By the NumbersThis is an overview of some of the metrics Iused to measure success at Abundant Li fe.

Numbers, of course, must be put in context.For me, these numbers representcommunications to a mostly local audience ofabout 3,000.

In this context, the tact ics reported herehave a high success rate, in my humbleopinion.

At any rate, numbers are important andimportant to me. Success must be measured.

BY THE NUMBERSMAKING COMMUNICATIONS COUNTWWW.ROYHARRYMAN.COM

BY MOVING UNQUANTIFIABLE AND EXPENSIVE TRADITIONAL ADVERTISING INTO TARGETED, MEASURABLE DIGITAL EFFORTS.

SAVED: $20,000

BY THE NUMBERS

AVERAGE E-MAIL OPEN RATES

MAKING COMMUNICATIONS COUNTWWW.ROYHARRYMAN.COM

ABUNDANT LIFE = 36%INDUSTRY STANDARD = 30%SOURCE: CONSTANT CONTACT

BY THE NUMBERS

ABUNDANT LIFEYOUTUBE CHANNEL

MAKING COMMUNICATIONS COUNTWWW.ROYHARRYMAN.COM

GREW FROM 0 TO 60,000+ VIEWSIN 140 COUNTRIESSOURCE: YOUTUBE ANALYTICS

BY THE NUMBERS

ABUNDANT LIFEVIMEO CHANNEL

MAKING COMMUNICATIONS COUNTWWW.ROYHARRYMAN.COM

GREW FROM 0 TO 53,000+ VIEWSIN 122 COUNTRIESSOURCE: VIMEO ANALYTICS

BY THE NUMBERS

WEBSITE ABUNDANT LIFE

MAKING COMMUNICATIONS COUNTWWW.ROYHARRYMAN.COM

ACHIEVED 70,000+ PAGE VIEWS PER MONTHTHROUGH CONSISTENT CONTENT CREATION

SOURCE: GOOGLE ANALYTICS

BY THE NUMBERS

FACEBOOK

MAKING COMMUNICATIONS COUNTWWW.ROYHARRYMAN.COM

INCREASED FAN BASE BY 400% THROUGHENTIRELY ORGANIC GROWTHSOURCE: FACEBOOK

BY THE NUMBERS

ABUNDANT LIFEACTUATE PODCAST

MAKING COMMUNICATIONS COUNTWWW.ROYHARRYMAN.COM

6,000+LISTENS IN ONE YEARSOURCE: LIBSYN