booklet supplement adobe flash professional cs6 lbv

7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv

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AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobeFlashProfessional CS6

LEARNBY VIDEO


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Managing Digital Assets 3

Designing Rich Media Conen . . . . 4

Copyrighing Your Flash Proessional

Digial Asses (SWFs, Images, Video,

and Sound) . . . . . . . . . . . . . . . . 6

2 SUPPLEMEN CONENS

Supplement Contents


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ManagingDigital Assets


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4 MANAGING DIGIAL ASSE S

Tere are a number o acors o consider, in-

cluding screen resoluion, screen PPI (pixels per

inch), he device CPU/GPU, download speed,

browser ype, wheher he display is ouch- or

poiner-based, and wha sor o bandwidh he

device may have. Te saes way o clariy hese

acors is o poll your poenial users; find ou

which devices your applicaion will be used on

and ake ha as a saring poin.

You can also run SWF files in Flash Lie on mo-

bile phones. In his case, you should consider

adding meadaa o he SWF file o provide

addiional inormaion he user. Meadaa may

include inormaion such as he SWFs auhor,

copyrigh inormaion, a descripion o he SWF

wih keywords, and a ile. You can also creaecusom meadaa fields.

Designing Rich Media Content

Generally, when designing rich media conen or he Web, you wan o ake a

number o acors ino consideraion. Wih he Flash plaorm expanding rom

deskop o mobile and he digial living room, his sor o planning and analysis

becomes crucial.


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ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO

Initial Considerations

You will need o effecively ideni y crieria or

deciding i conen should be delivered using

rich media. Such crieria ofen include:

Effecive mehods or including audio and

video

Showing coninuiy and ransiions

Indicaing muliple levels o inormaion in

ransiions

Illusraing change over ime

Geting layers o inormaion rom one area

o he screen

Enriching graphical represenaions

Visualizing hree-dimensional srucures

Atracing atenion

Cross-plaorm issues

Creaing ineracion

You will wan o be sure o conceive and ex-

ecue an effecive projec plan or any projec

ha you underake. Phases o include wihin

such a projec plan mos ofen will include plan-

ning, analysis, designing, building, esing, andimplemenaion or launching.

Deliverables ha may be required over he

course o he projec include specificaions,

soryboards, comps or skeches, flowchars, sie

maps, prooypes, Flash files, and HML files.


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Project Management Issues

From incepion o he finished produc, you will

invariably encouner issues ha a bes resul

in rescheduling asks, and a wors resul in

delaying he projecs release dae. One o he

mos common occurrences is known as scopecreep. Tis occurs when he projec seems o

ake on a lie o is own and requiremens grow

exponenially over ime. Anoher common

issue ha ofen goes hand-in-hand wih scope

creep is he mehodology chosen during he

design and developmen phase. For example, i

midway hrough a projec, someone discovers

ha a new brand is in he works, much o he

code base migh need o be reacored or reus-abiliy as well as or code mainenance. Clearly,

discussing wha echniques o avoid during

coding, daabase access, and so orh would

be beneficial in he planning sage o ideniy

which archiecural processes o avoid.

Projec requiremens ha can affec he acces-

sibiliy o rich media conen can include:

ex equivalens or graphic elemens

Allowing users o conrol he reading order

o Flash conen

Capioning audio conen

Making looping elemens inaccessible

Allowing users o conrol moion

Ensuring keyboard access o all conrols

Exposing he srucure o complex Flash

movies

Exposing he curren sae o conrols

Using color wisely

Validaing or accessibiliy

Te use o abbing


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Te Importance of Consistency

Consisency also plays a major par in a good

user experience. When designing rich media

conen layou, you should ake ino consid-

eraion he ype o navigaion sysem and he

placemen o butons and oher conrols suchas menus. Also pay atenion o he colors and

be sure ha hey provide a visual message o

consisency no mater where he user is in he

applicaion. Wih Flash, you have an enormous

amoun o reedom in he creaion o navigaion

and oher elemens, bu a user will expec hese

o behave in a cerain way and remain consis-

en hroughou he applicaion. Breaking his

consisency or any reason could have disas-rous effecs on he user experience.

Consisency also assiss wih accessibiliy. Ad-

diional specific echniques used o make rich

media conen accessible o viewers wih visual,

audiory, and moor impairmens include label-

ing images, links, and butons; he use or non-

use o colors; placemen o navigaion scheme;

abbing schemes or mouse-ree navigaion;

and he inclusion o keyboard shorcus. Alsoworh considering are hose iems ha can be

used o ransmi inormaion o screen readers,

including dynamic ex, movie clips and heir

child objecs, inpu ex fields , butons, and

even enire Flash applicaions. Addiionally, you

should consider he use o audio playback over

ex, and even capioning or video playback.


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Graphic Design Principles

When geting sared wih rich media design,

i will be helpul o learn some basic graphic

design conceps and principles. erms you will

wan o amiliarize yoursel wih include empha-

sis, movemen, balance, uniy, symmery, color,whie space, alignmen, line, conras, rule o

hirds, and proximiy. I is also helpul o under-

sand wha may violae hese principles, such as

overcrowded layous, exraneous graphics, and

disracing colors.

Here are a ew design principles ha should

always be aken ino consideraion:

Horizontal Symmetry is used o describe afigure ha is symmerical afer being reflec-

ed over a horizonal line.

Vertical Symmetry is used o describe a fig-

ure ha is symmerical afer being refleced

over a verical line.

Diagonal Symmetry divides a figure in wo

rom corner o corner.

Radial Symmetry is used o describe a figure

ha is arranged symmerically around acenral poin.

Asymmetric Layout is a design ha has no

idenifiable symmery.


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Communication Trough Storyboards

Soryboards are a mechanism ha can be used

o convey inormaion abou elemens such as

animaions, ransiions, sequencing and iming,

navigaion, images, ex, audio, placemen o el-

emens on he Sage, butons, ineracions, andlink inormaion. Soryboards are no only use-

ul or demonsraing complex ideas o cliens

in a visual way, bu are also good or keeping

everyone on he eam in sync wih wha needs

o be done and how i is o be accomplished.

Basics of Usability esting

A common pracice in veriying or deermin-

ing he level o usabiliy or an applicaion iso conduc usabiliy ess. Tese can be done

wih subjecs gahered rom a variey o places,

including voluneers, paid esers, or even users

rom wihin an organizaion. Te basics o a

usabiliy es involve observaion o he user s

acions ollowed by a scriped inerview.

Usabiliy ess can be conduced a any ime

during he applicaion developmen process

and he daa gahered during hese ess isalmos always beneficial when meeing wih

inernal eams or even wih cliens. Usabiliy

ess can even be perormed on uncional wire-

rames in order o gaher eedback on design

and conen plans early in he process.


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Audience Considerations

Who is your audience? Always keep in mind

ha your producs may be used or a wide

audience. Don assume a common culural

background, social class, educaion, or naive

language. Tereore, you should analyze hearge audience and define heir gender, age,

ehnic background, educaion, buying behav-

ior, and personal preerences. Find ou wha

magazines your arge audience reads and

wha V shows i waches. Your design should

no only look good, i should also mach he

arge audience as closely as possible in erms

o layou, color scheme, ons , visual language,

and ineraciviy. How compuer savvy is youraudience? Are here any saisics ha reveal

inormaion abou heir sysems? Mac or PC?

Monior resoluion? JavaScrip-enabled? I your

work is mean or he inernaional marke, you

may have addiional challenges i you don

plan or hese culural differences in advance.

Tis is a prerequisie or successul and efficien

communicaion.


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ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO 1

Copyrigh lierally means he righ o copy.

Tis righ begins he momen your original work

is creaed in a fixed, angible orm. In oher

words, you auomaically own he copyrigh

o your creaive works. Copyrigh proecion is

available or boh published and unpublishedworks.

Copyrighable works include anyhing ha fis

ino one o hese caegories:

Lierary works (including compuer

programs)

Musical works (including any accompanying

words)

Dramaic works (including any accompany-

ing music)

Panomimes and choreographic works

Picorial, graphic, and sculpural works

Moion picures and oher audiovisual works

Sound recordings

Archiecural works

Copyrighting Your Flash Professional DigitalAssets (SWFs, Images, Video, and Sound)

Copyrigh is he exclusive legal righ, graned o you by law (ile 17, U.S. Code),

o conrol he reproducion, disribuion, public display, inellecual propery, andderivaive use o your original works o auhorship, and o sue or unauhorized us

(inringemen) o your work.


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Alhough many hings are copyrighable, some

are no. o be copyrighable, he work mus be

original. Originaliy is essenial o copyrigh. For

example, i you copy a phoograph, ha copy

canno be copyrighed since i is no original.

In ac, you would need he original phoogra-

phers permission o copy ha image.

Te ollowing ypes o works are no

copyrighable:

Ideas and conceps. Only he original expres-

sion o hose ideas and conceps in some

angible orm, like a phoograph, can be

copyrighed. You migh have an idea or a

grea phoograph, bu ha idea canno be

copyrighed.

Procedures, mehods, sysems, principles,

discoveries, or devices . However, writen

or recorded descripions and explanaions,

or illusraions o hese, are proeced by

copyrigh.

Works ha have no been fixed in a angible

orm, such as speeches or perormances ha

have no been writen or recorded.

Works consising enirely o inormaion

ha is common propery and conaining no

original auhorship, such as amiliar symbols

and designs.

iles, names, shor phrases, and slogans.

However, some iles and words migh be

proeced under rademark law i heir use is

associaed wih a paricular produc or service.


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How to Obtain a Copyright

Te way in which you obain copyrigh proec-

ion is ofen misundersood. I is imporan o

undersand ha no publicaion, regisraion,

or oher acion in he U.S . Copyrigh Office is

required o secure a copyrigh. Copyrigh isauomaically secured he momen he work is

creaed or he firs ime. However, copyrighs

can be ormally regisered wih he U.S . Copy-

righ Office in Washingon, DC. (htp://www.

copyrigh.gov), and here are ees involved.

Even hough regisraion is no a requiremen

or proecion, i does esablish a public record

o he copyrigh and is required beore an in-

ringemen lawsui can be filed. You should

always seek legal advice rom a qualified ator-

ney beore hreaening any legal acion relaed

o copyrigh inringemen.

Notice of Copyright

A copyrigh noice inorms he public ha your

work is proeced by copyrigh. I idenifies who

owns he copyrigh and shows he year o firs

publicaion. I is a way o saying, Tis is my

work. I you wan o use i, firs ask my permis-

sion. A noice reinorces he asse value o your

work and alers everyone ha you are prepared

o proec ha value.

Under U.S. law, you are no longer required o

use a copyrigh noice. Tis requiremen was

eliminaed when he Unied Saes adhered o

he Berne Convenion. However, he use o no-ice is sill required or works disribued beore

March 1, 1989. Te use o a copyrigh noice is

your responsibiliy. You are no required o ob-

ain permission rom, or regiser wih, he U.S.

Copyrigh Office.


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On phoographs and oher ypes o visu-

ally percepible copies, he copyrigh noice

consiss o he symbol , ollowed by he year

o firs publicaion o he work and he name o

he copyrigh owner.

Example: 2012 John Doe

Te word Copyrigh or he abbreviaion

Copr. may be used insead o he symbol.

Eiher orm is recognized, bu use o he

symbol may provide addiional inernaional

proecion. Te words All righs reserved also

provide urher inernaional proecion.

Duration of the Rights

Under curren law, he copyrigh erm or works

creaed by individuals is he lie o he auhor

plus 70 years afer he auhors deah. Te copy-

righ erm or works made or hire is 95 years

rom publicaion, or 120 years rom he dae o

creaion, whichever expires firs. Works made

or hire are works creaed by employees or

employers and cerain ypes o specially com-

missioned works.


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Fair Use Doctrine

Any ime you make an unauhorized copy o a

copyrighed work or creae derivaive works

based on ha work, you are echnically viola-

ing or inringing on he righs o he copyrigh

owner. However, he law does permi somelimied copying o copyrighed works as a air

use o he works.

So when does copying become air use? Re-

producion o a copyrighed work or purposes

such as criicism, commenary, news reporing,

eaching, scholarship, or research is generally

no an inringemen o copyrigh. Te air use

exempion o U.S. copyrigh law was creaed

o enable educaors, researchers, and journal-

iss o reuse copyrighed works wihou having

o ask he auhor or permission, since usually

hese areas o applicaion do no impinge on

he commercial value o he work.

Tere are our acors ha you need o consider

when deermining wheher he use o some-

ones copyrighed maerial is a air use o

heir work:

Te purpose and characer o he use,

including wheher such use is o a commer-

cial naure or is or nonprofi educaional

purposes

Te naure o he copyrighed work

Te amoun and subsanialiy o he porion

used in relaion o he copyrighed work as a

whole

Te effec o is use upon he poenial

marke or or value o he copyrighed work


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Te disincion beween air use and copyrigh

inringemen is no easily defined. For each

siuaion, all our acors mus be weighed by

he cours o deermine wheher or no a work

qualifies or air use proecion. In oher words,

here is no definiive yes or no o air use. Tere

is no absolue mehod o assessing wheher or

no a use is air unil afer a judicial ruling in an

inringemen sui.

Te saes way o avoid copyrigh inringe-

men is o always obain permission rom he

copyrigh owner beore using heir copyrighed

maerial. Simply acknowledging he source o

he copyrighed maerial does no subsi ue or

obaining permission.

Images on the Internet

Image hef on he Inerne is a growing and un-

solvable problem, bu here are ways o proec

your images on he Web. Te bes securiy is

o apply a waermark across your image, which

shows where i came rom in case o image

hef. Bu o course his mars he atracive

appearance o your images.

One alernaive is o include he images in a

SWF (Flash) movie. Tis prevens hem rom

being downloaded direcly. However, keep in

mind ha even his mehod will never ully

proec your images. As soon as your images

are published on he Inerne, you can be sure

ha here is a possibiliy hey will be used

elsewhere. For insance, someone can ake a

screensho o he SWF movie and coninue

using your image. (Tere is also sofware avail-

able ha can break ino a SWF file and access


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is asses, including phoographic images, ani-

maion, componens, ex, and original arwork.

Tis sofware is no 100% effecive in reverse-

engineering a SWF file, bu in mos cases i can

successully obain mos o he asses. Te only

way o proec a valuable image compleely is

o no publish i online.)

Audio and Video Files

When media files such as audio and video are

played over he Inerne, hey are normally

delivered via a process known as progressive

download. Wih his process, he media file is

acually downloaded ono he users compuer,

normally ino he web browsers cache. A savvyuser can easily discover he locaion o hese

sound and video files and copy hem rom

he cache ino a more accessible direcory. A

malicious user may even go so ar as o disrib-

ue hese files wihou he copyrigh holders

permission.

Te preerable way o playing back audio and

video files over he Inerne is o sream he

media using a dedicaed sreaming server (suchas Adobe Flash Media Server). Sreaming does

no download he enire file o he users hard

drive bu raher sends small pieces o he file in

a sream which is viewed and hen immedi-

aely disposed o. Tere is no local cached copy

o he file or he user o access. Furhermore,

exra proecion can be pu ino place hrough

he encrypion o he media sream or he ap-

plicaion o DRM (Digial Righs Managemen)soluions hrough soluions like Adobe Access.


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Notice

U.S. copyrigh law is ever-changing. Every effor

has been made o make his inormaion as

curren as possible, bu i is no inended o be

used as a legal reerence.

booklet supplement adobe flash professional cs6 lbv

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