building up to self-employment why sobananapenguin?
TRANSCRIPT
![Page 1: Building up to self-employment Why sobananapenguin?](https://reader036.vdocument.in/reader036/viewer/2022062519/5697bfd91a28abf838cafa78/html5/thumbnails/1.jpg)
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Building up to self-employment
![Page 3: Building up to self-employment Why sobananapenguin?](https://reader036.vdocument.in/reader036/viewer/2022062519/5697bfd91a28abf838cafa78/html5/thumbnails/3.jpg)
Why sobananapenguin?
![Page 4: Building up to self-employment Why sobananapenguin?](https://reader036.vdocument.in/reader036/viewer/2022062519/5697bfd91a28abf838cafa78/html5/thumbnails/4.jpg)
Clients
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Copywriting
Web and print
Blogs and news articles
Press releases
Video scripts
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Social media management
Directing followers to company content
Posting industry updates and local news
Social sharing
Conversations, replies and customer service
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Design, photography and video
Logo and brand identity
Digital elements and printed collateral
Content marketing, e.g. infographics
Events, staff profiles, product shoots etc.
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Ideas and strategy
Extension of philosophy and mission
Delivery (universal or targeted)
Engagement, e.g. social, paid, site-specific
Impact, legacy and return on investment
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Imperative requirements inbusiness leaders and entrepreneurs
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Outlook
- Positive attitude
- Open to learning new skills and techniques
- Understand that it can take time
- Confidence vs. god complex
- Genuinely care about the end product
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Focus
- Deadlines and budgets
- Relevance, suitability and quality
- Form and function
- Flexibility and feedback
- Delivery, reception and follow-up
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Customer service
- Attentive: listen, digest, remember
- Transparency: honest, clear, direct
- Attitude: confident, amicable, respectful
- Communication: available, responsive, thorough
- Trust: delivery, consistency, loyalty
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Top 5 tips for good client relations
- Social excellence
- Emotional intelligence
- Influence vs. power
- Recognise lines and boundaries
- Professional friendships