Blogs, Wikis and Creative Innovation

John Quiggin (2006)

ARIN6912 2011 Summer School: Digital Research and PublishingUniversity of Sydney

By Pichapen Prateepavanich13th January 2011

Blogs vs Wiki

http://www.youtube.com/watch?v=ozRK7VXQl-k&feature=fvw

Blogs (1990s) Wiki (2001)

Personal, corporate PR, etc Public, mostly by Government, Corporate and Educational institutions.

Aim to establish ‘identities’ > “CREDIBILITY” in the virtual world online.

Aim to verify the validity of information.

Journal Format with Automatic Push Collection of pages

Encourage comments on posts; “the absence of comments, a site is not really, or not fully a blog” (Quiggin, 2006) p.483

No requirements of membership, anyone can edit.

Discourage ‘Joint Composition’ by more than one authors (standard setup)

Discourage authorship; encourage facilitations by as many people as possible.

‘Splogs’ (spam blogs) Doesn’t support ‘strong intellectualproperty’ policy framework, because it’s not an individual effort, and nor is it a work for hire.

Initiate a conversation between authors and readers in public view”

“With comments and trackbacks, blogs are considered as collaborative productions” (Chesher, 2005) p.483

Content Innovation

Genre Innovation

TechnicalInnovation

The CreativeCommons

Institution for Innovation

• Allowordinary individuals to publish things online. [variety of topis]• quality of press *source’s credibility and validity of info]• Orgs use it to update websites.

•Populist harangue• Various forms and limitations•Fisking•Promotesdiscussion ;require s numbers of participation

•Free sharing •Instant Search•RSS feeds•Aggregator software (e.g. Rockmelt)

•Issues of Intellectual property•Expanded public domain •Tragedy of the commons (Hardin, 1968)varies in context

•Innovation =Solution =copied and improved.•Knowledge = to be publicized as part of the commons; must be accessible by anyone with capacity to use-------------------•Old ways : > Innovation deserves rewards (© laws)> Corporation makes money out of individual’s innovations> Top Bureaucracies controlled innovations even though they were originated from the bottom of the hierarchy

“ the ease of reproducing, transmitting, and storing information, facilitated by the internet, changed the balance of costs and benefits in relation to intellectual property”

- Quiggin (2006) p493

Intellectual Property Rights

New Innovation VS Mainstream Media

• “Blogs and wikis will soon displace mainstream media.” – The triumphalist view (Hewitt, 2005)

• Blog and wiki will allow dismissive responses of the media establishment, and that aphorisms are what “nitpicking is to film criticism as blogging is to journalism” (Sutherland, 2005)

• It will give “more balanced and sophisticated treatment of blogs, wikis and other online media forums.” (Bruns, 2005)

Quiggin’s Conclusion

• Blogs and wikis are “a direct replacement for existing communication media.”

• It has “creative commons” which are driven by creative motives (such as excellence, self-expression, altruism and sheer enjoyment), instead of monetary or organizational”.

• It’s a “common pool” that enables users to contribute freely.

Quiggin’s Recommendation

Instead of focusing on enforcing copyrights and encouraging competitions, authorities should make sure that co-orporation and creativity are promoted towards increased productivity.

New Media and its users

Paradigms of Publishing

“The hard copy publishing is under challenge (again) from a new paradigms: of production and distribution of texts in the digital medium. This is no head-on attack, however, but a reconfiguration of the ways in which we create and circulate knowledge.”

Print Publications VS E-Book

http://www.google.com.au/imgres?imgurl=http://images.theage.com.au/2009/06/15/572038/kindle_10_gallery__467x400-420x0.jpg&imgrefurl=http://www.theage.com.au/digital-life/hometech/kindle-opens-a-new-chapter-in-publishing-20091012-gu3w.html&usg=__AHuoRYylLmsPHo_7HZt027rrA3Y=&h=360&w=420&sz=51&hl=en&start=78&zoom=1&tbnid=Smc8p-Er7RN7-M:&tbnh=147&tbnw=172&prev=/images%3Fq%3Debook%2Bvs%2Bprint%2Bbook%26um%3D1%26hl%3Den%26cr%3DcountryAU%26sa%3DN%26biw%3D1259%26bih%3D818%26tbs%3Disch:1,ctr:countryAU0%2C1841&um=1&itbs=1&iact=hc&vpx=345&vpy=437&dur=109&hovh=208&hovw=243&tx=148&ty=140&ei=RJEuTfNWwZuWB_STmXs&oei=N5EuTcv8JIW6cfTukOcI&esq=4&page=4&ndsp=25&ved=1t:429,r:7,s:78&biw=1259&bih=818

Mobility

Print Publication Electronic Media

PROS • Accessible • Collectable (art/emotional values)• Affordable price (might not own but can borrow)• No extra anxiety from technology (virus, reboot, memory loss)

• Portability (no boundaries; takes up no space, achieved on multiple devices)• Saves time, space, money• Instant access/share.• Flexible/ editable / searchable• Available • Eco friendly• Cheaper in long term • Most updated• Interactive• Customized

CONS • Limited with searchability• Requires human work (librarians, editors, visiting libraries looking through shelves)• One way communication; not instant feedback• Requires investment in time, efforts, and money• Not always available (out of stock, being borrowed, only available abroad, library’s operation time. )• Fixed content per edition

• Expensive Investment • Requires certain capacity• Not full developed yet. • Unable to satisfy physical senses (smell, touch, etc). (ability to read/use the device) • Distractive • Batteries• Intellectual Property Issues

New Author – Reader interaction

New Author – Reader interaction

Extending the idea.........

Citizen Journalism

• WHO: ANYONE can be the media: report from everywhere/anywhere we locate at the time of event. No skills/ profession required.

• WHAT: user generated content. People use the modern technology to communicate via INTERNET (global distribution) to create an augment or fact-check media (whether individually or collectively).

Citizen Journalism VS Mainstream Media

• Mainstream media becomes ‘second reporter’ as witnesses have turned themselves into 'citizen reporter‘.

• Anyone can write about their own area of expertise, and perhaps more insightful, in various angles and more freely than journalists from TV, Radio, and Print media.

• We seek the truth by screening the source’s credibility and the validity of information through collaborative harvesting.

Clip

References

• Guiggin, J. (2006) Blogs, kiwis and creative innovation’. International Journal of Cultural studies

• www.Emarketer.com [PR Week and PR Newswire, 2010 PR WEEK/PR Newswire Media Survey* April, 2010]

• www.blogs.crikey.com.au/.../citizen-journalism-the-benefit-of-j-labs-experience

• http://www.onlineopinion.com.au/documents/reports/annual_report_to_agm_2005.pdf

Q & A