brandwatch masterclass: categories, tags & rules
DESCRIPTION
NY Masterclass Session, May 8TRANSCRIPT
Brandwatch Masterclass / Categories, Tags, & Rules
Brit Ferguson [email protected] | Tel: 646-568-6217
May 8th, 2014
Agenda
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•Defining Tags, Categories, & Rules
•Sorting your data with Tags & Categories
•Automating your Actions via Rules
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Tags
Tags / Defined
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•Allow you to segment data by customer profile, by emotion, by conversation type or anything you want.
•Can be added automatically with Rules or Bulk Actions and once applied you can use them to Filter or Chart your data.
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Categories
Categories / Defined
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•Provide a structured way to segment your data
•Similar to Tags, but allow you to group related data attributes with sub-categories
•Can be added automatically with Rules or Bulk Actions and once applied you can use them to Filter or Chart your data.
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Rules
Rules / Defined
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•Allows you to automatically perform actions on mentions, both in the future & historically, based on searches & filters you define.
•Use to automatically tag, categorize or adjust sentiment of all your mentions in real time.
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Setting Up in Brandwatch
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Tags
Tags / Setting Up
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Tags / Setting Up
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Tags / Setting Up
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Tags / Setting Up
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Tags / Setting Up
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Tags / In Action!
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Categories
Categories / Setting Up
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Categories / Setting Up
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Categories / Setting Up
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Categories / Setting Up
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Categories / In Action!
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Automating with Rules!
Rules / Getting Automated
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Rules / Getting Automated
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Rules / Getting Automated
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Rules / Getting Automated
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Rules / Getting Automated
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Recap
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•Defining Tags, Categories, & Rules
•How to sort your data
•Automating your Actions with Rules
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Questions?