business plan- statements

8/8/2019 Business Plan- Statements

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STATEMENTS clothing line.Its the art that speaks for yourself.

G/F, Corte da las Palmas, Alabang, Muntinlupa

Contact Numbers:Aila Arielle S. Tolosa 09166823403Klarence Mae S. Tolosa-09152310669

- 489-4125

Date Prepared: February 24, 2010

Statement of Confidentiality:Information, data and photos embodied in this business plan are strictly

confidential and are supplied on the understanding that they will be heldconfidentially and not disclosed to third parties without the prior writtenconsent of Aila Arielle & Klarence Mae Tolosa.


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II. Executive Summary

STATEMENTS design clothing line is not just a shirt/clothe, it has features that will

attract the consumers by simply buying the product. Its design is unique and it's base on the

persons mood and sense of fashion. We come up with this design so that consumers will have a

variety of styles and will also have freedom of choice by picking a STATEMENTS shirt design

that fits their mood perfectly. This shirt will impose more on the youths because they easily

attract more to this kind of product and because majority of them are more on the fashion side.

Our company aims on selling more product in the market and gaining more profit since

clothes is more of necessity; easy and comfortable to wear nowadays.

Our company will produce the best designs in the market so that consumers will easily

notice the product that were selling and so that they can branch it out to others e.g. relatives,

friends, co-workers through the use of communication.

Consumers will be able to afford our product on the lowest price that we can offer and we

guarantee that our product will be comfortable to wear and has more fashionable designs that

they can get. If there's a problem report by one of our customers with our product we would

gladly try our best to change whatever has to change with it. The customer can also change the

item that she/he did not like with the same price that he/she bought on our store.

Scope:

In Scope:

The project covers the continuous creation of design that will be created by Do It

Yourself design Inc. and will produce the best quality in clothing line.This project also covers 15

branches in the different malls in Metro Manila, within the period of 5 years.

Out Scope:

The project will not cover activities irrelevant to Statements clothing line interest. This

includes selling perfumes, cosmetics and foot wears.


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III. Product

STATEMENTS design clothing line is not just a shirt/clothe it has features that will attract the

consumers by simply buying the product.This shirt will impose more on the youths because theyeasily attract more to this kind of product and because majority of them are more on the fashion

side. Your T-Shirt! will offer customers a variety of options for picking what shirt fit

their mood best. The majority of orders will be for t-shirts, however other style shirts

will be available. Its photo-like quality, due to significantly higher printer resolution

than anything on the market, will show off any image. The technology is cost

effective enough to offer customers the ability to order just one unit. Most other

competitors' costs prohibit printing custom shirts in one-off production runs. Finally,

the customer may choose from an extensive library of existing images, supply their

own image, or have an artist create an image for them.

IV. Marketing Plan

The Consumers will be from age bracket 13 and above because they are more on the art

side, cool side and they are attracted to art shirts etc.

Our product is based from the latest trend of fashion and we are 85% confident that we

will be able to meet our goals after a month of establishment. We are assuming that the

costumers would prefer customized and/or personalized shirts than mass-produced ones.

Through our company, economic stability can be promoted in the Philippines because we would

definitely need some employees, giving more jobs to our fellow Filipinos would ensure stability

on our country

V. Organizational Plan


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To establish a Statements clothing line branch in every mall in the Metro Manila, in a

span of 5 years.

To produce at least 150 designed shirts every month

To have two branch earning 2 million for the first two consecutive years

Staff

Position

Duties, Works and

Responsibilities

Type of Worker

President/Project Director Governing the organization

by establishing broad policies

and objectives;

Selecting, appointing,

supporting and reviewing the

performance of the chief;

Ensuring the availability of

adequate financial resources;

Approving annual budgets;

Accounting to the

stakeholders for theorganization's performance.

Full Time

Project Coordinator/Creative Manager Support Sales Representatives

in all sales and recruitment

activities, network

organization and expansion

Monitor and ensure Sales

Representatives sales target

achievement

Recommend special training

modules for all levels of Sales

Representatives

For the specific project

assignment:

Conduct weekly sales

Full Time


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accreditation

Recommend marketing

collaterals needed

Prepare monthly project

status report

Responsible in budget

planning and allocation based

on schedule of sales and

recruitment activities

Exhibit sourcing and set-up

requirements

VI.Operating Plan

Work Strands & Priorities:

Portfolio- led by the president of the Statements clothing line company; to

secure and handling marketing issues, admissions and recruitment of new employees.

Finance-led by the Accounting Staff; to budgets, report, plan and auditfinancial needs for manufacturing.

Research and Enterprise- led by Product Coordinator; researching, planning

and enterprising for future service in marketing world for appliances needed by

people.

Technology- Machine Operator/Technicians; handling computer issues and

any other advancement of new technologies that'll help in producing more clothing

designs that will improve the quality of the product.


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Interdependencies

Ownerships and any other issues must at least be cleared especially when drastic disasters

might make the fall of our business. Our business relationships in this industry will make or

break our enterprise on a long-term basis. We must have the ability to work, with integrity, in acoordinated manner with business partners that will touch all aspects of our enterprise.

Our clients demands the best and we provide it. We must have the ability to operate at

many levels. To this end we participate in industry standard setting organization certification,

industry action groups, and consumer advocate organizations to ensure adherence to industry

standards and to exceed client expectations. Many clothing line agencies have preferred service

providers' programs that we currently participate in and intend to participate in for the

foreseeable duration of our business operations. The quality of our products will be strictly

checked and maintained. the quality checking will include raw materials, output/final product

and the machines that will be used to create our products. Though we understand that our current

situation requires low priced products, we believe that quality is still a good investment that

every consumer should look into.

PROJECT NAME CRITERIA RATING

Product Commercial Creativity 25%

Appeal 15%

Concept 25%

Quality 15%

Informative 20%

TotalProject Marketing Kit Creativity 25%

Appeal 15%

Concept 25%

Quality 15%

Informative 20%

Total

Audio Visual Presentation (AVP) Creativity 25%

Appeal 15% Structure 25%

Quality 15%

Informative 20%

Total

Current Status of Project and Plans:


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We've been doing and creating different Project arrangements and product plans for more

than a month since we produce Statements clothing line. We frequently research and plan as

much as possible to seek new design, new production and new supplies to improve or make

specific things attracting consumers. Working and experimenting on new products is now

underway. The talks, demonstrations and showing of presentations are being done every

month.

VII. Financial Plan

The Project Board will have a daily meeting for the daily accomplishments and/or

problems of the company in every branch. These meetings will help improve the company's

services and performance. Every branch will submit a written and organized report to the

president of the company (to be accomplished by the corresponding branch manager).

Meeting can also be called for emergency purposes by the project board for inter-branch

consultations/meetings. the branch manager would also have the power to call for a meeting in

his/her respective branch.

To evaluate the company's status, a financial report from each branch will be required

every month. The evaluation of all the branch performance is one of the tasks of the project

board. Detail / name including their position

President/ Project Director: Aila Arielle S. Tolosa

Vice President/Marketing Head: Klarence Tolosa

Resources


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Funding

Production Cost of Clothes

VIII. Appendix

Cost Element Calculation Cost

Raw Materials 500,000/month *12 6,000,00

Direct Labor 15,000/worker a month * 12 180,000

Total Cost 6,180,000

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