bubu awards presentation
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Bubu Awards Presentation @ FreSh (Freedom of Sharing) April 2009TRANSCRIPT
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online shopping 7%
video streaming 16%
online gaming 17%
music downloading 45%
social networking 50%
chatting 65%
emailing 82%
communication
content
community
commerce
Usage
Source: Synovate
browsing 89%
key driver
adMob serves ads for more than 6000 web sites and applications around the world. It stores and analyzes the data from every ad request, impression, and click and uses this to optimize ad
Source: Admob.com
MILESTONE(S) Bubu Awards is a national scale web design and online marketing competition.
Pioneering this Awards event, are Bubu Awards V.01, V.02, V.03, V.04 and V.05.
The successful annual web design and online marketing competition which become an event that is highly anticipated by Indonesian IT & creative community
Fully Supported by: PT. Telkom Indonesia, Tbk
Ministry of Culture and Tourism Ministry of Telecommunication and Information
Ministry of Research and Technology
Competition will be held on 3 months
Participants of Bubu Awards Competition have to make a digital campaign concept of TELKOM product based on the creative brief
The Main Competition (Digital Marketing Competition) itself divided into 2 categories • Public (Individual/Group) • Student
For another competition, we challenge the blogger to review about Komodo National Park for Ministry Culture and Tourism, and Creative Business Blogging Competition
Then, the winning concept will be executed
Competition
ACTIVITIES Press
Conference
1 Campus Roadsho
w
Digital Campaign
Conference Awarding
Night
Digital Campaign Execute
As a Bubu Awards Competition kick off
Huge Seminar with extra ordinary speaker, such as Crispin Porter + Bogusky, Yahoo, Friendster, etc
Sponsor mentioned, opening speech and special BUBU AWARDS Get new fresh exciting and brilliant digital campaign idea from competition
12 campus in 4 big city: Jakarta, Bandung, Jogjakarta and Surabaya
Campaign itself will be executed after the competition as a product/service
Digital Campaign Seminar
• International Speakers
• Winston Binch, Managing Director of Interactive at Crispin Porter + Bogusky
• Bennet Porter, Marketing Director of Yahoo South East Asia
• Jeff Roberto, Marketing and PR Director of Friendster
• Facebook (on negotiation)
• Target Audience
800 participants including creative directors, art directors, brand managers, creative industry enthusiasts, marketers, students,
Crispin Porter + Bogusky
CPB is the hottest + award winning ad agency with big client list such as Volkswagen, Coke Zero, Microsoft, American Express, Domino’s, etc.
As an agency, they are known for using viral marketing techniques, including the Burger King Subservient Chicken campaign.
Nominated as an Ads Agency of the year in 2004.
Thank You
for further information please contact: Detty Wulandari
or Dini
p. 021 7279 7608 f. 021 720 3469
e. [email protected] www.bubuawards.com