building the design-driven organization
DESCRIPTION
Congratulations, executives are finally saying “design is important.” So where, exactly, do you start? Two culture game-changers will share insights on how to make design part of your organization by making it part of your culture. In a fast-paced discussion, you’ll learn about the three critical programs you need to build a culture of design and drive your organization forward.TRANSCRIPT
copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATIONJosh Levine @akajoshlevine
Robert Richman @robertrichman
copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
results
choices ➜ results
culture ➜ choices ➜ results
copyright 2011, josh levine
CULTURE:
The shared values and purpose that characterizes an institution, organization or group.
copyright 2011, josh levine
copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
BUILDING:
Identifying, creating and implementing programs that help your organization make better decisions.
copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
DESIGN-DRIVEN:
A company that leads with industry defining products, experiences and ideas.
DESIGN TOOLS
storytellingresearchingbrainstormingprototyping
1
2
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inspireimmerseideateimplement
inspire
immerse
copyright 2011, josh levine
“Everyone was so friendly, I have never walked into a place with so many happy people other than Disneyland.”
ideate
implement
1
2
3
4
inspireimmerseideateimplement
PRODUCT
storytellingresearchingbrainstormingprototyping
PEOPLE
inspireimmerse
ideateimplement
BUILDING THE DESIGN-DRIVEN ORGANIZATION
lead with industry changing products, experiences and ideas
AND
employees make the decisions that create those products, experiences and ideas
BUILDING THE DESIGN-DRIVEN ORGANIZATION
THEN
the company’s job is to create the culture that teaches them how
BUILDING THE DESIGN-DRIVEN ORGANIZATION
Help people do their best work so we can make business even better.
Help people do their best work so we can make business even better.
The culture does the work for you.
copyright 2011, josh levine
Thanks,Josh [email protected]@akajoshlevine
Robert [email protected]@robertrichman