building a relevant brand in the digital era

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@MelDePaoli | 425.440.1099 | [email protected] @MelDePaoli | 425.440.1099 | [email protected] Branding in the Digital Era

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@MelDePaoli | 425.440.1099 | [email protected] in the Digital Era

@MelDePaoli | 425.440.1099 | [email protected]

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What is a Brand?Snowflake Syndrome & Me Too BrandingYour Brand PersonalityBuilding Your Brand Worthy of Going ViralAGENDA

@MelDePaoli

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What is a brand?

@MelDePaoli

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SnowflakeSyndromeDesigned by Magnolia5777/Phyllis on Flickr@MelDePaoli

@MelDePaoli

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Me too!

@MelDePaoli

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@MelDePaoli

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@MelDePaoli

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@MelDePaoli

@MelDePaoli

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Be persistent about being consistentSay NO to Snowflake Syndrome and Me Too BrandingIt is not about what you say, its about how you make them feelFINAL THOUGHTS

@MelDePaoli

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Thank YOU!

Building a Relevant Brandin the Digital Era

@MelDePaoli | 425.440.1099 | [email protected] DePaoliBrand Catalyst, Omicle LLCwww.Omicle.com | 425-440-109911