BUSINESS ETHICS

INTRODUCTION• Ethics is a set of rules that define right

and wrong conduct.• Business ethics can be defined as written

and unwritten codes of principles and values that govern decisions and actions within a company.

• Ethical issues include the rights and duties between a company and its employees, suppliers, customers and neighbors, its fiduciary responsibility to its shareholders.

What is ETHICAL Behavior?

Ethical behavior is that which is morally accepted

as “good” or “right” as opposed to “bad” or

“wrong”.

ADVANTAGES• Higher revenues – demand from positive

consumer support.• Improved brand and business awareness and

recognition.• Better employee motivation and recruitment.• Enhances company’s reputation• Better relations with society.• New sources of finance – e.g. from ethical

investors.

CONCLUSION“Ethics are important not only in business but in all aspects of life because it is an essential part of

the foundation on which a civilized society is built. A business or

society that lacks ethical principles is bound to fail sooner or later.”

THANK YOU!SALONIE AGRAWAL

MUR1406754B.Sc. in Apparel Design & Merchandising

2014-17