bushidō consulting _ presentation _ june 2016

Bushidō Consulting is a business development consulting firm, established in 2010 capitalizing on 20 years of

international experience in the automotive sector of its Founder and professional Partners across the whole

product life cycle:

General Management, Product Development, Product and Process Engineering, Program and Project

Management, Quality, Manufacturing, Finance, Sales and Marketing, Key Account and Retail Sales, Network

Development and Product Support.

The founder and his Partners acquired such experience and competences working in managerial positions within

the organization of international world-class corporations such as:

Bushidō Consulting is a professional partners network, based in Turin - Italy and with an international operational

presence in:

Baden-Baden and Regensburg - Germany

Bruxelles - Belgium

Prague - Czech Republic

Detroit - North America

Campinas - South America

Bushidō Consulting - Who we are (1/2)

Specialized in supporting small and medium enterprises to create sustainable growth through successful

expansion into international markets.

Helping clients to become more competitive and profitable in their business, providing sales and marketing

development expertise and executive management consulting experience.

Mainly focused on the European market, with extensive contacts and established cooperation agreements within a

network of renowned international business development consultancy firms.

Main areas of expertise:

Automotive

Industrial processing

Engineering

Consumer goods and retail

Training and Coaching (specialized on Traditional and Agile Project Management)

Bushidō Consulting - Who we are (2/2)

Bushidō (武士道) is a Japanese code of conduct and the way of Samurai's life.

Bushidō in behaviour means that you conduct yourself in a manner that is the highest and best for everyone.

It includes civility, ethics, integrity, honesty, and accountability.

We expect these values to be reflected in the way we carry out our work and guide our decisions.

Bushidō Consulting supports companies needing experienced management and representation for international initiatives,

by pursuing excellence and innovations through committed team work.

We aim to make sure that people who work with us, our Clients and Partners, see the evidence of our commitment, in our

day to day work and more broadly as a business.

To this end Bushidō Consulting promotes continuous learning, achievement orientation and ethical business practices.

Bushidō Consulting - Why Bushidō

Maurizio Agostini

Bushidō Consulting

Managing Director

Bushidō Consulting Founder and Managing Director

Graduated Mechanical Engineer - University “La Sapienza” of Rome – Italy

Strong automotive background

28 years of industry experience with small - medium enterprises and international corporations

Product Development Platforms Director

Sales and Business Development Director

International experience in Europe, NAFTA, Mercosur and Asia

Founder of Bushidō Consulting - Business Development Consulting Firm in 2010

Specialties:

Small and medium-sized enterprises business development

Key account management

Internationalization projects

Bushidō Consulting can provide comprehensive support to enterprises even in a start up stage, through the preparation

of business plans and possible presentations to bid for finance and venture capital, up to the implementation of detailed

marketing and commercial deployment strategies.

Using our industry knowledge, service-offering expertise and capabilities, we can identify new business and technology

trends and develop solutions to help our Clients within the international marketplace, in order to:

Enter new markets

Increase revenues and profit

With a proven track record in the industry sectors, Bushidō Consulting and his professional Partners also provide support

in other areas.

Strong competences are available in the field of manufacturing processes, the implementation of methodologies such as

Lean Production, Continuous Improvement, Toyota Production System, can lead to the optimization of:

Operational performances

Delivery process of products and services

Market leadership and experiential training opportunities are offered to our Clients interested in focusing on:

Practical insights into specific markets and leadership challenges

Growth of specific leadership and cultural skills - Focus on Project Management

Design and execution of competitive strategies

Bushidō Consulting - Our services

Automated tooling and assembly systems

Measuring sensors and systems technology

Automotive driveline systems

Manufacturing process tooling and fixtures

Innovative automated vehicle parking solutions

Industrial mechanical assemblies

Molded thermoplastic components

Sheet metal molding components and assemblies

Molded rubber technical components

Industrial automation systems

Paper and cardboard printing and packaging solutions

Buses and Trucks

Industrial carpentry and sheet metal laser cutting

Bathroom, kitchen and wellness series range of faucets

Some of our projects are with clients operating in the following fields in Europe:

Bushidō Consulting - Projects (1/6)

An example of cooperation with Partners

Focus on the German market

Working for Italian companies

(similar approach is foreseen in case of German companies to be supported on the Italian market)

Cooperation with Zulla Consulting & Partners


Zulla Consulting & Partners Team

Daniele Zulla - CEO Zulla Consulting & Partners

Diploma in European Business Studies - Oxford Brookes University, UK

Market entry and Industry representation senior consultant

Multiple years of experience in consulting and implementation of international projects

Located in Verona - Italy

Julia Mayer and Navjot Kaur - Back Office

Multiple years of experience in international customers’ management (global orientation)

Fluent in German, Italian and English

Located in Regensburg - Germany


German Customers

Supportive

Main customer contact

Reportive

Back-Office

Strategic focus

Operational focus

Italian companies

Clients


Main Office

Zulla Consulting & Partners

Regensburg

Customer 1

Operational Office

Bushidō Consulting

Turin

Operational Office

Zulla Consulting & Partners

Verona

Customer 3

Customer …. n

Customer 2

Pool of Italian companies

Clients

Reference Map

New customers base development and business development


“Ramp up” phase “Full year” sales structured approach

Exchange of information

New leads requalification

Market analysis - New leads

identification

20XY Action Plan

Sales Budget

Presentations prep. - Tools

Month 1 Month 3 Month 2 Month 4

Ma

in A

ctivitie

s

20XX 20XY

Acquisition Wave

Kick Off

20XY Kick Off and 1st Gate review Official introduction by existing

customers

Acquisition Wave

3rd Gate review

2nd Gate review

1^ Quarter 2^ Quarter 3^ Quarter 4^ Quarter

Acquisition Wave

4th Gate review

Acquisition Wave

Clearly defined and integrated strategies:

• Ensured strategic alignment with Clients

• Back office and monitoring capabilities

• Business Development

• Sales and Key Account Management expertise and capabilities

Tier1 - Strategic accounts

Tier2 - Core market accounts

Tier3 - Small and mid accounts


Maurizio Agostini

Bushidō Consulting - Managing Director

Via Santa Chiara 34, 10122 - Turin (Italy)

Phone: +39 335 7354224

E-mail: [email protected]