Box E gifts

1)Summary:

• Box E gifts will be formed in July of 2013 in Dhaka ,Bangladesh by a knowledgeable and prudent team of us Five Businesswomen in response to what we believe to be an attractive business opportunity created by the following conditions:

• The need for a facility equipped gift to cover the requirements of Parties or Persons

• The present Market does not accommodate and renders this type of facility to the customer within a minimum time.

• Limited time consumption for giving a gift is often too monotonous or problematic to some busy people.

• Currently there are no companies that offer this sort of facility to the customers.

• Box E gifts propose to provide a facility where large

companies, small companies and individual can give gifts of their choice. Box E gifts would coordinate the SME’s, whole sellers, a renowned Company Archie’s, florist, Groceries, Bakers, Stationeries, painters and so on for the client at substantial savings in time, effort, and money. All aspects of the Gifts will be fulfilled at various price ranges by Box E gifts.

Advertisements

Our Major target market will be the People and parties willing to give gifts all over Bangladesh. Our marketing plan will include advertisements in local papers, Signboards, leaflets and Business journals. We will also utilize the Radio, direct Mail and Facebook page.

Occasions

New Year, Valentine’s day, Eid , Birthdays, convocation, Marriage ceremony and anniversary, Friendship Day etc.

The Services:

• Books: We render two different types of book range, One in English and another in Bengali.

Jewelries:

We will cover the items which are very uncommon yet wanted and posh accessories.

Paintings:

Paintings that are created mostly by our local

students of the Fine arts will add extra ordinary demand and creativity in our gift Items. That will not only spread our business name but also evaluate and encourage the effort to our beloved students reading at Fine Arts.

Cakes and Chocolates:

• We will also add food items like cakes and chocolates which will fulfill some birthday and anniversary demand

Flowers:

Flowers from exotic collection will fulfill our customer’s demand.

Groceries

Dinner set, glass set, dessert set, Pressure cooker, Oven, fridge etc.

Cards and Notes

We will be supplying cards directly from the real Archie’s in USA by licensing their products.

Toys

Kids will get offers from our Archies shop.

Saree

To help our local saree makers we will get their required profit and we will be helping our economy.

Accessories:

we will offer an exclusive range handmade bedroom

accessories and balcony accessories. This will include pots with plants of various shape and types from rose plant to orchid and cactus. We will also provide perfumes and shoes to the customers on demand.

Decoration:

Utilizing our wholesale license in purchasing gifts

and items, we can pass on the cost savings in decorating the gifts of the items. We are also concerned about our local small businesses. To help SME’s we will use bamboo , clay ,cane and hand made products .

Market research & analysis

Market research is any organized effort to gather information about market or customer to get advantage over competitors.

Box E gifts customers are large. The major groups we are targeting for our marketing plan a

•General people•Corporate

General people

Our first target is general people. People life are getting busy day by day. But occasion happen when it has to and we are offering them to present their choice of gift by just one click. People just have to choose and pay we will do the rest.

Corporation

Corporate client will one of the most important clients. Various occasion like corporal meeting, success party, corporal events corporation give their clients, colleague, other corporation gift we will arrange gift for them.

Competition

As this is some how new concept in our country we have only few competitors.One of the Competitor is