The Key to More SalesPLUS How to Increase Your Retention - It's Under Your Nose But Most of Our Industry Ignores It

Greatness throughout the system

Great product

Great service

Great sales skills

Great marketing

Great story told often

A Great Product

Great Product

What is the fitness product?

Short Term Focus Long Term Goal

What is the fitness product?

Psychology Energy Systems Biomechanics

Great Service

Defines Unspoken Expectations

Beyond Expected Service

Defines - Personal Training A session of exercise

Pre planned Safe

Unspoken - Service Knowledgeable Trainer Appropriate Workout

Professional

Beyond Expectations E-book

Home workouts Achievers T-shirt

Great Sales Skills - Connecting the dots!

Building Rapport

Delivering your price

Asking for the money

Nudging the client to buy

Knowing when not to

sell

Active Listening

Voice Control Posture

Controlling your primal

urge

Keeping your client interested

Proving Knowledge

Selling yourself(Trust)

Proving you care

Appealing to logic

Appealing to Emotions

Marketing

“Once upon a time…”Market Knowledge - Position - Price

How to tell a story!

25

50

75

100

Start on top Get knocked off Find and learn from mentor Defeat oponent - rule new land

How to ruin a story!

Good 90% + Bad Ending = Bad

Bad 90% + Good Ending = Good

A Great Story Told Often