brand’up

26
Introduction to branding concepts

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Brand'Up as it was presented in TEDxTangiers

TRANSCRIPT

Page 1: Brand’up

Introduction to branding concepts

Page 2: Brand’up

Kesako?

Page 3: Brand’up
Page 4: Brand’up

$10 $529

Page 5: Brand’up

Pourquoi?

Page 6: Brand’up

TO SELL BETTER =GOOD BRANDING1 ere conclusion

Page 7: Brand’up

THE MIRACLE SOLUTION EXISTS

Page 8: Brand’up

IT’S CALLED THE K.I.S.S. PRINCIPLEConclusion 2:

Page 9: Brand’up

KISS : You talking about this?

Page 10: Brand’up

No, It’s K.I.S.S.

Keep It Simple, Stupid.

Page 11: Brand’up

KISS IN LOGOTYPEDesigner’s talk

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DO NEVER USE COMIC SANS MSGO FOR A TRANSPARENT BGRD

Designer tip !

Page 16: Brand’up

SLOGAN !Biba la rebolucion !

Page 17: Brand’up

Do Never (NEVER !) do this

Page 18: Brand’up

Instead, Keep it Simple and meaningful

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NEVER PLAGIATE ! BE CREATIVEBro-tip

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Do Never (NEVER !!) Do this

Adidas Plagiarism

Page 21: Brand’up

Because you risk this

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DON’T FORGET YOUR REPUTATIONWith no subliminal Message (awesome)

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KEEP IT SIMPLE, STUPIDDo you all remember we said it before

Page 24: Brand’up

ONE MORE THING …

“One more time we’re gonna celebrate, oh yeah all right don’t stop the dancing” – Daft Punk …

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And never (I warned you) do this