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1 Presenter: Ki+y Hass, PMP Principal Consultant, Kathleen Hass & Associates, Inc. BUSINESS ANALYSIS AND PROJECT MANAGEMENT PRACTICE Cell: 303.663.8655 Email: [email protected] CoPresenter: Kate Gwynne, CBAP, CSM Associate Director of Business Analysis, Resource/AmmiraT Email: [email protected] Breakthrough Business Analysis ImplemenAng and Sustaining a ValueBased PracAce

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1  

Presenter:    Ki+y  Hass,  PMP    Principal  Consultant,  Kathleen  Hass  &  Associates,  Inc.  

BUSINESS  ANALYSIS  AND  PROJECT  MANAGEMENT  PRACTICE  Cell:  303.663.8655    Email:  [email protected]  

 Co-­‐Presenter:    Kate  Gwynne,  CBAP,  CSM  

Associate  Director  of  Business  Analysis,  Resource/AmmiraT  Email:  [email protected]  

Breakthrough  Business  Analysis  ImplemenAng  and  Sustaining  a  Value-­‐Based  PracAce  

What  is    Business  Analysis?  

2  ©KHass  and  Associates,  Inc.  

•  Emphasis  –  Strategy  execuTon  

•  World-­‐class  enterprise  capabiliTes  •  InnovaTve  products  and  services  

–  Value  to  customers  – Wealth  to  boOom  line  

•  EssenTals  –  Leadership  vs.  management  –  Systems  thinking  vs.  project  orientaTon  –  Complexity  management  vs.  project  management  –  AdapTve  vs.  linear  approach  –  CreaTvity  and  innovaTon  vs.  business  as  usual  

Why  is  it   ?  Centers  on  woefully  inadequate  elements  of  business/technology  

projects  

•  Decision  making:  collaboraTve  •  Thinking:  global,  holisTc,  strategic  •  Complexity:  leveraged  to  achieve  

creaTvity  •  Leadership:  shared,  diverse,  expert  •  Teams:  collaboraTve,  high  

performing  •  Methods:  adapTve,  experimenTng,  

creaTve,  visualizing,  agile  •  SoluAons:  innovaAve,  compeTTve,  

unseOling,  disrupTve  •  Value:  delivered  ocen  

3  ©KHass  and  Associates,  Inc.  

Disrupts  TradiTonal  Business  Models  

Portfolio Management

Strategy

BA / PM

Decision Making

Leadership

Collaboration

Tools & Systems

Teams

Communication

Innovation

PMO

Resource Management

Competencies BACOE

Business/Technology  OpAmized  

Enterprise Level

Awareness

Project Level

Innovation Level

1  

2  

3  4  

BA  Value  Acknowledged  

Business  Requirements  Managed  

• BA  PracTces  Informal  • BA  Community  of  PracTce  Exists  • Increasing  awareness  of  the  value  of  BA  

Moderately  Complex  

BA  Planning  ElicitaTon  Analysis  Requirements    Mgt  and  CommunicaTon    Business  Analysts:  • IT  Oriented  • Business  Oriented  

Highly  Complex  

Strategy  Analysis  SoluTon  Assessment  &  ValidaTon  Business  Case  Value  Management  Strategy  ExecuTon    Business  Analysts:  • Business  Architects    • Business  Consultants  • Enterprise  Analysts  

Breakthrough  InnovaAon  

InnovaTve  Business  SoluTons  Breakthrough  CapabiliTes  CompeTTve  Advantage    Business  Analysts:    • Business/Technology  Experts  • InnovaTon  Experts  • Change  Experts  

Business  Needs  Met  Strategy  Executed  

Value-­‐Based  BA  PracAces  

TradiAonal  vs.  Breakthrough  BA  

TradiAonal  BA  PracAces  

6  ©KHass  and  Associates,  Inc.  

7  ©KHass  and  Associates,  Inc.  

Gegng  Ready  

Gegng  Started  

Gegng  Entrenched  

• Your  OrganizaTon  • ExecuTve  management  • Key  stakeholders  • PracTce  Lead  

• Structure  • Team  • Standards  • Maturity  and  Capability  

• Business  • Measurement  • InnovaTon  • Radical  Change  • Strategic  CommunicaTons  • From  Good  to  Great  

ImplementaAon  Framework  

8  ©KHass  and  Associates,  Inc.  

Readiness  

• Business  Case  

• ExecuTve  Sponsor  

• Steering  CommiOee  

• PracTce  Lead  

•  Examine  the  Culture  in  Your  OrganizaTon  –  Issues  of  the  day  –  Current  state  of  project  performance  –  Level  of  change    –  Level  of  compeTTve  pressure  –  PoliTcs:  negaTve  and  posiTve  – How  business  analysis  is  used  – How  Centers  of  Excellence  are    perceived  

–  Can  you  compete  with  other  project    ideas  for  resources  and  funding  

9  ©KHass  and  Associates,  Inc.  

Make  the  Case  •  Business  Vision  

–  Core  Purpose  –  Core  Values  –  Envisioned  Future      –  DescripTon  of  what    

it  will  look  like  

•  Strategic  Goals  •  Alignment  to    

Corporate  Strategies  •  Stakeholders  •  Opportunity  Analysis  

–  Business  Problem  –  Business  Opportunity  –  Desired  Outcome  

10  ©KHass  and  Associates,  Inc.  

•  CapabiliAes  –  Current  CapabiliTes  –  Capability  Gaps  

•  SoluAon  Approach  –  Year  1  –  Year  2  –  Year  3  

•  The  Journey  from  Good    to  Great  –  Risk  Management  –  Change  Management  –  CommunicaTon  

Management  •  Return  on  Investment  

–  Total  Costs  –  Business  Benefits  

What  is  

What  if  

What  wows  

What  works  

Designing for Growth Jeanne Liedtka and Tim Ogilvie

•  ExecuTve  Sponsor  –  Guides  the  effort,  owns  the  budget,  commits  to  the  cost  and  benefit  projecTons    

•  ExecuTve  Steering  CommiOee  –  Provides  poliTcal  cover,  decision  support,  budget,  and  legiTmacy  

–  Chaired  by  sponsor;  facilitated  by  BA  PracTce  Lead  •  BA  PracTce  Lead  Role  

–  Can  be  a  manager  of  BAs,  but  this  is  not  a  requirement  –  The  person  who  is  responsible  for  building  and  implemenTng  the  BA  pracTce  in  an  organizaTon  

•  The  Business  Case  –  Guides  decision  making  

11  ©KHass  and  Associates,  Inc.  

Amass  your  power…  •  Knowledge  

–  Credibility,  ExperTse  

•  PoliTcs  –  PosiTve  poliTcs  gets  things  done!  

–  PoliTcal  management  plan  –  Network  of  supporters  –  Environmental  risks  –  Credible  mentors       12  

Business + Politics = Power Daniel Bell,

Sociologist,  writer,  editor,  professor  emeritus  at  Harvard

…and  your  influence    •  Status  

–  High  enough  in  your  organizaTon  to  command  respect  

•  Integrity,  Trustworthiness  –  Never  sacrifice  your  integrity  

•  Consistency  –  Carefully  crac  communicaTons    

READINESS DEFINE the Business Analysis Practice •  Current state of the practice > Future

state of the practice •  Business Analyst Roles and

Responsibilities •  Advisory group

Kate  Gwynne    On-­‐the-­‐Ground  PracAce  Lead  

Current  State      >      Future  State  

Advisory  Group  

PerspecAve  

RepresentaAon  from  several  role  types  (BA,  SA,  PM,  Manager)  across  all  departments  

Transparency  

CommunicaAon  and  idea  exchange  throughout  the  design,  development,  and  implementaAon  of  the  iniAaAve  

Clarity  

Content  review  and  evaluaAon  for  fairness,  accuracy,  and  relevancy  

16  ©KHass  and  Associates,  Inc.  

ImplementaAon  

•  BA  Center  of  Excellence  (BACOE)  

•  Capable  BA  Team  

•  BA  PracTce  Standards  

• Maturity  and  Capability  Assessments      

 •  IntegraTon  into  the  culture  –  the  exisTng  power  based  •  Mission/purpose  –  aligned  to  organizaTon  •  OrganizaTonal  Placement  –  higher  is  beOer  •  It’s  a  slippery  slope  

–  Many  centers  have  failed  –  Only  50%  of  PMOs  are  seen  as  relevant  and  adding  value    

•  It’s  about  value  –  Project  benefits  management  –  Investment  in  innovaTon  –  ROI  

17  ©KHass  and  Associates,  Inc.  

BACOE  Models:  One  Size  Does  not  Fit  All  

18  ©KHass  and  Associates,  Inc.  

BACOE  Model  

Leader ComposiAon Goals Outcomes

1.   Community  of  PracAce

Senior  BA All  BAs  invited     Advisory    Resource  center  

Professional  BA  group

2.   Informal    BACOE

BA  Team  Lead Senior  BAs BA  standards  Business  requirements

Consistent  BA  deliverables  &  tools  

3.   Formal    BACOE

BA  PracTce  Director/VP

BAs  report  to  BA  PracTce  Director

Conduct  strategic  analysis  Prepare  business  case  Provide  BAs  to  projects    

Business  value  measured  Strategy  executed

4.   Integrated  COE

Program  Management  Director/VP

BAs,  PMs,  QA,  Architects  report  to  COE  Director

80%  projects  successful  Deliver  value  to  customers  and  wealth  to  boOom  line

InnovaTon  New  strategy  Improve  compeTTve  posiToning  

Ocen  MulTple  CommuniTes  

19  ©KHass  and  Associates,  Inc.  

Full  or  Limited  Scope?  

20  ©KHass  and  Associates,  Inc.  

BACOE Scope

BA Professional Development

BA Professional Services

BA Standard Practices and Tools

- Practices and methodologies- Tools- Performance metrics- Knowledge management- Performance reporting- Continuous improvements

- Communities of practice- Competency assessments- Education and training- Mentoring and OTJ training- Team building- Career path: position descriptions, grades, competencies, and skill requirements

- Competitive analysis- Business architecture- Feasibility studies- Business caseStaff augmentation:- BAs/PMs- Requirements analysts- V&V specialists- Workshop facilitators

Full Cycle Governance

- Business program analysis- Strategic project resources- Portfolio management process support and facilitation- Benefits management

Steady  as  she  goes  Always  pilot  changes!  

21  ©KHass  and  Associates,  Inc.  

Phase  1  Department  /  Program  Focus    

Phase  2  Enterprise/

Strategic    Focus  

Phase  3  InnovaTon  Focus  

New  Business  Strategy  Forged  

Enterprise Focus

Operations/Support Focus Project Focus Competitive Focus

Business  OperaAons  Enhanced  

Business    ObjecAves  Met  

LOW  COMPLEXITY  PROJECTS    

OUTCOMES  Value  of  operaAonal  

business  process  &  systems  is  conAnually  enhanced  

TYPE  OF  LEADER  Generalists,  Business/

System  Specialists,  Product  Managers  

Entry  Level  and  Senior  PMs/BAs  

MODERATELY  COMPLEX  PROJECTS    

OUTCOMES  Projects  are  managed  to  

ensure  new  soluAons  meet  business  objecAves  

TYPE  OF  LEADER  Business  Domain  Experts,  IT  System  Experts,  Product  

Managers  Entry  Level  and  Senior  

PMs/BAs  

HIGHLY  COMPLEX  PROJECTS  /PROGRAMS  

OUTCOMES  The  enterprise  is  invesAng  in  the  most  valuable  iniAaAves  and  is  realizing  the  business  benefits  forecasted  in  the  Business  Case  

TYPE  OF  LEADER  Enterprise  Change  Experts,  

Program  and  Porfolio  Managers  Architects  and  Enterprise  BAs  Complex  Project,  Program  and  

Porfolio  Mgrs.  

BREAKTHROUGH  INNOVATION  PROJECTS  

OUTCOMES  New  strategy  formulated.  Business/Technology  opAmized.  Improved  compeAAve  posiAon    

TYPE  OF  LEADER  Strategists,  Business/

Technology  OpAmizaAon  Experts,  InnovaAon  &  Cultural  

Change  Experts  Innovators  and  Strategists  

Business  Strategy  Executed  

Technical  skills                                                                                                                                                                            Leadership  Competencies  ConAnuous  Advancement  of  Competence,  Credibility,  and  Influence  

 

Systems  and  Critical  Thinking  

 

Program  and  Portfolio  Management  

Creativity  and  Innovation  

 

Contemporary  Customer  Relationships  

Creative  Models  for  Solving  Business  Problems  

Value  Management  

Complex  Project  Management  

 

Managing  Data  Across  Organizations  

Business  /  Technology  Optimization  

 

Business  and  IT  Simplification  

CreaAvity,  Integrity,  Global  Thinking,  Influence,  Trust  

Groom  BAs  for  the  21st  Century  

1.  Assess  the  Maturity  of  your  BA  PracTces  2.  Develop  a  2-­‐year  roadmap  to  Close  Gaps    

24  ©KHass  and  Associates,  Inc.  

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IMPLEMENTATION BUILD the Business Analysis Practice •  Implementation Roadmap •  Requirements Management Best

Practices •  Tools •  Processes

Kate  Gwynne    On-­‐the-­‐Ground  PracAce  Lead  

   

DEFINE    Current  >  Future  State  ü  Develop  business  case  for  future  state  (people,  processes,  and  tools)  ü  Develop  BA  PracTce  Roadmap  (acTviTes  and  Tmeline)  ü  Establish  Analyst  Advisory  Group  (change  leaders)  ü  Develop  and  implement  communicaTon  plan  for  every  step  in  roadmap  (include  RACI  matrix)  Roles  and  ResponsibiliAes  ü  UTlize  BA  competency  profile  (IIBA)  to  determine  role  level  skills  and  competencies  ü  Determine  if  roles  and  skills  support  project  objecTves  across  departments  and  project  types  ü  Establish  or  update  BA  role  descripTons  for  each  skill  level  ü  Administer  skills  and  competency  assessment  for  BA  employees    ü  Update  interview  quesTons  to  match  skills  and  competencies  for  new  employees  and  contractors  

BUILD  Requirements  Management  ü  Implement  best  pracTces  ü  Conduct  audit  for  tools  and  acTviTes  used  to  manage  requirements  ü  Create  or  modify  templates  and  processes  to  build  efficiencies    Metrics  and  ReporAng  ü  IdenTfy  metrics  to  determine  key  performance  indicators  and  criTcal  success  factors    ü  Establish  key  reports  to  help  monitor  progress  and  idenTfy  emerging  trends    

GUIDE  Training  and  Development  ü  Develop  courses  and  curriculum  (or  establish  vendor  relaTonship  for  external  training)  ü  Determine  informal  training  opportuniTes  (staff  meeTngs,  webinars,  books)  ü  Determine  formal  training  opportuniTes  (IIBA  meeTngs,  seminars,  conferences)  ü  Develop  new-­‐hire  orientaTon  materials  for  on-­‐boarding  BAs  Goals  and  Career  Path  Development  ü  Review  individual  assessment  results  and  meet  with  BA’s  to  establish  quarterly  and  annual  goals    ü  Determine  individual  training  and  development  plans  based  on  skill  needs  and  career  path  goals  Knowledge  Sharing    ü  Schedule  lunch-­‐n-­‐learn  sessions  for  various  audiences  to  help  educate  on  project  best  pracTces  ü  IdenTfy  coaching  /  mentoring  opportuniTes  between  Junior  and  Senior  analysts  ü  Develop  intranet  site  for  hosTng  BA  PracTce  arTfacts  

1st  Qtr   2nd  Qtr   3rd  Qtr  

BA  PRACTICE  ROADMAP  FOCUS  ON  THE  IMPACT  TO  PEOPLE,  PROCESSES,  AND  TOOLS  

S M A R T Specific   Measureable   Accurate   Relevant   Traceable  Concise  ●  Complete  

Testable  ●  Unambiguous  

Correct  ●  Consistent  

Necessary  ●  Feasible  

IdenAfiable  ●  Linked  

ü Does  this  requirement  contain  the  proper  amount  of  detail  –  no  more  or  less  than  what  is  needed?  

ü Can  this  requirement  be  interpreted  only  one  way,  regardless  of  the  reader’s  perspecTve?  

ü Is  this  requirement  free  from  grammar,  spelling,  and  punctuaTon  errors?  

ü Is  this  requirement  needed  in  order  for  the  soluTon  (product,  process,  or  system)  to  funcTon  properly?  

ü Is  this  requirement  uniquely  idenTfiable  through  a  numbering  hierarchy?  

ü Is  it  clear  what  system(s)  or  process(es)  this  requirement,  or  the  parent  requirement,  will  impact?  

ü Is  it  clear  how  the  final  soluTon  can  be  tested  to  prove  that  this  requirement  is  met?  

ü Does  the  informaTon  in  this  requirement  support  the  overall  objecTve  for  the  soluTon  feature  or  funcTonality?  

ü Is  this  requirement  within  the  scope  of  the  project?  

ü Can  this  requirement  be  traced  to  any  appropriate  parent  or  child  requirements?  

ü Is  this  requirement  free  from  FANBOYS,  which  could  mean  too  much  detail  or  mulTple  requirements?  

 For-­‐And-­‐Nor-­‐But-­‐Or-­‐Yet-­‐So  

ü Is  this  requirement  free  from  adjecTves  or  adverbs  that  could  make  it  subjecTve  to  the  reader?  

ü Has  this  requirement  been  elicited  from  a  valid  source  of  informaTon?  

ü Is  this  requirement  possible  to  achieve,  given  what  is  known  about  the  project,  systems,  and  resources?  

ü If  this  is  a  technical  requirement,  can  it  be  traced  back  to  one  or  more  business  requirements?  

ü Are  all  terms  and  acronyms  in  this  requirement  defined  in  the  document?  

ü Are  all  aspects  of  this  requirement  clear  and  understandable?  

ü Is  this  requirement  wriOen  in  a  standard  and  acceptable  format  for  the  intended    audience?  

ü Is  this  requirement  free  from  constraints  and  limitaTons  on  the  soluTon  design?  

ü If  this  is  a  business  requirement,  can  it  be  traced  back  to  the  business  problem  or    objecTves?  

28  ©KHass  and  Associates,  Inc.  

Sustainability  

• Run  Your  PracTce  like  a  Business  

• Measure  EffecTveness  

• Focus  on  InnovaTon  

• Change  the  way  we  do  Projects  

• Execute  Strategic  CommunicaTons  

• Take  your  BA  Team  from  Good  to  Great  

•  Establish  a  to  maximize  posiTve  impact  

•  Become  a    organizaTon  

•  Create  a   organizaTon  and  governance  structure  

•  Devise  an  inspiraTonal    

•  Take  excepTonal  care  of  your    

•  Fiercely  focus  on  

29  

•  Provide   that  add  value  

•  Insist  on    •  Use    as  a  tool  to  

foster  your  values,  spread  your  culture,  adverTse  your  brand  

•  Build  and  nurture  a  thriving  

•  Adopt   that  set  BAs  free  

•  Inspire  your  Community  of    SOURCE:  SARAH  GIBSON,  CEO,  REDVESPA  

Design  ConAnuous  TransformaAon  

 –  Review  and  update  your  vision,  mission,  core  values,  

goals  and  objecTves  for  the  BA  PracTce  as  your  organizaTon  changes  and  as  your  pracTce  evolves  

–  Develop  plans  and  budgets  Ted  to  your  organizaTons  plans  and  budgets  

–  ConTnually  increase  the  capabiliTes  of  your  BA  team    and  the  maturity  of  your  BA  pracTces  

–  Measure  the  business  benefits  of  your  BA  pracTce  and    of  projects  in  terms  of  value  to  your  customers  and/or  wealth  to  the  boOom  line  

–  Discover  and  set  in  moTon  the  opTmal  business  model  for  your  pracTce   30  ©KHass  and  Associates,  Inc.  

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•  Demonstrate  value  through:    – Value  to  Customers  – Wealth  to  the  BoOom  Line  – Project  Performance  Measures  – Quality  Performance  Measures  – Quality  Processes  – Quality  Reviews  

©KHass  and  Associates,  Inc.  

What  does  CreaAve  Leadership  Look  Like?  

– ConstrucTve  Dialogue  – Expert  FacilitaTon  – ExcepTonal  skills  – Highly  flexible  style    – Superb  relaTonship-­‐building  skills  

– Comfortable  with  uncertainty  

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What  do  InnovaAon  Teams  Look  Like?  

– Removed  from  the  day-­‐to-­‐day  operaTons    

– Fully  funded,  supported  

My real bottom-line hypothesis is that nobody has a sweet clue what they’re doing. Therefore you better be trying stuff at an insanely rapid

pace. You want to be screwing around with nearly everything.

Relentless experimentation was probably important in the 1970s—

now it’s do or die"!! !Tom Peters on Leading the 21st Century Organisation!

Steer  your  team  to  the  Edge  of  Chaos  The  most  creaAve  state  

Complex  systems  fluctuate  between:  ◦  Equilibrium:  paralysis,  death  ◦  Chaos:  unable  to  funcTon  

The  genius  of  Complexity  -­‐    it  nourishes  creaTvity  

©KHass  and  Associates,  Inc.   33  

Make  decisions  quickly,  test  them,  make  

course  correcTons  

Pursue  iteraTve,  ongoing  

requirements  

Reinvent  your  team  

facilitaTon  ocen  

Seed  creaTvity  across  the  organizaTon  

Capitalize  on  complexity  

Expert  FacilitaAon  is  the  Game  Changer  

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VisualizaAon,  IteraAon  

Radical  CollaboraAon  

80%  of  Projects  on  Time,  Scope,  

Budget  

InnovaAve  SoluAons  

Value  to  the  Customer    

Wealth  to  the  OrganizaAon  

©KHass  and  Associates,  Inc.   36  

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Adopt  the  New  Shared  Leadership  Model  

PM  

BA   Developer  

PM  

BA  

Business  Visionary  

Lead  Technologist  

QA/Test  Manager  

38  ©KHass  and  Associates,  Inc.  

Low  Complexity  •  Independent  •  Predictable  •  RouTne  

Moderately  Complex  •  Probability  • Messy  •  IntegraTon  

Highly  Complex  •  Uncertainty  •  Disorder  •  Novel  •  Intricate  

Linear  IteraTve  AdapTve  

Extreme  

Use  AdapAve  Approaches  

Business Domain

Business Owner

Project  Domain  

Project  Sponsor  

Project  Manager  

Business  Analyst  

PARTNERING  FOR  PROJECT  SUCCESS:    PROJECT  MANAGER  AND  BUSINESS  ANALYST  COLLABORATION,  CO-­‐AUTHORED  BY  PMI  AND  IIBA  

39  ©KHass  and  Associates,  Inc.  

Build  a  Team  of  “T-­‐shaped”  BAs  

•  Small  but  mighty  •  Core  full-­‐Tme  leaders  •  Shared  leadership  •  Highly  trained  •  Highly  pracTced  •  MulT-­‐skilled  •  Experienced  •  Personally    accountable  •  Expertly  coached  

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Understand  strategic  criAcality  of  the  effort  

Common  values  and  guiding  principles  

Passionate  about  the  mission  Keeps  score,  seeks  feedback  

 Constantly  innovaAng,  

improving,  searching  for  be+er  methods,  tools,  pracAces  

 

•  If  you  are  trying  to  implement  BA  best  pracTces,  methodologies,  frameworks,  and  enabling  technologies  on  your  project  

•  Don’t  get  discouraged  •  Collaborate  with  others    to  expand  your  reach  and    build  lasTng  momentum  

41  ©KHass  and  Associates,  Inc.  

common purpose"

•  Use  the  framework  – Take  it    – Use  it    – Customize  it  – Accept  the  challenge!  

Lead  ©KHass  and  Associates,  Inc.  

Lots  of  Moving  Parts  =  Complexity  •  Opportunity  •  People    •  Value  •  Plan  •  Model  •  Brand  •  Measures  •  Team  •  RelaTonships  •  Leadership  

43  MICHAEL  AUGELLO,  CONSULTANT  AND  ENTREPRENEUR    

•  Value  to  your  customers  –  InnovaTon  –  Lots  of  stuff  free  and  easy  to  use  

•  Wealth  to  the  boOom  line  –  Demonstrate  real  business  value  

–  The  business  of  Business  Analysis  

•  Breakthrough  BA  capabiliTes  

•  Measurements  

44  ©KHass  and  Associates,  Inc.  

SUSTAINABILITY

GUIDE the Business Analysis Practice •  Building your team of BAs •  Training and Knowledge Sharing •  Career Path Development

Kate  Gwynne    On-­‐the-­‐Ground  PracAce  Lead  

Best  BA’s  for  your  pracAce!  

Communicators  

Collaborators  

Facilitators  

Training  and  Knowledge  Sharing  

Establish  your  Business  Analyst  Career  Road  Map  

–  Business  Requirements  Analyst    –  Business  Process  Analyst  –  Decision  Analyst  (ocen  referred  to  

as  a  business  intelligence  analyst)    

–  Business  Systems  Analyst  –  Systems  Analyst  –  FuncTonal  Analyst  –  Service  Request  Analyst  –  Agile  Analyst  

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–  BA  Project  Lead  –  BA  Program  Lead  –  BA  PracTce  Lead  –  RelaTonship  Manager  –  BA  Manager    

   –  Enterprise  BA  –  Specialist  BAs  

•  Business  Architect  •  Business  Rules  •  Business  Process  •  Data  and  AnalyTcs    

ADAPTED  FROM:  INTERNATIONAL  INSTITUTE  OF  BUSINESS  ANALYSIS  

FAQs  •  What  is  the  VALUE  of  business  analysis?  

–  Small  project/adapAve  model  •  50%  faster  to  market  •  25%  more  producTve  •  ¼  defects  

–  Decisions  made  based  on  business  benefits    •  Value  to  customers  •  Wealth  to  boOom  line  •  Realized/captured/communicated  by  BA  PracTce  

•  What  to  do  when  soluTon  is  selected  before  analysis  begins?    Re-­‐do  and  validate:  –  Business  case  –  SoluTon  alternaTve  analysis  

•  What  about  PMI?  –  PMI’s  focus  exclusively  at  project  level  on  requirements  –  IIBA’s  focus  much  broader,  more  strategic,  value-­‐based    embracing  all  disciplines  that  support  business  change  

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