BLOGGING AND YOUR CAREERThe Basics and Benefits of Being a Blogger

OVERVIEW OF PRESENTATION Benefits

What a Blog Is NOT

Basics

Special Features

Strategies

Resources

THE BENEFITS OF BLOGGING

Improve your search engine rankings

Provide meaningful insight to who you are

Establish yourself as a thought leader in the field

Build a stronger network

Increase opportunities for professional development

WHAT A BLOG IS NOT

A place for rants and raves

A replacement for offline efforts

A monologue

A tool for everyone

BLOGGING BASICS

A simple way to publish text and images

An automated system that displays comments

A place for readers to post comments

BLOGGING: SPECIAL FEATURES

Include audio or video

Individual links to each post (permalink) and links showing who linked to you (trackback)

Tags: categories for each post

Blogroll: list of other blogs you read

Widgets: websites that are within your blog in a small format

KEY STRATEGIES FOR BLOGGING Know why you are blogging

Devote time to it Participate in the blogosphere Develop “killer content” Market your blog

Be authentic

Tag your posts

Release control Engage readers

RESOURCES

Alltop.com Art.alltop.com, nonprofit.alltop.com,

career.alltop.com

Michele Martin, Bamboo Project michelemartin.typepad.com

Problogger.com

CONTACT

Allison JonesWriter ~ Advocate ~ Educatorentrylevelliving.wordpress.comajlovesya@gmail.com