Book Rapper

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tracks trendsdigs up big ideaspresents them visuallycreates actions for you to do

Book Rapper

web logA list of entries, similar to a diary, posted regularly on the internet.

weblog

we blog

we blog

How to Create Your Own Media Channel

The Book

We Blog is derived from...

The RAPs

RESOURCES : anything you use to generate wealth.ACTIONS : an act of will, a deed completed.PROFITS : to gain an advantage or benefit.

Each RAP comprises...

Blog Why? We Blog Intro Blog Medium

The We Blog RAPs...

1 2

Blog TrafficBlog Money Blog Being

4 53

Blog LifeBlog About Blog Resoures

7 76

(This one!)

Blog LifeRAP7

Will blogging take over my life?

Blog Life

Mmm...

Blog Life

Maybe.

Blog Life

“I eat, sleep and breathe

my blog.”

Deborah Petersen of Life in the Fast Lane says...

Eight ways to manage your life as a blogger

Blog Home Team Sport

Full time Blogging

Online Journalism

Blog Bank Partner

Automate Read Blogs

Full-Time BloggingRAP7.1

To quit your day job and...

...take on a new life as a full-time blogger...

...is possible.

However, be warned.

The full-time bloggers interviewed in this book aren’t...

...merely posting a couple of lines every so often.

They’re working at it!

Or should I say they’re living it!

Some 10-12 hours a day and...

...may be seven days a week.

Action Do you really want to quit your day job?

ActionWhat would you need to pull this off?

Online JournalismRAP7.2

Is blogging the future of...

...journalism?

Blogging is...

conversationalintimatefast

It’s instant publishing...

PUBLISH!

...and it’s also suitable for scoops...

- if you have the right sources.

Oops! Wrong source...

Ahhh! That’s more like it!

You also need the resources, to chase those sources.

Online journalism is a specialist field.

Action Define your blogging business model.

Action

Are you a dedicated journalist?

Or, god forbid, an...

Energetic amateur?

Action

Opinionated bore?

Blog HomeRAP7.3

Blogging can happen...

...anywhere.

Most bloggers probably do it...

...at home.

However, with the addition of a...

...laptop or...

...a smartphone...

...you can add to your post from anywhere.

This isn’t just for professionals, all anyone needs is an...

Internet InternetIn

tern

etConnectio

n

ConnectionConnection

Connection Internet

ConnectionConnectionConnection

Connection Connection

InternetInternet

Connection

ConnectionIn

tern

et

Inte

rnet

Internet

Connection

Connection

Internet

ActionDefine the lifestyle you want from your blogging escapades.

Team SportRAP7.4

Consider forming an...

...alliance with others writing on similar topics.

This could be...

...as separate or as a single blog.

blogs

This gives you more reach to...

...attract more traffic.

Action Find the blogs of three potential alliance partners.

Action Read their work...

Action ...comment and test the waters.

AutomateRAP7.5

There are a bunch of...

...actions you’ll need to do each time ...

...you write and publish a blog post.

can save considerable

when automate your processes.

Action Use RSS feeds to have the blogs you read sent directly to your in-box.

ActionUse widgets & blogging tools to streamline your writing and publishing process.

Action Check out Firefox Add-ons

Read BlogsRAP7.6

A number of bloggers interviewed read a lot of other blogs.

As sources of information, Chris Anderson

tracks how many blogs?

2 22 220 2200

A B C D

220

C

Read a few blogs from other writers to explore the medium.

Review and cull regularly...

...maintain a tight fabulous list

to conserve

Action Read other blogs for...

Action Ideas Formats Style Tips

Action ...you can use in your blog.

Action Rather than borrowing their content, link to them.

Blog BankRAP7.7

Cardinal sin territory...

Never, never, never...

Post to meet a

or fill a gap.

DE DLINE

Poor blogs can dent audience attention.

They’ll go walkabout.

They’ll go walkabout.

They’ll go walkabout.

Action Write when you want to write.

Action Create a file to store your extra posts for your ‘days off’.

Action Bank your spare logs and you’ll always have a scintillating post.

PartnerRAP7.8

It can be tough...

...to keep coming up with new perspectives on a niche idea.

Two brains might be better than one...

Action Liaise with other bright sparks to bring alternate views to your blog.

Action Consider...

Action Interviews Co-author Guest Author ...

Actionlinks to other

people’s blogs or articles

links to YouTube videos or slide shows.

Action Also, google ‘What is Carnival Blogging’ for more insight.

Want More?

Blog Why? We Blog Intro Blog Medium

The We Blog RAPs...

1 2

Blog TrafficBlog Money Blog Being

4 53

Blog LifeBlog About Blog Resoures

7 76

(This one!)

BR Members can get the complete set of We Blog RAPs at...

www.BookRapper.com/members

Book Rapper provides innovation + leadership workshops and keynote

presentations based upon the hot trends in the books we RAP. We

can help you profit from the ideas in this RAP.

Email Me!Geoff McDonald...

Book Rapper Author.

More Book Rapper Resources...

www.BookRapper.com/rappers.html

Read the Book Rapper Blog...

www.BookRapper.com/blog.html

Look out for more slideshows at...

www.BookRapper.com