business etiqutte
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BUSINESS ETIQUTTETRANSCRIPT
INDIALanguageHindi as the official language of India . However, when doing business in India, English is the language of international commerce.
Doing Business - Meeting and Greeting
When doing business in India, meeting etiquette requires a handshake . However, Indians themselves use the namaste. This is where the palms are brought together at chest level with a slight bow of the head. Using the namaste is a sign of your understanding of Indian etiquette.
Names speak volumes about an Indian's background. For example, a Singh will always be a Sikh. The suffix "-jee" ( as in Banerjee) is a sign of a high caste. "Kar" (as in Chandraskar) denotes that person is of Maharashtan high caste. Arabic sounding names will be used by Muslims.
When addressing an Indian whom you know personally, always use the appropriate formal title, whether Professor, Doctor, Mr, Mrs or if you do not know their names then Sir or Madam will suffice.
When doing business in India, business cards should be exchanged at the first meeting. It is a good idea to have it translated on one side into Hindi, more as a sign of respect as opposed to linguistic necessity. Be sure to receive and give with your right hand. Make sure the card is put away respectfully and not simply pushed into a trouser pocket.
Doing Business - Building Relationships
Doing business in India involves building relationships. Indians only deal favourably with those they know and trust - even at the expense of lucrative deals. It is vital that a good working relationship is founded with any prospective partner.
Doing Business - Meetings and Negotiations
Meetings should be arranged well in advance. This should be done in writing and confirmed by phone. Avoid meetings near or on national holidays such as Independence Day, Diwali or either of the two Eids. Avoid the heat by scheduling between October and March.
Punctuality is expected, although being 10 minutes late will not have disastrous consequences. Flexibility is paramount. Family responsibilities take precedence over business so last minute cancellations are possible when doing business.
When entering a meeting room you must always approach and greet the most senior figure first. Meetings should always commence with some conversation. This is part of the 'getting to know you' process. Favourable topics of conversation are the latest business news, the fortunes of the Bombay Stock Exchange or cricket. Avoid talking about personal matters and, if new to India, do not comment on matters such as the poverty or beggars.
If your business dealings in India involve negotiations, always bear in mind that they can be slow. If trust has not yet been established then concentrate efforts on building a rapport. Decisions are always made at the highest level. If the owner or Director of the company is not present, the chances are these are early stage negotiations.
Indians do not base their business decisions solely on statistics, empirical data and exciting PowerPoint presentations. They use intuition, feeling and faith to guide them. Always exercise patience, show good character and never exhibit frustration or anger.
When negotiating avoid high pressure tactics. Do not be confrontational or forceful. Criticisms and disagreements should be expressed only with the most diplomatic language. Indian society has an aversion to saying "no" as it is considered rude due to the possibility of causing disappointment or offense. Listen carefully to Indians' responses to your questions. If terms such as "We'll see", "I will try" or "possibly" are employed then the chances are that they are saying 'no'.
Once terms have been agreed you will be expected to honour them. When negotiations end successfully continue the relationship building process with a celebration dinner.
Meeting and Greeting
Westerners may shake hands, however, greeting with 'namaste' (na-mas-TAY) (placing both hands together with a slight bow) is appreciated and shows respect for Indian customs.
Men shake hands with men when meeting or leaving. Men do not touch women when meeting or greeting. Western women may offer their hand to a westernized Indian man, but not normally to others. Traditional Indian women may shake hands with foreign women but not usually with men.
Body Language
Public displays of affection are not proper. Indians generally allow an arm's length space between themselves and others. Don't stand close to Indians. Indians value
personal space. Indian men may engage in friendly back patting merely as a sign of friendship. When an Indian smiles and jerks his/her head backward -- a gesture that looks somewhat like a Western "no" -- or moves
his head in a figure 8, this means "yes." The Western side-to-side hand wave for "hello" is frequently interpreted by Indians as "no" or "go away." Use your right hand only to touch someone, pass money or pick up merchandise. The left hand is considered unclean. Do not touch anyone's head. The head is considered sensitive. Feet are considered unclean. Feet are sacred for holy men and women. Pointing footwear at people is considered an insult. Indians are very sensitive to being beckoned rudely. Hand and arm waved up and down (Western "good-bye") means
"come here." To beckon, extend your arm, palm down and make a scratching motion with fingers kept together. Never point with a single finger or two fingers (used only with inferiors). Point with your chin, whole hand or thumb. The
chin is not used to point at superiors.
Corporate Culture
Business cards are exchanged and Indians are very conscious of the protocol. Always present business cards when introduced. English is appropriate for business cards.
Decisions are strongly influenced from the top. Usually one person makes all major decisions. Attempt to deal with the highest-level person available.
It is considered rude to plunge into business discussions immediately. Ask about your counterpart’s family, interests, hobbies, etc. before beginning business discussions.
Business is slow and difficult in India. Be polite, but persistent. Do not get angry if you are told something "can't be done." Instead, restate your request firmly but with a smile. Plan on several visits before you reach an agreement.
You may be offered a sugary, milky tea, coffee or a soft drink. Don’t refuse. Note that your glass or cup may be refilled as soon as it is emptied.
Indian counterparts may not show up for scheduled meetings. Be prepared to reschedule.
Dining and Entertainment
Initial business entertainment is done in restaurants in prestigious hotels. Business can be discussed during meals. Allow your host to initiate business conversation.
Never flatly refuse an invitation to a home or dinner of a business counterpart; if you can’t make it, offer a plausible excuse.
Spouses are often included in social/business functions. Strict orthodox Muslims don't drink any alcohol. Most Hindus, especially women, do not consume alcohol. Arrive 15-30 minutes later than the stated time for a dinner party. At a social gathering a garland of flowers is often placed around a guest's neck. Remove it after a few minutes and carry it
in your hand to show humility. Allow hosts to serve you. Never refuse food, but don’t feel obligated to empty your plate. Hindu hosts are never supposed
to let their guests’ plates be empty. If hosts eat with hands, assure them you enjoy doing the same. If utensils are not used, use your right hand and your first
three fingers and thumb only. Take food from communal dish with a spoon; never your fingers. Use chappati or poori (bread) torn into small chunks to
scoop up food.
The host pays for guests in a restaurant. Guests give gifts to the host and the host's children as a "thank you." You should reciprocate invitations with a meal of comparable value. Never invite someone to a far more lavish dinner -- it
might embarrass them.
Dress
For business, men should wear suits and ties. During summer months, you may omit the jacket. Women should wear conservative pantsuits or dresses.
Gifts
Give gifts with both hands. Gifts are not normally opened in the presence of the giver. Gifts from your country are appreciated (perfume, chocolates, small china or crystal objects). Gifts are not normally expected at the first meeting. Gifts may be given once a relationship develops.
Especially for Women
India is a difficult place to do business, but particularly tough for women. India is a male-dominated society. Western women may be accepted, but must establish their position and title immediately to warrant acceptance.
Addressing others
Get used to people always calling you Mr this or Madam this or saying "yes, Sir" or "yes, Madam" all the time.
Giving GiftsGifts are not opened in the presence of the giver. If your Indian host insists on your opening the gift, do so and show appreciation for his/her choice. If you are invited to an Indian home for dinner, take some small gift, like a box of chocolates or flowers or a gift for the children (if they have any). Wrap in red, yellow, green or blue colored wrapping paper. White and black colors in wrappings are considered inauspicious. A small gift from your culture or a framed photograph with the host or colleagues would be valued as a gift. If your Indian host drinks and keeps alcoholic drinks at home, a bottle would be an appreciated gift.
Email, SMS or Talk: Indians love to talk and mobile calls are dirt cheap, so there is an expectation that you will talk often and talk for a long time. Talking comes at the expense of the written word. Do not be offended if the email does not bring a written reply but an oral reply or a sms reply – via the mobile phone of course. Topics of conversation – anything will go. However religion, Pakistan, Kashmir and poverty are best avoided.
Handshake versus Namaste: Handshake is an acceptable gesture, particularly in most urban centres. One may like to combine that with the Namaste (which literally means I bow to you) – so do a Namaste and then shake hands if the non-verbal cue indicates so. In urban India, it is perfectly fine to shake hands with women as well, unless the non-verbal cue says otherwise. A male-male hug is not recommended, nor a kiss on the cheek with a women – even if you know the women very well.
Business cards: Business cards should be exchanged at the first meeting. It is neither necessary nor expected to have a Hindi translation of your business card – Hindi is only the official language by constitution and one of approximately 26 official languages according to the constitution - i.e. India can not have an election until the electoral role is published in all the official languages. Cards should be handled with respect – not chucked across the table! Have lots of business cards on hand. Do not assume that the mobile phone number of your counterpart will be on the card – check for it and ask for it if it is not there – the answer may give you a cue of how well your relationship is going!
Negotiations: If your business dealings in India involve negotiations, always bear in mind that they can be slow. If trust has not yet been established then concentrate efforts on building a rapport. Decisions are always made at the highest level.
Food: Most Westerners assume that India is a vegetarian country and that most Indians do not drink alcohol.
Alcohol: India does not allow any public advertising for alcohol but they do drink quite a bit of alcohol. However sometimes, some people drink alcohol at some places and then at other times the same people do not drink alcohol at a different place or in the presence of some people! Alcohol is typically taken before and not with a meal – the wine culture is growing fast but it is a beer and hard drinks country still. The best way to handle the issue is to ask “what would you like to drink?” rather than “would you like a glass of wine or beer?”
BRAZILBusiness Negotiation
Expect questions about your company since Brazilians are more comfortable doing business with people and companies they know.
Wait for your Brazilian colleagues to raise the business subject. Never rush the relationship- building time.
Brazilians take time when negotiating Do not rush them or appear impatient. Expect a great deal of time to be spent reviewing details. Often the people you negotiate with will not have decision-making authority. It is advisable to hire a translator if your Portuguese is not fluent. Use local lawyers and accountants for negotiations. Brazilians resent an outside legal presence. Brazilian business is hierarchical. Decisions are made by the highest-ranking person. Brazilians negotiate with people not companies. Do not change your negotiating team or you may have to start over from the
beginning.
Business Meeting Etiquette Business appointments are required and can often be scheduled on short notice;
however, it is best to make them 2 to 3 weeks in advance. Confirm the meeting in writing. It is not uncommon for appointments to be cancelled or
changed at the last minute. In Sao Paulo and Brasilia it is important to arrive on time for meetings. In Rio de Janeiro
and other cities it is acceptable to arrive a few minutes late for a meeting. Do not appear impatient if you are kept waiting. Brazilians see time as something
outside their control and the demands of relationships takes precedence over adhering to a strict schedule.
Meetings are generally rather informal. Expect to be interrupted while you are speaking or making a presentation. Avoid confrontations. Do not appear frustrated with your Brazilian colleagues.
Dress Etiquette Men should wear conservative, dark coloured business suits. Three-piece suits
typically indicate that someone is an executive.
Women should wear suits or dresses that are elegant and feminine with good quality accessories. Manicures are expected.
Business Cards
Business cards are exchanged during introductions with everyone at a meeting. It is advisable, although not required, to have the other side of your business card
translated into Portuguese. Present your business card with the Portuguese side facing the recipient.
Meeting Etiquette Men shake hands when greeting one another, while maintaining steady eye contact. Women generally kiss each other, starting with the left and alternating cheeks. Hugging and backslapping are common greetings among Brazilian friends. If a woman wishes to shake hands with a man, she should extend her hand first.
Gift Giving Etiquette If invited to a Brazilian's house, bring the hostess flowers or a small gift. Orchids are considered a very nice gift, but avoid purple ones. Avoid giving anything purple or black as these are mourning colours. Handkerchiefs are also associated with funerals, so they do not make good gifts. Gifts are opened when received.
Dining Etiquette
If you are invited to a Brazilian's house: Arrive at least 30 minutes late if the invitation is for dinner. Arrive up to an hour late for a party or large gathering. Brazilians dress with a flair and judge others on their appearance. Casual dress is more
formal than in many other countries. Always dress elegantly and err on the side of over-dressing rather than under- dressing.
If you did not bring a gift to the hostess, flowers the next day are always appreciated.
Cultural lifeThe cultures of the indigenous Indians, Africans, and Portuguese have together formed the modern
Brazilian way of life. The Portuguese culture is by far the dominant of these influences; from it
Brazilians acquired their language, their main religion, and most of their customs. The Indian
population is now statistically small, but Tupí-Guaraní, the language of many Brazilian Indians,
continues to strongly influence the Brazilian Portuguese language; other Indian contributions to
Brazilian culture are most apparent in the Amazon basin. African influences on the Brazilian way of
life are strongest along the coast between the Northeast and Rio de Janeiro; they include traditional
foods, religions, and popular music and dance, especially thesamba. Commercial and cultural imports
from Europe and North America have often competed with—and influenced—Brazilians’ own cultural
output, and critics have argued that the nation’s cultural identity is suffering as a result. Despite
numerous social and economic challenges, Brazilians continue to be exuberant and creative in their
celebrations and art forms.
Cultural institutionsThe Brazilian Academy of Letters, with its headquarters in Rio de Janeiro, is generally regarded as the most prestigious of the country’s numerous learned societies. The National Library, also in Rio, was founded in 1810 with 60,000 volumes from the Portuguese royal library; it now holds millions of books and documents. Most of Brazil’s other libraries have limited holdings. Among the major history museums are the Museum of the Republic (1960; housed in the former governmental palace) and the National Historical Museum (1922), both in Rio, the São Paulo University Museum (1895), and the Imperial Museum (1940) in Petropólis. The São Paulo Art Museum (1947) and Rio de Janeiro Museum of Modern Art (1948) are internationally renowned. Both Rio and São Paulo have major museums of anthropology and numerous theatres. A notable institution for the performing arts is the São Paulo State Symphony Orchestra (1953; revitalized 1972), housed since 1999 in the Sala São Paulo, a renovated early 20th-century railroad station. Few of the country’s major cultural institutions are based in Brasília.
The artsLITERATUREBrazil has had many world-renowned literary figures whose cumulative writings are regarded by many to be richer than those of Portugal because of their variety of ethnic and regional themes. Joaquim Machado de Assis, the son of a freed slave, was a leading voice of the 19th century with his romantic novels. In the 20th century the Northeast produced a particularly wide range of superb writing, including that ofGilberto Freyre on the subject of life under slavery, Graciliano Ramos’s tragedies about the drought quadrilateral, João Guimaraês Rosa’s tales of survival and violence in the interior, and Jorge Amado’s lighthearted stories set in the cacao-growing zone of Bahia. Érico Veríssimo’s tales of southern Brazil have also been translated into many languages.
VISUAL ARTSThe landscape architect Roberto Burle Marx has made urban Brazilians especially aware of the splendours of their natural environment by replacing the traditional, formal European-style gardens containing imported plants with a profusion of native species in approximation to their natural settings. Some of Marx’s landscapes have been used to set off the imaginative structures of Brazil’s world-renowned architectOscar Niemeyer. Among his works, Niemeyer designed a striking array of public buildings in Brasília, in collaboration with Lúcio Costa, the creator of the capital’s original layout. Brazil also cherishes numerous splendid structures from its colonial and imperial past, from the tiled houses and ornate churches of Salvador to the palaces and public buildings of Rio de Janeiro. Among the most revered of these are the 18th-century churches in Minas Gerais that were adorned by facades, biblical scenes, and statues carved in soapstone by Antônio Francisco Lisboa, better known as Aleijadinho (“Little Cripple”).Western styles of painting began developing in Brazil in the 18th century. In the 19th century, particularly during the reign of Emperor Pedro II, the Imperial Academy of Fine Arts in Rio de Janeiro drove the development of Brazilian painting, which was largely influenced by Neoclassical and Romantic styles. The academy organized art collections, held exhibitions and competitions, and trained a number of Brazilian artists who specialized in the painting of landscapes and historical subjects. Among the most prominent 19th-century Brazilian painters were Victor Meirelles, Pedro Américo, José Ferraz de Almeida Júnior, and Rodolfo Amoedo. In the late 19th century Belmiro de Almeida painted scenes of Brazilian daily life, influencing a trend toward realism. In the 20th century the painter Cândido Portinari was a major proponent of a uniquely Brazilian style, which blended abstract European techniques with realistic portrayals of the people and landscapes of his native land; the painterEmiliano Di Cavalcanti, a contemporary of Portinari, gained equal international renown. In
1922, seeking to break with the conservative past, Di Cavalcanti helped to organize Modern Art Week in São Paulo, which promoted a Modernist spirit in Brazilian art. Later in the 20th century, celebrated photographic collections, such as the works of Sebastião Salgado, interpreted Brazil’s social and natural settings. The country’s most prestigious art exhibition is the International Biennial of São Paulo (established 1951), which regularly attracts participants from more than 50 countries.
Culture of BrazilFrom Wikipedia, the free encyclopedia
Cultural map of the world according to the World Values Survey, describing Brazil as high in "Traditional Values" and relatively
balanced between "Survival" and "Self-Expression values", as with neighboring South American countries and some other
historically Roman Catholic Western cultures .
Part of a series on the
Culture of Brazil
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The culture of Brazil presents a very diverse nature showing that an ethnic and cultural mixing occurred in the colonial period involving mostly Indigenous peoples of the coastal and most accessible riverine areas, Portuguese people and Africans. In the late 19th and early 20th centuries, together with further waves of Portuguese immigration, Italians, Spaniards, Germans, Levantine Arabs,Nipponics, Poles, Helvetians and Ukrainians settled in Brazil, playing an important role in its culture as it started to shape amulticultural and multiethnic society.[1]
As consequence of three centuries of colonization by the Portuguese empire, the core of Brazilian culture is derived from the culture of Portugal. The numerous Portuguese inheritances include the language, the predominant religion and the colonial architectural styles.[2] These aspects, however, were influenced by African and Indigenous American traditions, as well as those from other Western European countries.[3] Some aspects of Brazilian culture are contributions of Italian, German and other European immigrants.[4] Amerindian peoples and Africans played a large role in the formation of Brazilian language, cuisine, music, dance and religion. [4][5]
This diverse cultural background has helped boast many celebrations and festivals that have become known around the world, such as the Brazilian Carnival and the Bumba Meu Boi. The colourful culture creates an environment that makes Brazil a popular destination for many tourists each year, around over 1 million.[6]
Religion[edit]
Main article: Religion in Brazil
The Basilica of the National Shrine of Our Lady of Aparecida is the second largest in the world, after only of theBasilica of Saint
Peter in Vatican City.[11]
About 2/3 of the population are Roman Catholics. Catholicism was introduced and spread largely by
the Portuguese Jesuits, who arrived in 1549 during the colonization with the mission of converting the
Indigenous people. The Society of Jesus played a large role in the formation of Brazilian religious identity until
their expulsion of the country by the Marquis of Pombal in the 18th century.[12]
In recent decades Brazilian society has witnessed a rise in Protestantism. Between 1940 and 2010, the
percentage of Roman Catholics fell from 95% to 64.6%, while the various Protestant denominations rose from
2.6% to 22.2%.[13]
Religion in Brazil (2010 Census)[14]
Religion Percent
Roman Catholicism 64.6%
Protestantism 22.2%
No religion 8.0%
Spiritism 2.0%
Others 3.2%
History[edit]
Main article: Brazilian people
The Brazilian people have several ethnic groups. First row: White(Portuguese, German, Italian, Arab, andJapanese respectively),
Ukrainian Brazilian, Polish Brazilian and AsianBrazilians. Second row: African, pardo(cafuzo, mulato and caboclo, respectively)
and Indigenous(Amerindian) Brazilians.
Brazil was a colony of Portugal for over three centuries. About a million Portuguese settlers arrived during this
period [15][dead link] and brought their culture to the colony. The Indigenous inhabitants of Brazil had much contact
with the colonists. Many were exterminated, others mixed with the Portuguese. For that reason, Brazil also
holds Amerindian influences in its culture, mainly in its food and language. Brazilian Portuguese has hundreds
of words of Indigenous American origin, mainly from the Old Tupi language.[16][dead link]
Black Africans, who were brought as slaves to Brazil, also participated actively in the formation of Brazilian
culture. Although the Portuguese colonists forced their slaves to convert to Catholicism and speak Portuguese
their cultural influences were absorbed by the inhabitants of Brazil of all races and origins. Some regions of
Brazil, especially Bahia, have particularly notable African inheritances in music, cuisine, dance and language.[17]
[dead link]
Immigrants from Italy, Germany, Spain, Japan, Ukraine, Russia, Poland, Austria-Hungary and the Middle
East played an important role in the areas they settled (mostly Southern and Southeastern Brazil). They
organized communities that became important cities such as Joinville, Caxias do Sul, Blumenau, Curitiba and
brought important contributions to the culture of Brazil.[18][19]
Carnaval[edit]
The world-famous Rio Carnaval.
The Brazilian Carnaval is an annual festival held forty-six days before Easter. Carnival celebrations are
believed to have roots in the pagan festival of Saturnalia, which, adapted to Christianity, became a farewell to
bad things in a season of religious discipline to practice repentance and prepare for Christ's death and
resurrection.
Carnival is the most famous holiday in Brazil and has become an event of huge proportions. For almost a week
festivities are intense, day and night, mainly in coastal cities.[20]
The typical genres of music of Brazilian carnival are: samba-enredo and marchinha (in Rio de
Janeiro and Southeast Region), frevo, maracatu and Axé music (inPernambuco, Bahia and Northeast Region)
Cuisine[edit]
Main articles: Brazilian cuisine and List of Brazilian dishes
The national dish of Brazil, feijoada, contains black beans cooked with pork, and many other elements.
Brazilian cuisine varies greatly by region. This diversity reflects the country's mix of natives and immigrants.
This has created a national cooking style, marked by the preservation of regional differences.[21] Since the
colonial period,[22] the feijoada has been the country's national dish.[23][24] Luís da Câmara Cascudo wrote that,
having been revised and adapted in each region of the country, it is no longer just a dish, but has become a
complete food.[25] Rice and beans, also present in the feijoada, and considered basic at Brazilian tables, is
highly regarded as healthy because it contains almost all amino acids, fiber, and starches needed for basic
human nutrition,[26] aside the non-heme iron present in beans (best absorbed when consumed together with
vitamin C, richly present in bell peppers, tomatoes, oranges and acerola, for example).
Brigadeiro is a very popular candy in brazilian birthday parties.
Brazil has a variety of candies that are traditionally eaten for birthday parties, like brigadeiros ("brigadiers")
and beijinhos("kissies"). Other foods typically consumed in Brazilian parties
are coxinhas, churrasco, sfiha, empanadas, and pine nuts (inFesta Junina). Specially in the state of Minas
Gerais, are produced and consumed the famous cheese bun. The typical northern food is pato no
tucupi, tacacá, caruru, vatapá, and maniçoba; the Northeast is known for moqueca (having seafoodand palm
oil), acarajé (the salted muffin made with white beans, onion and fried in oil palm (dendê), which is filled with
dried shrimp and red pepper), manioc, diz, hominy, dumpling, and Quibebe. In the Southeast, it is common to
eat Minas cheese, pizza, tutu, sushi, stew, polenta, and masses of macaroni, lasagna, and gnocchi. In the
South, these foods are also popular, but the churrasco is the typical meal of Rio Grande do Sul. Cachaça is
Brazil's native liquor, distilled from sugar cane, and it is the main ingredient in the national drink, the caipirinha.
Brazil is the world leader in production of green coffee (café);[27] because the Brazilian fertile soil, the country
could produce and expand its market maker and often establish its economy with coffee, since the Brazilian
slavery,[28] which created a whole culture around this national drink,[29][30] which became known as the "fever of
coffee"[31] – and satirized in the novelty song "The Coffee Song", sang by Frank Sinatra and with lyrics by Bob
Hilliard, interpreted as an analysis of the coffee industry,[32][33][34] and of the Brazilian economy and culture.[35][36][37][38]
Music[edit]
Main article: Music of Brazil
The singer and actressCarmen Miranda led the samba to the world.
1 x 0
MENU
0:00
Choro "1 x 0" ("Um a
zero"), recorded by
Pixinguinha and Benedito
Lacerda. Choro (or
chorinho) is a brazilian
genre of instrumental
music.
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help.
Music is one of the most instantly recognizable elements of Brazilian culture. Many different genres and styles
have emerged in Brazil, such as samba, choro, bossa
nova, MPB, frevo, forró, maracatu, sertanejo, brega and axé.
Samba[edit]
Samba is among the most popular music genres in Brazil and is widely regarded as the country's national
musical style. It developed from the mixture of European and African music, brought by slaves in the colonial
period and originated in the state of Bahia.[85] In the early 20th century, modern samba emerged and was
popularized in Rio de Janeiro behind composers such as Noel Rosa, Cartola and Nelson Cavaquinho among
others. The movement later spread and gained notoriety in other regions, particularly in Bahia and São Paulo.
Contemporary artists include Martinho da Vila, Zeca Pagodinho and Paulinho da Viola.[86]
Samba makes use of a distinct set of instruments, among the most notable are the cuíca, a friction drum that
creates a high-pitched squeaky sound, the cavaquinho, a small instrument of the guitar family, and the
pandeiro, a hand frame drum. Other instruments are the surdos, agogôs, chocalhos and tamborins.[87]
BRAZIL Culture
The Brazilian culture is one of the world’s most varied and diverse. This is due to its being a melting pot of nationalities, as a result of centuries of European domination as well as slavery, which brought hordes of African migrants across Brazil’s borders to live in and influence the local cultures with their ancient customs and ideas. The European settlers also brought ideas, innovations and belief systems with them, shaping the local societies significantly. All of these different influences have meant that the modern-day Brazilian culture is unique and very complex.
At present, Brazil has a population of about 190 million people. Of these, more than half are white (which includes Portuguese, Italian, Polish etc... individuals), just fewer than 40% are mixed black and white and less than 10% are black. Approximately 80% of the population ascribes to the Roman Catholic faith. This is due to the intense Portuguese occupation of centuries ago. These European settlers taught the indigenous tribes Catholicism, built churches and established traditions and customs that originated in this church.
Also due to the mass Portuguese settlements during the 16th, 17th and 18th centuries, this language is the official language of Brazil. There are small numbers of indigenous people and immigrants who still speak their own tongues, but these are certainly among the vast minority.
Brazilians, as a nation, focus much importance on the family structure and the values that are entrenched within that institution. Families are usually large, and even extended family members are close with one another, providing much-needed help and support to each other whenever and however necessary.
Class distinctions are generally made based on the amount of money one has and the colour of one’s skin. Darker ethnicities tend to be disadvantaged. The huge differences in wage brackets is responsible for many of the disagreements and conditions of the Brazilian locals, with the upper classes seldom interacting with those at the lower end of the economic or class scale. Women are usually employed in the lower-paid positions, such as teaching and nursing.
Brazilians are usually rather affectionate, tactile people. Men shake hands with one another, while women will kiss each others’ cheeks in greeting. They will start with the left cheek and then kiss the right. In business relationships, Brazilian businessmen will usually get to know one another before committing to long-term business dealings, as they want to know those with whom they deal.
Other interesting etiquettes and expectations in the Brazilian culture include:
• When invited to dinner or an event, do not under-dress. It is considered more appropriate to over-dress than to appear too casual in appearance.• Always bring the hostess a small gift of gratitude (such as a glass of wine or some fresh flowers).• Avoid giving anyone a gift that is black or purple, as these are perceived as mourning colours. • Always arrive early for events and dinners. • In business, Brazilians tend to ‘deal’ with individuals, not companies. Therefore, you will need to establish a trusting relationship with them if you wish to gain their business. It is important that you do not try to rush them into making decisions or forming relationships. • Manicures for women and formal dress for both sexes are expected within corporate situations.
BRAZIL – FACTS AND STATS
OVERVIEW
Brazil is without doubt one of the most beautiful, fun-loving and friendly countries in the world. Its people are big-hearted and always waiting with a smile. It is one of the most geographically, ecologically and culturally diverse countries on the planet, offering sunny skies, spectacular sunsets, amazing culture, world class shopping and extreme adventure.
Brazil’s Population: 202.6 million (July 2014 est. CIA)Capital City: BrasiliaLargest City: São PauloArea: 8.55 million sq. km (3.3 million sq. miles)Languages: PortugueseMonetary Unit: 1 Brazilian RealGDP Growth: 0.9% (2014 est.)Unemployment: 4.90% (2014 est.)
GEOGRAPHY
One of the most geographically diverse countries in the world, Brazil is approximately 8.5 million km in size, making it the largest country in South America and the fifth largest in the world. Brazil is so vast that it occupies nearly half the continent of South America and is bordered by every South American country except Ecuador and Chile. Brazil’s geographic regions are as diverse as its people. The magnificent unspoiled Brazilian coastline spans 7,491 km along the Atlantic Ocean. Brazil offers an abundance of tropical lush rainforests, majestic rivers and bountiful agricultural lands.
NATURAL RESOURCES
Bauxite, gold, iron ore, manganese, nickel, phosphates, platinum, tin, rare earth elements, uranium, petroleum, hydropower and timber (Source: CIA World Factbook).With its ideal agricultural climate, Brazil boasts a healthy export trade in coffee, sugar, soya beans, textiles and electrical equipment. The country is rich in ethanol, ore, iron, gemstones, steel and oil. Recent discoveries of oil sources that could potentially hold more than 9 billion barrels of oil is helping to confirm Brazil as a major new oil exploration frontier. Green fuels, such as bio-diesel and ethanol made from sugar cane, is a growing industry where Brazil is expected to become a major leader in world markets.
GOVERNMENT
Brazil’s elected Head of Government and Head of State is President Dilma Vana Rousseff, who was voted in to power in January 2011 and won a second term in October 2014. The form of government is a federal democratic republic. The federation is divided into 26 States in 5 regions and the Federal District of Brasilia is where the federal government is located. Former Brazilian President, Lula da Silva, championed many significant federal programs to help Brazilians improve housing, education, employment and their overall standard of living. President Rousseff has continued to enforce the economic and social policies introduced by Lula.
ECONOMY
Brazil is the largest economy in Latin America and the 7th largest in the world. The Gross Domestic Product (GDP) in Brazil was worth US$2245.67 billion in 2013. The GDP value of Brazil represents 3.62% of the world economy. Brazil is one of the Goldman Sach’s ‘BRIC’ (Brazil, Russia, India, China) economies touted to become the world’s most dominant economies by 2050.
TOURISM
Brazil is a land filled with joyous people, beautiful landscapes, the Amazon Rain forest, untouched tropical beaches – some of the most beautiful in the world – historical cities with incredible night life and some of the world’s most breathtaking waterfalls. The growing tourist and eco-tourism industries cater to all tastes. North eastern Brazil has long been a much loved holiday destination for Brazilians; 60 million Brazilians holiday in Brazil each year, the majority of whom holiday in Northeast Brazil. In more recent years it has begun to attract foreigners from around the world. In 2012, 5.7 million international tourists visited Brazil. Tourism is expected to soar further as the country will host the 2016 Olympics.
Brazil’s economic freedom score is 56.6, making its economy the 118th freest in the 2015 Index. Its score is 0.3 point worse than last year, reflecting declines in half of the 10 economic freedoms including investment freedom, the management of government spending, and monetary freedom. Brazil is ranked 21st out of 29 countries in the South and Central America/Caribbean region, and its overall score is below the world average.
Over the past five years, Brazil’s economic freedom has advanced by less than 0.5 point. Improvements in financial freedom and freedom from corruption have been largely offset by deteriorations in the area of regulatory efficiency, including business freedom and labor freedom.
The negative economic impact of stagnant economic freedom has largely been masked by strong growth driven by high commodity prices over the past decade, but a deteriorating international environment and diminished growth expectations have brought these structural issues to the forefront. More broad-based and consistent reforms will be needed to guarantee long-term economic development.
BRAZIL ECONOMIC STATUS
Brazil has the Eighth largest economy by nominal GDP in the world, and Seventh largest by purchasing power parity. The Brazilian economy is characterized by moderately free markets and an inward-oriented economy.
Brazil’s economy is the largest of Latin America and the second largest in the western hemisphere.[17] From 2000 up to 2012, Brazil was one of the fastest-growing major economies in the world, with an average annual GDP growth rate of over 5%, with its economy in 2012 surpassing that of the United Kingdom, making Brazil the world's sixth largest economy. Brazil's economy growth has however decelerated in 2013 and had almost no liquid growth throughout 2014, and the country's economy is expected to grow by only 1.8% in 2015.[18] [19]
According to the World Economic Forum, Brazil was the top country in upward evolution of competitiveness in 2009, gaining eight positions among other countries, overcoming Russia for the first time, and partially closing the competitiveness gap with India and China among the BRIC economies. Important steps taken since the 1990s toward fiscal sustainability, as well as measures taken to liberalize and open the economy, have significantly boosted the country’s competitiveness fundamentals, providing a better environment for private-sector development.[20]
In 2012 Forbes ranked Brazil as having the 5th largest number of billionaires in the world, a number much larger than what is found in other Latin American countries, and even ahead of United Kingdom and Japan.[21] Brazil is a member of diverse economic organizations, such as Mercosur,Unasul, G8+5, G20, WTO, and the Cairns Group.
Economy of Brazil
The Itaim Bibi Financial District, São Paulo, Brazil
Currency Brazilian real (BRL, R$)
Fiscal year Calendar year
Trade
organisation
s
Unasul, WTO, Mercosur, G-20 and others
Statistics
GDP $1.903 trillion (2015 est.) (nominal)[1]
$3.59 trillion (PPP)[1]
GDP rank 8th (nominal) / 7th (PPP)
GDP growth -1.0% (2015 est.)[2]
GDP per
capita$12,789 (2013) (nominal; 53rd)[3]
$15,435 (2014) (PPP; 74th)[3]
GDP by
sectoragriculture: 5.5%, industry: 27.5%,services: 67% (2011 est.)[2]
Inflation
(CPI)7.3% (June 2014)[4]
Population
belo
wpoverty
line
15.4% (2012)[5]
Gini
coefficient49.3 (June 2009)[6]
Labour
force107.1 million (2012 est.)
Labour
force by agriculture: 20%, industry: 14% and services: 66% (2003 est.)
occupation
Unemploym
ent
7.3% (December 2013)[7]
Main
industriestextiles, shoes, chemicals, cement,lumber, iron
ore, tin, steel, aircraft, motor vehicles and parts,
other machinery and equipment
Ease-of-
doing-
business
rank
130th (2013)[8]
External
Exports $256 billion (2012 est.)[9]
Export
goodstransport equipment, iron ore, soybeans,footwear, coffee, autos
Main export
partners China 17.0%
United States 11.1%
Argentina 7.4%
Netherlands 6.2% (2012 est.)[10]
Imports $238.8 billion (2012 est.)[9]
Import
goodsmachinery, electrical and transportequipment, chemical products
, oil,automotive parts, electronics
Main import
partners China 15.4%
United States 14.7%
Argentina 7.4%
Germany 6.4%
South Korea 4.1% (2012 est.)[11]
Gross exter
nal debt$397.5 billion (31 December 2011 est.)
Public finances
Public debt 54.9% of GDP (2012 est.)[12]
Revenues $911.4 billion (2012 est.)
Expenses $846.6 billion (2012 est.)
Credit ratingStandard & Poor's:[13]
BBB+ (Domestic)
BBB- (Foreign)
BBB+ (T&C Assessment)
Fitch:[14]
BBB
Outlook: Stable
Moody's:[15]
Baa2
Foreign
reserves$377.5 billion (November 2012)[16]
Main data source: CIA World Fact Book
All values, unless otherwise stated, are in US dollars.
List by the International Monetary Fund (2014)[6] List by the World Bank (2013)[7] List by the United
Nations (2013)[8]
List by the CIA World Factbook (2003–2014)[1]
Rank
Country/Region
GDP (Million
s of US$)
World77,301,958[9]
European Union[n 1]
18,495,349[9]
1 United
States17,418,925
2 China10,380,380[n 2]
3 Japan4,616,335
4 Germany
3,859,547
5 United
Kingdom2,945,146
6 France2,846,889
7 Brazil2,353,025
8 Italy 2,147,95
Rank
Country/Region
GDP (Million
s of US$)
World75,592,941[n 5]
European Union[n 1]
17,958,073[10]
1 United States 16,768,100
2 China9,240,270[n 2]
3 Japan4,919,563
4 Germany3,730,261
5 France2,806,428[n 6]
6 United
Kingdom2,678,455
7 Brazil2,245,673
8 Italy 2,149,48
Rank
Country/Region
GDP (Millions of US$)
World72,689,734
1 United
States16,768,100
2 China9,181,204
3 Japan4,898,532
4 Germany
3,730,261
5 France2,678,455
6 United
Kingdom2,267,456
7 Brazil2,243,854
8 Italy2,149,485
9 Russia 2,096,7
Rank
Country/Region
GDP (Millions of US$)
Year
World78,220,000
2014
European Union[n 1]
18,140,000
2014
1 Unite
d States17,420,000
2014
2 China10,360,000
2014
3 Japan4,770,000
2014
4 Germany
3,820,000
2014
5 France
2,902,000
2014
6 Unite
d Kingdom2,848,000
2014
7 Brazil2,244,000
2014
2
9 India2,049,501
10 Russia1,857,461[n 3]
11 Canada 1,788,717
12 Austral
ia1,444,189
13 South Korea
1,416,949
14 Spain1,406,855
15 Mexico 1,282,725
16 Indonesia
888,648
17 Netherlands
866,354
18 Turkey 806,108
19 Saudi Arabia
752,459
20 Switzerland
712,050
21 Nigeria 573,652
5
9 Russia2,096,777[n 3]
10 India1,875,141
11 Canada 1,826,769
12 Australia 1,560,372
13 Spain1,393,040
14 South Korea1,304,554
15 Mexico 1,260,915
16 Indonesia 868,346
17 Netherlands 853,539
18 Turkey 822,135
19 Saudi Arabia 748,450
20 Switzerland 685,434
21 Argentina 609,889
22 Sweden 579,680
74
10 India1,937,797
11 Canada 1,838,964
12 Austral
ia1,531,282
13 Spain1,358,263
14 South Korea
1,304,554
15 Mexico 1,259,201
16 Indonesia
868,346
17 Netherlands
853,539
18 Turkey822,149
19 Saudi Arabia
748,450
20 Switzerland
685,434
21 Argentina
611,726
22 Swede 579,68
8 Italy2,129,000
2014
9 Russia
2,057,000
2014
10 India2,048,000
2014
11 Cana
da1,794,000
2014
22 Sweden
570,137
23 Poland 546,644
24 Argentina
540,164
25 Belgium
534,672
26 Taiwan 529,550
27 Norway 500,244
28 Austria 437,123
29 Iran 404,132
30 United
Arab Emirates
401,647
31 Colombia
384,901
32 Thailand
373,804
33 South Africa
350,082
34 Denmark
340,806
35 Malays
ia326,933
23 Poland 525,866
24 Belgium 524,806
25 Nigeria 521,803
26 Norway 512,580
27 Venezuela 438,284
28 Austria 428,322
29 United Arab
Emirates402,340
30 Thailand 387,252
31 Colombia 378,415
32 Iran 368,904
33 South Africa 350,630
34 Denmark 335,878
35 Malaysia 313,159
36 Singapore 297,941
37 Israel 290,551
38 Chile 277,199
n 0
23 Poland525,863
24 Belgium
524,806
25 Norway522,349
26 Nigeria 514,965
27 Iran 492,783
Taiwan
489,089
28 Austria428,322
29 Thailand
420,167
30 United
Arab Emirates
402,340
31 Colombia
378,148
32 Venezuela
371,339
33 South Africa
366,060
34 Denmar 336,70
36 Singapore
308,051
37 Israel 303,771
Hong Kong
289,628
38 Egypt 286,435
39 Philipp
ines284,927
40 Finland 271,165
41 Chile 257,968
42 Pakistan
250,136
43 Ireland 246,438
44 Greece 238,023
45 Portugal
230,012
46 Iraq 221,130
47 Algeria 214,080
48 Kazakh
stan212,260
49 Qatar 210,002
Hong Kong 274,013
40 Philippines 272,067
41 Egypt 271,973
42 Finland 267,329
43 Greece 242,230
44 Pakistan 232,287
45 Ireland 232,077
46 Kazakhstan 231,876
47 Iraq 229,327
48 Portugal 227,324
49 Algeria 210,183
50 Czech Republic
208,796
51 Qatar 203,235
52 Peru 202,350
53 Romania 189,638
54 New Zealand 185,788
k 1
35 Malays
ia312,434
36 Singapore
295,744
37 Israel291,567
38 Chile277,043
Hong Kong
274,027
39 Philipp
ines272,067
40 Finland267,329
41 Egypt255,199
42 Greece241,721
43 Ireland 232,077
44 Portugal
227,324
45 Pakistan
225,419
46 Kazakh
stan224,415
50 Venezuela
205,787
51 Czech Republic
205,658
52 Peru 202,948
53 Romania
199,950
54 New
Zealand198,118
55 Vietnam
186,049
56 Bangladesh
185,415
57 Kuwait 172,350
58 Hungar
y137,104
59 Ukraine
130,660
60 Angola 128,564
61 Morocco
109,201
62 Ecuador
100,755
63 Slovakia
99,971
55 Ukraine 177,431
56 Kuwait 175,831
57 Vietnam 171,390
58 Bangladesh 149,990
59 Hungary 133,424
60 Angola 124,178
61 Morocco114,836[n
7]
Puerto Rico 103,135
62 Slovakia 97,707
63 Ecuador 94,473
64 Oman 79,656
65 Libya 74,200
66 Azerbaijan 73,560
67 Syria 71,998
68 Belarus 71,710
69 Cuba (2011) 68,234
47 Czech Republic
208,796
48 Algeria208,764
49 Qatar 202,450
50 Peru200,269
51 Iraq195,517
52 New
Zealand189,025
53 Romania
188,881
54 Ukraine
182,026
55 Kuwait 175,831
56 Vietnam
171,222
57 Bangladesh
153,505
58 Hungar
y129,989
59 Angola121,692
Puerto 105,14
64 Oman 77,755
65 Belarus 76,139
66 Sri
Lanka74,588
67 Azerba
ijan74,145
68 Sudan 73,816
69 Syria71,998[n
4]
70 Domini
can Republic
64,077
71 Burma 62,802
72 Uzbeki
stan62,619
73 Luxembourg
62,395
74 Kenya 60,770
75 Guatemala
60,422
76 Croatia 57,159
77 Bulgaria
55,837
70 Sri Lanka 67,182
71 Sudan 66,566
72 Dominican Republic
61,164
73 Luxembourg 60,131
74 Croatia 57,869
75 Uzbekistan 56,796
76 Uruguay 55,708
77 Kenya 55,243
78 Bulgaria 54,480
79 Guatemala 53,797
Macau 51,753
80 Costa Rica 49,621
81 Ghana 48,137
82 Slovenia 47,987
83 Ethiopia 47,525
84 Tunisia 46,994
Rico 9
60 Morocco
103,836
61 Slovakia
95,775
62 Ecuador
94,473
63 Oman 79,656
64 Cuba 78,694
65 Libya 74,597
66 Azerba
ijan73,557
67 Belarus 71,710
68 Sri
Lanka67,203
69 Myanmar
63,031
70 Dominican Republic
60,612
71 Luxembourg
60,131
72 Croatia 57,869
73 Uzbeki 57,210
78 Uruguay
55,143
79 Ethiopi
a52,335
80 Lebanon
49,919
81 Sloveni
a49,506
82 Tunisia 48,553
83 Lithuania
48,232
84 Costa Rica
48,144
85 Turkmenistan
47,932
86 Tanzania
47,932
87 Serbia 43,866
88 Panama
43,784
89 Yemen 43,229
90 Libya 41,148
91 Ghana 38,648
85 Lithuania 45,932
86 Serbia 45,520
87 Lebanon 44,352
88 Panama 42,648
89 Turkmenistan 41,851
90 Yemen 35,955
91 Jordan 33,679
92 Tanzania 33,225[n 8]
93 Bahrain 32,890
93 Côte d'Ivoire 30,905
94 Congo,
Democratic Republic of the
30,629
95 Bolivia 30,601
96 Paraguay 29,949
97 Cameroon 29,275
98 Latvia 28,373
99 Trinidad and 24,641
stan
74 Uruguay
55,708
75 Sudan 54,595
76 Bulgaria
54,481
77 Guatemala
53,797
Macau 51,753
78 Costa Rica
49,621
79 Sloveni
a47,990
80 Ghana 47,830
81 Lebanon
47,221
82 Tunisia 46,883
83 Lithuania
46,403
84 Ethiopi
a46,017
85 Serbia 45,520
86 Kenya 44,100
92 Jordan 35,765
93
Congo, Democratic Republic of the
34,677
94 Bolivia 34,425
95 Côte d'Ivoire
33,956
96 Bahrain
33,862
97 Latvia 31,970
98 Cameroon
31,669
99 Paragu
ay29,704
100 Trinida
d and Tobago
28,788
101 Uganda
27,616
102 Zambia 26,758
103 Estonia 25,953
104 El
Salvador25,329
105 Cyprus 23,269
Tobago
100 El Salvador 23,787
101 Estonia 24,477
102 Cyprus 22,767[n 9]
103 Zambia 20,678
104 Afghanistan 20,497
105 Uganda 19,881
106 Nepal 19,415
107 Gabon 18,661
108 Honduras 17,967
109 Equatorial Guinea
17,697
110 Bosnia and
Herzegovina17,048
111 Brunei 16,954
112 Georgia15,829[n
10]
113 Papua New Guinea
15,654
114 Jamaica 14,840
87 Turkmenistan
41,851
88 Panama
40,467
89 Syria 35,164
90 Yemen 34,714
91 Jordan 33,594
92 Tanzania
33,225
93 Bahrain
32,898
94
Congo, Democratic Republic of the
32,691
95 Latvia 30,953
96 Bolivia 30,601
97 Cameroon
29,568
98 Paragu
ay29,208
99 Côte d'Ivoire
28,593
106 Afghanistan
20,312
107 Nepal 19,637
108 Hondur
as19,511
109 Bosnia
and Herzegovina
17,977
110 Gabon 17,182
111 Iceland 16,693
112 Mozambique
16,684
113 Georgia
16,535
114 Cambodia
16,551
115 Papua New Guinea
16,060
116 Botswana
15,789
117 Senegal
15,584
118 Brunei 15,102
119 Equato 14,308
115 Mozambique 14,588
116 Botswana 14,411
117 Senegal 14,160
118 Cambodia 14,062
119 Congo, Republic of the
13,678
120 Iceland 13,657
121 Albania 13,119
123 Namibia 12,807
Guernsey +
Jersey11,515[n 5]
124 Chad 11,018
125 Zimbabwe 10,814
126 Nicaragua 10,507
127 Mauritius 10,492
128 Burkina Faso 10,441
129 Mali 10,308
100 Gabon 24,076
101 El
Salvador23,864
102 Trinida
d and Tobago
23,225
103 Cyprus 22,768
104 Estonia 22,376
105 Uganda
21,736
106 Zambia 21,490
107 Afghanistan
20,364
108 Hondur
as18,564
109 Nepal 18,029
110 Bosnia
and Herzegovina
17,319
111 Brunei 16,954
112 Georgia
15,830
113 Papua New Guinea
15,677
rial Guinea
120 Chad 13,947
121 Jamaic
a13,787
122 Zimba
bwe13,672
123 Congo,
Republic of the
13,502
124 Namibia
13,353
125 Albania 13,262
126 Mauritius
13,240
127 South
Sudan12,833
128 Burkina Faso
12,503
129 Mongo
lia11,981
130 Mali 11,915
131 Nicaragua
11,707
132 Laos 11,676
130 Mongolia 10,271
131 Madagascar 9,975
132 Armenia 9,910
133 Macedonia,
Republic of9,663
134 South Sudan 9,337
135 Laos 9,299
136 Malta 8,722
137 Bahamas, The 8,149
138 Haiti 7,843
139 Benin 7,557
140 Moldova 7,254[n 11]
141 Rwanda 7,103
142 Tajikistan 6,987
143 Guinea 6,768
144 Niger 6,568
145 Kyrgyzstan 6,473
114 Jamaic
a14,795
115 Congo,
Republic of the
14,763
116 Mozambique
14,605
117 Equatorial Guinea
14,491
118 North
Korea14,411
119 Botswana
14,410
120 Cambodia
14,038
121 Senegal
13,962
122 Iceland 13,579
123 Namibia
12,807
124 Albania 12,044
125 Mauritius
11,452
126 Burkina Faso
10,687
127 Nicara 10,508
133 Maced
onia, Republic of
11,342
134 Madagascar
10,595
135 Malta 10,582
136 Armeni
a10,279
137 Tajikist
an9,242
138 Haiti 8,711
139 Benin 8,701
140 Baham
as, The8,657
141 Niger 8,025
142 Rwanda
8,012
143 Moldo
va7,944
144 Kyrgyzstan
7,402
145 Kosovo 7,318
146 Guinea 6,529
146 Kosovo 6,238
147 Monaco 6,075
Bermuda 5,474
148 Liechtenstein 4,826
149 Suriname 4,738
150 Malawi 4,264
151 Montenegro 4,231
152 Mauritania 4,199
Isle of Man 4,076
West Bank and Gaza
4,016
153 Fiji 3,908
154 Togo 3,814
155 Sierra Leone 3,796
156 Swaziland 3,744
157 Andorra 3,712
158 Barbados 3,685
gua
128 Mongo
lia10,271
129 Mali 10,262
State of Palestine
10,255
130 Chad 10,183
131 South
Sudan10,060
132 Madagascar
9,968
133 Armeni
a9,950
New Caledonia
9,840
134 Zimba
bwe9,802
135 Maced
onia, Republic of
9,576
136 Laos 9,100
137 Malta 8,775
138 Baham
as8,043
147 Suriname
5,297
148 Mauritania
5,079
149 Sierra Leone
5,033
150 Togo 4,604
151 Timor-
Leste4,478
152 Monte
negro4,462
153 Barbados
4,348
154 Malawi 4,263
155 Fiji 4,212
156 Eritrea 3,858
157 Swaziland
3,676
158 Burundi
3,094
159 Guyana
2,997
160 Maldives
2,854
French Polynesia
3,448
159 Eritrea 3,092
160 Guyana 2,851
New Caledonia
2,682
Aruba 2,584
161 Burundi 2,472
162 Lesotho 2,448
163 Maldives 2,222
Faroe Islands 2,198
164 Central African Republic
2,139
Virgin Islands, U.S.
1,996
San Marino 1,900
165 Cape Verde 1,897
166 Bhutan 1,780
167 Liberia 1,767
168 Belize 1,493
139 Tajikist
an7,633
140 Benin 7,557
141 Moldo
va7,253
142 Haiti 7,187
French Polynesia
7,150
143 Rwanda
7,103
144 Niger 6,773
Kosovo 6,499
145 Kyrgyzstan
6,475
146 Guinea 6,092
147 Liechtenstein
5,827
148 Monaco 5,707
149 Malawi 5,653
Bermuda
5,593
150 Timor- 5,387
161 Lesotho
2,159
162 Bhutan 2,092
163 Liberia 2,028
164 Cape Verde
1,899
165 San Marino
1,786
166 Central
African Republic
1,786
167 Belize 1,693
168 Djibouti
1,589
169 Seyche
lles1,420
170 Saint
Lucia1,356
171 Antigu
a and Barbuda
1,242
172 Solom
on Islands1,155
173 Guinea
-Bissau1,024
174 Grenad 862
169 Timor-Leste 1,293
Greenland 1,268
170 Djibouti 1,239
171 Saint Lucia 1,186
172 Antigua and Barbuda
1,176
173 Seychelles 1,032
Cayman Islands
1,012
174 Solomon
Islands1,010
175 Gambia, The 917
Somalia 917
176 Guinea-
Bissau897
177 Grenada 790
178 Vanuatu 785
179 Saint Kitts and Nevis
748
Leste
151 Suriname
5,012
152 Barbados
4,533
153 Sierra Leone
4,336
154 Monte
negro4,046
Netherlands Antilles
4,009
155 Fiji 3,999
156 Togo 3,917
157 Mauritania
3,866
158 Swaziland
3,861
Cayman Islands
3,393
159 Andorra
3,222
160 Eritrea 3,108
161 Guyana
2,851
a
175 Saint
Kitts and Nevis
841
176 Samoa 826
177 Gambia, The
825
178 Vanuatu
812
179
Saint Vincent and the Grenadines
731
180 Comoros
717
181 Domini
ca526
182 Tonga 454
183 São
Tomé and Príncipe
341
184 Federat
ed States of Micronesia
315
185 Palau 269
186 Marsha
ll Islands193
180 Saint Vincent and the Grenadines
713
181 Samoa 677
182 Comoros 596
183 Dominica 480
184 Tonga 472
185 Micronesia,
Federated States of327
186 São Tomé and
Príncipe264
187 Palau 228
188 Marshall
Islands187
189 Kiribati 176
190 Tuvalu 37
162 Maldives
2,606
Aruba 2,544
163 Lesotho
2,443
Greenland
2,343
164 Burundi
2,257
165 Central
African Republic
2,184
166 Cape Verde
1,903
167 Bhutan 1,861
168 San Marino
1,853
169 Belize 1,554
170 Liberia 1,491
171 Djibouti
1,361
172 Saint
Lucia1,318
173 Somalia
1,306
187 Kiribat
i181
188 Tuvalu 38
174 Antigu
a and Barbuda
1,176
175 Seyche
lles1,031
176 Solom
on Islands1,010
177 Gambia, The
917
British Virgin Islands
909
178 Guinea
-Bissau849
179 Grenada
783
180 Saint
Kitts and Nevis
765
Zanzibar
755
181 Vanuatu
752
Turks and Caicos Islands
728
182
Saint Vincent and the Grenadines
694
183 Samoa 681
184 Comoros
616
185 Domini
ca499
186 Tonga 465
187
Micronesia, Federated States of
327
Anguilla
288
Cook Islands
283
188 São
Tomé and Príncipe
261
189 Palau 213
190 Marsha
ll Islands198
191 Kiribat
i176
192 Nauru 121
Montserrat
64
193 Tuvalu 40
Brazil ( i / b r ə ̍ z ɪ l / ; Portuguese: Brasil [bɾaˈziw]),[9] officially the Federative Republic of
Brazil (Portuguese: República Federativa do Brasil, listen (help·info)),[10] is the largest country in both South
America and the Latin American region. It is the world's fifth largest country, both by geographical area and by
population.[11] It is the largest Portuguese-speaking country in the world, and the only one in the Americas.[12]
Bounded by the Atlantic Ocean on the east, Brazil has a coastline of 7,491 km (4,655 mi).[13] It borders all other
South American countries except Ecuador and Chile and occupies 47.3 percent of the continent of South
America.[14] Its Amazon River basin includes a vast tropical forest, home to diverse wildlife, a variety
of ecological systems, and extensive natural resources spanning numerous protected habitats.[13] This unique
environmental heritage makes Brazil one of 17 megadiverse countries, and is the subject of significant global
interest and debate regarding deforestation and environmental protection.
Brazil was inhabited by numerous tribal nations prior to the landing of traveler Pedro Álvares Cabral in 1500,
who claimed the area for Portugal. Brazil remained a Portuguese colony until 1808, when the capital of
the empire was transferred from Lisbon to Rio de Janeiro after French forces invaded Portugal. In 1815, it was
elevated to the rank of kingdom upon the formation of the United Kingdom of Portugal, Brazil and the Algarves.
Its independencewas achieved in 1822 with the creation of the Empire of Brazil, a unitary state governed under
a constitutional monarchy and a parliamentary system. The country became a presidential republic in 1889,
when a military coup d'état proclaimed the Republic, although the bicameral legislature, now calledCongress,
dates back to the ratification of the first constitution in 1824. An authoritarian military junta had led the
nation from 1964 until 1985. Brazil's current Constitution, formulated in 1988, defines it as a federal republic.[15] The Federation is composed of the union of the Federal District, the 26 states, and the 5,570 municipalities.
The country's economy is the world's eighth largest by nominal and seventh largest by GDP (PPP) as of 2015.[6][16] A member of the BRIC group, Brazil until 2010 had one of the world's fastest growing major economies,
with its economic reforms giving the country new international recognition and influence.[17] Brazil's national
development bank plays an important role for the country's economic growth.[18] Brazil is a founding member of
the United Nations, the G20, BRICS, Unasul, Mercosul, Organization of American States, Organization of
Ibero-American States, CPLP and the Latin Union. Brazil is a regional power in Latin America and a middle
power in international affairs,[19] with some analysts identifying it as an emerging global power.[20] Brazil has
been the world's largest producer of coffee for the last 150 years.[21]
Facts and Statistics
Location: Eastern South America bordering Argentina 1,224 km, Bolivia 3,400 km, Colombia 1,643 km, French Guiana 673 km, Guyana 1,119 km, Paraguay 1,290 km, Peru 1,560 km, Suriname 597 km, Uruguay
985 km, Venezuela 2,200 km
Capital: Brazilia
Climate: mostly tropical, but temperate in south
Population: 184,101,109
Ethnic Make-up: white (includes Portuguese, German, Italian, Spanish, Polish) 55%, mixed white and black 38%, black 6%, other (includes Japanese, Arab, Amerindian) 1%
Religions: Roman Catholic (nominal) 80%
Government: federative republic
Business Etiquette and Protocol in BrazilRelationships & Communication
Brazilians need to know who they are doing business with before they can work effectively.
Brazilians prefer face-to-face meetings to written communication as it allows them to know the person with whom they are doing business.
The individual they deal with is more important than the company. Since this is a group culture, it is important that you do not do anything to embarrass a
Brazilian. Criticizing an individual causes that person to lose face with the others in the meeting. The person making the criticism also loses face, as they have disobeyed the unwritten
rule. Communication is often informal and does not rely on strict rules of protocol. Anyone
who feels they have something to say will generally add their opinion. It is considered acceptable to interrupt someone who is speaking. Face-to-face, oral communication is preferred over written communication. At the
same time, when it comes to business agreements, Brazilians insist on drawing up detailed legal contracts.
Brazilian Society & Culture
Brazilian Diversity
Brazil is a mixture of races and ethnicities, resulting in rich diversity. Many original Portuguese settlers married native women, which created a new race, called
'mestizos'. 'Mulattoes' are descendents of the Portuguese and African slaves. Slavery was abolished in 1888, creating over time a further blurring of racial lines. Unlike many other Latin American countries where there is a distinct Indian population,
Brazilians have intermarried to the point that it sometimes seems that almost everyone has a combination of o European, African and indigenous ancestry.
Brazilian Family Values
The family is the foundation of the social structure and forms the basis of stability for most people.
Families tend to be large (although family size has been diminishing in recent years) and the extended family is quite close.
The individual derives a social network and assistance in times of need from the family. Nepotism is considered a positive thing, since it implies that employing people one knows and
trusts is of primary importance.
The Brazilian Class System
Despite the mixing of ethnicities, there is a class system in Brazil. Few Brazilians could be described as racist, although social discrimination on the basis of skin
colour is a daily occurrence. In general, people with darker brown skin are economically and socially disadvantaged. The middle and upper classes often have only brief interaction with the lower classes - usually
maids, drivers, etc. Class is determined by economic status and skin colour. There is a great disparity in wage differentials--and therefore lifestyle and social aspirations--
among the different classes Although women make up 40% of the Brazilian workforce, they are typically found in lower
paid jobs such as teaching, administrative support, and nursing. The 1988 constitution prohibits discrimination against women, but inequities still exist. The
one place where women are achieving equality is in the government.Brazil, which is officially known as the Federative Republic of Brazil, “Land of the Holy Cross”. It is certainly an endless discussion to define the whole country. Let’s focus upon the subject, “the traditional dress of Brazil” which is so bright andcolorful in nature. But before doing it I want to narrate its prolegomenon in few lines.