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Broads Authority wetland biosecurity officer, 9 month update 1 st February to 30 th April 2013 Will Burchnall, Wetland Biosecurity Officer 30 th April 2013

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Page 1: Broads Authority wetland biosecurity officer, 9 …...3.3 Press, Publicity and Media 3.4 Promotion 3.5 Wet note books 3.6 Angling Direct – Stop the Spread stickers ... quarterly

Broads Authority wetland biosecurity officer, 9 month update

1st February to 30th April 2013

Will Burchnall, Wetland Biosecurity Officer

30th April 2013

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Contents 

1. Introduction 2. Current situation in the Broads 3. Tools and Approaches Used 

3.1  Briefing notes 3.2   Signage 3.3  Press, Publicity and Media 3.4  Promotion 3.5  Wet note books 3.6  Angling Direct – Stop the Spread stickers  

4. Biosecurity Advice 4.1  Biosecurity and business 4.2  Internal Biosecurity 4.3  Phoslock project 

5. Working with partners 6. Events attended 7. Scientific Community 8. Priorities for the remainder of the Biosecurity Officer Project 9. Conclusion 

 

APPENDIX A:  Check, Clean, Dry Social Marketing Work plan 2013‐14 

APPENDIX B:   Check, Clean, Dry sign locations database 

APPENDIX C:   Norfolk Biodiversity Partnership Forum report 

APPENDIX D:   Published Articles 

APPENDIX E:   Presentations and Essays 

     

   

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1.0  Introduction 

With  the  approaching  summer  season,  the  last  three months have been  spent  implementing  the social marketing plan  (See appendix A). As people begin  to come out of  their self  imposed winter hibernation  and  get back out onto  the Broads, we  are  ready  to  ensure  that  there  is  information readily available to remind them of the need to be aware of invasive species. The role of biosecurity within  businesses  has  also  been  highlighted  by  presentations  to  both  the  scientific  and  business communities. 

2.0  Current situation in the Broads 

The latest sampling maps produced by the Environment Agency show that Dikerogammarus villosus (Dv)  has  been  found  up  to  10km  downstream  from  the  initial  point  of  discovery  (Barton  Broad, March 2012). The shrimp have also been sighted moving upstream on the tide attached to floating woody debris. Floating debris removed from the river Bure at Wroxham had Dv attached to them. 

To date, Dv has not been found anywhere else within the Broads. Routine monitoring recommenced in March and  it  is expected  that  the  shrimp will have moved  further downstream along  the  river Bure, carried by the flow of the river. The Broads Authority are carrying out sampling operations in the river Bure to try and identify how far downstream the shrimp have spread over winter. 

Sightings of D.haemobaphes in the river Witham in Lincolnshire have raised concerns as this shrimp would have a significant impact within the Broads if it were to arrive.  

Figure 1: Dikerogammarus haemobaphes (the Demon Shrimp)  

3.0  Tools and Approaches Used 

3.1   Briefing notes 

Updated briefing notes including the latest Dv sampling maps from the Environment Agency and an introduction  to  Dikerogammarus  haemobaphes  published  online  and  sent  via  email  to  all  clubs, classes and associations within the Broads. 

3.2   Signage 

The “Check, Clean, Dry” angling and boating signs have been erected at 90% of water access points within  the Broads. After  identification, access points were  risk assessed by  their habitat suitability and whether  there were Dv present. Using  this  risk assessment, priority  sites were  identified and were the first to be visited.  The new “Stop the Spread” signs have also started to be put up around isolated broads. 

Up to 18mm long, similar in size to native freshwater shrimp 

May have striped or spotted markings  Distinctive cone shaped protrusions on its tail 

– similar to D. villosus  Prefers to live within zebra mussel beds but 

will also inhabit aquatic weed and mud. 

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Figure 2: “Stop the spread” and “Check, Clean, Dry” signs at water access points in the Broads.

The access point risk assessment and sign location data is attached in Appendix A and are also

shown on the map below.

Figure 3: Map of Check, Clean, Dry signs at water access points across the Broads.

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3.3 Press, Publicity and Media

Norfolk Biodiversity Partnership meeting

o Full page report in the Eastern Daily Press covering presentations at the partnership

meeting. Article features a separate section highlighting the effects of invasive

species and the need to check, clean, dry. See Appendix B for a copy of the article

3.4 Promotion

2013 Broads Toll Payers packs

o A “Take Action” leaflet was included in each toll payer’s pack. Distributed to over

10,500 boat owners in February.

Biosecurity web pages

o A new web page has been created to host all of the reports and information

generated during the biosecurity officer project.

http://www.broads-authority.gov.uk/managing/wildlife/non-native-shrimp-information.html

National School Sailing Association – Sailing Matters magazine

o The National School Sailing Association asked to an article about biosecurity for their

quarterly magazine. The magazine is distributed to 50 local associations and almost

3000 young people nationally. Appendix C

Coltishall parish council – the Marlpit magazine

o The parish council asked for an article on invasive species for their magazine which is

distributed to every house hold and business in the parish. Appendix C

YouTube: Video from piling removal in the River Ant

o Posted a video featuring zebra mussels turning an old tyre into a habitat for killer

shrimp on YouTube. http://www.youtube.com/watch?v=WyScjnzjyFE

The Green Book

o The Green book is the handbook of the Norfolk and Suffolk Boating Association,

containing Broads navigational information, essential facilities and moorings, details

of event and regattas, boat class lists and tide tables. It has a distribution of around

3500. Page 2 of this year’s green book features a full page “stop the spread” advert.

See Appendix C for more details.

3.5 Wet note books

500 wet note books have been produced featuring “Check, Clean, Dry” and invasive species

reporting information. The books are impervious to water and can be written on even when wet.

They will be distributed to Broads Authority Rangers and Operations team members, competitors at

this year’s 3 rivers race and to members of the public at angling and boating events. The note books

serve to remind people of the check, clean, dry message and to encourage them to report sightings

of invasive species.

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Figure 4: A6 Check, Clean, Dry wet note books, front cover and inside pages pictured.

3.7 Angling Direct – Stop the spread stickers

Working with the Broads Angling Strategy Group and Angling Direct, an A5 size sticker has been

produced featuring the check, clean, dry message. Angling Direct have agreed to put one of these

stickers in with every tackle box, landing net, keep net and stink bag that they sell. This direct

targeting of anglers with messages delivered to them by a respected source should improve the

chances of permanent behavioural changes take place and that the anglers Check, Clean, Dry every

time.

Figure 5: A5 sticker designed for Angling Direct.

4.0 Biosecurity Advice

4.1 Biosecurity and Business

Sues Canoes and Norfolk Canoes were asked to promote the check, clean, dry campaign through

their shops and websites as a way of getting the Check, Clean, Dry message across to the canoeing

and kayaking community. Both retailers were very keen to help and they understood the potential

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biosecurity risks that their sports presented. Both are now displaying check, clean, dry signs in their

shops, providing “take action now” leaflets to their customers and promoting best practice online.

Figure 6: Screen shot taken from Sue’s Canoes Facebook Page – directly targeting 734 people who ‘liked’ the

page plus the un-quantified number of other visitors.

4.2 Internal biosecurity

As part of their pre-season training, all Broads Authority rangers have completed a training session

on identifying killer shrimp and a number of other invasive plant and animal species. They are now

confident enough to identify species in the field and to speak to the public about basic biosecurity

and the Check, Clean, Dry campaign. Ranger and Operations team members been actively

encouraged to report sightings when they are out working and samples are being received weekly

from staff throughout the Broads.

Figure 7: Shrimp samples used for education and a field sample collected by Broads Authority staff

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4.3 Phoslock Project

As part of a project to improve water quality by removing phosphorus from the water of Cromes

Broad contractors needed to use workboats for application of Phoslock. The work boats were to be

taken from an area where killer shrimp had been found and this provided an ideal opportunity for

further field trials of the hot water pressure washing system. Killer shrimp were found on one of the

two work boats and the application high pressure hot water instantly killed the shrimp on contact

and also removed them from the hull where they were attached.

Figure 8: Dv found attached to a work boat and the hot water pressure washing operation.

5.0 Working with partners

Broads Angling Strategy Group

o The BASG have continued to assist with spreading messages about biosecurity by

providing links to angling clubs, fisheries and tackle shops.

The Angling Trust

o Sharing a stand at the British Carp and Angling show provided an excellent platform

to promote the check, clean, dry campaign and to run a competition for visitors to

win one of twenty unhooking mats. The competition entry form contained a couple

of questions about people’s opinions of the problems associated with invasive

species. Over 800 people entered the competition over the two days.

o Promoting fish welfare and the check, clean, dry campaign via promotional

unhooking mats has been assisted by working with the Angling Trust who were

provided with a number of mats with the intention of getting some famous anglers

to use them. The images from well known anglers using the unhooking mats have

been a great success – the recognition of a famous face draws people in and it is a

great conversation starter. The images have been very successful online and in

publications.

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Figure 9: Left Top and Bottom: Des Taylor with a 4lb and 2lb Perch. Right: Mick Brown with a Pike

The Robson Meeting 2013

o The Robson meeting provided a chance to meet invasive species experts from across

the UK and to give a presentation on biosecurity.

Norfolk Biodiversity Partnership Meeting

o Meeting of around 80 members of local action groups dealing with invasive species

around the UK.

o Presentation to the partnership on the economic effects of invasive species and the

importance of businesses incorporating biosecurity into their standard operating

procedures. A copy of the presentation is included in Appendix D.

6.0 Events Attended

Invasive Alien Afternoon II

After the success of the first invasive alien afternoon, the second was held at a much larger venue

close to Norwich with the aim of making transport to the venue easier for the public. The event was

hosted by the Broads Authority, Norfolk Non-native Species Initiative and the Environment Agency

and we again saw a large number of people during the afternoon. The venue was large enough to

for displays of native and non-native shrimp, invasive plants, animals, crayfish and an invasive alien

spaceship which was the centrepiece of the display. Pre event publicity was very successful and we

were pleased to have a visit from Simon Wright MP who was kind enough to spend 45 minutes

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looking at the displays and talking about the economic effects on invasive species and the local

eradication work.

Figure 10: Clockwise from Left: Invasive Alien Space Ship, Simon Wright MP with one of the new “take action”

leaflets, One of the crayfish on display, Microscopes for identification of invertebrates.

Norfolk Boat Jumble

A stand at the Norfolk Boat Jumble provided an opportunity to engage boat users about invasive

species and biosecurity. The stand displayed native and non-native shrimp in specimen jars and it

was refreshing to see that most people knew about the killer shrimp and were able to identify it

from the specimens presented.

Figure 11: Images from the Broads Authority stand at the Norfolk Boat Jumble

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British Carp and Angling Show

Working with the Angling Trust, the stand was the first thing visitors saw after entering the event

and over 9000 people passed the stand over the course of the weekend. Lots of public interaction

and many entries into the “win an unhooking mat” competition

Figure 12: The Angling Trust stand at the British Carp and Angling Show, held in March

7.0 Scientific Community

Anglers Biosecurity Packs:

Following discussions with Jake Harvey (senior advisor for marketing and communications at the

Ministry of Primary Industry in Wellington New Zealand), Dr Joe Caffrey (Inland Fisheries Ireland), Dr

Jonathan Newman (CEH) and Paul Stebbing (CEFAS), initial plans to provide detergents or

disinfectants to anglers as part of proposed biosecurity packs have been revised. The provision of

disinfectants as part of the cleaning regime to prevent the spread of Dv could be construed as using

a disinfectant as a pesticide – an application that it is not licensed for. The provision of a limited

supply of either disinfectant or detergent in biosecurity packs also may have meant that anglers

simply stopped using them after the initial supply was exhausted – only making a short term change

to behaviour.

Designs for anglers biosecurity packs have been reconfigured to contain invasive species

identification and reporting information, how to report illegal fishing activities & pollution and a stiff

hand brush. The aim of the brush is for it to be used to clean boots and equipment at the bank side

and to serve as a constant visual reminder of the need to clean – and the Check, Clean, Dry routine.

8.0 Priorities for the remainder of the Biosecurity Officer Project

Re-run the Broads user survey to determine what impact the biosecurity officer has had on

the knowledge and behaviour of Broads users.

Produce and distribute the biosecurity packs for Anglers in time for the start of the coarse

angling season.

Carry out all actions in the social marketing plan

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Collate all information gathered and generated during the project and ensure it is available

for stakeholders to use in the future.

Attend as many events as possible to spread the Check, Clean, Dry and biosecurity message.

9.0 Conclusion

At the start of the 2013 visitor season where we will see over 7 million people visit the region, the

Broads are ready to ensure that visitors become aware of the impact of invasive species and how

they can be pro-active in reporting and preventing the spread.

Signage is up, adverts have been placed, biosecurity collateral has been produced and distributed to

ensure that visitors are never far from information or visual cues, reminding them to Check, Clean,

Dry.

As the project draws to its conclusion, there needs to be work done to ensure that the legacy of the

Biosecurity Officer continues through education and attitude change.

Figure 13: A Bittern (Botaurus stellaris) in reeds at Lound, Norfolk

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APPENDIX A: Check, Clean, Dry (CCD) Social Marketing Work Plan

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Check, Clean, Dry (CCD) Social Marketing Work Plan

Introduction The Check, Clean, Dry message, promoted as part of the campaign to raise awareness of “killer shrimp” Dikerogammarus villosus has been successful in

getting the public to take action to prevent the spread of invasive species.

The following report details the results of the Broads user survey carried out in November and December 2012 and how those results will be used to plan

the social marketing strategies and programme objectives for 2013-14.

Research

Research with high risk waterway users has shown that the Check, Clean, Dry social marketing programme is beginning to gain traction.

Key findings from research completed in 2012:

Behaviour Research results Supporting data Recommendation

Do people know about invasive species?

Yes, awareness of invasive species is high

91% of high risk users who know about at least one non-native invasive species.

Keep doing what we are already doing well

Do they think there is a threat?

Yes, The threat of freshwater pests is taken seriously

45% reported NNIS as a serious problem, 17% reporting it as a very serious problem.

Keep doing what we are already doing well, When speaking to the public, ask individuals to define what the problems they see are.

Do they take action? Overall, 42% took some form of Check, Clean, Dry (CCD) action, 58% did nothing.

Removing low risk pleasure cruiser respondents from the results increases the CCD compliance rate to 71%

Messages need to be adapted to put CCD emphasis on people’s actions rather than their chosen activity

Further work needs to be done to get all water users to Check, Clean, Dry.

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Behaviour Research results Supporting data Recommendation

What is prompting them to CCD

The main motivation is to prevent the spread of invasive species is to preserve the outstanding beauty of the Broads wetlands

Information contained in newspaper articles on TV and radio were most effective at getting people to CCD. Material received with boat tolls, rod licences and information gained from interaction with BA and EA staff were also highly motivational.

Continue promotion using newspapers, TV and radio Reinforce that the Check, Clean, Dry process is to stop the spread of all freshwater pests Create and maintain reminders using items likely to be seen regularly – promotional items

Is there anything stopping them from doing it?

The key reasons for not CCDing are:

Not knowing which waters are infested.

Not seeing freshwater pests in the waterway visited.

Not knowing what to do.

Thinking that it is not possible to follow CCD with their chosen pastime

The main reason for not CCDing is that 66% “don’t know exactly what to do” 15% stated they didn’t visit waters which have invasive species

Communicate reasons for the importance of CCDing every time, not just when pests are visible or there is a sign saying so. Reinforce that “ freshwater pests can be invisible” and “CCD Everywhere, Every time!”

Is there a key group to target?

Pleasure cruisers are far less likely to CCD and have more lackadaisical attitudes to NNIS. Anglers, canoeists & kayakers have significant levels of knowledge and compliance but are still the most high risk groups

There is quite a spread in levels of stated knowledge across the different interest groups. Knowledge levels can be related to proximity to the environment when taking part in their chosen activity. Anglers have good knowledge and 72% carry out CCD.

Continue to target high risk user groups to increase CCD participation above 70%. Encourage CCD every time. Consider a focus group to understand how to improve pleasure cruiser behaviour.

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Program Objectives 2013 -2014: The success of the 2013-14 program will be measured using several key performance indicators. Data will be collected by re-running the Broads User Survey

in June and again in October 2014.

KPI Measure Survey Question December 2012 Results Desired Indicator 2013 Target Met?

Increase the number of users who CCD between waterways.

Q2 42% 65%

Increase the percentage of high risk* users who sometimes or always Check, Clean, Dry (or use different equipment) between waterways.

Q2 71% 85%

Increase the knowledge of invasive plant species (especially Floating Pennywort, Japanese Knotweed and Himalayan Balsam)

Q1 17% Floating Pennywort 26% Japanese Knotweed 14% Himalayan Balsam

40% Floating Pennywort 50% Japanese Knotweed 40% Himalayan Balsam

Focus on maintaining or increasing vigilance amongst high risk compliant waterway users

Q3 72% Check 51% Clean 87% Dry

90% Check 75% Clean 95% Dry

Reduce the number of respondents who find promotional information “sometimes unhelpful”

Q7

25% of Television and 18% of Newspaper information deemed unhelpful.

15% Television 10% Newspaper

*High risk users were defined as Anglers, Canoeists, Kayakers and Windsurfers

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Work plan

Priorities: Recruit and train a number of volunteer check, clean , dry advocates to attend events

Complete a collateral stock take, order 2013 promotional material

Publish the event organisers bio-security handbook

Launch the Broads best practice scheme to encourage business involvement in CCD

EA Rod licences – get CCD information sent out with every rod licence in 2013

Audience Key Strategy Message Activities Actions /Completed by Measure

Recreational waterway users

Increase public exposure to the CCD message

Focus on “pathways” to increase public exposure to CCD message while travelling to and from freshwater activities.

Check Clean Dry between every waterway

Freshwater pests can be invisible

Check, Clean, Dry, Everywhere, Every time

1. Encourage businesses to display CCD messages at point of sale and hire sites.

2. Get posters / leaflets at all relevant accommodation locations, B&B’s private rental houses

3. Get CCD messages into local papers alongside tide / met info

4. Produce generic CCD promotional material that appeals to all users

1. Launch the Broads Best Practice scheme to encourage business involvement

2. Work with BA Tourism to distribute leaflets

3. Work with BA Press officer to explore opportunities for placing CCD logos in papers

4. Working with Shrimp Local Operations Group and BA Communications team to generate ideas and artwork.

Improve awareness of CCD actions across all audience groups

Increase % of people who know what they are supposed to do to CCD

Increase the number of people who always CCD

Pleasure boaters Point of sale (POS) messages

Water access points

Messages with a

Family focussed messages, “ protect our waterways for generations to come”

1. Messages sent out with 2013 Boat Tolls

2. Material and messages at Tourist

1. Continue to contact all retail stores (fishing, kayaking, boating, outdoors) to offer display materials and

Decrease the % of Boaters who don’t CCD especially those who replied “ I don’t

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family focus

Change users attitude that they can’t CCD

Broads specific messages “ protecting Britain’s magical water land”

Information Centres 3. Messaging through

Boat Clubs 4. Attendance at local

boating events by trained BA volunteers

5. Advertising in speciality publications and Online

handouts 2. Ongoing – contact with local

clubs to get messages online and in newspapers.

3. Volunteers attending events, Biosecurity officer to support with training, event materials and promo items.

know what I’m supposed to do”

Feedback from retailers

Feedback from Clubs

Evaluation of shows and events

Canoeists / Kayakers

Point of Sale (POS) messaging

Water Access Points

Competitions / Events

Retail Outlets

Pre-trip planning

Broads specific messages

“Check, Clean, Dry between waterways”

“CCD Everywhere Every time”

“Freshwater pests can be invisible”

1. Messaging through kayak / canoe clubs

2. Approach Kayaking websites asking them to display CCD message or link to information

3. Get local retailers onboard to promote CCD (Sue’s Canoes, Norfolk Canoes)

4. Get local hire companies onboard (Canoe Man, Bank Boats)

5. Attendance at local events by trained BA volunteers

6. Encourage event organisers to get CCD messages to competitors in advance.

1. Ongoing – contact local clubs about getting CCD info on their websites and newsletters.

2. Finalise event organiser’s pack and publish on GB NNSS website.

Decrease number of people who don’t CCD due to “not knowing exactly what to do”

Increase the % of people who Check equipment at the waterside.

Increase the number of people who CCD every time.

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Anglers POS messaging

Water Access Point Signage.

Locations of invasive species available more widely.

Partnership with EA fisheries

Reinforce CCD and positive behaviour already achieved

Reinforce to fishermen that CCD methods they currently use for Killer Shrimp also applies to all freshwater Invasives

Pre-trip planning

Reinforce that Anglers are doing a good job, positive messages!

Freshwater pests can be invisible

CCD Everywhere, Every time

Protect our waterways for future generations

CCD between waterways

Don’t transfer water, organisms or mixed ground bait between waterways.

1. Material / messages available at retail outlets

2. CCD brochures with all Rod licences issued

3. Advertising on specialty websites and in Angling publications

4. Working closely with Angling Clubs and associations

5. Attendance at local events by trained BA staff

6. Attendance at events by CCD Angling Champions

1. Continue to contact all retail stores to offer display materials and handouts

2. Push EA to include CCD in 2013 rod licences

3. Attendance at local events by trained BA volunteers

4. Attendance at local events by CCD Angling Champions

5. Continue working closely with the EA, Angling Trust and local angling associations to promote CCD.

Increase current levels of CCD awareness (72%)

Increase awareness of where invasive species are.

Increase % who Clean equipment

Decrease the numbers of people who don’t CCD because they “don’t know what to do”

Sailors Water access points

Pre-trip planning

Messages with a family focus

Change users attitude that they can’t CCD

Family focussed messages, “ protect our waterways for generations to come”

Broads specific messages “ protecting Britain’s magical water land”

1. Messages sent out with 2013 Boat Tolls

2. Messaging through Boat Clubs

3. Attendance at local boating events by trained BA volunteers

4. Advertising in speciality publications and Online

1. Continue to contact all retail stores (fishing, kayaking, boating, outdoors) to offer display materials and handouts

2. Ongoing – contact with local clubs to get messages online and in newspapers.

3. Volunteers attending events, Biosecurity officer to support with training, event materials and promo items.

Decrease the % of Boaters who don’t CCD especially those who replied “ I don’t know what I’m supposed to do”

Feedback from Clubs

Evaluation of shows and events

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Walkers / Bird Watchers

Clubs and associations

Pre-trip planning

“You have a part to play – always CCD when crossing waterways”

Freshwater pests can be invisible

Environmental messages – Protect our waterways, this place is worth protecting, protecting the Broads magical water land

1. Material and messages at BA hides

2. CCD messages on Maps

3. Contact local clubs to distribute materials and include messages online and in newsletters

1. Working with RSPB, Norfolk Wildlife Trust, nature reserves and trusts to promote importance of CCD and biosecurity

Increase the number of people who have heard of the CCD message

Feedback from outside organisations.

Businesses Contractors working within the Broads

CCD when moving between sites

Awareness of moving NNIS between waterways with operations or works

1. Messages to all contractors

2. Staff to be aware of CCD actions and importance

1. Working with BESL and Halcrow.

2. Make draft bio-security protocols freely available as templates for contactors

Increase numbers of contractors conforming to CCD

Feedback issues raised

Events: It is important to consult with other organisations involved with promoting CCD and invasive species to ensure that we are all working effectively to cover

as many events as possible during the coming year. Co-promotion at events large events is very important.

Develop an events calendar in collaboration with the Environment Agency ( Fisheries) Norfolk Non-native Species Initiative and Broads Authority to ensure

as many users as possible are targeted.

Page 21: Broads Authority wetland biosecurity officer, 9 …...3.3 Press, Publicity and Media 3.4 Promotion 3.5 Wet note books 3.6 Angling Direct – Stop the Spread stickers ... quarterly

APPENDIX B: Check, Clean, Dry sign locations database

Page 22: Broads Authority wetland biosecurity officer, 9 …...3.3 Press, Publicity and Media 3.4 Promotion 3.5 Wet note books 3.6 Angling Direct – Stop the Spread stickers ... quarterly

Sub‐Catchment Site Type Location Info Type Date of Sign going up OS GB March 2012 Dv in Catchment Habitiat Suitablility Bio‐security measures within the Broads Order of Visiting Ant Dilham Staithe Staithe Dilham Staithe information sign CCD Sign 20/09/2012 TG 33214 25558 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Ant Tylers Cut Staithe Dilham Boat Club Information Board CCD Sign 20/09/2012 TG 33228 25336 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Ant Wayford Bridge Slipway Smallburgh Public Slipway CCD Sign 13/09/2012 TG 34815 24784  Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Ant Wayford Bridge Slipway Bank Boats  CCD Sign 13/09/2012 TG 34818 24745 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Ant Barton  Broad Slipway Barton Turf Activity Center CCD Sign 20/09/2012 TG 3560 2256Ant Barton Broad Slipway Cox's Boatyard Barton Turf CCD Sign 20/08/2012 TG 3577 2244 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Ant Irstead Angling Bank Fishing from church carpark area overnight mooring at staithe CCD Sign 20/09/2012 TG 3658 2048 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Ant Stalham Slipway Horizon Craft CCD Sign 21/08/2012 TG 3738 2457 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Ant Stalham Slipway Richardsons Boat Yard CCD Sign 21/08/2012 TG 3754 2451 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Ant Stalham Slipway Richardsons Holiday Group CCD Sign 22/08/2012 TG 3754 2452 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Ant Sutton Broad Slipway Sutton Staithe Boatyard CCD Sign 20/09/2012 TG 3823 2376 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Whitlingham Broads Slipway Whitlingham Country Park CCD Sign 23/08/2012 TG 25491 07886 N Very Suitable H ‐ Priority on CCD for incoming users 1Bure Whitlingham Broads Slipway Whitlingham Country Park CCD Sign 23/08/2012 TG 25616 07877 N Very Suitable H ‐ Priority on CCD for incoming users 1Bure Horstead Slipway Horstead Mill Portage CCD Sign 26/03/2013 TG 26681936 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 5Bure Horstead Slipway Horstead Mill Portage CCD Sign 26/03/2013 TG 26731930 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Horstead Slipway Horstead Mill Portage CCD Sign 26/03/2013 TG 26781938 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 6Bure Whitlingham Broads Angling Whitlingham Country Park CCD Sign 23/08/2012 TG 26949 07843  N Very Suitable H ‐ Priority on CCD for incoming users 1Bure Wroxham Staithe Fineway Leisure Wroxham CCD Sign 13/09/2012 TG 3047 1800 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Wroxham Staithe George Smith & Sons CCD Sign 13/09/2012 TG 3047 1802 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Wroxham Broad Slipway Wroxham Broad public slipway CCD Sign 13/09/2012 TG 30736 16602 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Wroxham Broad Slipway Wroxham Broad car park CCD Sign 01/09/2012 TG 30775 16579 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Salhouse Broad Staithe Salhouse Staithe CCD Sign 23/09/2012 TG 32022 15614 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Salhouse Broad Angling Bank Fishing from S side of Salhouse Broad CCD Sign 23/09/2012 TG 32022 15614 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Horning Staithe Horning Sailing Club  CCD Sign 21/09/2012 TG 33877 17665 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Horning Staithe Horning Sailing Club  CCD Sign 21/09/2012 TG 33897 17671 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Horning Staithe Horning Parish Staithe CCD Sign 21/09/2012 TG 33923 17698 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Woodbastwick Slipway Woodbastwick moorings at the end of Ferry Road CCD Sign 01/09/2012 TG 34381 16493 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Woodbastwick Angling Woodbastwick moorings at the end of Ferry Road CCD Sign 13/09/2012 TG 34385 16419 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Ranworth (Malthouse Broad) Staithe Staithe CCD Sign 01/09/2012 TG 35959 14620 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure South Walsham Slipway Russell Marine Ltd  CCD Sign 14/10/2012 TG 3727 1425 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Upton Dyke Slipway Eastwood Whelpton Slipway CCD Sign 14/10/2012 TG 4027 1283 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Acle Staithe Acle dyke CCD Sign 15/10/2012 TG 4092 1069 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Bure Acle Staithe Bridgecraft  Boats CCD Sign 15/10/2012 TG 4135 1164 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Bure Stokesby Angling Mill Road Fishery CCD Angling Sign 01/04/2013 TG 4267 1085 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ Priority on CCD for incoming users 1Bure Stokesby Staithe Stokesby Staithe  CCD Sign 14/10/2012 TG 4311 1049 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Horning Fishing Hire JB Boat Sales Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Hoveton Angling Upstream from Viaduct. Bank fishing from N and S sides of the River Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Hoveton Slipway Riverside Park Launching platform on N Bank near viaduct Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure St Benets Abbey Angling NDAA Licenced Area N Bank between R Ant and R Thurne Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Thurne Staithe Slipway Slipway  Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Wroxham Short Visit Toll Norfolk Marine Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Bure Wroxham Fishing Hire Wroxham Angling Club Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Wroxham Fishing Hire Fineway Leisure Wroxham Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure Wroxham Fishing Hire Norfolk Broads Fishing Ltd  ‐ George Smith and Sons, The Rhond Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 4Bure / Muck Fleet Ormesbury Little Broad Staithe Staithe S of Waterside Pub Contact Pub Re Placing Sign TG 4611 1546 N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Filby Broad Angling Fishing Platforms on Board walk N of Filby Bridge A1064   CCD Sign 13/09/2012 TG 46264 13527 N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Rollesby Broad Angling Fishing Platforms A149 Main Road bridge CCD Sign 13/09/2012 TG 46306 15261  N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Filby Broad Slipway Norfolk School Sailing Association CCD Sign 21/09/2012 TG 46336 13387  N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Filby Broad Slipway Norfolk School Sailing Association CCD Sign 21/09/2012 TG 46338 13373 N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Filby Broad Slipway Norfolk School Sailing Association CCD Sign 21/09/2012 TG 46341 13317 N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Rollesby Broad Slipway Rollesby Broad Sailing Club CCD Sign 21/09/2012 TG 4638 1522 N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Ormesbury Little Broad Staithe Staithe S of Eels foot Inn, Eels foot road No access due to building work on pub TG 4704 1480 N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Lily Broad No access to water by foot only by boat from other broads N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Little Broad No access to water by foot only by boat from other broads N Suitable in Parts H ‐ Priority on CCD for incoming users 1Bure / Muck Fleet Ormesbury Broad Staithe Sportsmans Staithe Car Park  N Suitable in Parts H ‐ Priority on CCD for incoming users 1Chet Loddon Staithe Loddon Staithe CCD Angling 09/04/2013 TM 3620 9898 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne Sutton Broad Short Visit Toll Sutton Staithe Boatyard Visit with leaflets TG 3823 2375 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Sutton Broad Angling Bank Fishing S side of Sutton Staithe CCD Sign 20/09/2012 TG 3823 2377 Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Catfield  Staithe Catfield Staithe CCD Sign 14/10/2012 TG 3996 2184Thurne Hickling Broad Angling Bank Fishing from Hickling Parish Staithe CCD Sign 14/10/2012 TG 4103 2252 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne Hickling Broad Staithe Hickling Parish Staithe CCD Sign 19/09/2012 TG 4103 2258 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Hickling Broad Slipway Hickling Broad Sailing Club CCD Sign 14/10/2012 TG 4105 2241 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne Hickling Broad Slipway Hickling Windsurfing Club  / Hickling Beach CCD Sign 19/09/2012 TG 4115 2253 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Repps Cum Bastwick Angling Fishing from Staithe No easy locations for signs TG 4132 1748 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Repps Cum Bastwick Slipway Repps Staithe Slipway No easy locations for signs TG 4132 1749 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne Potter Heigham Angling Potter Heigham Green North Bank CCD Sign 19/09/2012 TG 4202 1852 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Potter Heigham Angling Potter Heigham Green South Bank CCD Sign 20/09/2012 TG 4222 1862Thurne Martham Slipway Martham Boat Yard CCD Sign 19/09/2012 TG 4452 1944 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Martham Staithe Martham Staithe  CCD Sign 19/09/2012 TG 4481 1925 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Martham Angling Martham Pits ‐ Martham and district angling club CCD Sign 19/09/2012 TG 4464 1941 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne Martham Angling Martham Pits ‐ Martham and district angling club CCD Sign 19/09/2012 TG 4468 1935 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne West Somerton Angling Fishing Platforms aroung West Somerton Staithe CCD Sign 19/09/2012 TG 4673 2003 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne West Somerton Staithe West Somerton Staithe Shrimp 19/04/2013 TG 4683 2008 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne West Somerton Staithe West Somerton Staithe CCD Angling 19/04/2013 TG 4659 2011 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne Ludham Bridge Short Visit Toll Ludham Bridge Stores Visit with leaflets N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Ludham Bridge Slipway Ludham Bridge Boat Services N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Thurne Stalham Angling Bank Fishing SE side of Stalham Staithe Y in majority & ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1

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Thurne Thurne Angling Bank fishing from N and S of River  N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Thurne Thurne Slipway Thurne Staithe N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Bungay Slipway Bungay Staithe. Canoe launch and recovery from the Riverside Center CCD Sign 25/10/2012 TM 34083 89787 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Elllingham Sluice Slipway CCD Sign 25/10/2012 TM 3643 9161Waveney Ellingham Mill Slipway CCD Sign 25/10/2012 TM 3644 9162Waveney Wainford Mill Slipway CCD Sign 25/10/2012 TM 36445 91628Waveney Geldeston Slipway Rowan Craft CCD Sign 25/10/2012 TM 3891 9176 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Geldeston Angling Geldeston Locks CCD Sign 26/10/2012 TM 3895 9084 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Waveney Geldeston Staithe Geldeston Locks CCD Sign 27/10/2012 TM 3903 9084 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Waveney Geldeston Slipway Rowan Craft CCD Sign 25/10/2012 TM3896 9167 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Beccles Slipway Beccles Yacht Station BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Beccles Slipway Beccles Sailing Club BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Beccles Slipway Beccles Rowing Club BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Beccles Slipway Beccles TIC BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Beccles Slipway Beccles Sea Scouts BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Beccles Slipway H E Hipperson Ltd BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Burgh St Peter Slipway Waveney River Centre BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Oulton Broad Slipway Oulton Broad Yacht Station BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Oulton Broad Slipway Water Sports Centre BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Aldeby Staithe Aldeby Hall StaitheWaveney Beccles Short Visit Toll Beccles Harbour Master N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Waveney Beccles Angling Fishing on South side of river from downstream of A146 bridge N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Waveney Beccles Slipway Galleon Storage and MooringWaveney Burgh Castle  Short Visit Toll Burgh Castle Marina N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Waveney Burgh Castle  Short Visit Toll Goodchild Marine Services N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Waveney Burgh St Peter Angling Day ticket bank fishing from the Waveny River Centre N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Waveney Dunburgh Hills SlipwayWaveney Fritton and Lound Lakes Angling Bankside fishing and hire boats from Lake visitors center N Very Suitable H ‐ Priority on CCD for incoming users 1Waveney Gillingham Staithe Derbys Yard GillinghamWaveney North Cove Staithe North Cove staiteWaveney St Olaves Slipway Bridge Stores N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Waveney Worlingham Staithe Worlingham StaitheYare Norwich Angling Angling Direct CCD Sign 08/04/2013 TG 2206 1075 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Yare Norwich Angling Anglers World CCD Sign 08/04/2013 TG 2363 0652 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Yare Bramerton  Staithe Bramerton Woods End Pub CCD Angling 09/04/2013 TG 2961 0609 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Brundall Short Visit Toll Broom boats CCD Sign 06/04/2013 TG 3268 0794 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Brundall Slipway Fencraft BA Sign  10/04/2013 TG 3276 0756 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Rockland Staithe Staithe Rockland Staithe Shrimp 09/04/2013 TG 3282 0460 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Rockland Staithe Staithe Rockland Staithe CCD Angling 09/04/2013 TG 32830460Yare Brundall Slipway Broom boats CCD Sign 10/04/2013 TG 3285 0795 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Brundall Slipway Silverline Marine CCD Sign 09/04/2013 TG 3289 0751 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Claxton Slipway Buckenham Sailing Club Slip way opp Beauchamp Arms PH CCD Sign 08/04/2013 TG 3505 0438 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Cantley Slipway Next to Reed Cutters PH CCD Sign 20/09/2012 TG 3824 0343 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Reedham  Angling Reedham Ferry Inn CCD Angling 09/04/2013 TG 4076 0155 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Reedham Quay Staithe Reedham Quay CCD Angling 09/04/2013 TG 4191 0168 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Reedham Quay Angling Lord Nelson Pub CCD Angling 09/04/2013 TG 41950171 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Reedham Quay Staithe Reedham Quay CCD Angling 09/04/2013 TG 4207 0170 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Bramerton  Staithe Bramerton Woods End Pub CCD Angling 09/04/2013 TG2952 0608Yare Breydon Slipway Doug Ashley Marine BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Breydon Slipway Bridge Stores BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Breydon Slipway Goodchilds Marine BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Breydon Slipway Yacht Station BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Breydon Slipway Berney Arms BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Breydon Slipway Anglia Boat Yards BA Sign Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Brundall Slipway Brundall Bay Marina Slipway BA Sign  Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Brundall Slipway Alexanders Cruisers BA Sign  Mar / Apr 2012 N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Claxton Angling Great Yarmouth and Norfolk County Angling Assoc Both sides of Pub N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Yare Norwich Slipway Kingsley Farrington N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Norwich Slipway Griffin Marine Boatyard N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Oulton Broad Short Visit Toll Oulton Broad Yacht Station N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Yare Oulton Broad Short Visit Toll Mutford Lock N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 1Yare Postwick Slipway Postwick Wharf N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Reedham Ferry Slipway Next to Reedham Ferry Inn N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3Yare Thorpe St Andrew Slipway Highcraft N ‐ Expected in future Suitabe in  parts H ‐ priority on CCD for departing users 3

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APPENDIX C: Norfolk biodiversity partnership forum report

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14 NEWS www.EDP24.co.uk/news Eastern Daily Press, Tuesday, March 19, 2013

Nature is good for business

FORUM: Speakers at the Norfolk Biodiversity Forum, with Andy Wood, centre, are, from left, Haidee Bishop, co-ordinator of the Norfolk Biodiversity Partnership; Iain Dunnett, operations manager for New Anglia LEP; Will Burchnall, Broads Authority; Tony Juniper, environmentalist; Andrea Kelly, chairman Norfolk Biodiversity Partnership; and Susie Vernon, Beyond Green.

Picture: DENISE BRADLEY

REGION

By CHRIS HILLA fundamental change in the way businesses view ecological investment could unlock mutual benefits for both industry and the environment.

That was one of the main themes which emerged from yesterday’s Norfolk Biodiversity Partnership Forum, which explored the relationship between business and biodiversity at the Abbey Conference Centre on Bracondale in Norwich.

More than 100 delegates were told that companies must recognise their dependence on nature – and the “natural capital” which could be gained from it – rather than focusing solely on trying to mitigate their impacts on the environment.

The keynote speaker was Andy Wood, chairman of New Anglia Local Enterprise Partnership (LEP) which champions low-carbon commerce through its Green Economy Pathfinder manifesto, launched last year.

And as chief executive of Southwold-based brewer Adnams, Mr Wood used his own company to illustrate the commercial value of ecological investment.

The firm’s distribution centre near Reydon is built with hemp and lime walls, and a living sedum roof which absorbs carbon dioxide (CO2) from the atmosphere while harvesting rainwater which can be used for flushing toilets and washing vehicles.

The thermal capabilities of the building materials mean that no heating or cooling is required to maintain the optimum temperature for storing the beer inside – saving a six-figure sum from the company’s energy bills.

Steam generated from the production process is recycled to avoid water loss and heat the following batch, while 12,500 tonnes of food waste is collected each year from pub and hotel customers and converted into energy through an anaerobic digester.

Mr Wood said these decisions were not taken

just to boost the firm’s eco-credentials – they were implemented because they made sound financial sense.

“We have been living through the toughest economic times I have ever seen, but because of the changes we have made we have been able to build greater resilience and we have been able to hold our prices to pubs and hotels and restaurants throughout the UK for five years,” he said. “As Charles Darwin said, it is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change, and that is what I have been trying to do at Adnams.”

The conference was told that Norfolk’s biodiversity is being lost at an alarming rate, with pollution, invasive non-native species, habitat destruction and climate change all playing a part.

Environmentalist and author Tony Juniper said the Wildlife and Countryside Act and the Common Agricultural Policy had helped to protect habitats, but the long-term answer required a fundamental shift in thinking.

“This idea that we must choose between economic development or protecting nature is one of the greatest misconceptions of our time,” he said. “It is not about balancing human demands with a healthy natural environment. It is about finding an integrated approach so that we can do both together.”

Mr Wood and Mr Juniper agreed that par tnerships between companies, conservationists and local authorities, including the LEP and it sister organisation – the local nature partnership Wild Anglia – would be essential in driving change from the “bottom up” rather than waiting for governments to enforce ecological measures on industries.

[email protected]

INVASIVE SPECIES

The Norfolk Biodiversity Partnership’s annual forum was told about the huge cost of invasive species to the British economy – and their potential to damage areas like the Norfolk Broads.Will Burchnall, wetland bio-security officer at the Broads Authority, said the expense of clearing aggressive non-native creatures and plants from the nation’s roads and rivers amounted to £1.7bn per year.The problem was a particular concern in the Broads, where a multi-million pound tourism

industry is dependent on clean, accessible waterways which could be rendered unusable by fast-growing invasive plants such as floating pennywort.Mr Burchnall said one particular invader, the invertebrate known as the “killer shrimp”, pictured, had the potential to damage Broadland businesses. The tiny shrimp poses a threat to native wildlife due to its voracious appetite for creatures including damselflies, a food source for

other species such as bats.Mr Burchnall said the authority’s “check, clean, dry” initiative, urging people to clean and dry their clothing and equipment after using the water, had been adopted by many businesses and user groups including anglers, kayakers and windsurfers which were at risk of spreading the infestation.“With good biosecurity in the future there should be no need to pay so much to preserve our native wildlife,” he said.

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APPENDIX D: Published Articles

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Humans are increasingly moving species outside their natural range, sometimes deliberately and some-times accidentally. In the absence of their natural enemies, some species can spread rapidly and cause problems. These species are termed “invasive”.

Invasive non-native species are considered to be one of the most important causes of biodiversity loss worldwide, second only to habitat destruction. They can also have significant economic impacts. In 2011, the total cost of invasive non-native species on the British economy was £1.7 Billion.

Please tell us if you find any of these invasive alien species. Records should contain information about: What you saw (photos are a great help); When you saw it; Where you saw it (a grid reference if possible); and Who you are. For more information and to submit your records online, go to www.norfolkbiodiversity.org/nonnativespecies Or you can send and email to [email protected], get in touch by phone 01603 228977.

Himalayan Balsam (Impatiens glandulifera)Description: An annual herb up to 2m in height with pink / purple, slipper shaped flowers, a fleshy stem and explosive seed heads.Where to look: Prefers to grow in damp areas, and is particularly abundant on river banks where it out-competes native vegetation.Why is it a problem? Fast growing, quickly becomes the dominant species in an area. Die back in winter leaves river banks bare and susceptible to erosion.

Australian Swamp Stonecrop (Crassula helmsii)Description: Can be aquatic and terrestrial. Small round fleshy leaves arranged along the stem in opposite pairs. White flowers with small petals.Where to look: Found in a variety of habitats, have be submerged, emergent and terrestrial forms.Why is it a problem? Forms dense impenetrable mats, can grow 200 times faster than native pond plants and can easily smother and out compete other species.

Floating pennywort (Hydrocotyle ranunculoides)Description: This aquatic plant has characteristic kidney shaped leaves which can be free floating or emergent. It has fleshy stems and fine, white roots.Where to look: Emergent or floating on the surface of still or slowly moving freshwater.Why is it a problem? With a peak growth rate of 20cm per day, floating pennywort can rapidly dominate a water body!

Killer shrimp (Dikerogammarus villosus)Description: Up to 30mm in length, body curled and semi-transparent, may have striped pattern. Two cone shape projections on its tail are key distinguishing features.Where to look: Likes to live within colonies of zebra mussels, on wood, concrete, gravel and rope. Attracted to man made structures.Why is it a problem? A voracious predator, it kills a range of native species, including young fish, mayfly and caddisfly larvae. Has the potential to seriously alter ecosystems it invades.

Help us find these aliens in Norfolk

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4 5

CRBs for volunteersChanges are afoot to the Disclosure and Barring Service, formerly known as CRB checks.

Home Secretary Theresa May announced at the end of December that the new criminal record checking system will be free to volunteers, following calls from the Sport and Recreation Alliance on behalf of the NSSA and other volunteering organisations. Although the Protection of Freedoms Act became law in May 2012, it was feared that the Government would charge a fee for using the updating system the Act proposed. The NSSA and the Sport and Recreation Alliance was concerned that this might either put people off volunteering or that, instead of using the new portable DBS checks (formerly CRB checks); volunteers would instead continue to take up repeat checks in order to avoid a fee. Because of those concerns, the Sports and Recreation Alliance have been campaigning on the need for the updating and portable service to be completely free to volunteers.

What does this mean for volunteers?The new ‘update service due to go live in spring 2013 means that once a volunteer has a Disclosure and Barring Service (DBS) check they can choose to join the updating scheme for free. Joining the scheme will allow volunteers to:

• use the DBS check for volunteering with multiple organisations without the need to get a new disclosure when they take up a new volunteering opportunity;

• keep the DBS check current and therefore not need to renew the check at regular intervals for the organisations they continue to volunteer with.

What does this mean for you?If the volunteer joins the update service they will show you their DBS check and provide you with their unique number. You will then be able to check online to see whether the volunteer’s circumstances have changed since this check was printed.

This will enable you to:1. Accept volunteers into your organisation where they have had a DBS check at another organisation and have

joined the scheme;

2. Monitor volunteers in your organisation online at regular intervals to ensure that you have seen and made a risk assessment on the most up-to-date version of their DBS check;

3. Only request new DBS checks from individuals who are not part of the update service, or who show up having new information through the online system, or who have never had a DBS check done before.

What are the challenges?Whilst portable and updated DBS checks have been something we have long desired in our sector, we need to remember some of the challenges this particular scheme presents:

Choice of volunteer The volunteer has to choose to join the scheme at the point they apply for their first DBS check.

Partial portability The DBS check is only portable for the type of workforce it is given for – for example working with children in regulated activity can only be portable for roles that are a regulated activity working with children. A different disclosure will be needed for a role not in regulated activity because it will contain different information.

Online monitoring from organisation The updating provision for the disclosure is reliant on action from organisations rather than being automatic and requires a new request and a new disclosure to be obtained from the individual each time there is new information identified on the disclosure.

It is very welcome news that the service is free for volunteers and this helps us to begin thinking about how to work with this service when it is introduced in spring 2013. For more information, visit the NSSA website or contact Mel Ellis the NSSA Child Protection Officer using [email protected].

Please help us stop the spread of invasive species

Two new invasive species have arrived in the UK from Europe in the last few years and we need your help to stop them spreading across the country.

Dikerogammarus villosus, commonly known as “Killer Shrimp”, has been found in Grafham water, Cardiff bay and the river Ant in Norfolk. The “Demon Shrimp” Dikerogammarus haemobaphes, a cousin of the killer shrimp has been found in canals and rivers across the midlands.

Although harmless to humans, this non-native species poses a serious threat to the aquatic wildlife found in our rivers, streams and lakes.

The shrimp are voracious predators and they eat a range of native species including dragonflies and young fish and can significantly alter the ecosystem. Once the shrimp has invaded a water body there is no way for us to remove it. We therefore need your help to prevent it spreading further.

How to stop the spread.

By following three simple steps when leaving the water, you can help stop the spread of Killer Shrimp.

We don’t want to take any of these freshwater pests with us to Bassenthwaite in the Summer, so make “check”, “clean”, “dry” part of your regular boating routine.

For more information about the shrimp and the check clean dry campaign go to www.checkcleandry.com

If you have any questions please email Will Burchnall, Wetland Biosecurity Officer for the Broads Authority [email protected]

We Need Your Help!

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APPENDIX E: Presentations and Essays

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The Psychology of persuasion: Alien Invasions and changing public behaviour

Will Burchnall, Broads Authority Wetland Biosecurity Officer

The goal of advertising is to influence people’s behaviour. This may involve convincing a person to

purchase a particular product, but it may also involve convincing them to vote for a particular

candidate or to change a personal behaviour.

The various approaches to persuasion can be thought of emphasising one of two distinct routes to

attitude change, the central route or the peripheral route.

The central route views attitude change from a thorough consideration of information that is central

to what people feel are the true merits of the advocacy. The factors that affect this route include

comprehension, learning, retention of issue relevant information, the nature of a person’s individual

responses to issue relevant information and the manner in which they combine and integrate issue

relevant information into an overall evaluative reaction.

In contrast to this focus on information, attitudes changed via the peripheral route are done so

because the attitude object has been associated with either positive or negative cues, or the person

uses a simple decision rule to evaluate a communication (e.g. the more arguments the better). These

cues and decision rules may shape attitudes or allow a person to decide what attitudinal position to

adopt without the need for engaging in any extensive issue-relevant thinking.

The approaches that fall under the peripheral route have emphasized factors such as whether or not

the advocacy falls within a person’s scope of acceptance or rejection, whether or not some short

term usefulness is associated with adopting a particular attitude, and whether or not the advocacy is

associated with basic cues such as food and pain, or more secondary cues such as credible or

attractive. These variables can influence attitudes whether or not any information relevant to the

merits of the issue are presented or considered.

The Elaboration Likelihood Model (ELM) (Petty and Cacioppo 1981) is a framework for

understanding the attitude formation and change with respect to marketing communications for

products and services. An understanding attitude change and it’s applications to advertising

communications can greatly assist the formation of relevant and effective strategies when trying to

create behaviour change in the public.

The basic principle of the ELM is that different methods of inducing persuasion may work best,

depending upon whether the probability of the message or issue-relevant thought occurring is high

or low. When the elaboration likelihood is high, the central route to persuasion should be

particularly effective, but when the elaboration likelihood is low, the peripheral route should be

better.

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Fig 1: The Elaboration Likelihood Model of Attitude Change (Petty 1981)

Figure 1 presents an abbreviated diagram of the ELM, showing the two routes to persuasion. The

model begins by posing the question of whether or not a person is motivated to think about the

communication to which they are exposed - It does not make sense for a person to think about

every communication they receive.

“it may be irrational to scrutinise the plethora of counter attitudinal messages received daily. To the

extent that one possesses only a limited amount of information-processing time and capacity, such

scrutiny would disengage the thought processes from the exigencies of daily life” (Miller, 1976)

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Several variables have been shown to affect a person’s motivation to think about a message –

Messages on personally relevant issues elicit more scrutiny than messages with few personal

implications

As an issue becomes more personally involving, it becomes more important to form a

reasoned and factual opinion

The greater the motivation to think about a message when personal relevance is high results in

people being better able to distinguish cogent from specious arguments.

Just as some messages may evoke more thought than others, some individuals are more motivated

to think about messages than others. Some people tend to find tasks requiring extensive cognitive

activity to be fun, whereas others prefer to avoid them. People who are high in their need for

cognition are also more motivated to scrutinize persuasive messages more carefully than people

who are low in their need for cognition and they therefore show greater differentiation of strong

from weak message arguments.

Other variable affecting a person’s motivation to think about a persuasive message include

The use of rhetorical questions in the message argument (Petty, Cacioppo and Heesacker

1981)

The number of people presenting the message argument (Hawkins and Petty 1981)

The number of people responsible for evaluating the message (Petty, Hawkins, Williams

1980)

Whether the advocated position is pro or counter attitudinal

The medium of message presentation ( Chaiken and Eagly 1976)

The complexity of the message (Regan and Cheng 1973)

The amount of prior information and experience with the issue.

When a person is motivated and able to think about a persuasive communication, it becomes

important to understand the nature of the cognitive responses generated. These can be in the form

of favourable or positive thoughts (pro-arguments) and unfavourable or negative thoughts (counter

arguments). Arguments that point to desirable consequences for the message recipient or their

families tend to produce primarily favourable thoughts, whereas arguments that point to

undesirable consequences tend to elicit primarily unfavourable thoughts. The more the desirable

consequences are elaborated upon (e.g. by the messages being of high personal relevance or

enabled by message repetition) the more favourable connections the person may make to their own

lives and the more persuasion that will result. Similarly, the more undesirable consequences are

elaborated upon, the more negative connections and therefore the less persuasive the message may

be. People may even make so many negative connections that they shift in a direction opposite to

that advocated in the message – the boomerang effect.

Studies carried out to test the central versus peripheral framework have found that where message

arguments were personally relevant and had direct consequences, attitudes were affected

significantly by only the quality of the issue-relevant information presented. Where messages have

little relevance, attitudes were influenced significantly only by the expertise of the message source;

the quality of the information presented had no effect.

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According to the ELM, some message factors like the quality of the message arguments should have

a greater impact on persuasion when motivation and ability to think are high, but other message

factors like the number of message arguments presented could have a greater impact on persuasion

when motivation and/or the ability to think are low. In order for the quality of message arguments

to have an impact on persuasion, the arguments must be thought about, but the mere number of

message arguments can have an impact on persuasion without any extensive issue relevant thinking

if people employ the simple decision rule: The more arguments in favour of something, the better it

must be.

It is clear that different factors have an impact on persuasion under high and low personal

involvement conditions and that there are three very important consequences of the two routes to

persuasion.

1. Attitude changes that occur by the central route may persist longer than attitudes that occur

via the peripheral route

2. Attitudes formed by the central route are more salient in memory, held with greater

confidence and may be more easily acted upon

3. Attitudes formed via the central route may predict future behaviour better than attitudes

formed via the peripheral route.

When an attitude change is based on an extensive foundation of issue relevant beliefs, and when

these beliefs are rehearsed, the attitude change is likely to persist because the issue-relevant beliefs

are likely to remain salient, especially if self generated. Even if a few of the favourable thoughts

elicited at the time of the message exposure are forgotten others are likely to remain.

Conversely, attitude changes that result from one prominent cue (e.g. an attractive source) or one

simple inference (e.g. if there are so many arguments it must be good) are much more vulnerable to

forgetting. These changes are likely to endure only if the person has been exposed to the persuasive

message many times, rendering the cue or inference relatively permanent. Even then, however,

such attitude changes would be highly susceptible to counter-propaganda because the person has so

little on which to base a positive or negative opinion – thus a new attitude would be difficult to

defend if severely challenged.

Practical uses of persuasion psychology in the battle against invasive species.

The severe negative impacts on ecology and biodiversity that can be caused by invasive species have

the potential to create large numbers undesirable thoughts and negative connections. If the

presentation of these undesirable impacts is not managed well during advertising, it is possible to

generate a sense within the public that any positive behaviour change would be pointless.

Messages that indicate how a positive attitude change will prevent the spread, improve water

quality, increase numbers or variety of wildlife and preserve the landscape for future generations

are more favourable than those which solely identify the negative impacts of a potential invasion.

Engaging people in citizen science, makes them feel wanted and empowered and can create long

term changes to personal behaviour. By simply asking them to look for things and to report what

they have seen increases learning, understanding of the environment and the retention of issue

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relevant information. Increased rates of reporting also assist with identification and treatment of

invasive species.

Observations, Interaction and response to messages

The Norfolk and Suffolk Broads are Britain’s largest protected wetland and third largest inland

waterway, with the status of a National Park. During a survey of Broads users, participants were

asked to indicate whether they thought that over the preceding five years the distribution of

invasive species in the Broads had changed. The overwhelming response was that the distribution

had increased, however the results also showed that 24% of respondents were unsure of any

changes. Further detailed analysis of the results showed that the majority of “unsure” respondents

were owners of large pleasure cruisers, where as the majority of respondents who believed that the

distribution had “increased a lot” were anglers and canoeists.

The levels of observation can be related directly to the level of interaction with the environment.

Anglers and canoeists are in direct contact with the environment around them, sitting on the river

banks, wading or paddling in the water. The insulated nature of pleasure cruisers, where when

travelling from mooring to mooring, the occupants are housed well above the water often separated

by glass from the elements, prevents them from having high degree of interaction with the

environment around them.

Anglers and canoeists who notice change and are engaged with the environment should be

persuaded by central route arguments. They recognise the argument for preventing the spread, it

relates directly to their sport or past time and they are motivated towards changing personal

behaviours. These changes in behaviour should also persist for a long period of time.

Pleasure cruisers, who may not have noticed changes in their local area, or who believe there aren’t

any NNIS because they haven’t seen them would be more susceptible to peripheral route

arguments. Repetitive sightings of information may lead to acceptance of the argument by the

simple decision rule; the more arguments the better, or through taking notice of arguments

presented by credible authorities or peers. However any behavioural changes would be transient

and need regular positive reinforcement to maintain levels of compliance.

However as with all things, it is not always as simple as the example above. Disparate groups with

differing interests will respond differently to each communication method. A high uptake of the

message across these groups may require several communication methods and formats combined

with the need for regular and repetitive sightings of information. In the end, it may take several

years for the messages to permeate through individual groups with the rate of positive attitude and

behavioural change increasing yearly with the eventual aim that the positive behavioural change

becomes the norm and the persuasive element driving further changes becomes peer pressure - the

peripheral route decision that “everyone else is doing it so I had better do it too”.

References:

Chaiken, S. Eagly, A. H. (1976) Communication modality as a determinant of persuasion: The role of

communicator salience. Journal of Personality and Social Psychology, 45, 241-256.

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Within the Broads, we are faced with a number of problem invasive species. Signal Crayfish, Zebra Mussels Himalayan Balsam, Giant Hogweed New Zealand Pygmyweed, Floating Pennywort and Killer Shrimp are all being actively managed. There are also several invasive species found in the UK that we do not want to see arrive in the Broads.Horizon scanning

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Invasive shrimp Dikerogammarus villosus and Dikerogammarus haemobaphestravelled across Europe from their native home in the Black and Caspian sea. They are now becoming the dominant shrimp species within European rivers. Dv and Dh have both arrived in the UK and have the potential to cause serious ecological damage.

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Species are often introduced intentionally for culinary or sport purposes, or inadvertently, such as in ballast water of boats or contained within sports equipment, with waterway networks acting as convenient highwayslinking habitats and allowing swift dispersal rates.

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The UK is under constant bombardment from invasive species. In the Thames catchment alone, post 1961 invasion rates a new non‐indigenous species is discovered every 50 weeks despite legislation aiming to prevent introductions.

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Within the Broads, a recent survey of water users reported that  70% of people thought that thedistribution of invasive species had increased over the last 5 years

Data analysis  ‐ users were asked for their main activity within broads and frequency of usePleasusre cruisers not actively engaged with environment  unlike anglers

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Since 2010, a series of invaders have attained a high profile in the UK with the discovery of invasive shrimp D.villosus and D.haemobaphesas well as the national threat of Ash dieback disease (Chalara fraxinea)

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A wide range of INNS affect waterway users fish, riparian weeds, crustaceans, invertebrates and aquatic plantsall have the ability to impact on the willingness or ability  to use a stretch of water. 

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There were 2.9 million anglers in England and Wales in 2011 with each angler spending an estimated £1483 per year on licences, travel, food and drink, bait, tackle and permits. This equates to the value of angling being around £77,000 per Km per year. This spending will vary throughout the year, concentrated in the summer months. A km of a river or lake in a single summer month is worth around £8,532 to GDP.

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Over 13 million people made over 380 million visits to waterways for recreational activities in 2011  with the annual tourism spending related to leisure boating estimated at £1.8 billion. There are around 88,000 boats on the inland waterways in Britain and a further  450,000 privately owned marine vessels not including the numbers of inflatables, kayaks, canoes and windsurfers also in regular use. 

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Within the Broads, the boat hire industry was worth £106m in 2010‐11 with day visitors adding a further £192m to the local economy. 

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The total annual cost of invasive non‐native species (INNS) to British economy estimated to be £1.7bn.This figure is used a lot.But how does this add upCost across a number of sectorshere’s some examples

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In 2011, 60% of the highways agency spend on treating INNS on trunk roads in England was on Japanese knotweed with an estimated cost of £155,000. >> When including minor roads which are more frequently disturbed and also often the subject of fly tipping creating new sources of Japanese knotweed, the annual cost per Km for treatment in England is around £8.60. 

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In 2011, 60% of the highways agency spend on treating INNS on trunk roads in England was on Japanese knotweed with an estimated cost of £155,000. When including minor roads which are more frequently disturbed and also often the subject of fly tipping creating new sources of Japanese knotweed, the annual cost per Km for treatment in England is around £8.60. 

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On the railways, Network Rail spends around £300,000 per year on controlling Japanese knotweed, but direct control costs are not the largest proportion of economic costs to the railway.  A 50mph speed restriction on a major line for 12 months would cost in the region of £6 million. Speed restrictions for safety reasons whilst maintenance work is completed and restrictions on the movement of contaminated ballast contribute to indirect INNS management costs of around  £2million per year.

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Japanese knotweed close to or on people’s properties also has an impact on actual or perceived value. recent cases where mortgage applications have been refused on the grounds that the homebuyers’ survey has revealed the presence of Japanese Knotweed. Home buyers have also had to pay more to purchase homes with reported knotweed within the property boundary with mortgage lenders increasing their loan to value rate by at least 5%, adding £9,925 to the average house price.

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floating pennywort is the most expensive of all aquatic weeds to control and at present costs between £1800 and £2000 per km for removal. In the UK, the total cost for management, control and disposal of floating pennywort in 2008 was £1.93 million. A seven fold increase in costs over a six year period.

Floating pennywort is most prolific in inland eutrophic water bodies; these also tend to have the greatest angling, navigation and recreational use. 

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Visitor decision making regarding waterway destinations is a function of a series of factors including, travel costs, facilities, attractiveness of location and environmental parameters.

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With the increasing pressure of invasive species threatening to reduce the quality of the water, clog waterways and make bank‐side access difficult

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inadequate control measures can quickly make an area undesirable as a destination. 

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Within waterways, invertebrates drive the ecosystem, providing an important food source for fish, birds and bats. Invasive species such as the killer shrimp and signal crayfish feed on invertebrates, increasing the competition for food among many species. Caddis flies are one of the first species to decreases in number in areas of signal crayfish invasions. Caddis flies and mayflies are the preferred food source of Daubentons bats and their number will decrease as fly numbers decrease. Less flies  ‐ less water birds, fish etc. 

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Many NNIS are moved from place to place attached to or contained within equipment used for recreational activities. An angler can visit several different local locations over the course of a weekend, dinghy sailors and canoeists may move their boats hundreds of miles every week while competing in races. These are only examples of the ease of movement and are not singling out individuals or specific activities. 

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The movement of plants and animals, invasive or native, is very easy – how many times have burdock seed heads become attached to a walkers clothing to be found later during the walk, removed and simply dropped on the ground, several meters or even miles from where they were picked up. 

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With invasive species costing £1.7Bn per year the “cure” of eradicating problem species from the country is technically and financially difficult, particularly within wetland environments. 

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The most effective forms of biosecurity are public awareness and education. Increased levels on awareness lead to greater reporting, self responsibility and public action. 

A comprehensive educational message promoted to the public is from the Check, Clean, Dry campaign. 

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The three actions ‐are an effective treatment and preventative measure to stop the spread of a whole host of problem and invasive species. What the campaign asks is nothing more than the conscientious angler or water sports enthusiast would do – to look after their equipment, by cleaning and drying it as it is put away after use. 

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There has been a good uptake of the message by those who have been exposed to it. In the Broads, 78% of survey respondents who take precautions to stop the spread of INNS follow the check, clean, dry guidelines  

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Benefits of biosecurity within businessesDemonstrates to the workforce, public and customers that the company cares about the environment.Helps prevent the spread of invasive species, pests and diseases.Biosecurity can be incorporated into environmental management systems as part of ISO 14000:1.Can have a positive effect on biodiversity and the environment.

So how does thie work in practiceWorking within the Broads, here are a couple of biosecurity case studies from my work

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Case studies: Biosecurity within businessesBank Boats, Wayford Bridge.Bank boats operate a day boat and canoe hire centre from their base on the river Ant at Wayford BridgeTo the north is the disused North Walsham and Dilham canal and to the south lies Barton Broad and the expansive waterways of the Broads.The base of operations is within an area where killer shrimp have been recordedStaff have sometimes noticed a small number of shrimp in the bottoms of canoes when they have returned from day trips.Bank Boats also manages the staithe next to the boat yard on behalf of the Smallburghparish. Collecting tolls paid by people using the slipway to launch canoes and small boats. 

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With help from the Broads Authority, Bank Boats have implemented several bio‐security measures to help stop the spread of killer shrimp and other invasive species.Installing signage informing visitors of the presence of killer shrimp and the need to Check, Clean and Dry their boats and equipment.Providing Check, Clean, Dry information to daily toll payers.Monitoring parish staithe users.Informing visitors about killer shrimp, invasive species and the CCD messageCleaning equipment after each use. Bank boats have invested in a hot water pressure washer to ensure that all hire equipment returning is cleaned before it goes back on hire. Monitoring the local area for invasive species and reporting to the Broads Authority any observations.

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•BESL / Halcrow: Compartment 3 of the Broads Flood Alleviation Project•Compartment 3 is located along the rivers Ant and Bure near to Horning and Ludham Bridge.• It is within an area of killer shrimp infestation.• Following the construction of significant lengths of setback banks in 2010/11, the next stage of the scheme is to carryout piling removal. •The timber and steel piling represent a hard, rough surface, which is a suitable habitat for killer shrimp and zebra mussels. •The piling removal operation is a high risk activity that could lead to the shrimp being spread to new sites, including water bodies behind the flood defences and outside the Broadland catchment.• There are 4 main areas of concern with piling removal and the risk of spreading killer shrimp:•Piling removal and storage•The use of pumps• Machinery and their movements •Movement of workers both within and off site. 

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•Mitigation measures implemented in order to reduce the risk and demonstrate that companies are following best practice.•Piling removal and storage

•Extracted piles stacked and allowed to dry thoroughly for 16 days before being re‐used or disposed of•Ongoing monitoring during the process to ensure piles are dry and pest free

•Pumps •Pumps flushed with fresh water off site before being brought into compartment •Use of bunded pumps to ensure that when not in use, or in transport everything is contained within the pump housing.•Use of rigid pipes in preference to collapsible pipes to improve effective cleaning and drying.•Hot water pressure washing of all equipment that cannot be dried after use.

•Machinery•All plant inspected before arrival on site to ensure it is suitably clean and free of invasive species•Machinery hot water pressure washed before moving between sites or being transported off site.

•Workers•Signage put up around site•Toolbox talks on invasive species, biosecurity and Check, Clean, Dry•Boot cleaning stations set up between work sites•Work boots left in welfare unit drying room before leaving site

•Find the biggest shrimp competition. 

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It is this simple, with no biosecurity,Himalayan Balsam seeds picked up on topper and tractor tyres are spread into road verge as tractor moves off site

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With Biosecurity,Simple boot washing before moving off site prevents the transport of plants and animals to other places

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Working with our partners, the Environment Agency and the Norfolk Non‐native species initiative we are actively promoting biosecurity within businesses  

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•The Broads Authority will also work with stakeholders to help develop projects dealing with invasive species.• We want to ensure that complying with the accreditation scheme does not put any more pressure on people’s time that is absolutely necessary. 

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Check Clean Dry works for nearly all invasive species

Build it in and it will become common practice over time – seatbelt laws 1982

Contractors – it won’t cost more, but could save a huge amount in the future

Hire machinery – where does it come from, what’s on it. Where’s it going and what is it taking away?

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