bus branding in noida / greater noida / uttar pradesh

18
SIKKA MEDIA & ADVERTISMENT PVT LTD SOLE RIGHTS FOR NODIA BUSES

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Bus Branding in Noida, Greater Noida and Uttar Pradesh. Sikka MediaViksit Jain9650501033

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Page 1: Bus Branding In Noida / Greater Noida / uttar pradesh

SIKKA MEDIA & ADVERTISMENT PVT LTDSOLE RIGHTS FOR NODIA BUSES

Page 2: Bus Branding In Noida / Greater Noida / uttar pradesh

Our company is proud to

introduce a new and effective

media in the shape of

NOIDA CITY BUSES

Page 3: Bus Branding In Noida / Greater Noida / uttar pradesh

You can’t miss a bus

• Bus is the most seen medium in town. 86% of consumers recall a bus ad they have seen.

• Bus messages are powerful, eye catching and hard to ignore

• They are ideal for retail advertisers as they give consumers ideas and drive impulse purchases

Page 4: Bus Branding In Noida / Greater Noida / uttar pradesh

Huge coverage and frequency

• An average bus covers over 40,000 KMs every week

• 65% of Delhi , NCR have seen bus advertising in the last week

Page 5: Bus Branding In Noida / Greater Noida / uttar pradesh

Entertainment & LeisureGovt,social,political OrganisTelecomsRetailFinanceTravel & TransportClothing & AccessoriesDrinkFoodMediaGames & ConsolesPharmaceuticalBusiness & IndustrialMotorsElectronics & Household ApplCosmetics & Personal CarePropertyLeisure EquipmentMiscellaneousOnline RetailComputersHousehold Equipment & DiyMail OrderGardening & AgricultureOffice Equipment & StationeryHousehold Fmcg

• Bus is appreciated by all advertisers

• Entertainment & Leisure dominates the medium, driven by “mini launches” films and shows

• Very good spread of other categories

• Suitable for all advertisers

Great diversity of business base

Page 6: Bus Branding In Noida / Greater Noida / uttar pradesh

The Industry believes there are manybenefits to bus advertising

• Impactful and hard to ignore

• Mobility: effective for targeting specific audiences & locations

• High frequency medium touching people at different times & activities

• Strong high street presence with a proximity to POS

• National with high coverage and cheap CPT

• Great for specific categories/products e.g. films, high street retail

Page 7: Bus Branding In Noida / Greater Noida / uttar pradesh

In summary

• Bus advertising is effective nationally

• People welcome, notice and remember it

• They respond to it

• They place high value on it

• They feel it works for all products

• A good creative idea will work on bus

Page 8: Bus Branding In Noida / Greater Noida / uttar pradesh

Overview

• Total Number Of Buses : 236• Total Kms Covered Daily : 65000 Approx.• Areas Covered : Noida, Delhi, Greater Noida,

Greater Noida Expressway, Ghaziabad, Indirapuram

*(Please see the next slide for detailed area bifurcation)

Page 9: Bus Branding In Noida / Greater Noida / uttar pradesh

Areas Covered (Delhi)• Kashmere Gate• Lal Quila• ITO• New Delhi Railway

Station• Barakhamba• Mandi House• Pragati Maidan• Indraprastha Park• Sarai Kale Khan• Nizzamuddin• Khel Gaon• Akshardham• Khel Gaon• Nehru Place

• Dhaula Kuan• Moti Bagh• R K Puram• Safdarjung• Medical• Lajpat Nagar• Aashram• Maharani Bagh• Sarai Kale Khan• Nizamuddin• Kashmere Gate• Lal Quila• I T O• Lakshmi Nagar Mod• Kalka Ji• Lajpat Nagar

Page 10: Bus Branding In Noida / Greater Noida / uttar pradesh

Areas Covered (Noida & Greater Noida)• Sec- 62, Noida• Fortis, Noida• Hoshiarpur• Barola• Bhangel

• Surajpur• New Collectorate• Atta, Sec- 18 , Noida• Delta, G. Noida• Nevada• Greater Noida Depot• Pari Chowk• Sec- 37, Noida• Lotus Valley• Golf Course• Jagat Farm• Mirzapur• Noida Mod• Mayur Vihar• Shashi Chowk

• Greater Noida Depot• India Oil Corporation• Lotus Valley School,

Noida• Greater Noida Border• Pari Chowk• Golf Course, Gr. Noida• Lakshmi Nagar• Moida Mod• Mayur Vihar• Samachar Appts• Rajnigandha Chowk• Atta, Sec-18 , Noida• Botanical Garden• Sector-37, Noida

Page 11: Bus Branding In Noida / Greater Noida / uttar pradesh

• Greater Noida Depot• Silver City• Tughalpur• Pari Chowk• Gr. Noida Border• Badauli• Mohiyapur• Parsvanath• Lotus Valley• Sec- 37• Sec- 35• Achar• Delta• Jagat Farms• LG round about

• Sharda Hospital• Bajaj• Knowledge Park• Pari Chowk• SVI• AWHO• Anandam• Judge Colony• Kashiram• Mathurapuram• Ajaybpur• Barola• Bhangel• Nagla• Surajpur• New Collectorate• Sutyana• Khanpur

• Panchayat• Nahar Mod• Sikundrabad• Bulandshahar• Kasan• Ryan• Sanota• Kota• Kurli• Bhatona• Gulavati

Areas Covered (Noida & Greater Noida)

Page 12: Bus Branding In Noida / Greater Noida / uttar pradesh

Bus Branding

Page 13: Bus Branding In Noida / Greater Noida / uttar pradesh

Back Pannel (6ft x 3ft )

Page 14: Bus Branding In Noida / Greater Noida / uttar pradesh

6 ft.3

ft

Driver Side Pannel (13ft x 2.5ft )

Page 15: Bus Branding In Noida / Greater Noida / uttar pradesh

Conductor Side Pannel (13ft x 2.5ft)

Page 16: Bus Branding In Noida / Greater Noida / uttar pradesh

Costing & Specification• Cost Per Bus : Rs 15,000 Per Month• Printing & Mounting : Rs 2000• Display Area :

• Back Panel : 6ft x 3ft approx.• Driver Side Panel : 13ft x 2.5ft .• Conductor Side Panel : 13ft x 2.5ft

• Booking will be confirmed after issuing a formal Purchase Order.

• Minimum Duration 1 Month.• 50% Advance Payment• Service tax as applicable

Page 17: Bus Branding In Noida / Greater Noida / uttar pradesh

Contact Details

Viksit Jain (Mob)9650501033

Email Id : [email protected] Address : Sikka House, C-60, Preet Vihar,

Vikas Marg, Delhi- 110092

Page 18: Bus Branding In Noida / Greater Noida / uttar pradesh

Thank you