build linkedin influence (#smsecrets)
TRANSCRIPT
Ways to Build LinkedIn Influence
#SMSecrets
Achieve your personal and professional goals on LinkedIn by leveraging the power of
personal influence.
What’s Your Personal Influence Advantage?
Your story, your beliefs, your values, your perspective, your experiences, your skills, your expertise, your talents, your personality, your passions
What are Your UniqueMarket Opportunities?
Your personal and professional connections (online and offline), core
value proposition, present/past industries, target market
What are Your UniqueMarket Opportunities?
Your location, natural affinity groups, hobbies/interests, club memberships, community involvement, charitable endeavors
Personal Influence
Advantage
Personal Influence
Advantage
Unique Market
Opportunities+
Personal Influence
Advantage
Unique Market
Opportunities
LinkedIn Success Formula+ =
“You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.”
- Dale Carnegie, How to Win Friends and Influence People
Know Your Value1The first step in building LinkedIn influence is
knowing what you’re good at, how you’re different, and who you are most uniquely
qualified to serve.
Dress for Success2Your LinkedIn profile is your professional
identity today by default. Many times it’s the first stop for someone to learn more about you.
Look your best! You only get one chance to make a first impression.
Build a Smart Network3
The smarter the network you build on LinkedIn, the smarter LinkedIn becomes about who to
connect you with. Make connections that can ultimately be mutually beneficial.
Give to Receive4Look for opportunities to build rapport,
promote, connect, and serve others. Show that you are aware and that you care. Only then will your network care
about what you have to share!
Go 1-to-15Identify you most valuable LinkedIn
connections (MVC’s) and court them. Learn what their needs and goals are and help them to achieve. Leverage LinkedIn messaging and
InMail to give, not to pitch or sell.
Be a LinkedIn Leader6
Publish and share content on LinkedIn that is relevant to your network members. Make your content interesting, appealing, and valuable in
order to establish yourself as a trusted thought leader in your industry.
Get ConsistentlyActive7
The best way to grow your visibility and your network on LinkedIn is to become consistently
active. Make the commitment to spend time on LinkedIn. Consistency builds trust.
Don’t Wait for Someone to Appoint You as a LinkedIn Influencer…
Don’t Wait for Someone to Appoint You as a LinkedIn Influencer…
Just Become One!
Influence Builds EquityLinkedIn Influence Builds Professional Equity
Pro
fess
ion
al E
qu
ity
LinkedIn Influence
Want to master the art of influence onLinkedIn?
Learn how with Stephanie’s Book:
LINKED TOINFLUENCE
Learn how with Stephanie’s Book:
LINKED TOINFLUENCE