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retail real estate. Here is a video if that hel&s(

(See video at http://youtu.be/5Ax6nCQCrA!

Ludwina:Thanks Stanley. So% essentially they have a small &iece of a sho& to dis&lay their wares as

o&&osed to havin to rent an entire sho&)

Stanley Hsu: Thats riht% its a icro*Sho&&in "entre. +,etailers can start tradin from - a day as

o&&osed to forkin out -/01 illion for a full*si2ed store. We call our icro*retailers "ubi2.

Ludwina:Hey3 thats awesome. In effect% youre ivin them an o&&ortunity to et their foot in the

door% so to s&eak% without the hue u&front costs. Genius.

Q: How did the idea come about)

Stanley Hsu: Ive always wanted to do somethin in the realestate world and I came across these

sho&s in 'sia that had little cubes in them. They held &roducts on consinment to sell for &eo&le. I

immediately thouht% I can turn this into commercial leasin business like a sho&&in centre business.

I came back home and drafted u& my business &lan! That was 14/4!

Ludwina:It 5ust oes to show% Stanley% that if you &ay attention% innovation will show u&.

Q:Ste& me throuh the &rocess from an +entre&reneurs &oint of view. #ets say I have a &roduct% my

book for e. How do I et it into a cube)

Stanley Hsu: Its very easy% at y "ube we have sim&lified the com&licated world of commercial

leasin down to a few sim&le ste&s. First of all% you need to set u& an a&&ointment with one of our

cube consultants. For the meetin% brin alon a valid identification card% bank account details% '67%

and sam&le of your &roducts. The "ube "onsultant will e8&lain the leasin areement for you to sin

and calculate the amount of bond 9 rent to &ay to start. Its that easy!

The ne8t ste& is to desin and fit*out your cube% oranise your &roducts with barcodes% start your

marketin cam&ain and your very own ":6; 6:SI7;SS is ready to rock and roll!

Fit out your +cube% oranise your &roducts% start

your cam&ain. ;asy!

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Efirst time in years. There was a sement on theft issues in 'ustralia. 7ot that TT is a reliable news

source% but it does hihliht the sho& liftin issue we have here in 'ustralia.

't y "ube we take theft control very seriously. We have been trained and we follow the 7ational

,etailer 'ssociation uidelines reliiously. >ur staffin level is always hiher than our neihbours. For

e8am&le% at our Sunnybank ?la2a store% we have 1* staff while other stores have one. We also have

the latest and the most advanced security cameras money can buy. We are also very well connected

to the ?olice 6eat and "entre Security.

Ludwina:Stanley% we have ten minutes before we sin off. Is there anythin youd like to add that

hasnt been asked yet)

ane Crews:Thanks Stanley% but I was more concerned about the security of stock holdins on the

&remises. The cube s&ace in the $ouTube video seemed small% like a &art shelf s&ace. What are the

loistics with the stock movement and restockin etc.)

Stanley Hsu: $our second Cuestion has to do with takin orders. >ur retail crew can assist in s&ecial

orders. Weve had a few businesses who have used the cubes as advertisement s&ace and sell services

such as fliht trainin &ackaes and &ass&ort translations% etc.

ane Crews:Great. That is a wonderful idea. 'dvertisin s&ace!

Stanley Hsu: >ur smallest cube is cm8cm and we have confiurations of cubes% which is

eCuivalent to cubes. This is for fashion clothin &roducts.

Thank you #udwina. Its been a bit of an e8&erience bein interviewed on F6. y "ube is the lowest

risk and lowest cost retail &latform around. It is chea&er than local community news&a&er ads and

even chea&er than an e6ay store. ?eo&le dont realise that. Get onto our website and F6 to talk to us.

>r as I have mentioned before% 5oin our Free eetu& rou&.

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Ludwina Dautovic

This blog post was written by Ludwina Dautovic. To subscribe to her blog, Click

Here. There you'll find free resources, podcast interviews, video tutorials and

business insights on how to better connect and engage with your market online.

You can email Ludwina at:ask@Ludwina.com

ead ore +ro Ludwina:Ludwina.-o/blo0

htt&(00ludwina.com0my*cube*ives*buddin*entre&reneurs*with*retail*&roducts*a*&lace*to*sell*their*

wares*for*as*little*as**dollars*a*week0

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