Course Detail – Digital MarketingCourse Period – 90 Days

Who We are??• BM Training is an integrated digital marketing education training institute located in

Bangalore, India.• Our courses cover the broad foundation of Digital Marketing and explores further into the

specialist of SEO, PPC Google Adwords, Google Analytics and Social Media Marketing.• Our training program is very much mixed both practical and live examples. Our trainers are

well experienced and limiting the batch members to give better knowledge to our students.

Benefits of Learning Digital Marketing:

• It's more affordable to deploy than traditional marketing and advertising• Digital marketing goes from planning to execution more quickly.• Digital marketing gives fans/viewers/readers a chance to share your content.• Digital marketing campaigns are easier to attach to other campaigns.• Digital marketing campaigns have longer shelf lives.• It's easier to change or stop a digital marketing campaign after it starts.• Digital marketing gives the brand more time and space to tell its story.

Why Choose BM Training• We concentrate more on building skills in training platform and to guide students and

candidates on a right way to achieve success in a desired field. We’ve helped many students, businesspersons and working professionals keep abreast and flourish in SEO.

• As trainers are currently working in the industry, they will share their experience of different projects with you to make you understand different conditions. By the end of the SEO course, you'll have a clear, actionable marketing roadmap.

100% Job Guarantee:

• Affordable and great value for money.• 90 percent knowledge retention.• Creating employability.• 100 percent placement assistance.• Creating marketing vision for entrepreneur.

Our Partners

Courses We Offer

SEO Course Fundamentals of SEO Types of Search Engines SEO best practices and guidelines How Search Engines and websites

works On page/Off page SEO Google Webmaster Guidelines Latest SEO Algorithms updates How to do Keyword Research Impact of social media in search

engine rankings Search Engine Guidelines SEO Project Management Case study of White Hat SEO SEO tools and Techniques

PPC Course Introduction to PPC & Benefits PPC words and different PPC

mediums PPC metrics & keyword research

tool Campaign structure and ad copy

creation Account structure & campaign

setup Bidding & optimization Technique Budget, Billing & reporting Remarketing Different analysis reporting &

display advertising Reporting analysis & template Best practices of PPC Google Certification Exam

Analytics Course Introduction to Google analytics &

benefits Benefits of Analytics tools Understanding of SEO, PPC, Affilate

& Social Advertising Different metrics, dimensions and

formulae explained Tracking code, its usage and

attribution modeling Filters and its types Goals & Funnels GA Dashboard Ecommerce Tracking code Custom reports and advance

segmentation Tips, optimization strategy and

checklist Google Analytics Certification from

Google

Course Duration : 60 HoursTimings : Weekdays/Weekend

Course Duration : 70 HoursTimings : Weekdays/Weekend

Course Duration : 50 HoursTimings : Weekdays/Weekend