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BA (Hons.) GRAPHIC DESIGN LEVEL06Module Code OUGD303 Semester

Module Title Final Major Project Doc. Code OUGD303

Brief: Collaboration (Printed Textiles & Surf ce Pattern Design Yearbook)

Brief

Design the BA (Hons) Printed Textiles & SurfaceGraphic Designers Kirsty Alderson; Kirsty Hardin

brief, live brief, working on publishing & editorial

Roles

Original grid design & PDF interactivity - Sophi

Type setting and organising content - Claudia G

Colour scheme & cover design - Kirsty Harding

Arranging image content & quote layout - Kirsty

Photography - Jessie Leong (LCA Photography

Pattern Design 2013 Yearbook, alongsidegham and Sophie Wilson. This is a collaborative

kills.

Wilson

riffin

am

Alderson

student)

Background

The yearbook is an annual publication designed

distributed to Industry Contacts, potential applicayearbook is also a marketing tool to raise the pro

creative industries. In the light of this the Yearboprofessional publication that needs to communic

Printed Textiles & Surface Pattern degree progra

Considerations

What do they want to say about the course, th

staff)

What makes this course/year unique and how

organisation and communication of content? What is the underlying visual concept and why

The message is what? Who will want to know

What additional formats could you use (both prpropose?

o showcase the graduating 3rd year. The book is

nts and visitors to the end of year show. Thele of the course with feeder colleges and the

k is a high concept, highly visual andte the practical and conceptual standards of the

me.

ir time on it and the people they have met? (And

o you communicate this through the selection,

is it appropriate, innovative and current?nd how will they find out?

int & digital). What other deliverables can you

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Mandatory Requirements Deliverables

The Course, Institutions Name and year of

graduation must be clearly presented on thecover of the publication

Each 3rd year is allocated an equal amount ofspace containing samples of work.

The yearbook should be produced to astandard square format of 210mm x 210mm.

Additional mandatory content will bediscussed.

The yearbook must be designed for digital

format, as a PDF.

The yearbook must communicate the diverse,

creative and professional quality of the workproduced.

- PDF only yearbook, as discussed with Duncan

from Printed Textiles- Photo shoot of all students work

- Pushing the brief further ideas, such aspostcard, name plaques, website, packaging

Studio Deadline Module Deadline

01/05/13 29/05/13

This brief should be read in conjunctiomodule information at E-STUDIO for mo

outcomes and

n with the module brief. Please refer todule brief, submission deadline, gradedurther reading.