botanical therapy positioning chart · botanical therapy positioning chart a hair and scalp hair...
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botanical therapy positioning chart a
HAIR AND SCALP
hair and scalp treatment TIME: 45–60 minutes RECOMMENDED SERVICE PRICE: Same as single-process hair color service
Essential full care for truly beautiful hair — and a spa for your senses. Begins with a restorative scalp balance or scalp detox treatment and ends with a transformative moisture or repair treatment. Your hair will look healthier and shinier — and feel luxuriously soft and silky.
SCALPSCALP CONDITION ELEMENTAL NATURESM PRODUCT RESULTS BEFORE AFTER PLANT-DERIVED INGREDIENTS HOME CARE PRODUCTS
scalp balance treatment TIME: 10 minutes RECOMMENDED SERVICE PRICE: 50% of single-process hair color service
dry
Dry patches, overall dryness or small and dry flakes
infinity/air
scalp remedy™ conditioning concentrate
· Conditions dry scalp
Tiny, dry flakes Dry flakes removed; balanced moisture level
Conditions scalp with aroma-therapeutic essential oils:
· Cedarwood · Patchouli · Vetiver
red and irritated
Redness and/or irritation, sensitivity
fire
scalp remedy™ soothing concentrate
· Soothes red and irritated scalp
Redness/irritation Soothed/calmed scalp
Soothes scalp with aroma-therapeutic essential oils:
· Lavender · Blue camomile · Rose
oily
Excess sebum, large oily flakes
water/earth
scalp remedy™ purifying concentrate
· Purifies oily scalp
Excess sebum Excess sebum removed; balanced oil level
Purifies scalp with aroma-therapeutic essential oils:
· Rosemary · Tea tree · Orange
scalp detox treatment TIME: 10 minutes RECOMMENDED SERVICE PRICE: 50% of single-process hair color service
congested
Excess sebum, accumulated dead skin cells, product build-up and clogged pores
water/earth
scalp remedy™ intense detoxifier™
· Removes build-up
· Exfoliates the scalp
· Creates ideal foundation for healthy hair
Build-up/clogged pores Build-up removed; clear/open pores
· Exfoliates with wintergreen-derived salicylic acid
· Controls excess sebum with avocado extract
· Cleansing system with Sapindus mukurossi peel extract and coconut-derived ingredients
Add aveda men pure-formance™ exfoliating shampoo once a week to the regimen.
HAIRHAIR CONDITION PRODUCT RESULTS HOW IT WORKS PLANT-DERIVED INGREDIENTS HOME CARE PRODUCTS
moisture treatment TIME: 10 minutes RECOMMENDED SERVICE PRICE: 30% of single-process hair color service
dry
Feels rough to the touch, lacks shine, looks dull and lacks smooth/silky feel
dry remedy™ penetrating moisture
· Moisturizes and improves dry hair up to 86%*
*Clinical wet combing study.
· Moisturizes with buriti and pomegranate oils (a)
· Smooths and detangles with palm kernel-derived conditioners (b)
· Softens hair and seals in shine with organic kukui seed oil (c)
· Aroma: certified organic palmarosa, ylang ylang, rose geranium and vanilla
repair treatment TIME: 10 minutes RECOMMENDED SERVICE PRICE: 30% of single-process hair color service
damaged
Weak and porous, breaks easily, looks dull and lacks shine
damage remedy™ penetrating protein
· Repairs and improves damaged hair up to 84%*
*Clinical wet combing study.
· Repairs and strengthens with quinoa protein and sugar beet-derived amino acids (a)
· Smooths and detangles with palm kernel-derived conditioners (b)
· Provides moisture to hair and seals in shine with philodendron and barley extract (c)
· Aroma: certified organic bergamot, mandarin and ylang ylang
HAIR AND SCALP CONDITION PRODUCT RESULTS HOW IT WORKS PLANT-DERIVED INGREDIENTS HOME CARE PRODUCTS
treatment for thinning hair TIME: 20 minutes RECOMMENDED SERVICE PRICE: 50% of single-process hair color service + retail price of invati™ scalp revitalizer
thinning
Hair loss; weak, thinning, breaks easily; dry and tight scalp
scalp remedy™ intense detoxifier™
invati™ scalp revitalizer
· Helps create a healthy scalp environment for an enhanced experience with the invati™ system
· Reduces hair loss by 33%* to keep the hair you have longer
* Due to breakage, in a 12-week clinical test of the invati system.
· Helps energize with the power of turmeric and ginseng with a refreshing scalp massage that improves microcirculation
· Aroma: certified organic lavender, rosemary, ylang ylang and geranium
(a) Buriti and pomegranate oils
(c) Organic kukui seed oil
(b) Palm kernel-derived conditioner
TREATEDUNTREATED
(a) Quinoa protein and sugar beet-derived amino acids
(c) Philodendron and barley extract
(b) Palm kernel-derived conditioner
TREATEDUNTREATED