Coming up with a kickass idea

GW Entrepreneursgwentrepreneurs.com

To come up with startup ideas

“The way to get startup ideas is not to try to think of startup ideas. It's to look for problems, preferably problems you have yourself.”

-Paul graham

Further reading: How to Get startup ideas

IDEation processDentify topic

Iscover market

xamine jTBD

Pply pro/con

Hink solutions!

dentify metrics

Pen expeirmentation

Egotiate results

ICeAti

on

30 Problems worth solvingBy y-combinator

1. A cure for the disease of which the RIAA is a symptom.

2. Simplified browsing. The web for grandparents and children

3. New news. Blogs? crowdsourced? Reddit & Hacker News?

4. Outsourced IT. Wofoo, Amazon Web Services, Google Tag Manager...

5. Enterprise software 2.0. SMB Technology

6. More variants of cRM. Salesforce, Pipedrive, Trello...

7. Something your company needs that doesn't exist. “We’d pay for X to make our lives easier”

8. dating. chicken Egg Problem: Sites w/ less people = better matches, but a smaller # of matches...

9. Photo/video sharing services. Instagram, Tumblr, Snapchat, Flickr, deviantArt...2.0

10. Auctions. Ebay 2.0

30 Problems worth solvingBy y-combinator

11. Web Office apps. compete with Microsoft Office...Google Cocs?

12. Fix advertising. Engaging ads that provide value add to the viewer + advertiser?

13. Online learning. 2U, coursera, Skillshare...

14. Tools for measurement. Identify most productive units (people, departments, projects) in the organization

15. Off the shelf security. AdT competitor? Smart House?

16. A form of search that depends on design. Search + design = Advantage over google

17. New payment methods. Square? Bitcoins? Nfc?

18. The WebOS. chromeOS

19. Application and/or data hosting.

20. Shopping guides. Identifying what you want..not just the cheapest place to find it

30 Problems worth solvingBy y-combinator

21. Finance software for individuals and small businesses. Intuit 2.0 , indinero...

22. A web-based Excel/database hybrid. Robust spreadsheet as database...intuitive database creation with integrations

23. More open alternatives to Wikipedia. Wikipedia = wide...what about deep?

24. A buffer against bad customer service. User-friendly wrapper around customer service...user end!

25. A Craigslist competitor. craigslist as a good business!

26. Better video chat. Skype 2.0! Rabbit?

27. Hardware/software hybrids. Software driven hardware solutions. See Meraki! Sold for $1.2 billion!!!

28. Fixing email overload. Inbox as to-do list + Too many emails. Mailbox App? Mailplane

29. Easy site builders for specific markets. Niche intuitive web builders. Wix or Weebly or About.me for restaurants, hair salons, etc...

30. Startups for startups. Yc, Techcrunch, Elastic Sales!

Identify a topic

PickA

Passion or

pain point

Discover market

whocurrentlysolves

the Problem?

List them!

Examine job to be done

identifyThe job

customers Are trying to have

solved

Talk to users of a current solution if necessary

Apply pro/con

What featuresDo current products have

that makes them

SolutionsTo the

JTBD?

Think solutions!

What featuresWould make a

better solution To the

JTBD?

Identify metrics

What would you trackTo see if you

better solve To the

JTBD?

Open experimentation

Ask potential customers...Landing page + ads...

Market research

Negotiate results

Track customer receptionAdjust for what works

Drop what does not

Iterate...