branding, wee kim wee school of communication and information

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Post on 28-Mar-2016

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As part of an independent project in Writing for Public Relations class at Wee Kim Wee School of Communications and Information (Nanyang Technological University), this piece details a mock informational booklet to promote the WKWSCI school to prospective students. The purposes of this collateral are 1) to establish an identity for the school and its students 2) to place the school at the top of minds when high school seniors select university 3) to increase consideration for the school. All content and design were produced by me.

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