brand marketing fails

16
Brand Marketing often fails for Smaller companies

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Post on 15-May-2015

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  • 1. Brand Marketingoften fails forSmaller companies

2. Brand Marketing often fails
Small Company B 2 B marketing fails
Lack of brand
Lack of Recognition
3. Brand Marketing often fails
4. Brand Marketing often fails
5. Brand Marketing often fails
6. The Brand Marketing Model
Brand
Product
Features
Benefits
Price
7. Brand Marketing often fails
8. Brand Marketing often fails
?
PremiumSoft
9. The Selling Solutions Model
Customer
10. Brand Marketing often fails
11. The Selling Solutions Model
Customer
Pains
Impacts
Vision
Solution
12. Brand Marketing often fails
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