taken by her face, making the audience aware that she is the protagonist within the film. Within the movie the role of the black swan dominates the life of the protagonist, this is again seen in the poster to make the audience aware subconsciously through the poster the dominance which she has is exactly the same to the influence that she has on the character within the movie.