Business Core Business Core AssessmentAssessment

(ACC/BA Core Classes)(ACC/BA Core Classes)LSB AssemblyLSB Assembly1 December 20051 December 2005

Development TimelineDevelopment Timeline

Summer 2004-Summer 2005Summer 2004-Summer 2005– Development of Learning Goals/ObjectivesDevelopment of Learning Goals/Objectives– Development of Assessment Matrix (where Development of Assessment Matrix (where

in the curriculum each G/O would be in the curriculum each G/O would be taught/assessed)taught/assessed)

Fall 2005Fall 2005– Development of Assessment Plan/RubricsDevelopment of Assessment Plan/Rubrics– Program Review by ExpertsProgram Review by Experts

Felten (CATL), Long (Ed.), Springer (IR) Felten (CATL), Long (Ed.), Springer (IR)

Program GoalsProgram Goals Program Goal 1: Our students will be able to effectively Program Goal 1: Our students will be able to effectively

communicate business concepts orally and in writing to communicate business concepts orally and in writing to organizational stakeholders.organizational stakeholders.

Program Goal 2: Our students will have an understanding of Program Goal 2: Our students will have an understanding of ethical perspectives, and an ethical and legal framework for ethical perspectives, and an ethical and legal framework for decision-making.decision-making.

Program Goal 3: Through active learning and experiential Program Goal 3: Through active learning and experiential education, our students will acquire business knowledge and education, our students will acquire business knowledge and develop skills to analyze and solve complex managerial develop skills to analyze and solve complex managerial problems.problems.

Program Goal 4: Our students will be able to use information Program Goal 4: Our students will be able to use information technologies to access, analyze and report business technologies to access, analyze and report business information.information.

Program Goal 5: Our students will develop an awareness and Program Goal 5: Our students will develop an awareness and understanding of the cultural, legal, economic and geo-political understanding of the cultural, legal, economic and geo-political forces that impact business operations in a global economy.forces that impact business operations in a global economy.

Program Goals (cont.)Program Goals (cont.) Program Goal 6: Our students will be able to understand, Program Goal 6: Our students will be able to understand,

analyze and use the accounting/financial information analyze and use the accounting/financial information generated by organizations for their stakeholders, and generated by organizations for their stakeholders, and will understand financial theories, analyses and markets.will understand financial theories, analyses and markets.

Program Goal 7: Our students will be able to identify Program Goal 7: Our students will be able to identify markets for the organization’s goods and services, markets for the organization’s goods and services, understand the activities which make up the value chain understand the activities which make up the value chain for those goods and services, and use the appropriate for those goods and services, and use the appropriate methodologies for ensuring product/service quality and methodologies for ensuring product/service quality and speed to market.speed to market.

Program Goal 8: Our students will be able to understand Program Goal 8: Our students will be able to understand how individuals and groups contribute to valued how individuals and groups contribute to valued organizational outcomes.organizational outcomes.

Program Goal 9: Our students will understand the Program Goal 9: Our students will understand the economic forces that impact organizations operating in economic forces that impact organizations operating in the global business environment, and will use economic the global business environment, and will use economic analyses to make business decisions.analyses to make business decisions.

Goals/Objectives Goals/Objectives MatrixMatrix

ACC ACC 201201

ACC ACC 212212

BUS BUS 202202

BUS BUS 221221

CIS CIS 211211

ECO ECO 201201

ECO ECO 203203

BUS BUS 311311

……

……

44

aa XX XX XX XX XX XX XX XX

bb XX XX XX

cc XX XX XX XX XX XX XX XX

dd XX

55

aa XX XX XX

Assessment PlanAssessment Plan

Course Embedded AssessmentCourse Embedded Assessment– Matrix shows which objectives need Matrix shows which objectives need

to be assessed in each courseto be assessed in each course– Not all sections will be assessing – we Not all sections will be assessing – we

will sample by course/class year will sample by course/class year Demonstration AssessmentDemonstration Assessment

– BUS 465 Business Policy (Capstone)BUS 465 Business Policy (Capstone) Assessment Day – cases/objective testingAssessment Day – cases/objective testing

Assessment MeasuresAssessment Measures

Rubrics (Behaviorally Anchored)Rubrics (Behaviorally Anchored) e.g., Goal 6, Objective de.g., Goal 6, Objective d

Students will be able to Students will be able to summarizesummarize the nature and importance of the nature and importance of time value of money concepts and be able to time value of money concepts and be able to performperform basic basic time value of money (TVM) calculations. time value of money (TVM) calculations.

11

Student does Student does not understand not understand TVM/cannot TVM/cannot perform TVM perform TVM calculations.calculations.

2 2

Student Student understands understands TVM concepts TVM concepts and can and can perform basic perform basic TVM TVM calculations.calculations.

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Student can Student can analyze TVM analyze TVM calculations calculations and perform and perform advanced advanced project project analysis.analysis.

Assessment ActivitiesAssessment Activities

Instructors will be assigned to assess Instructors will be assigned to assess students in their classes using the students in their classes using the matrix…(matrix…(PlanPlan))

Data will be recorded using the rubric Data will be recorded using the rubric sheets…(sheets…(DoDo))

Data will be compiled and student Data will be compiled and student performance against benchmarks will performance against benchmarks will be determined…(be determined…(CheckCheck))

Changes (if any) will be made to Changes (if any) will be made to curriculum.(curriculum.(ActAct))

Remaining TasksRemaining Tasks

We must decide benchmarks (e.g., We must decide benchmarks (e.g., 70% 2’s and 3’s in 200-level classes, 70% 2’s and 3’s in 200-level classes, 80% in 300-level classes, etc.)80% in 300-level classes, etc.)

We need the resources to make our We need the resources to make our assessment web-based (via rubric assessment web-based (via rubric forms online, data collection and forms online, data collection and analysis, reporting…)analysis, reporting…)

We must publish our “Assurance of We must publish our “Assurance of Learning” process…via the web.Learning” process…via the web.