buying & selling econtent 2009
Post on 17-Oct-2014
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DESCRIPTION
Short presentation, focus on social messagingTRANSCRIPT
About Socialtext
•Founded in 2002, first vendor in the Enterprise 2.0 market
•Gartner #1 Visionary: Team Collaboration and Social Software
•Offices in Palo Alto, NYC, London
•5,000+ customers worldwide
Social Networking connected with Collaboration as a Service
Wikis& Blogs
SocialNetworks
Dashboards& Widgets
What People Expect, When They Work
SocialMessaging
What can they tools do at work?
How do these apply in the business world?
Photo Credit: http://www.flickr.com/photos/jbalazs/724615669/
Enterprise 2.0
Freeform Social Software Adapted for Organizations– Search– Linking– Authoring– Tagging– Extensions– Signals
OrganizationsAre MadeOf People
Enterprise 2.0
Social Intranets Social Extranets
Social Media
Search Isn’t the Answer
• The average employee spends 1 day/week searching for people and information
• Search provides results, not answers
• Discovery, however, provides answers, sometimes from people. And context.
Microblogging/Social Messaging
Internal/Private
Twitter/Public
Remember when you adapted and adopted RSS?
Social Messaging
Properties
People-centric
Opt-in
Discovery
Patterns
Sharing
Q&A
Status
Purposes
Faster Projects
Faster Support
Faster Sales
Enterprise
Security
Privacy
Integration
Context
Monitoring
Activity
Collaboration
Uses
Backchannel/PR
Support
Sales & Mktg
Customer Quotes
Social Software Platform
Socialtext DashboardPersonalized and customizable widget-based dashboard --manage your attention efficiently and effectively
Socialtext WorkspaceWiki Workspaces and Collaborative Weblogsflexible collaboration to participate, re-use and create faster
Socialtext PeopleSocial networking for employees, partners & customers --discover connections, knowledge and experts
Socialtext SignalsSocial Messaging --Share links, Q&A and context
Demo
Social Discovery
My ConversationsDiscover people through your content
My ColleaguesDiscover content through your people
My SignalsBring attention to people and content
Dashboard & DesktopPay attention to people and
content
Near Time
Social Messaging
• New, and near real-time
• Ideas spread like wildfire
• Organizations move faster
New
Old
Asynchronous Real Time
