BRISKY COMMERCIALM A Y 2 0 2 0

Monthly Newsletter

A MESSAGE FROM BRIANBRIAN BRISKY | PRESIDENT

A LOOK INSIDE THIS ISSUE

A Message ................... Pg.1 Our Listings ................ Pg.2 Reopening Fitness Amid COVID-19 ......... Pg.3-5

Mixed emotions this week. In normal times, we’d be in Las Vegas right now, at ourannual ICSC RECon convention. While the dinners, meetings and events will need

to wait for another day, we are working hard to keep the connections active and thedeals flowing!

We have been seeing lots of action on Dollar General units and have some newproducts available in a few different states. Please feel free to reach out to me

directly if you're interested in Dollar General properties. As you probably gather bynow, we do a lot of off-market deals. Especially with “essential NNN retail.” With a

fast moving market, it works! I did also notice DG came out with some nice COVID-19 safety initiatives, both for their employees and for customers.

Maddie, our team’s Investment Analyst, compiled a nice fitness report of four major

brands (Lifetime, Planet Fitness, LA Fitness and VASA). We have included asummary of that report in the newsletter and a link to the full report at the end. Our

hope is to keep people informed of how brands are reopening, and compare orcontrast from each other. I found it very helpful; and we hope you do too.

Wishing you all a safe, healthy and relaxing Memorial Day weekend!

Brian

B R I S K Y C O M M E R C I A L

N E W S L E T T E RP A G E 2

OUR LISTINGSWe are happy to share any listing

information with you. If you'reinterested in any of the properties

listed below, check out our website oremail info@briskycommercial.comand we'll send over the details and

answer any questions.

CVS PHARMACY | MINNEAPOLIS, MN

INDUSTRIAL / WAREHOUSE | ELK RIVER, MN

NEW LISTINGS

CVS PHARMACY | MINNEAPOLIS, MN

TRACTOR SUPPLY CO. & O'REILLY AUTO PARTS | ROSEAU, MN

BECKER FURNITURE DISTRIBUTION CENTER | BECKER, MN

SCHEELS | EDEN PRAIRIE, MN

SOME OF OUR NNN LISTINGS

CLICK HERE TO SEE ALL OF OUR CURRENT LISTINGS

OFF MARKET LISTINGS

RECENT SALESTRACTOR SUPPLY CO. | SPOONER, WI

WE NORMALLY HAVE APPROXIMATELY 20

OPPORTUNITIES ON AN ONGOING BASIS ALL

ACROSS THE ASSET CLASSES.

IF INTERESTED IN EXPLORING OFF MARKET

OPPORTUNITIES WITH ONE OF OUR BROKERS,

PLEASE EMAIL INFO@BRISKYCOMMERCIAL.COM

B R I S K Y C O M M E R C I A L

N E W S L E T T E RP A G E 3

Fitness is a huge part of American Culture and right now there is a great deal of uncertainty withthe future of fitness. Recently the Brisky team has been monitoring what steps major fitnessbrands are taking, and in an effort to keep people informed of how fitness brands are reopening,we have compiled a report to compare and contrast four major brands. Here are our findings, wehope you find them helpful.

Reopening Fitness Amid COVID-19

VASA FitnessWhile VASA Fitness's locations were closed, they still made their members a top priority byfreezing their accounts and also providing their members and non members virtual onlineclasses. VASA plans to slowly start opening their clubs over the next couple of weeks/months. The decision to open will be based on a multitude of factors, and will come with some updated operational procedures and member guidelines. Due to the fact that not all amenities will be available right away, VASA has reduced its monthly membership fee for all members to $9.99. VASA will also be turning off every other cardio machine to reinforce the social distancing guidelines and will be limiting their hours ofoperations and the amount of people allowed in the club at a time.

Planet Fitness also made it a priority to take care of their members while their locations whereclosed. Upon the closures of Planet Fitness clubs in March, all members’ accounts were frozenand the company communicated to members that they would not be charged any fees while theclubs were closed. This includes monthly membership dues and annual fees. In the second half ofMarch, the company’s member count was not materially changed due to cancellations. The company also accelerated its number of digital initiatives, including its United We Movemarketing campaign. The initiatives include daily 20-minute or less live workouts on Facebooklaunched on March 16. These workouts have featured Planet Fitness trainers and special celebrityguests, such as the New England Patriots football player Julian Edelman; “The Biggest Loser”

Planet Fitness

trainer Erica Lugo and actor Jerry O'Connell. These workouts have averaged more than 100,000views per workout and 4.5 billion media impressions. The workouts are then posted on YouTube,and the company’s YouTube subscribers have increased 229 percent since the temporary closing.The videos have more than 10 million views. People also are encouraged to download the Planet Fitness App for access to more than 500 exercises that can be done at home with minimal or no equipment. As a result, the company has seen a 173 percent increase in average daily workouts on its mobile app. With the reopening of some locations, Planet Fitness is taking many precautions to keep their employees and members safe. Some of these precautions include a touchless check-in with a digital keytag on the PF app to to avoid any unnecessary contact. making sure that each cleaningstation throughout the club will be stocked with disinfectant spray and paper towels and thathands sanitizer stations will also be replenished regularly, and also by distancing their cardioand strength machines to allow for social distancing. Planet Fitness also asks their members tobe "cleansiderate"™ and recommends that their members wash their hands before and afterusing the equipment, wiping down the equipment before and after each use, keeping a socialdistance, staying home if they are not feeling good. 

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Lifetime FitnessLifetime Fitness has began to reopen with a carefully planned and phased approach. Inaccordance with governmental orders and guidelines, Life Time is taking extra precautionsto help communities stay safe and healthy such as extensive cleaning protocols and social

distancing practices within each of their locations. As Lifetime navigates through the reopening of their locations, amenities and programming will vary by club and will be consistent with governmental orders and guidelines. 

LA FitnessGeorgia governor gave the green light to open gyms on April 24th, LA Fitness had plans to reopenon May 1st but on April 30th, the company decided against that idea. In an email to patrons, LAFitness said, “Our guidance on how we proceed throughout this pandemic is to do what is bestfor our members and our employees. So, although we had originally set a target date of May 1 forour first market reopening, specifically Georgia, we decided to hold off for now while we seek agreater consensus between the federal, state and local authorities on the proper path forward. Also, we have received many emails and phone calls from members and want you to know we are listening and taking what you say into consideration.“As soon as we see a clearer indication that the time is right, we will notify you of our plans to reopen. Rest assured, your membership will remain on a complimentary freeze – nobilling (including billing for any personal training, HIIT by LAF and Kid’s Klub, if applicable) willoccur until then. In the meantime, we will complete our club reconfiguration, which includesspacing equipment to respect social distancing and accommodate reduced capacity of around30% initially. We also continue to implement new cleaning protocols, additional disinfectant andsanitization supplies and employee training to provide you with a setting in which you can safelyreturn to your workout routine.”

Please click here to view our full fitness report

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