brainwave profile

Brainwave Applications, a unit of

HRPL

Profile Presentation

Introduction

� Type: IT initiative of Group

� Founded: 2004

� Offices: Kolkata and Hyderabad

� Line of Business: Design and development of enterprise business applications, Digital Media

Marketing, Outsourcing

� Website: www.brainwavelive.com

Products & Services

� Design information system architecture

� Develop and deploy enterprise applications

� Middleware development building Tally/SAP connectors

� Digital marketing

Digital Marketing

As a part of digital marketing offerings, we provide the following services:

� Define objectives and goals for digital presence

� Analyze existing social media communications and engagement levels

� Recommend and implement best practices to integrate social media into existing

brand development efforts

� Recommend and implement strategies to drive meaningful and engaging content over � Recommend and implement strategies to drive meaningful and engaging content over

multiple digitized channels

� Optimize communication frequency and evolve a community driven communication

platform for the brand

Digital Marketing- our services

Technology

� ‘’The art of marketing management is the strategy you use to choose which changes to focus on,

and which ones you intentionally let slide, at least for the moment. And successfully

implementing that strategy is far more about people and processes than it is the technologies

themselves.’’ Scott Brinker, Gartner, June 20, 2013

Yet, without the aid of technology, implementation of marketing strategy is next to impossible.

Potential of internet and other mobility platforms for branding and sales is not a theory anymore. Potential of internet and other mobility platforms for branding and sales is not a theory anymore.

Refer, Martec’s Law: technology changes exponentially, but organizations change

logarithmically.

Technology - for digital marketing

� Brainwave’s technology experts from across a wide range of industry verticals brings to the

table a rich experience in creating a scalable, robust solution path for brands that is exploring to

reap the benefits of digital marketing.

� We bring rich experience in creating web and mobile based apps with open source technologies.

Our integration services with latest social media platforms has enabled some of the following

corporate entities leverage on web and mobile platforms to increase brand visibility and create a

robust community which ‘talks about’ the brand.

Brainwave’s team of technology and digital media experts work in sync with the overall

marketing strategy of the corporate entity advising and implementing best of technology.

Key Business Solutions

� LiveSku – managing channel sales for FMCG

Keventer Agro- Rs 10.5 bn company, has leveraged on Brainwave’s consulting

experience to manage their channel sales, increase its market share and improve its

product distribution network


Factory Payroll – managing productivity based wage for factory workers

Hartex Rubber Pvt Ltd – country’s fourth largest rubber tyre and tube manufacturer optimized

actual productivity versus target and received clarity on inventory status at real time across

multiple shifts. The product enabled HRPL to increase throughput.


RealtyNet – a 360 degree view of prospects, customers and inventory for real estate organizations

Sureka properties, one of the largest business entity in real estate sector from East India, leveraged

on RealtyNet for managing inventory of real estate properties, get a real time view of status of

sales versus collections.

Middleware – SAP integration

Bill of Material Management – Brainwave enabled easy simulation platform for multilevel

production BoM to come out with correct production recipe and integration of SAP ECC.

Balkrishna Tires one of the most prestigious industrial tire manufacturing organizations of India

engaged Brainwave to carry out a system study and explore solutions to create an intuitive

simulation platform for its core user group

Talk to us

� Our consultants would love to hear from you on business philosophy and practice, challenges

and ideas. We would be happy to share our experience of how we can assist a business/brand

in leveraging technology and our consulting practice.

� [email protected] – Abhishek

� [email protected] – Karabi

Thank you