brm_a 12 report

8/2/2019 Brm_a 12 Report

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REPORT ON

QUESTIONNAIRE

ANALYSIS

FOR

HOCKEY V/S CRICKET

SUBMITTED BY SUBMITTED TO

ASHUTOSH VIBHAKAR

ISBS AMOL CHAREGAONKAR

Roll no. 60(A)


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INDEX

PARTICULARS PAGE NUMBER

TITLE 3

OBJECTIVES 4

RESEARCH METHODOLOGY 6

DATA ANALYSIS AND

INTERPREATTION

9

CONCLUSION 25

RECOMMENDATIONS 27ANNEXURE 29


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TITLE

HOCKEY V/S CRICKET


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OBJECTIVES


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Primary Objectives:

How Hockey could be brought to the level of Cricket in India

Secondary Objectives:

To find out the drawbacks in promotion of Hockey.

To find out what measures government can take in order to encourage

Hockey as a sport.

To find out how Hockey can compete with Cricket

.

To make analysis based on the collected information and to suggest

suitable recommendations.


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RESEARCH

METHODOLOGY


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The system of collecting data for research projects is known asresearch

methodology. The data may be collected for either theoretical or practical

research for example management research may be strategically

conceptualized along with operational planning methods and change

management.

Some important factors inresearch methodologyinclude validity of

research data, Ethics and the reliability of measures most of your work is

finished by the time you finish the analysis of your data.

Formulating of research questions along with sampling weather probable or

non-probable is followed by measurement that includes surveys and scaling.

This is followed by research design, which may be either experimental or

quasi-experimental. The last two stages are data analysis and finally writing

the research paper, which is organized carefully into graphs and tables so

that only important relevant data is shown.
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Method of research: The research method that I have used is Descriptive

Research.

Data type: Gathering data refers to the collection of relevant information

essential to complete the subject assigned. It is always important to consider

primary as well as secondary data. The report mainly comprises of primary

data and some portion of secondary data.

Data Collection Tools: Questionnaire method is used to collect desired data

and all the questions except one are close ended questions.

Sampling plan: The sample size is 66 respondents and the basis of that the

analysis has been done and report has been made.

Data analysis techniques: To analyze the data a software, i.e. SPSS has

been used to analyze the Data


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DATA ANALYSIS

AND

INTERPRETATION


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1.Q)What is your Gender?

Objective: The objective of this question was to understand the how many males and females

are inclined towards sports.

Gender

Frequency Percent Valid Percent

Cumulative

Percent

Valid male 45 68.2 68.2 68.2

female 21 31.8 31.8 100.0

Total 66 100.0 100.0

1.) Gender

Out of the total respondents, around 68.18% are male and 31.82% are female.


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2. Q)What is your Age?

Objective:The objective of this question was to understand the behavioral difference of people

of different age groups.

Age

Frequency Percent Valid Percent Cumulative Percent

Valid 20-30 60 90.9 90.9 90.9

31-40 2 3.0 3.0 93.9

41-50 2 3.0 3.0 97.0

above 51 2 3.0 3.0 100.0

Total 66 100.0 100.0

Out of the total respondents, around 90.91% were falling within the age group of 20 30 yrs.

whereas 3% were between 3140 yrs., 3% were between 4150 yrs. and 3% were above 51

years of age.


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3. Q) What is your occupation?

Objective: The objective of this question was to segregate the type of respondents as to how

many of them are students, business-man or employed.

Occupation


Valid Student 43 65.2 65.2 65.2

Employed 19 28.8 28.8 93.9

Business man 4 6.1 6.1 100.0

Total 66 100.0 100.0

65.15% out of the total respondents were students whereas 28.7% and 6.06% were working in

employed and were business-man respectively.


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4. Q)What is your qualification?

Objective: The objective of this question was to distinguish the level of education attained by

the respondents and in which class of qualification do they fall.

Qualification


Valid UG & Below 6 9.1 9.1 9.1

Graduate 30 45.5 45.5 54.5

PG & Above 30 45.5 45.5 100.0

Total 66 100.0 100.0

Out of the total respondents, 45.45% and 45.45% were graduate and post graduate respectively

and a small unit of 9.09% were UG & Below.


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5. Q)Which game you like the most?

Which game you like the most?


Valid cricket 51 77.3 77.3 77.3

football 9 13.6 13.6 90.9

tennis 5 7.6 7.6 98.5

hockey 1 1.5 1.5 100.0

Total 66 100.0 100.0

Out of the total respondent 77.27% prefer cricket and 13.64% prefer football whereas 7.58% and

1.52% like tennis and hockey respectively. Survey shows most of the people prefer cricket in

India.


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6. Q)Do you think inspite hockey being a national game it is less popular than

cricket in India?

Do you think inspite hockey being a national game it is less popular than cricket in India


Valid Yes 64 97.0 98.5 98.5

No 1 1.5 1.5 100.0

Total 65 98.5 100.0

Missing System 1 1.5

Total 66 100.0

Out of the total respondent most of the people i.e 98.45% people saysinspite hockey being a

national game it is less popular than cricket in India there is need of creating awareness about our

national game.


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7.Q) Do you find cricket more interesting than hockey?

Do you find cricket more interesting than hockey Because:


Cumulative

Percent

Valid your friends play the same sport 12 18.2 18.8 18.8

you have become more familiar

as you see the cricketers in

advertisements

14 21.2 21.9 40.6

you find cricket easy to play and

understand

25 37.9 39.1 79.7

your family watches it 13 19.7 20.3 100.0

Total 64 97.0 100.0


Total 66 100.0

Out of the total respondent 37.9% of people say cricket is easy to understand and play 21.2%

said they become familiar as they see the cricketers in advertisement. So they found cricket is

more interesting.


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8. Q) Do you think cricket is promoted more than hockey in India?

Do you think cricket is promoted more than hockey in India


Valid Yes 64 97.0 97.0 97.0

No 2 3.0 3.0 100.0

Total 66 100.0 100.0

Out of the total respondents 96.97% agree that cricket is promoted more than hockey in India

while the rest 3.03% disagree. This result shows that hockey is not being backed glamour and

sponsors as cricket is backed and efforts are needed to be taken in order to promote hockey

aggressively.


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9. Q)Have you been encouraged to play hockey during your school/college

days?

Have you been encouraged to play hockey during your school college days


Valid yes 13 19.7 20.0 20.0

no 52 78.8 80.0 100.0

Total 65 98.5 100.0


Total 66 100.0

Out of the total respondents 20% agree that they have been encouraged to play hockey duringyour school/college days while the rest 80% dont agree upon the same. This shows that as

majority of our respondents being PG and Grads from their school and college days they have

not been encouraged to play hockey so there is a huge gap and efforts are to be taken now at this

stage to encourage students and youngsters to play hockey where Cricket is the most loved sport

in India.


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10.Q)What prevents you from watching hockey?

What prevents you from watching hockey


Valid Level of broadcast and

commentary

8 12.1 12.1 12.1

Lack of awareness 28 42.4 42.4 54.5

Lack of glamour associated with

the game

13 19.7 19.7 74.2

Absence of identifiable role

models

8 12.1 12.1 86.4

Level of performance acting as a

restrictive

9 13.6 13.6 100.0

Total 66 100.0 100.0

Out of the total respondents 42.4% say lack of awareness, 19.7% say lack of glamour associated

with the game, 13.6% say level of performance acting as a restrictive, 12.1% say level of

broadcast and commentary and Absence of identifiable role models prevents them from watching

hockeyrespectively.


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11.Q)Do you think there is need of improving viewing experience in hockey?

Do you think there is need of improving viewing experience in hockey


Valid Yes 65 98.5 98.5 98.5

No 1 1.5 1.5 100.0

Total 66 100.0 100.0

Out of the total respondents 98.48% agree that there is a need of improving the viewing

experience of hockey while the rest 1.52% disagree upon the same. So people need some good

viewing experience of hockey some extra talks and commentary and follow ups are needed to be

done.


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12.Q)How to improve viewing experience in hockey?

How to improve viewing experience in hockey


Cumulative

Percent

Valid Make celebrities endorse hockey

and hence enhance glamour

associated

25 37.9 39.7 39.7

Buy interests of the crowds to

get them coming into stadiums

16 24.2 25.4 65.1

Conduct pre-match chat-pataha

sessions to attract hockey non-enthusiasts

7 10.6 11.1 76.2

Improve the on-field infrastructure

to attract crowds during matches

15 22.7 23.8 100.0

Total 63 95.5 100.0


Total 66 100.0


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Out of the total respondents 39.7% say Make celebrities endorse hockey and hence enhance

glamour associated, 25.4% say Buy interests of the crowds to get them coming into stadiums,

23.8% say Improve the on-field infrastructure to attract crowds during matches and 11.1% say

Conduct pre-match chat-pataha sessions to attract hockey non-enthusiasts needs to be done in

order to improve viewing experience of hockey respectively. Celebs and glamour are suggested

by most of the respondents.


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13.Q)Do you think hockey Players in India are being deprived of good facilities?

Do you think hockey Players in India are being deprived of good facilities


Valid Yes 56 84.8 84.8 84.8

no 10 15.2 15.2 100.0

Total 66 100.0 100.0

Out of the total respondents 84.85% agree that hockey Players in India are being deprived of

good facilities while the rest 15.15% disagree upon the same. So Hockey equipment should be

provided in schools and colleges along with coach so that students can play the sport.


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14.Q)Do you think government is not taking appropriate measure to develop hockey hence

the corporate world is sponsoring and developing cricket in India?

Do you think government is not taking appropriate measure to develop hockey hence the corporate world is

sponsoring and developing cricket in India


Valid yes 60 90.9 90.9 90.9

no 6 9.1 9.1 100.0

Total 66 100.0 100.0

Out of the total respondents 90.91% agree that government is not taking appropriate measure to

develop hockey hence the corporate world is sponsoring and developing cricket in India while

that rest 9.09% say that Government is taking measures to develop hockey. The main reason why

corporates are sponsoring for cricket is glamour associated with it.


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CONCLUSION


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Lack of attention and lots of manipulation by the Hockey Board are some of theimportant factors responsible for the downfall of hockey.

Most of the people thinks cricket is easy to understand and play and they found cricket is

quite interesting than hockey.

Think inspite hockey being a national game it is less popular than cricket in India.

Level of broadcast and commentary is not good in hockey it should be increase.


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SUGGESTIONS

&RECOMMENDATIONS


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Cricket is popular because it has big stars, glamour, and money. Efforts can be made to

make hockey that much popular. Game should be made glamour, aggressive and

attractive. India should go back to winning ways in Hockey to retain interest of the

people.

To improve the standard of Indian Hockey more tournaments need to be played in India

frequently.

IOC should soon build a body for hockey and setup good administration and the officials

should be the past players who are retired. Like the IPL, hockey too needs boost. Players

are more over joining cricket instead of hockey as cricket is giving more money and fame

to individual players. To improve Hockey in India the sports ministry needs to thinkseriously.

Hockey should be promoted well by known personalities and more awareness should be

made in public. We know cricket can be played anywhere but hockey does require place

to be played that is one of a big reason for not being a popular sport here in India.

The interest of people in hockey declined with declining performance of Indian team

internationally. It may also be noted that the Indian team's performance is affected due to

& since Astro Turf (artificial turf) is introduced in international tourneys. The sheer pace

& not the Indian style of passes and artistry are encouraged on astro turfs. Nevertheless

our team should prepare for the new techniques.

Need to improve and provide good infrastructure and facility for our national game i.e

HOCKEY.


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ANNEXURE


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QuestionnairePersonal Details

Name : ________________________________________

Age:

a) 18-30

b) 3145

c) Above 46

Occupation:

a) Employed

b) Businessman

c) Student


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Income:a) 1-2lakh

b) 2-5lakh

c) 5lakh & above

d) None

Qualification:a)PG & above

b) Graduation

c) UG & below

Contact no: Mob ___________________

Email Id:______________________________________________________


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1.)Which game you like the most?

a) Cricket

b) Hockey

c) Football

d) Tennis

2.)Do you think inspite hockey being a national game it is less popular than

cricket in India?

i) Yes

ii) No

3.)Do you find cricket more interesting than hockey?

Because:

a) your family watches it

b) your friends play the same sport

c) you have become more familiar as u see the cricketers in

advertisements

d) you find cricket easy to play and understand


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4.)Do you think cricket is promoted more than hockey in India?

i) Yes

ii) No

5.)Have you been encouraged to play hockey during your school/college days?

i) Yes

ii) No

6.)What prevents you from watching hockey?

a) Level of broadcast and commentary

b) Lack of awareness

c) Lack of glamour associated with the game

d) Absence of identifiable role models

e) Level of performance acting as a restrictive


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7.)Do you think there is need of improving viewing experience in hockey?

i) Yes

ii) No

8.)How to improve viewing experience in hockey?

a) Make celebrities endorse hockey and hence enhance glamour

associated

b) Improve the on-field infrastructure to attract crowds during

matches

c) Buy interests of the crowds to get them coming into

stadiums.

d) Conduct pre-match chat-patah sessions to attract hockey non-

enthusiasts


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9.)Do you think hockey Players in India are being deprived of good facilities?

i) Yes

ii) No

10.) Do you think government is not taking appropriate measure to

develop hockey hence the corporate world is sponsoring and developing

cricket in India?

i) Yes

ii) No

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