boucher college slide deck september 21st, 2011
TRANSCRIPT
Lecture I• the changing consumer• social media overview• online marketing
overview• writing for web & blog• marketing your content• tools
Principle #2
Personal relevant its about what I’m interested in right now .... And its delivered in a format that I want to get
Definitions
• Simple = media for social interaction.
• More = blending of technology and social inter-action for the co-creation of value.
blogs link wheels directories article marketing youtube
animoto press releases facebook contests / promotions adwords