branding and marketing yourself: how to get better projects and more of them
DESCRIPTION
This presentation from Phoenix Design Week 2013 shares branding and marketing tips specifically for designers and creative professionals. Designers do an incredible job of helping clients with branding and marketing their companies. But, when it comes to developing and promoting themselves, they struggle, procrastinate, and then wonder why business is slow or why they're getting bad projects. Learn how to treat yourself like a client with these tangible tips that will help you get better projects and more of them. For more advice on branding and marketing, visit sidetone.com or email Shaina at [email protected].TRANSCRIPT
![Page 1: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/1.jpg)
PhxDW
BRANDING amp MARKETING YOURSELF HOW TO GET BETTER PROJECTS
AND MORE OF THEM
SHAINA ROZENPHOENIX DESIGN WEEK 2013
PhxDW
SHAINAROZEN
ShainaRozen
PhxDW
WHAT MADE YOU PICK THIS SESSION
PhxDW
PhxDW(CC) Criterion
PhxDW
No brand = no one remembers you
BRANDING IS THE SUM OF HOW OTHER PEOPLE
FEEL ABOUT YOU
PhxDW
No marketing = no business
MARKETING IS THE ACT OF PROMOTING YOURSELF OR
YOUR BUSINESS
PhxDW
bull Direct contact
bull Networking
bull Presspublicity
bull Social media
bull Advertising
Ways to Get More Business
SALES
MARKETING
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 2: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/2.jpg)
PhxDW
SHAINAROZEN
ShainaRozen
PhxDW
WHAT MADE YOU PICK THIS SESSION
PhxDW
PhxDW(CC) Criterion
PhxDW
No brand = no one remembers you
BRANDING IS THE SUM OF HOW OTHER PEOPLE
FEEL ABOUT YOU
PhxDW
No marketing = no business
MARKETING IS THE ACT OF PROMOTING YOURSELF OR
YOUR BUSINESS
PhxDW
bull Direct contact
bull Networking
bull Presspublicity
bull Social media
bull Advertising
Ways to Get More Business
SALES
MARKETING
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 3: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/3.jpg)
PhxDW
WHAT MADE YOU PICK THIS SESSION
PhxDW
PhxDW(CC) Criterion
PhxDW
No brand = no one remembers you
BRANDING IS THE SUM OF HOW OTHER PEOPLE
FEEL ABOUT YOU
PhxDW
No marketing = no business
MARKETING IS THE ACT OF PROMOTING YOURSELF OR
YOUR BUSINESS
PhxDW
bull Direct contact
bull Networking
bull Presspublicity
bull Social media
bull Advertising
Ways to Get More Business
SALES
MARKETING
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 4: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/4.jpg)
PhxDW
PhxDW(CC) Criterion
PhxDW
No brand = no one remembers you
BRANDING IS THE SUM OF HOW OTHER PEOPLE
FEEL ABOUT YOU
PhxDW
No marketing = no business
MARKETING IS THE ACT OF PROMOTING YOURSELF OR
YOUR BUSINESS
PhxDW
bull Direct contact
bull Networking
bull Presspublicity
bull Social media
bull Advertising
Ways to Get More Business
SALES
MARKETING
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 5: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/5.jpg)
PhxDW
No brand = no one remembers you
BRANDING IS THE SUM OF HOW OTHER PEOPLE
FEEL ABOUT YOU
PhxDW
No marketing = no business
MARKETING IS THE ACT OF PROMOTING YOURSELF OR
YOUR BUSINESS
PhxDW
bull Direct contact
bull Networking
bull Presspublicity
bull Social media
bull Advertising
Ways to Get More Business
SALES
MARKETING
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 6: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/6.jpg)
PhxDW
No marketing = no business
MARKETING IS THE ACT OF PROMOTING YOURSELF OR
YOUR BUSINESS
PhxDW
bull Direct contact
bull Networking
bull Presspublicity
bull Social media
bull Advertising
Ways to Get More Business
SALES
MARKETING
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 7: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/7.jpg)
PhxDW
bull Direct contact
bull Networking
bull Presspublicity
bull Social media
bull Advertising
Ways to Get More Business
SALES
MARKETING
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 8: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/8.jpg)
PhxDW
Hint BRANDING
HOW DO YOU GET BETTER PROJECTS
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 9: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/9.jpg)
PhxDW
Hint MARKETING
HOW DO YOU GET MORE PROJECTS
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 10: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/10.jpg)
PhxDW
HOW TO CREATE A MEMORABLE BRAND THAT GETS YOU BETTER PROJECTS
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 11: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/11.jpg)
PhxDW
PhxDW (CC) Betsy Weber
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 12: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/12.jpg)
PhxDW
WHO YOU AREWHAT YOU DO
WHO YOU DO IT FORWHAT MAKES YOU DIFFERENT
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 13: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/13.jpg)
PhxDW
How do you want people to fill in the blanks
JOHN DOES __________ HE WOULD BE GREAT FOR YOU
BECAUSE _________
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 14: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/14.jpg)
PhxDW
Who You Are
PhxDW
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 15: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/15.jpg)
PhxDWPhxDW (CC) CyberCafe
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 16: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/16.jpg)
PhxDWPhxDW
What You Do
PhxDW(CC) Unlisted Sightings
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 17: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/17.jpg)
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 18: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/18.jpg)
PhxDW
bull Graphic design
bull Print design
bull Web design
bull Branding
bull Experience design
bull UIUX
bull Collateral design
bull Marketing
bull IA
bull App design
bull Vehicle wraps
bull Video
bull Development
bull Environment design
bull Illustration
bull Marketing
bull Tradeshow design
bull SEOSEM
FULL SERVICE
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 19: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/19.jpg)
PhxDWPhxDWImage credit Moz
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 20: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/20.jpg)
PhxDWPhxDW(CC) Mike Krzeszak
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 21: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/21.jpg)
PhxDW
Who You Serve
PhxDW(CC) RazorRay15
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 22: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/22.jpg)
PhxDW
ldquoI donrsquot know the key to
success but the key to failure is trying to please
everybodyrdquo - Bill Cosby
PhxDW
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 23: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/23.jpg)
PhxDW
Positioning ShowdownAXE vsDuke Cannon
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 24: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/24.jpg)
PhxDWPhxDW(CC)) Victor1558 Sebastiaan ter Burg AfroDad
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 25: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/25.jpg)
PhxDW
HEARING
DOING SAYING
SEEING
PhxDW(CC)) Sebastiaan ter BurgFEELING
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 26: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/26.jpg)
PhxDW
PhxDW
Image credit httpwwwflickrcom
photos76029035N02
Make friends with your personas
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 27: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/27.jpg)
PhxDW
What Makes You Different
PhxDW
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 28: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/28.jpg)
PhxDW
bull Professional
bull Good service
bull High quality
bull Relationships
bull Results
bull Integrity
bull Creative
bull Fun
bull Smart
bull Honest
bull Experience
bull Full-service
bull Collaborative
bull Passion
bull Talent
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 29: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/29.jpg)
PhxDW Irrelevant
Relevant
Not Unique Unique
Table Stakes
Wasted Words
Ego Boosts
MAGIC
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 30: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/30.jpg)
PhxDW
MARKETING YOURSELF TO GET MORE PROJECTS
(WITHOUT FEELING ICKY)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 31: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/31.jpg)
PhxDW
PhxDW(CC) Binu Kumar
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 32: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/32.jpg)
PhxDWImage creditKnow your pitch PhxDW(CC) Kirti Poddar
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 33: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/33.jpg)
PhxDWDo your research PhxDW
(CC) Kala Blakenship
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 34: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/34.jpg)
PhxDW
Go where your clients are
PhxDW(CC) The Next Web
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 35: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/35.jpg)
PhxDWGet involved PhxDW
(CC) Official GDC
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 36: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/36.jpg)
PhxDWShow donrsquot tell PhxDW
(CC) Wonderlane
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 37: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/37.jpg)
PhxDW
Partner with people whocomplement you
PhxDW(CC) Girl Like The Sea
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 38: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/38.jpg)
PhxDWSay ldquoThanksrdquo PhxDW
(CC) Liz West
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 39: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/39.jpg)
PhxDWFocus on the experience PhxDW
(CC) Richard Stephenson
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 40: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/40.jpg)
PhxDW
Donrsquot expect to have time MAKE time
PhxDW
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 41: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/41.jpg)
PhxDW
CAUTIONCUIDADO
ATTENZIONE
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 42: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/42.jpg)
PhxDW
Speak your clientsrsquo language
PhxDW(CC) Julian Mason
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 43: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/43.jpg)
PhxDWDonrsquot just push your crap PhxDW
(CC) David Pursehouse
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 44: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/44.jpg)
PhxDWChill out on the demands PhxDW
(CC) Duncan Hull
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
![Page 45: Branding and Marketing Yourself: How to Get Better Projects and More of Them](https://reader035.vdocument.in/reader035/viewer/2022070322/5591f2d91a28abe0278b479c/html5/thumbnails/45.jpg)
PhxDW
Focus on quality over quantity
PhxDW(CC) Faruk Ates
PhxDW
Letrsquos chatshainarozen
bitlymarket-you
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