blogging for authors · conclusion Ølearn the importance of blogging Ø5 reasons you need a blog...
TRANSCRIPT
Blogging for Authors
GetMoreVisibility,Leads,andSalesbyBecomingaBlogging
Master!
Module6–Writeeffectiveblogs&Yourbloggingschedule
WordPressSEObyYoast
GoogleTrends
Google.com/trends
Optimising – Howtogetthemostfromeverypost!
Ø OptimiseyourURLforsearch
Ø Headlinesthatappealtobothhumans&searchengines
Ø Somerelevantkeywords
Ø Relativelyinformallanguage
Ø Properlycitedimages
Ø Sectionheaders
Ø Shorterparagraphs
Ø Relevantinternallinks
Ø Sharebuttons
Ø Commentsenabled
Ø SmartCTA
Ø Responsivedesign
Convertingcasualblogvisitorsintoloyalsubscribers
Ø Blogsidebaropt-informs
Ø Homepageopt-informs
Ø Aboutpageopt-in
Ø Dedicatedblogsubscribelandingpage
Ø Calltoaction(CTA)
Ø Optimisedconfirmationpage
Ø Pop-uporslide-inform
Ø Pitchyournewsletteronsocialmedia
Ø “Subscribe’checkboxonlandingpageforms
Howyoucanincreaseyourincomewithablog
ØShowcaseyourproducts& servicesØBuildanemaillistØEarnthroughaffiliateincomeØEarnthroughads
Activity:BlogEditorialCalendar
Ø CompleteyourBloggingSchedule
ConclusionØLearntheimportanceofblogging
Ø5reasonsyouneedablog
ØWhoisyourtargetaudienceØWheretostartwithyourblog
Ø Ideastogetyourreadersengaged
ØDiscoverthedifferenttypesofblogsyoucanwrite
ØWritingeffectiveblogs
ØConvertingcasualblogvisitorsintoloyalsubscribersØ8Bloggingmistakesyouneedtoavoid
ØYourbloggingschedule
What’s Next?
For other online courses please visit:
https://www.authoracademy.com.au/training/
www.authoracademy.com.au