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Advanced RockStar Strategies Anyone Can Use To Create More Than $2,000-$10,000 Per Month On Auto-Pilot In The Next 30 Days! By Dr. Dan & ‘RockStar’ Ben Littlefield The 2RockStars www.OfflineRockStarAcademy.com The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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Page 1: By Dr. Dan & ‘RockStar’ Ben Littlefield The 2RockStarsclientlovemethod.com/wp-content/uploads/GL2-REVIEW-COPY.pdf · Advanced RockStar Strategies Anyone Can Use To Create More

Advanced RockStar Strategies Anyone Can Use To Create More Than $2,000-$10,000 Per Month

On Auto-Pilot In The Next 30 Days!

By Dr. Dan & ‘RockStar’ Ben LittlefieldThe 2RockStars

www.OfflineRockStarAcademy.com

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

BEN L
REVIEW COPY: MISSING PARTS...
BEN L
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Hey Fellow RockStars!

What Does a Testimonial Mean To Us?

It means that others are truly appreciative of all the hard work, dedication, late

nights, and us putting our heart and soul into our products. So that they can

have even more success in their own Businesses!

As soon as you read through this product please go back to the thread or

salespage and leave your honest review so others can benefit from this strategy

and finally make some money in their Offline Marketing business!

Here is a direct link to the thread:

http://2rockstarslike.com/googlelove2

All the testimonials and great reviews, give us the inspiration and juice to create

even more great products and strategies like this for you all.

Thanks, Doc Dan & RockStar Ben

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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If you find any errors in grammar...Just remember this!

Cartoon from my best selling book ”How to Attract The Person of Your Dreams & Keep Them!”

Just think of it as a fun easter egg hunt. I put them in there on purpose to give those of you who care about proper use of grammar something to do. lol...

But seriously.... Look past any errors and get ROCKING on this NOW!

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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Hey there! First off we want to personally thank you for purchasing Google Love 2.0

Dr. Dan here... The reason I decided to put this together the first time around, is because I would constantly get a lot of the same questions via email, forum replies, calls, and PM’s from newbies and even well known Offline Marketers. Usually that question is one of the two:

“Hey I read your thread on such and such forum” or

“I was doing some research for one of my new clients in (Insert City), and noticed you all over the place! How the heck did you do that?”

After many requests from them and others on the forum I am finally releasing my first product to give you a step by step M.A.P. (Massive Action Plan) on how you can create more than $2,167 per month on auto-pilot all in the next 30 days or less!

Do you have to stop at just $2,167 per month? Heck no! You can obviously keep using this method over and over again until you reach your financial goals. So whether you want to make $5,000 a month or $10,000 a month... Its up to you! I had one student who made over $17,000 in just 4 days after reading this ebook!

(And that was only Version 1.0... Imagine what they could do with Version 2.0)

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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Why Massive Action Plan? Because I am not just writing this so you can waste space on your hard drive or print it out and let it sit on your shelf with all the other Offline Marketing programs you have bought in the past (I am guilty of this too). I want you to make a commitment to me and most importantly to yourself. To take Massive Action on this!

Of course, I can’t guarantee you’ll earn any specific dollar amount!all that I promise is that I’m showing you the exact strategies and techniques I’ve personally used to create a full time Offline Marketing Business on auto-pilot.

I want to be clear about something first....

In the beginning of my Offline Marketing Business I was like alot of you out there. I was buying info products, Videos, Memberships, and pretty much any product I could get my hands on. But the problem was that most of those products didn't really dive into the “how-tos”. Don’t get me wrong, some of them gave great content and tips. But most fell short on the nuts and bolts and left alot of questions unanswered.

And then... Some of them just plain sucked! lol.. But they really did!

So what is this method I am about to share with you?

Here it is in a nutshell:

We will be renting out 1 page wordpress sites we create in every city. But not just the 1 page site, we will have links all over the first pages of Google all linking back to that site! This is what I call my Google Love Package! Feel free to use that term or make your own up. Doing this makes it pretty easy to lease these out since you are not trying to rent them a site that has just 1 result on Googles first page. These sites I create are all over the first pages of Google! Usually occupying more than 7-11 first page spots with various search phrases!

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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Here is just one example

Do you see all those red arrows pointing to those links? Those all go back to my lease site to one business owner! Now thats what I call Google Love! Can see just how powerful this method is!

Now I know there are a few people out there that will argue “Well... that is not a large city” or “That is not a high searched keyword according to the Google Adword Keyword Tool!”

Here is what I have to say on those topics.

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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I have used this method on small cities and large cities like San Francisco and San Jose with great success! So that is not a problem.

Next..... Stop using the Google Adword Tool for your offline clients! It is a waste of time and doesn't even give you most of the local search terms. It holds back 1,000’s of search terms that people are searching for everyday!

We will dive more into that topic in a little bit.

Ok... Now that you know the method I want to first introduce myself a little to you before we get into the “how-tos”.

Lets back up for a minute...

Ok... So just a little background on me your host Doc Dan. I had been marketing online for over a decade. It all started when I had my own Personal Training business where I would come to your home and pump you up! That was back in the days when I was 250lbs and worked part-time as a bouncer at one of the hottest nightclubs in San Francisco.

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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Ok... I just threw that pic in to reminisce on good times. But that was my first site that I set up using Yahoo’s SiteBuilder. Some of you might remember that thing. After that I ran a few other businesses that I promoted online as well.

It wasn't until I had got into the Mortgage Business when I saw massive success from Online Marketing. In less than 45 days I had made my first check for $30,000. Keep in mind that I had no warm market and I didn't know anything about mortgages. I did this only using Online Marketing tactics, never made a cold call and I still use these strategies today!

After making a heck of alot of money in the next 2-3 years in that industry and also doing a large real estate deals, I was bored out of my mind! Why? Because I love to grow by learning new things, meet new people, take on new challenges, and most of all share with others what I have achieved in my life.

So I took 1 year off and started traveling. Now I don’t mean I just hopped on a plane and started going to vacation spots so I can try to distract myself even more. No... I was on a spiritual journey. Thats when I joined Tony Robbins Exclusive peer group called Platinum Partners.

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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This is where I learned from Tony what I was truly meant to do, and that was to help others to achieve what I had achieved in my life already. Meaning an abundance or wealth, health, and happiness.

Its funny because I had so many people saying to me “Hey Dan, Why don’t you just keep making money at what you were doing?” They didn’t get that it was so unfulfilling for me and felt like pulling teeth. I was so bored that I was just buying stuff because I was trying to make myself feel good. I bought new cars, a custom harley and spent 2 weeks researching diamond watches to buy. I ended up buying 4 of them ranging from 5 carats to over 17 carats of diamonds!

I was starting to look like a Rap Star and everywhere I went, I would actually get people taking pictures of me with there camera phones because they thought I was a famous Rapper or Rock Star!

And RockStar was born!

Now you know where RockStar came from. I didn't just make up the name to use like everyone else out there. It has a meaning. So many people would ask me if I was a Rock Star and I would say “Yes! I am a RockStar in Life! and So are you!” They loved this!

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The RockStar book is born!

You might also notice that when I reference my book I use the spelling RockStar. That is because there is a big difference between Rock Star and RockStar. When you read my book you will learn how you are born a RockStar and it is your birthright!

Ok... you might be reading this and thinking to yourself “When are you going to tell me how to make money?” or asking yourself “Crap! did I just buy another WSO that is 99% fluff and no real usable content?”

Don’t worry! I am only using this time to give you my story and journey because I don’t want to just sell you some ebook or report and then leave you. I am not in this for the quick buck. I want us to be brothers and sisters in this business and journey of life!

Now its starting to sound like I am trying to recruit you to my new cult... lol. Don’t worry I am not trying to get you to drink some Kool-Aid or anything like that.

Ok.. back to the story.

I then hired the best author/book coach named Ann McIndoo (She worked with Tony Robbins on many projects) to teach me how to write a book without writing. From this strategy I was able to create 2 books in 1 day! My first book is called

“The Little Book of Secrets, How to Attract The Woman of Your Dreams, & Keep Them!

The other one is called:

“RockStar: 45 RockStar Lessons: How To Be a RockStar in Your Life, & Make The World Your Stage!” Get Your Free Copy Here

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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I was able to get both books on Amazon’s best sellers list without ever having an official book launch. I did this from a few strategies I learned from my book coach and a few ebooks I bought online. I guess I will need to create a product on doing this as well.

The reason I am telling you all this is because I want you to understand that I have many options to choose from. I didn't just wake up one day and think to myself “How can I make some money today?” I do this because I love it! I fell in love with it!

How did I fall in love with Internet Marketing and Offline Marketing?

One day when I was checking my emails I got a message from someone that I had bought an ebook on amazon marketing or something on selling more books. It was from another well known Internet Marketing Guru. He was offering a free MP3 player that looked like a iPod Shuffle if I just paid shipping and handling! Do you remember that offer? The MP3 included 3-4 hours of training on how to set up a mini membership site and the method was called Micro-Continuity.

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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After some quick searching online to make sure this offer wasn't a scam, I found The Warrior Forum and became a member on May 2009.

After that I have been hooked on Internet Marketing ever since.

You see I already had a consulting business where I helped people in all areas of there lives. Everything from business and life to relationships centered around my books. So I was getting alot of my clients who owned businesses asking me how to market themselves online. So I shared all the things that I had done in the past and all the new things I was learning from the products I was purchasing, as well as from the internet marketing forums I belonged to.

Ok... So now you know a little bit of my story. Hopefully you can now see just how amazing this business really is. Its the only business that I found that anyone can make money right away! Its always changing and challenging so you will never get bored. You can create a truly residual income with very little maintenance if you set it up right from the beginning.

You can work from anywhere in the world! You can sit in your chair and make money in your underwear or in a onesie if you like! (I do that sometimes). Get Your Onesie Here

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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With this method I am about to teach you. You can easily make over $2,000-$3,000 in your first 30 days if you really go out there and crush it! But the big difference from what I am teaching you here is this.... You will make that $2,000-$3,000 every single month over and over again! No need to run around town trying to sell more and more just to make rent, mortgage, or car payment. You just figure out how much you need or want to make and then do it! Once you set it up, you get the payments straight to your Paypal account every single month.

Now you might be asking yourself, “But what if they cancel?” Thats fine because the method I am teaching you, you can replace that customer in just a few minutes! How cool is that?

Also this is so duplicatable that you can copy and paste, rinse and repeat over and over again. Once you select the type of client you want to target, you can become the go to person and expert in that field.

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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Okay Doc... Time to Let RockStar Ben Talk for just a minute...

Hey Everyone!

RockStar Ben here and I will keep it short and sweet, since Doc has already talked your ear off at this point :-)

So, for those of you who don’t know me, I thought this would be a good chance to chime in and give you a brief background...

l am what you would call a serial entrepreneur, I suppose. I have been running a business of some sort ever since I was old enough to walk. I remember one of my earliest business ventures of selling baseball cards in elementary school... I was always the “richest kid in the candy store” back then!

Then I grew up and the adventures kept on coming. When I was 18, I went to live and study abroad at the start of my college career. Interesting fact: some people don’t know that I used to live in Mexico and i speak Spanish! So, maybe Google Love 3.0 will be in Spanish? We’ll see.

Anyway, I studied and looked around and always came back to the same conclusion: “I am not meant to work for the man.” I was built to be my own boss. But I suspect we all are, just some people don’t realize it as soon as others... :-) As I aspired to be the best entrepreneur I could be, I never

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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thought I’d be anything else, and I am grateful for all I have learned throughout this journey.Above all my professional accomplishments and aspirations, I am very passionate about helping other entrepreneurs reach their dreams. It is my firm belief that entrepreneurs can change the world. It is my unwavering mission is to work with Dr. Dan to help build an army of RockStar Entrepreneurs who will carry out their entrepreneurial duty and privilege of sharing their world-changing gifts and talents!

So why do people call me “RockStar Ben?” Well, I earned the nickname “Rockstar Entrepreneur/Rockstar Ben” as an instructor at The University of Texas (Austin), where my students referred to my no BS style as being “Rockstar!” I absolutely wear that title like a badge and wouldn’t want to lose my street cred by admitting to you all that I actually went to business school and have an MBA (don’t tell anyone else I told you – haha).

In all seriousness though, I am more than a thrill seeker, I am a true business man, but I have fun with what I do, so it just looks easy. While I have had my share of adventures as an entrepreneur, today my greatest job is that as a family man. In all things I do, I do to be a good father, husband, and example to the world that you can provide for those you love, have the things you want, but above all - have TIME to enjoy what matters most in life.

I have been running a successful Local Marketing Business for nearly 5 years and it was when I finally started investing in myself and controlling my own assets, that I was able to begin realizing the promise of entrepreneurship. The freedom. The time. This is what I want you to be able to do in your business and in your life - starting NOW!

In Google Love 2.0, Doc and I want you to join us in this dream, as this method is one of the strongest and easiest ways we know of to help get you to where you are going, as you reach for your deserved prize. Whether you are new and getting started or are seasoned and are taking it to the next level, let’s rock it out and have some fun! Back to you Dr. Dan...

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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Thanks, Ben! Okay, Dr. Dan, back again and Lets be adults about this:

I know that there are a few people that frown on buying a product like this and finding a bunch of affiliate links in it to services and products that are recommended. Now I do agree that some peoples whole strategy for making money on some of these info products is to write a bunch of fluff or rehashed info and then load it with affiliate links. I promise to not to do this to you.

But lets be honest, when someone recommends a service to you and you haven't bought it or used it before, why wouldn't you want them to get a little “thanks” from the owner of that product or service? Maybe its just me.

So I don’t want to hear anyone complaining that we created a product and filled it with affiliate links. Most of the links I have included to services that don’t have an affiliate program but I just wanted to track how many clicks it got.

You can do this method without spending a dime except for the cost of your hosting and a domain name. So anything else I recommend is just to make life easier for you and save you time and energy so you can spend it with your family, friends, or loved ones.

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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Also please DO NOT call any of the numbers or email any of my clients if you see them in the examples.

Thanks and I appreciate it.

Ok.. You ready? I want to make this method as simple as possible.

There are a few steps that take a little while to get set up so we want to start with those as we get ready to launch our Google Love service. Some of these things you might already have set up and you can just skip it.

But I wanted to make sure this was newbie friendly as well.

Google Love Secrets - Offline RockStar Academy | Written By Dr. Dan & Ben Littlefield

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Set up a Paypal Premier or Paypal Business Account.

You will need this in order to be able to receive monthly recurring payments from your clients via the subscription option. You wont be able to get monthly recurring payments with a Paypal Personal Account. It doesn't cost anything to set up and should only take 1-3 days to have it approved if memory serves me correct.

Head over to Paypal: https://www.paypal.com

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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I personally chose the business account.

Also be sure to sign up for the Paypal Debit Card when you qualify. This allows you to use your money you get immediately as soon as it hits your Paypal account. Otherwise you gotta wait 2-4 days for the money to transfer into your bank account. This is just an option if you like to use your cash now and don’t want to wait.

For right now just go set it up with you don’t already have one. If you already use a merchant service and have the capabilities to accept monthly recurring payments via credit cards then you don’t need to set this up.

Update: I have been getting alot of questions on how to protect yourself when using Paypal since some people have had their accounts frozen for one reason or another.

I have used Paypal for my clients for many years without ever running into problems.

The only time I ran into problems using Paypal... was when I launched Google Love 1.0 last year.

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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Probably because too many little payments came through in too short of time. Not a big deal... they only put a rolling reserve on my account where 30% of the money came in would be put on hold for 90% and then released.

This never happened to me... until I started selling info products using Paypal.

What does this mean for you offline marketers?

Nothing... lol

You should be fine using Paypal :-)

RockStar Ben Here... Okay, I believe it is good to get going... and if Paypal is what you have, that’s fine, but if you have more than 5 clients - please get out of Paypal!

I like to use PaySimple Merchant account instead of Paypal. PaySimple is not very expensive and the processing fees are actually lower than Paypal. It is fast and easy to setup recurring billing, and is much safer than Paypal, as it removes a lot of risks from your business cash flow...

Why?

So, if something ever happened to your payment account... then you still have all your clients credit card numbers and can move them to whatever billing you want to use.

With Paypal... you dont have that option. They don’t give you the credit card numbers at all. If there was any type of glitch in the system that prevented your billing to run, you’d be screwed!

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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You would have to go back to every one of your clients and have them sign up again. It would almost be like selling them all over again, which just sucks!

PaySimple does cost about $30 a month and requires a credit check, but it is easy and painless.

If you decide to use PaySimple... Be sure you tell them you are a Marketing Consultant or ..... Do not tell them you are a SEO anything.... Because they think of developing country spammers and scam artists when they hear SEO Consultant etc.

Check it out: http://2rockstarslike.com/paysimple

Back to you Dr. Dan...

My advice: Get started with something right now!

If that means getting your first 3-5 customers using Paypal... then do it... You can always have your clients complete a form or an agreement where you collect their credit card info, so that you can switch them to PaySimple once you are ready to switch.

Don’t let anything slow you down!

Take action now :-)

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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Set up your hosting

Most of you already have a hosting account so you can bypass this step as well.

For those of you that don’t have one set up I highly recommend using Hostgator. If your not using Hostgator then switch now! The rest suck in my opinion. It has gotten to the point where I wont even work on a clients site if they don’t use Hostgator. Trust me, you will waste valuable time using anyone else.

Sign up here: http://2rockstarslike.com/best-hosting

You can get away with signing up for the baby account which is less that $10 month.

Both Ben and myself, have been using the baby account for years :-)

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

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The reason I tell you to get hosting now, is because it can sometimes take a few hours to get it all up and running in case of any hiccups, and we want to get rocking on this asap! Right?

Do you need hosting to do this method? No... You can do all of this without even having a website set up. I have a buddy that built his entire business without having a website or even touching a clients site as well. Heck 90% of my clients have never even been to one of my sites! Thats why I usually don’t update them much.

Its up to you...

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Set up accounts with Ping.fm, hellotxt and or Pixelpipe

Some of the tools we sometime use are called Pixelpipe, Ping.fm and hellotxt. I am sure you have probably heard of these 3 powerful marketing tools.

Best of all they are FREE!

Do you like FREE?

Before I start talking about using services like Pingfm, hellotext and or Pixelpipe...

Let me share this email I sent out, after people starting screaming “the sky is falling!” because Pixelpipe closed new registrations temporarily:

Start of message:

Those of you that have been wondering what to do when Pixelpipe closes new registrations temporally.

First off let me start with something that I just posted inside themembers area of the Offline RockStar Academy:

With all the people worried about duplicate content, backlinking,Pixelpipe closing new registrations... etc

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Here is a little test I just did a few days ago.

- I created an ad using ClassifiedAds.com (Note: We will be going over this strategy in the upcoming lessons)

- I just copied all the same ads, text, and keywords I made for my current client in a different city and pasted it in other cities.

I know some of you are you thinking... “Oh Noooo..... What about the duplicate content hammer from Google?” lol...

- I then only changed the city name because I was targeting a newcity for my client. So... the entire ad was exactly like the 7-10other ads I made for him with the exception of the city name only.

Results?

- In less than 5 minutes it was already on the first page of Googlein the #3 spot without using Pixelpipe, Pingfm, Hellotxt or anything else....

- In about 2-3 days the ad got de-indexed by Google and wasntshowing up anywhere. (The Google Dance)

- In about 1-3 days after that it popped back up and was now in the#1 Spot on that first page of Google and still there today!

End of Story ;-)

End of message...

So you see that using services like Pixelpipe, Pingfm, or Hellotxt can help...

But its not the end of the world if they shut down the doors or disappear as many services do sometimes.

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http://hellotxt.com/ http://ping.fm http://pixelpipe.com You can set up accounts yourself which I don’t recommend. Your time is way too valuable to waste on setting up over 150 social media and social bookmarking accounts.

Here is the Offline RockStar Secret! You can get someone on Fiverr to set up all your accounts for just $5. Thats just $5 to set up all your Pingfm, hellotxt, and or Pixelpipe accounts. Thats only $5 - $15 invested. Not bad huh?

Here are the results I get on Fiverr when searching for providers to set up these services:

Pingfm: http://2rockstarslike.com/pingfm-setup

hellotxt: http://2rockstarslike.com/hellotxt-setup

Pixelpipe: http://2rockstarslike.com/pixelpipe-setup

Note: If Pixelpipe or any of the above services closes the doors to new registrations... Be sure to search Fiverr for providers that still know how to set up new accounts.

Now just a word of caution before we start getting flooded with questions from people asking us why their account was shut down... due to breaking a services TOS (Terms of Service).

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We do not have a crystal ball and cant guess why they shut down your account etc. More on this later :-)

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Who are you going to target?

Now its time to decide on who you want to target? There are many options to choose from.

Here are over 100 to choose from:

Acupuncturists Hair Salon

Air & Heating Contractors Hair Stylist

Appliance Repair Shops Hobby Shops

Architect Home Builders

Art Galleries Home Inspectors

Attorneys (Lawyers) House Painters

Auto Dealers (Car Dealers)

HVAC Companies

Auto Mechanics Jewelers

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Auto Repair Shops Kitchen/Bath Contractors

Auto Tire Shops Landscapers (Lawn Care, Gardeners)

Automobile Dealers Lawyer

Bakeries (Bakery) Limousine Service

Barber Shops Locksmiths

Beauty Salons Maid & Butler Services

Boat Dealers Martial Arts

Boutiques Massage Therapists

Building Contractors Mobile Auto Repair

Car Dealers Mobile Upholstery Repair

Car Washes Mortgage Brokers

Carpet Cleaners Motorcycle Dealers

Carpet Installers Moving Company

Carpet Stores Music Stores

Caterers Nail Salons

Child Care, Day Care Centers

Optometrists

Chiropractors Oral Surgeons

Clothing Retailers Orthodontists

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Commercial Painters Pediatricians

Contractors Personal Trainers

Cosmetic Surgeons Pest Control (Exterminators)

Country Clubs Pet Boarding

Dance Academies (Academy)

Pet Groomers

Day Care Centers Photographers

Day Spa Physical Therapists

Dentists Physicians

Detective Agencies (Agency)

Plant Nurseries

DJ Plumbers

Doctor Pool Contractors

Dog & Pet Trainers Printers

Driving Schools Psychologists

Dry Cleaners Real Estate Brokers Agents

Electricians Restaurants

Eye Doctor Roofers

Financial Planners Roofing Contractors

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Fitness Centers Sporting Goods Stores

Flooring Taxidermists

Florists Tile Installers

Funeral Homes Traffic Schools

Furniture Retailers Travel Agencies (Agency)

Garage Door Installers Tutors

General Contractors Veterinarians

Gift Shops Wedding Officiant

Golf Shops Wedding Planners

Wedding Singer

Now keep in mind that this is not an exhaustive list.

Also I personally wouldn't target all of them myself. There are alot on this list that I wouldn't touch even if they called me and wrote me a check for $10,000.

Why?

Because some of them require too much hand holding and babysitting. I personally only want to get clients that sign up and then let me do my job without calling me constantly asking me questions and wanting updates.

That is why I target mainly service type businesses. Because they are easy to maintain and super easy to replace if they cancel on you.

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Here is a real life example of mine. I started with a handful of Realtors and Mortgage Brokers. Why? Because I used to be in this business myself, and made 2 calls and hooked up with a superstar that referred me tons of business! They have made me over $50,000 in just a few weeks alone!

Note: The following advice I gave in GL v1.0:

But here is the problem. Realtors and Mortgage Brokers are very hands on and want to be internet savvy. This is not the problem. The problem is that they will call and email you a few times a month asking you all kinds of questions on what you are doing, how can they do this and that, and what do you think about this new service that just came out and was announced at their weekly pitch-fest meeting for there office.

Now you might be thinking to yourself, “Heck, for $20,000 in a few weeks I will do that!” Wrong! Because all that time adds up! Then you wont have time to get new clients or spend more time with your family or whatever it is you want to do with your free time. I am just warning you in the beginning.

This is why I am very picky on accepting new clients now. I don’t want to do more work for the same money. I am in this business for the freedom it gives me. That is why I love it!

Update GL v2.0:

I still recommend being very picky on who you take on as a client, and choosing your clients wisely.

But... over the last year... I also learned that you must set up boundaries and train your clients how to work with you.

If its a new client you just took on... then this is easy.

You just need to verbally let them know and or include what your boundaries are when they hire you in the agreement.

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What do I mean?

For example...

When I take on a new client today... I tell them what is included in the service they just hired me for.

If they are leasing one of my sites...

I let them know... here is whats included in that service.... etc

I might tell them... You can have 1-2 updates made to your site a month. Which means... small changes like... change the logo or adding a new service they just started offering to the site.

I also train my clients to only email me... and not to call me anymore.

Why?

Because when they call you... they want to talk about everything that they have on their mind, and sometimes they just want to talk about life and family...lol

Don’t get me wrong... I like most of my clients, and do enjoy talking to them... But if I talked to every one of them like this... I wouldn't have any time to do any actual work or even have time for my family.

One other thing that has worked really well with new and even existing clients I have had for a few years...

RockStar Ben Here...

Look, we want you to be able to leverage your time. The whole purpose of leasing sites and owning and controlling your digital assets is to keep you out of the “dancing monkey” trap. Here is how I handle those situations when a client wants to constantly call and get extra coaching and such...

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Setup a simple membership or mastermind program for a nice monthly fee. Call it your “platinum program.” You can make this a group mastermind that meets once per month in your city, or you can even do this with a webinar program, such as Gotowebinar. So, If a client starts to ask you about other ideas to market or wants to run some “new service” they just heard about by you... You can simply refer them to your special “platinum program” and let them know about it...

“This sounds really great... You should know that I have a special platinum coaching program reserved for clients who want to get even more out of their marketing. We meet monthly and share knowledge and high-level strategy with one another. I think you would enjoy joining us. It is only $600 per month, but my current clients, like you get it for half-off, so it would only be $300 and it is very valuable what we are able to do for you in this mastermind. So, if you are interested in checking it out, let me know and I will get you the application to join and all the info about our next coaching session...”

Or, you can simply charge a fee for 1-on-1 coaching (although I am against this, personally). Just be sure to include pricing in your replies.

You can price it anywhere from $100-$1,000+ per session. Its your business... and be sure to get paid for your expertise :-)

I would never price yourself under $100 per session (30min to 1hour)

When you let them know that your time is money and you are not their dancing monkey... they will respect your boundaries and or pay you a lot of money to give them more advice :-)

How does that sound?

Would you rather give free advice?

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or get paid $100-$1,000+ for the same 30min to 1 hour chat?

That was not a trick question...lol

So... be sure to set your boundaries up from the beginning and train your clients on how to work with you.

That said... I urge you to consider a group coaching program as it would truly leverage your time, and the fact that multiple participants will be involved will only facilitate a higher-level experience. Think about it... They get to learn from you, and each other, and it is high-level networking. And you, the facilitator, gets all the credit!

Now, let’s talk money... Let’s say you offer the platinum program and you charge $300 per month and only have 10 members. That’s an extra $36,000 per year and will only take up about 30 hours of your time per year. Do the math... That’s over $1,000 per hour - talk about leveraging your time!!!!

Back to you Dr. Dan...

So what are some good service type businesses to choose from?

Personally I like House/ Commercial Painters. Why? Because I have a few of them and they rarely call me for anything. Are they the only ones like this? No. You can find plenty of businesses like this.

I suggest going to the services areas of Craigslist.org and Backpage.com to get some more ideas.

Here are a few that might be good as well:

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Air & Heating Contractors

General Contractors Personal Trainers

Carpet Cleaners Home Inspectors Photographers

Carpet Installers House Painters Physical Therapists

Caterers HVAC Companies Plumbers

Child Care, Day Care Centers

Kitchen/Bath Contractors

Pool Contractors

Commercial Painters Landscapers (Lawn Care, Gardeners)

Roofers

Contractors Lawyers Roofing Contractors

Detective Agencies (Agency)

Locksmiths Tile Installers

DJ Maid & Butler Services

Tutors

Dog & Pet Trainers Massage Therapists Wedding Officiant

Electricians Mobile Auto Repair Wedding Planners

Financial Planners Mobile Upholstery Repair

Wedding Singers

Flooring Moving Company

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Don’t forget that you can really niche down. Meaning instead of targeting just Photographers you can target Pet Photographers. Even Lawyers specialize in different services...

For instance... I have a student that is crushing it with Attorneys that specialize in __________. Sorry.... I promised him I wouldn't give away his secret niche :-(

But... If you go to almost any Lawyers site... you will see that Lawyers specialize in many services like... Personal Injury, Car Accidents, Auto Defects, Products Liability, Catastrophic Injury, Wrongful Death, Nursing Home Abuse, Dog Bites... and much much more...

You just need to decide which one you want to target ;-)

You can pretty much do the same in most industries.

Even some Realtors target a specific type of service at times. I have a few Realtors that specialize in people looking for short sales and foreclosures. That means that I can now be the short sale and foreclosure marketing expert to all the local Realtors in every city. That sounds better than saying “I just offer marketing to Realtors.”

Also if you have any experience in the above industries it would be a good idea to target those since you already have some insight into the business.

Choose only one industry you want to target. Why only one? Because by doing this, you are positioning yourself as the expert in this industry.

I will give you a quick example.

When I started working with 3 realtors that were referred to me, I quickly got them all over the first pages of Google. After I did this, I took a screen shot using snagit and printed out color copies for my portfolio. I created a bunch

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of red arrows pointing at the 7-11 spots my client held on the first page of Google.

You can get Snagit here (Mac & Windows) $50 (30 day free trial):http://2rockstarslike.com/snagit

Now every time I meet with a potential client who is a realtor, I have those 3 different screen shots to share. They are blown away from the results I got for their competition. They saw me as the go-to person for realtors that want to market themselves online.

Now I am not trying to give you legal advice here. Seek a professional to help you with this. But for me, I have one main company that I use for all my different clients and consulting. But then I have another separate business name that I use for the Real Estate niche and then another one for the Painting niche.

In the beginning I only used my main business name and just set up the 2 sites to position myself as the expert in that industry. This works awesome.

HOT TIP: Create a separate company name for businesses you want to target. For instance, if you are targeting Locksmiths. Call yourself Local Locksmith Marketing or Affordable Locksmith Leads. Or something like that. Be sure to watch the bonus video we included on this topic :-)

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Now before you make the final decision on what niche or industry you are going to target...

#1 Stay away from the Poodle Fluffers

We will cover more of this in the pricing lesson coming up...

Just know.... that you want to select a niche or industry that can afford your services.

#2 Not all people in the same industry are equal

Some people have came back to me and said... “I tried to go after realtors or painters and they said my services were too expensive”.Why did this happen?

Because there are Poodle Fluffers in almost all types niches and industries as well...

What do I mean by that?

I will use Realtors as the example...

If you go to a local Real Estate brokers website... You will see they have anywhere from 20-200+ agents listed on their website.

How many of those agents work in the office?

Could be anywhere from 10 - 50

What about the rest?

They either work from home, or they just hung their real estate license up with the broker and never did anything else with it...lol

Whats my point?

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I have met with hundreds of real estate agents and brokers... Just like in most industries... 60-80% of them don’t make much money.

Those are the agents you want to avoid!

They are looking for a service that costs around $10-30 a month and expect you to deliver them $200,000 in return...lol

This is the same with Painters, Plumbers and other industries...

Only target the ones that are making enough money to pay for your services.

More on this later...

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Keyword Research

Now its time to talk about keywords and search phrases to target. This is another one of those topics that are always coming up in the forums and most of the information being shared is just really bad.

You see... The tactics usually being shared in there are from Internet Marketers that come from affiliate marketing and other online marketing tactics and strategies. They do not have that much experience with Local Online Marketing.

But thats good news for you because there is really not that much competition out there. Heck.. I am constantly doing research for local businesses to see what niche I want to jump into next. Or I just get bored and like looking around to see what the competition is in my area. Its almost non-existent in all the areas I looked at!

So here is the Offline RockStar Secret!

Stop thinking like an internet marketer and start thinking like a local marketer.

Here is what I mean:

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If someone is looking for a locksmith in their area, what do you think they type in? Do you really think they type in “locksmith city”? If you have ever done that yourself you will see there are millions of competing site typically and nothing to separate them. Its a lost cause. Its almost like choosing someone out of a phonebook with your eyes closed!

You must get into the mind of the local searcher. For example when my iPod stopped working I didn't just type in Google search bar “iPod repair”. Why because I knew the results would be way too much and it didn't help me with what was wrong with my iPod in the first place. What I typed in was the problem I was having. I typed in the following “music playing out of one side of earphones on iPod 5th generation” or something like that. Because that was the problem I was having.

What were the results for that search. Pretty bad... I had to go something like 3-4 pages deep to find an actual company that offered a solution. They had a video on their site showing what the problem was, how to fix it, and how much it cost to do that. I bought from them right away.

Now obviously I am using this example because it is something that I was looking for awhile back and it is a perfect example of how people search for services online whether its local or not. The same rules will apply.

Now if I had a local business that repaired iPods (this is a great idea guys) I would be creating a site that ranked on the first pages of Google for these type of search phrases and not the lame generic term like iPod repair city name.

Here is another great example...

Recently we moved from Northern California (The Bay Area) to Southern California (Newport Beach Area).

Because I was speaking at an event in Florida a few days after the move. I wasnt about to try moving anything myself and tire myself out before my trip.

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So we wanted to hire a full service moving company.

Now... I am the master at searching the web for deals and service providers... I left this task to my wife Siri Shakti...

Why?

Outsource.... lol

Actually... Its because I already had too much on my plate, and needed to focus on other projects... so that I didnt lose any momentum or wear myself out.

So what did my wife do?

She went to the magic Google search wizard thingy for answers...lol

I later asked her, “How did you find the company you chose?”

She told me that she first tried searching for...

Moving CompanyMoversMovers City Nameand so on...

Most people make the same mistake when doing local searches and quickly find out that its flooded with Lead Generation companies trying to get your info before you can actually talk to someone.

What did my wife do next?

She started searching for the solution she was looking for...

long distance moving company city namelong distance moving company prices city name

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long distance moving company reviews city namemove from northern california to southern californiaetc...

This really narrowed it down for her, and she was able to find a really great company at $2,000 less than what others were asking for.

Just imagine how many moving companies are losing out on thousands to tens of thousands of dollars every year because they are not showing up for those local searches.

Can you see how these businesses need your help?

The same things happened to me when I was looking for local car window repair shop that would come to my house and fix my mercedes window that got smashed when my neighbor was mowing his lawn and a rock got swept up and shot right into my window.

Because the shops had such bad web presence and I really couldn't find what I was looking for in the searches, I had to go to that old ancient yellow book called “The Phone Book”. Do you remember those things? These local businesses need you now! Imagine if you were to build these sites using search phrases and keywords that no one else is using because they don’t know they exist. Why don’t they know? Because they are all using the same tired old tools to do their keyword research. More on that in a second.

Now lets use an example of a industry we might want to target. I will take you through my process on deciding what keywords and search phrases to target.

First off I don’t use Googles Adword Keyword Tool or even Market Samurai anymore. Why? Because it keeps hundreds and thousands of keywords from you. How do we know? Because if you have ever used Google Suggestion bar you will see there are many search phrases people are actively searching and they will never show up in Googles Adword Keyword

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Tool. Now alot of you will say, “But how will we know how many searches it generates?” Who cares!

Most of those local searches are skewed anyways. Think about it, how many other SEO and fellow internet marketers like yourself are searching for local search terms to rank their clients or to try and sell to them? Alot! Thats how many. So if 1,000’s of marketers and also businesses that sell to businesses are using the searchers to find people to sell to, then doesn't that defeat the purpose?

People ask me all the time “Do you get traffic to these sites if you are not using Google Adword Keyword Tool?”

My answer is yes! I get my clients 1,000’s of views from ultra targeted prospects because I am only using search terms and phrases that people type in when they are ready to buy!

Here is one more thing to keep in mind...

If my client is a Realtor and they make 2-3% off every home they sell (Priced at $500,000-$1,000,000+) Thats $10,000-$30,000!

Do they really need thousands of views a month to get one client and or sell one home?

The answer is no.

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Why?

Because even if they just get 1 lead from the sites I create... that turns into a sale for the year... That will more than pay for a whole years worth of services!

Ok... I don’t want to make a 600 page ebook on just keywords so I am going to just share my approach and you can take it or leave it!

Lets use a real world example of a local business. I will use Plumbers in San Jose California for this example. Now keep in mind I know absolutely nothing about this industry so I will be learning along with you on this one.

Now when I go to Google.com and type in the search bar:

Plumbers San Jose

Here is what I get as I am typing:

As you can see Google is telling me what others are actively searching for in oder of most popular relating to my search.

Now I used to sit there and spend hours trying to type everything under the sun to find search phrases to target. Now I use some tools that are available

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and automate the process a little. Is it necessary to buy these tools? No. You can still get results without them. I just started using these tools myself about 12 months ago. Prior to that I was just using the Google search bar like in the example above.

I have 2 tools that I bought. Both run on my hosting account so I can use them on my Macbook Pro. If you have a Windows based machine then you can buy a few programs that will run on your hard drive.

I wrote a brief review of them on my blog and they range from as little as $7 to $50 (one time charge).

Check out the tools here: http://2rockstarslike.com/keyword-tools

If I just used the Google search bar I would spend a long time trying to figure out which keywords to target. By just using one of the tools, here are the results I get from 2 searches:

san jose plumbersan jose plumbers unionsan jose plumber toiletsan jose plumber hiringsan jose plumber employmentsan jose plumber servicessan jose plumber couponssan jose plumbers emergencyyelp san jose plumberplumbers in san jose casan jose plumber couponsplumber san jose cadiamond certified plumber san josediamond certified plumber san josesan jose plumber employmentemergency plumber san josesan jose plumber hiring

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san jose plumber reviewssan jose plumber servicessan jose plumber suppliessan jose plumber toiletsan jose plumber unionsan jose plumber yelpplumbing san joseplumbing san jose caplumbing san jose californiaplumbing san jose specialistsplumbing san jose yelpplumbing san jose campbellplumbing san jose supplyplumbing san jose partsplumbing san jose reviewsplumbing san jose wholesaleburr plumbing san josesouth bay plumbing san josebenjamin franklin plumbing san josebell plumbing san joseblossom valley plumbing san jose caplumbing san jose caplumbing san jose californiaplumbing san jose campbellsaratoga plumbing san jose carayne plumbing san jose cacastro plumbing san jose cachampion plumbing san jose cawater quality plumbing san jose cawater clarity plumbing san jose cacertified plumbing san jose cadone right plumbing san josedempster plumbing san joseplumbing san jose emergencyeagle plumbing san joseplumbing fixtures san jose

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ferguson plumbing san josebenjamin franklin plumbing san josefix it plumbing san josegiant plumbing san jose24 hour plumbing san josetriple j plumbing san joseplumbing jobs san jose casan jose plumbing san jose cajd plumbing san josekds plumbing san josekds plumbing san jose cametro plumbing san josemaster plumbing san jose camaster plumbing san josemike counsil plumbing san josemccloud plumbing san jose canelson plumbing san josecity of san jose plumbing codeplumbing san jose partspyramid plumbing san josepennington plumbing san josepacific plumbing san josewater quality plumbing san joseplumbing san jose reviewsrayne plumbing san joseplumbing repair san josedone right plumbing san joseplumbing san jose specialistsplumbing san jose supplyplumbing san jose storeplumbing supply san jose casaratoga plumbing san josesouth bay plumbing san josestreet plumbing san josesouth county plumbing san joseplumbing stores san jose ca

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all star plumbing san josetriple j plumbing san josetony's plumbing san josevilla plumbing san jose cavilla plumbing san joseblossom valley plumbing san jose casouth valley plumbing san jose caplumbing san jose wholesalewater clarity plumbing san jose cawater quality plumbing san joseplumbing san jose yelp

Can you see how that saved me alot of time and gave me some keywords I would have never thought of? It spit out almost 80 results that the Google Keyword tool wouldn't have given me. Can you now see how I am crushing it using this strategy?

Now if I take 3-4 out of that list and check how hard it would be to rank for them.

Note: The example below is from GL v1.0

So before you go start doing your own searching for those same keywords below... Keep that in mind.

I chose not to waste time creating a bunch of new examples... because the results will be the same. Also when you do a search you will see that all of those keywords bring up more results that I show below.

Why?

Because as soon as I released GL v1.0 everyone that read it... used that exact same search phrase to replicate my results and it was flooded...lol

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So... even if I made a new example... it would be less than 2 weeks before it changed as well....lol

I also go over this in more detail in the bonus video.

I found 5 here that I could rank on the first page in 24-48 hours or less! Plus most of them only have 2-3 Google Maps showing up on the page at most!

Keyword: "24 hour plumbing san jose" : 6 results (3 maps)

Keyword: "diamond certified plumber san jose" : 1 results (2 maps)

Keyword: "plumbing san jose emergency" : 6 results (3 maps)

Keyword: "san jose plumber toilet" : 3 results (2 maps)

Keyword: "san jose plumbers emergency" : 1 results (3 maps)

Now obviously there are many other search terms that I could dig in and find. But this is a quick demonstration on my method and normally I would spend about 20-30 minutes finding all the terms I could find in that industry.

One of the best things is that most of the search terms I choose don’t trigger maps. Especially when its in a smaller area. San Jose is a large populated city (945,942 people) here in California.

So you might be asking yourself what does it mean that there is only 1 result when I search: san jose plumbers emergency? You see.. when you search for "san jose plumbers emergency" without quotes it gives you over 2 million results. That is telling Google to give you results that have any of those words in any order in the results it gives you.

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Broad search and Phrase search results for “San Jose Plumbers Emergency

Basically it means you are telling Google to show me anything that has those words on the webpage.

Now there are plenty of tutorials and forum threads on the difference between Broad, Phrase, and Exact match searches. So I will not revisit that here. Just know that when you put the quotes around your search phrase like "san jose plumbers emergency". You are only searching for results that have all those keywords together in that order.

Here is the definition according to Google

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That is why these tools are so powerful, because you find the searches that no one else knows exist. That is how I can get my clients all over the first pages of Google for multiple search phrases like the above.

The best part is that most of the above search phrases will work in every city! That means if you stick to the Plumbing niche, then you can rinse and repeat everything in minutes and no need to do much more research for keywords.

Offline RockStar Tip

Don’t just focus on what the Google Suggestion tool give you...

Remember to think like a local customer that needs your clients services. What problem are they trying to fix?

Use the Google Suggestion tool to give you ideas... but don’t be limited to only what it gives you.

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I like to target search terms that have the words...

Emergency24 hourfastquickPrice or PricingCost or CostsEstimate or EstimatesaffordableDiscountWholesalecheapcouponluxurycustomRatingsReviewsetc...

because this is what people will type in the search bar.

So for example...

For plumbers... I might use the search term “ Affordable Plumbing City Name” or “Discount Plumbing City Name” and so on...

This takes some practice :-)

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Buy a Domain Name

Now its time to by that domain name. Decide on which of the above search terms you want to rank and choose that to be your domain. But the good thing about this strategy is this, You can choose any domain and still get traffic. Because we are not using our lease site as the only way to get traffic and calls. We are using classified ad sites, videos, social bookmarking and social media sites to dominate the entire pages!

So for instance you could choose SantaAnaEmergencyPlumbing.com as your domain name, which was available as I was typing this out. But I just bought it after I finished that last sentence above :-)

But I can still dominate the first pages for all of these search phrases:

24 hour plumbing Santa Anadiamond certified plumber Santa Anaplumbing Santa Ana emergencySanta Ana plumber toiletSanta Ana plumbers emergency

How can we do this? Because the power of these sites we will use. Its like that old strategy of link wheels everyone was jumping on just a few years ago with affiliate marketing. Well... some still use this as their strategy.

But we don’t need to build wheels or worry about backlinks. All we are doing is creating a bunch of web properties using these sites to generate traffic

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back to our main site. But the cool thing is that alot of people will just call off the links. We will get more into that as we move forward.

Thats about as technical as we are going to get here. Trust me this is so powerful and you will have little to no competition.

And yes this strategy can also be used for affiliate marketing and also promoting products online as well. I have tested it with alot of success with a few projects.

Where do I buy domain names? Namecheap is the only place I buy my domain names now. They are the best and easiest to use that I have found. I don’t care if Godaddy or some other domain registering company is offering 3 cent domains. I will only buy my domains from Namecheap. They ROCK!

Buy your domain here:

http://2rockstarslike.com/best-domain

Bonus: We always get questions on whether .net, .info, .org... etc will work just as well as .com.

We made a bonus video to go over this, and answer all your questions :-)

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Install WordPress

Now its time to install wordpress on your hosting. Now there are plenty of tutorials on doing this all over the web. Just go to YouTube and type in “How To Install WordPress”. You fill find thousands of videos on the subject. I know... because I just checked...lol

If you signed up for our Offline RockStar Academy membership you will get access to all the videos that will take you step by step on all of these processes and more.

But don’t forget to sign up for Hostgator if you haven't already. I honestly suggest switching if you are using anyone else. Trust me on this. I moved my 20 sites over (at the time) and I know people that have switched hundreds of sites over because they had problems with Godaddy, 1&1 services, or some other service. Or they are just sick and tired of needing a PhD in hosting to figure out how to make any changes! With hostgator it only takes a few clicks and you are done!

You can install wordpress in just 1-2 minutes using Hostgator.

You can use this link to sign up:

http://2rockstarslike.com/best-hosting

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Set up your One page WordPress lease site

I suggest creating a 1 page lead capture site to rent out. Not a 3-5 pages site that has all the articles and junk on them. We want to create a good looking site with no distractions with a strong call to action! Which is either to call or email our clients and thats it!

Think about it, when you do a search for something like “home loans” do you see how many advertisers there are on the right side of the page?

Here is a look at the top ads on the right side of that search:

Go to next page

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In the above example you can see on the right side are the live results I got when I did a Google search for: Home Loans

When I clicked on the first result that is circled it took me to the landing page you see on the right side. Do you notice how many articles and pages they have on there? None! There is a reason why there are none on that page. Because their goal is to get leads and nothing else.

You see... They have already done all the research and spend thousands to millions of dollars on advertising. Do you think they are going to waste their

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money or time on a page that does not convert? Of course not! So that is what we want to emulate here with our 1 page WordPress site.

Now go ahead and click on a few of them. You will see that most of them are just a basic 1 page site with either just a fill in you email, call us, or both. No long articles, no facebook fan pages, no social media icons on the page. They have tested this and it works. It’s a clear call to action!

Now I'm not saying that the other tactics wont work. I mean.. If I get a Plumbing client and they want to brand themselves as the go-to guy in the entire city and wiling to pay my consulting fees, then I will help them. That strategy does work, but it takes alot more time and effort. Most will never want to take on that kind of commitment or pay the money required to set it all up for them.

I have a few realtors and mortgage brokers that paid me thousands to set up a blog that they could brand themselves on. Out of about 20 of those, only 2 are actually using them. Just keep that in mind.

Now as far as themes go, there are plenty of themes to choose from. I had a tough time finding a theme that I liked and was easy to edit. We are working on having one developed (Still in development) but here is a great theme that works awesome and best of all its free!

It is really easy to use and edit. Probably one of the easiest themes I have used. And I have tested and bought alot of themes over the years.

I have been using this theme for more than a year and have even seen other product creators take this theme with my custom CSS tweaks and bundle them into their own products.

Just saying... Its a solid Free theme :-)

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Here is the link to the free theme v2.4.3:

Download the theme here: http://2rockstarslike.com/mystique

Note: The developers just updated this theme recently to version 3.3.2

Alot of people are not liking the newest version, so I recommend staying with the old version 2.4.3. Why fix something if it aint broke? Right? I haven't even tested v3.3.2... So I will leave it up to you :-)

Warning!!! Do not upgrade to the new version 3.3.2 if you are currently using 2.4.3 because you will lose alot of your settings and more.

You can find support for that theme here: http://digitalnature.eu/themes/mystique/

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Here is an example of it installed on my server

Here is that page: http://offlinerockstaracademy.com/test1/

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Now I want you to know.... That I only created this site as a test and to give you guys something to look at and copy. I didn’t buy any special keyword rich domain name. I didn’t even bookmark it or use anything else to try to get it to rank. It was only up for 24 hours and check out where it was ranking already!

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It already has the #3 on the first page of Google! Thats with 946,000 results for that search.

GL v2.0: Today... I hold 3 spots on the first page of Google. Ranks #1, #2, and #3 Spots from the video and test site... and I haven't done anything new to that site or the videos.

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Can you see just how powerful this method is! Could you imagine what results I would have gotten if I bought the domain SanJoseLowRateMortgages.com (which was available at the time I wrote this).

Here is another example of this:

For GL v2.0 I created a brand new site just to show you again... How powerful this strategy really is.

Be sure to watch it after you read the rest of this lesson.

I don’t want to beat a dead horse here... So lets move on.

Note: This is not a real image. This image is from the movie “Office Space” and they are beating up a copy / fax machine. The image of the horse was photoshopped in by someone. No animals were harmed in the making of this ebook. You can watch a clip of the movie here:

http://offlinerockstaracademy.com/office-space-clip/

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Here is a list of the plugins I like to use

First install Plugin Central

Then you can just drop all the plugins in there and install them all at once.

Contact Form 7Core Tweaks WordPress SetupEasy TubeGoogle XML SitemapsPlatinum SEO PackShockingly Simple FaviconViperBarTinyMCE AdvancedWassUpGoogle Analytics for WordPress

After you set up core tweaks plugin. You can use that to change the setting of your theme all at once which is pretty cool.

Once installed you can click on the plugins link to the authors pages to get more info and instructions on how to use them.

Contact Form 7

Is what we will be using for our contact form/ email capture on the right sidebar. (widget area)

Core Tweaks WordPress Setup

We are using to make changes to the setting like permalinks, change the home page and alot more. Changes everything at once and saves us alot of time.

You can read all the features here: http://wordpress.org/extend/plugins/seo-automatic-wp-core-tweaks/

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Easy Tube

Allows us to just use the short code like [youtube:http://www.The-video-url.com]

The above shortcode will embed the video anywhere you put that. You can change the colors of the video frame and settings globally in easytube settings as well.

Google XML Sitemaps

Helps your posts and pages get indexed better by the search engines.

Platinum SEO Pack

This is the best plugin I have found for optimizing my sites. It gives you an easy way to choose to index or hide a page from the search engines. As well as writing the title, description, and keywords for the search engines to index and show on the search results.

Shockingly Simple Favicon

Easy way to change the Favicon (little image next to the address bar and tab). Also has a link to create your own or find ones to use.

ViperBar

It creates a little colored text bar at the top of the page where you can put the phone number and call to action again... or use it to post that the site is available for lease as well. See example in bonus video

TinyMCE Advanced

Gives you better options for changing text fonts, sizes, and creating tables and much more. This is an awesome plugin and should be added to every wordpress blog by default.

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WassUp

I like this plugin because it offers great states without requiring an API or anything other than installing the plugin.

Google Analytics for WordPress

Offer alot more tracking stats but requires a little set up.http://wordpress.org/extend/plugins/google-analytics-for-wordpress/

Note: This Privacy Policy plugin is not available in the WP Plugins directory anymore... But I had so many students ask me how can they still grab a copy of it.

Easy Privacy Policy

Create a quick privacy page. The core tweaks does this as well, but I like this plugin better. For some reason its not available anymore. But it still works on my sites. Grab a copy here

Also to get your theme to look more like the one I made, you will need to do a little custom CSS tweaking. Don’t worry because I have almost no CSS skills. I only figured it out by Google’n what I wanted to tweak.

BONUS: I included the CSS tweaks I custom made myself as a special bonus that you get when you purchased this. Be sure to download it.

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Create a Header Image

Now... I'm not a designer so I gave up on trying to create headers myself. Do you need one for this site? No... you could just use the title and tag line at the top which would be fine. Or you can design your own header using your favorite design software.

I personally use a guy I found on fiverr that rocks! He is usually pretty fast and it only costs $5 per header. There are plenty of fiverr providers on there that offer that service.

There are plenty of people that can do headers at a reasonable price.The header size I use for my site is: width 940 x height 220

Here are two I have used:

Here is the guy I use on Fiverr $5: http://2rockstarslike.com/best-headers

Logo Nerds Warrior Forum Discount $10: http://2rockstarslike.com/logonerds-headersNote: Use the coupon code WARRIOR1 when checking out

Be sure to tell them Dr. Dan sent you ;-)

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You can always have them make you a header without text for different niches and you then just add the text in for each city you target in that same industry.

Here is an example:

I had them create the above header for me.

I then just added my own text using my favorite design tool.

This way I could use that same header for every single city I wanted to target... and it would only cost me $5 one time!

Here is what I created!

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Use your favorite graphic tool, or one of these tools to add text

Keynote Bundled (Mac $79) http://2rockstarslike.com/keynote

Powerpoint (Mac and Windows $139) http://2rockstarslike.com/powerpoint

Snagit (Mac & PC and costs around $49)http://2rockstarslike.com/snagit

Printshop (Mac & PC and costs around $50)Mac: http://2rockstarslike.com/printshop-macPC: http://2rockstarslike.com/printshop-pc

The Logo Creator (Mac & PC and costs around $39)http://2rockstarslike.com/logo-creator

Gimp (Mac & PC Free)http://2rockstarslike.com/gimp

Photoshop etc. (Mac & PC costs around $500+)http://2rockstarslike.com/photoshop

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Writing content on your WordPress site

Now I am no copywriting expert. But you want to make the copy on your site compelling enough to get the visitors to take action. Remember those 1 page sites you looked at in the advertising section on Google search results? Do a search for: Plumbers (in any city)

You will see the advertisers on the right side and sometimes at the top. Click on any of those and start collecting some compelling bullets and sentences to use on your site. Now I am not telling you to copy it word for word. I am saying to just get some ideas of what they are using and make it your own. Change and tweak it to work for you site.

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Here are a few I found from checking a few sites:

Emergency Plumbing ServiceFixed right the first timeTells you the price before he startsPlumbing Repair and ReplacementWater Heater Repair and ReplacementFull Drain Cleaning ServicesTrenchless Sewer TechnologyResidential and CommercialRemodel and New ConstructionSewer Line and Septic RepairLeak Detection and Line LocationGas Line Repiping

Now this is just a quick example and I would spice them up a bit. Also you want to focus more on the pain or pleasure and not just the features. What do I mean?

So for example:

Instead of using: Emergency Plumbing Service

You can say:

Did your faucet spring a leak at 3 in the morning and you need it fixed now!

Need a plumber at a price you can afford?

You will want to focus on the pain and pleasure and not just the features.

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Buy a Virtual Number

Sign up here: http://2rockstarslike.com/virtual-phone1

Two reasons why I recommend getting a virtual number:

1. You own the number

2. It is easy to switch clients in less than 1 minute

Number 2 is the most important.

Here is why:

I had a client that is a painter and I set him up with this package using his 800 number he gave me. after 3 months he called me to tell me that his 800 is not working right and he cancelled it. He then asked if I could please change all the marketing to his new number?

That means that I had to go and change everything to his new number which not only included his main site I created, but his videos, the classified

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ads, even the images I used on the classified ad sites. Not to mention when you put the phone number in the title on alot of the classified ad sites, they use that as the url.

That means when I changed the number, all the indexed links were no longer working! That sucks.

Can you see why I now buy a virtual number for all my clients? Now I can just change 1 setting in the virtual number control panel and I can easily switch clients if one cancels.

I use this virtual number for the one page wordpress site, the videos I create, and the classified ads I make. I use it everywhere.

I have done alot of research on virtual numbers and the best one I found is called Phone dot com. They only charge $4.88 for a virtual number. They give you 300 free minutes and the max you will ever have to pay is $18 if your client uses alot of minutes using that number. Most of my clients never go over the 300 minutes only because they let the calls go to voicemail most of the time. Even though I tell them to always answer the phone!

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When you buy each line, you must create a whole new account for each client. They don’t have a central control panel for all the numbers you get. I just use their name if its rented out already because you can change it later. But I use my credit card for all the accounts.

Also they give you a $1 credit towards your account for everyone you refer. That means if you refer enough people to each line then you wont be paying for any of the lines.

Another great feature they have... You can create a voicemail greeting using text and select from a menu of voices to read it. I do this for sites I just set up and haven’t assigned to a client yet.

Update: When I started out, I just used the plan I mentioned above. But after having alot of lease sites I decided to upgrade my plan to the Virtual Office plan.

This allows me to have all my numbers in one control panel plus some additional features.

Check It Out Here: http://2rockstarslike.com/virtual-phone1

Here is a breakdown of their current plans:

Image on next page...

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Honestly you should be good just starting on the Virtual Number plan unless you plan on setting up a bunch of lease sites right off the bat.

I have spoken to their support staff a few times and they are really cool. They are based out of Southern california and even have a facebook fan page they are active on which is nice:http://www.facebook.com/phonedotcom

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If you live outside the U.S.

I have heard good things about this company, but haven't used them personally.

http://2rockstarslike.com/virtual-phone2

Want to REALLY Rock it? Get an automated tracking phone. It’s really EASY! See below.

Before you go an buy your first virtual number...

Be sure to attend this webinar rebroadcast... Its a game changer and what we are doing with all our new lease sites.

Register for this webinar NOW: http://2rockstarslike.com/no-cold-call

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We did this webinar a few days ago and it was truly amazing and really opened our eyes to some new ways to getting clients without even picking up the phone!

Pretty amazing stuff!

We were going to have our own phone system developed that didn't even do half of what this one does.... and it would have cost us more than $10,000!

Im glad we found this one instead...lol

Register for this webinar rebroadcast NOW: http://2rockstarslike.com/no-cold-call

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Create a Video

This is not a must but I like to add it to all my lease sites because it gives it more perceived value and also helps get anywhere from 2-4 extra positions on Google first pages when using this strategy.

I usually make a 45 sec to 1 minute video and make them all the same except for the beginning and the end. meaning that I only need to change the Intro to say whatever domain name I am using and change the phone number at the end. This way I can duplicate each city fast!

I have used iMovie, Final Cut, Pro Show Gold, and many more.I now prefer to use Animoto ($39 month) to make my HD videos. I really love this other service called Onetruemedia.com but they don’t allow commercial videos yet. We use them for our family videos that we make.

Hopefully they open it up to commercial use like Animoto did soon.

I highly recommend using Animoto since you get a huge library or royalty free music tracks to go with it.

You can check out Animoto here: http://2rockstarslike.com/animoto

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You can also hire someone on fiverr to make your videos. Alot of them either use Animoto or something else. I have had some really good videos made from fiverr people.

You can use any program or service you like. Here are just a few:

Animoto ($39 month) http://2rockstarslike.com/animoto

iMovie (Mac free with iLife)

Windows Movie Player (Windows free)

Camtasia (Mac $99 and Windows $299)30 free trial: http://2rockstarslike.com/camtasia

Screenflow (Mac $99) http://2rockstarslike.com/screenflow

Powerpoint (Mac and Windows $139) http://2rockstarslike.com/powerpoint

Keynote Bundled (Mac $79) http://2rockstarslike.com/keynote

Pro Show Gold (Windows $69.95) http://2rockstarslike.com/proshowgold

Fiverr You can also find amazing people on Fiverr that will make you 1-3 videos for just $5 http://2rockstarslike.com/fiverr-video

Just be sure to check recent reviews before ordering from any Fiverr provider :-)

Once you have a video made, upload it to Youtube and get the url. Then all you need to do is post it on your blog using the shortcode like this:

[youtube:http://www.your-video-link-here.com]

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Because you are using Easy Tube plugin you are able to just post this anywhere on your blog you want a video to show up. How cool is that?

When you upload you video to Youtube don’t forget to add your main search phrase into the title and in the description.

So in the example of “San Jose Low Rate Mortgage”

We would make the title of the video: San Jose Low Rate Mortgage 408-555-1212

Did you notice I added the phone number to the end? This is huge! Why? Because now when Google indexes this video and shows it in their search results, people will see the phone number on the page without even clicking on it! It also makes it stand out more than everyone else's links on that page.

When I own the first page of Google with 7-11 first page links you will see almost all of them with the number on that page. How powerful is that, when someone searches for a Plumber in the city I set up the lease site, the whole page shows one phone number all over the page?

Example on next page

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Can you see how your clients will stand out from the rest no matter how many spots they get on the first pages of Google!

We will be doing this for all the sites we set up from now on!

I would also use 3-5 search phrases in the description as well to help you rank for the searches as well.

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But remember to start the description field with your url so it shows up without people having to click on drop down when they see it on Youtube. So many people still miss this important step.

Start it like this:

http://www.SanJoseLowRateMortgage.com Call 408-555-1212

That way the phone number and link will show in the description on Googles searches.

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Create a Clickable Image Ad

Now its time to create an image ad that we will use on the classified ad sites. I like to use Keynote which is a presentation software for Mac which is like Powerpoint. I just like how I can make them really fast using it. But some of you will use MS Paint, Adobe Illustrator, Paintshop, or something similar. I usually keep the size of the image to around 700-800 wide and anywhere from 600-800 in height.

Note: Some of the ad sites let you easily drag a corner of the image to make it smaller, just like you do with Wordpress. So I usually just use that feature instead of trying to get the image the perfect size for all the sites.

Another option is to hire someone on fiverr to make one for you. I have paid as little as $5 to $50 to have these designed for me. Now I just use a template I made in Keynote.

Here is an example of one of mine I made:

Example on next page

BONUS: We have included a few of our kick-ass templates that we use for our own lease sites. They are in both Keynote and Powerpoint (ppt & pptx) formats. Be sure to download them.

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Note: You get a copy of this template I created in both Keynote and Powerpoint format.

You will need to write some compelling copy to put on the image ad and to use on the classified ad sites. You can use the bullets you made for your site and put those on you image ad.

But you will also want to write 3-4 sentences to be used in the body of the classified ad sites. Just take 3-4 sentences from the WordPress site and spin it a little.

I usually write this out on a word doc or in my case Apple Pages which is like Microsoft Word. I write out the title, the body and put all the keywords on the same doc at the bottom.

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Here is the template I made. Feel free to tweak and use it.

My Ad Template: -----------------------------------------------------

Title: Santa Ana Emergency Plumbing Services 714-555-1212

Body:

714-555-1212 Are you looking for a Plumber in the Santa Ana area? Are you looking for a professional Plumber that knows what he is doing and wont charge you an arm and a leg? Do you need a Plumber that has the experience and you can trust?

Be sure to call me today for a free estimate

Call Me Today

714-555-1212

http://www.SantaAnaEmergencyPlumbing.com

This covers 24 hour plumbing Santa Ana and diamond certified plumber Santa Ana. This alway goes over emergency plumbing leak repair Santa Ana and emergency plumbing repair Santa Ana.

We also go into plumbing Santa Ana emergency and Santa Ana plumber toilet. Also covers Santa Ana plumbers emergency and much more.

End: -------------------------------------------------------------------------------------

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As you can see I am putting all of my search phrases at the bottom of this ad. This is so powerful! I know alot of you are thinking “hey thats keyword stuffing! and Google doesn't like that!”

Well I can tell you after 2+ years of doing this, that Google obviously loves me when I do it! lol... But seriously, this works because you are targeting search phrases that no one else knows about. Just make sure to make it look more like a sentence. Like I did in the example above. It doesn't need to make sense when read.

Bonus: Be sure to watch the bonus video I made going over this.

Go ahead and do this now.

Once your image ad is complete. You will now need to make it clickable when submitting it to the classified ad site that allow html.

You will need to either host the image on your server, a free image host like photobucket, or the easiest option is to just use your WordPress site you created to do it all.

We will be focusing on using Wordpress since it speeds up the process.

All you need to do is log into your WordPress site and select the create a “new page” option.

Now just take all your copy and paste it into the body of your WordPress page. Then upload the image and insert it onto the page. Then you just need to make it a hyperlink to your site:http://www.SantaAnaEmergencyPlumbing.com Now you have a clickable image ad! As simple as that!

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I will usually make the image a hyperlink and then create an H1 title below the image and make that a hyperlink or anchor text link. Basically you are just selecting the text like:

Santa Ana Emergency Plumbing Services

and then choosing H1 and then making it a hyperlink to:http://www.SantaAnaEmergencyPlumbing.com

This turns it into what called anchor text.

Once you are done creating the body for your classified ad, you will want to select the HTML on wordpress and it will give you the ad with the clickable image, links, and text that you just need to paste into the classified sites.

It will look look something like this:

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Note: Watch the bonus video I made going over this.

The html for your image ad will probably look a little different than the one above. I deleted some of the extra html to make it easier for you to see. When you use the HTML from wordpress you can just copy and paste it directly to the ad sites.

Note: Some of the ad sites won’t create the line breaks automatically so I will create 2 versions of the ad.

1. With just the written text

2. With <br><br> everywhere there needs to be a line break.

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Here is a small example:

Version without the line breaks:

<a href = "http://www.Your-Lease-Site-url.com"><img src = "http://www.Your-Image-Url.jpg"></img></a>408-555-1212 Are you looking a Plumber in the Santa Ana area? Are you looking for professional Plumber that knows what he is doing and wont charge you an arm and a leg? Do you need a Plumber that has the experience and you can trust?

Be sure to call me today for a free estimate

Call Me Today

714-555-1212

This covers 24 hour plumbing Santa Ana and diamond certified plumber Santa Ana. This alway goes over emergency plumbing leak repair Santa Ana and emergency plumbing repair Santa Ana.

We also go into plumbing Santa Ana emergency and Santa Ana plumber toilet. Also covers Santa Ana plumbers emergency and much more.

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Version with the line breaks:

<a href = "http://www.Your-Lease-Site-url.com"><img src = "http://www.Your-Image-Url.jpg"></img></a><br><br>714-555-1212 Are you looking a Plumber in the Santa Ana area? Are you looking for professional Plumber that knows what he is doing and wont charge you an arm and a leg? Do you need a Plumber that has the experience and you can trust? <br><br>Be sure to call me today for a free estimate<br><br>Call Me Today <br><br>714-555-1212<br><br>This covers 24 hour plumbing Santa Ana and diamond certified plumber Santa Ana. This also goes over emergency plumbing leak repair Santa Ana and emergency plumbing repair Santa Ana.<br><br>We also go into plumbing Santa Ana emergency and Santa Ana plumber toilet. Also covers Santa Ana plumbers emergency and much more.

If you don’t use the line breaks, it will look like this on some of the sites:

714-555-1212 Are you looking a Plumber in the Santa Ana area? Are you looking for professional Plumber that knows what he is doing and wont charge you an arm and a leg?Do you need a Plumber that has the experience and you can trust? Be sure to call me today for a free estimate Call Me Today 714-555-1212 This covers 24 hour plumbing Santa Ana and diamond certified plumber Santa Ana. This also goes over emergency plumbing leak repair Santa Ana and emergency plumbing repair Santa Ana. We also go into plumbing Santa Ana emergency and Santa Ana plumber toilet. Also covers Santa Ana plumbers emergency and much more.

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OUTSIDE THE USA?No problem... Google Love Works All Over! Here are some resources for you to

get your Google Love Classified Ad Properties outside the US...

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Canada

Classified Ads: http://www.classifiedads.com/canada-rs135.htmlCANet: http://www.canetads.com/Kijiji: http://www.kijiji.ca/OLX: http://www.olx.ca/PostAd: http://www.postad.ca/Red Leaf: http://www.redleafads.com/Locanto: http://www.locanto.ca/Adoos: http://www.adoos.ca/Classified: http://www.classified.ca/Ads List: http://www.adslist.ca/

To Find more ad sites, simply search Google for “Free Classified Ads Canada”

UK

OLX: http://www.olx.co.uk/Viva Street: www.vivastreet.co.uk

Gum Tree: http://www.gumtree.com/

Free Ads: http://www.freeads.co.uk/

Kokoku: http://www.kokoku.co.uk/

Ad Trader: http://www.adtrader.co.uk/

UK Classifieds: http://www.ukclassifieds.co.uk/

Free UK Classifieds: http://www.freeukclassifieds.co.uk/

Oxfii: http://united-kingdom.oxfii.com/index.php

Classifieds: http://www.classifieds.co.uk/

Friday Ad: http://www.friday-ad.co.uk/

To Find more ad sites, simply search Google for “Free Classified Ads UK”

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Australia

AU Free: http://www.aufreeads.com/Gum Tree: http://www.gumtree.com.au/Locanto: http://www.locanto.com.au/OLX: http://www.olx.com.au/Adoos: http://www.adoos.com.au/Free Ads: http://www.freeadsaustralia.com/Buy and Sell: http://buyandsellaustralia.com.au/Aussie Zone: http://aussiezone.com.auExchange: http://exchangeclassifieds.com.au/Cracker: http://cracker.com.au/

To Find more ad sites, simply search Google for “Free Classified Ads Australia”

New Zealand

Gum Tree: http://gumtree.co.nzOLX: http://www.olx.co.nz/Sella: http://www.sella.co.nz/Sellit: http://sellit.co.nz/Locanto: http://www.locanto.co.nz/No Flies: http://www.noflies.co.nz/PostAd: http://www.postad.co.nz/Exchange: http://exchangeclassifieds.co.nz/Anuncio: http://www.anunico.co.nz/Adoos: http://www.adoos.co.nz/

To Find more ad sites, simply search Google for “Free Classified Ads New Zealand”

Other Countries...

To Find free ad sites, simply search Google for “Free Classified Ads [YOUR COUNTRY]”

ROCK ON! :-)

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Post Some Classified Ads

Now that we have the html and text to use for our classified ad sites we can get rocking on that and get massive Google Love to our site we will lease out.

Why classified ad sites? Because Google Loves them! The reason they rank so well and fast is because they are an authority site and have such a high page rank. You don’t really need to know any more than it works and works awesome! I have made a classified ad for a client and it was on the first page in under 3 minutes! It was for the search phrase: Affordable Local Leads which came back with over 51 million results for that search. Check it for yourself. I still have the #1 spot as of today and I haven't done anything to it since. Hasn't been touched in over 1 year!

Another reason why I say this is all on autopilot is because once you create an account on most of these classified ad sites, you will only need to renew them about once every 30-274 days! Yes... you read that correctly. One of these sites stays active for 9 months! Also... most of the other ones will email you when your ad is about to expire, and you just click the link to renew. You don’t have to re-write anything! How cool is that?Ok.... lets get rocking on this!

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I am not going to go much more into this other than where to go to place ads. Mainly because it should be somewhat self explanatory on how to post a classified ad. If you need further instructions then you can always sign up for our Offline RockStar Academy membership that will take you step by step on how to set up accounts and little tricks that I have learned along the way. Otherwise this would take up another 50-70 pages to breakdown.

Here is the list of classified ad sites I currently post to:

http://www.olx.com (Allows html)

http://www.classifiedads.com (Allows html)

http://www.backpage.com (Allows html)

http://www.locanto.com (Can’t put phone number in title)

http://ebayclassifieds.com (Doesn't allow html)

Now there are many other classified ad sites that are available. But these are the main ones I use now. Sites like Craigslist make it really tough to use now a days and in my experience don’t rank very well compared to the others in Google searches.

Also make sure that you pick the right category in services for your industry you your posting in. If you post a service like Plumbing in the Real Estate services section it will either be flagged or moved to the correct section. The problem if its moved, is that the link you are going to blast out will no longer work and go to a page not found error. So make sure you post in the correct sections of services.

Offline RockStar Tip:

Do a quick search on each classified ad site for the same service you are trying to post to find out what categories others are successfully posting in. For example... if I want to post an ad for a Plumbing Service using

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backpage. I would just go to backpage and search for other ads with the keyword Plumber in it. I can then see what categories others have posted in for that same service. Obviously I want to check a few of them and make sure they have been live for at least a few days, which tells me no one flagged them :-)

Also keep in mind that some sites might not allow a certain type of service. For instance, I had created an ad for my Mortgage Broker client on OLX and they had deleted my entire account! No warning or anything! They said that they did not allow finance ads of any kind and I could create a new account. That means that all 20+ of my posts were all deleted and I had to create new ones.

Just make sure when you post on these sites to use the keywords in the title and include the phone number in the title which is so powerful when someone is looking for a local service by doing a Google search. With your number in the title it will show that phone number 4-11 times on that page! Who do you think will stand out?

Take a look for yourself!

If someone is searching online for a local house painter. Which of the two stands out the most? If you answered the one with the phone number in the title, then you are correct! Now imagine if you had 4 to 11 first page listings all with the phone number in the title like in the above example. Thats some Google Love!

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

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So your title should look something like this:

Santa Ana Emergency Plumbing Services 714-555-1212

Now go ahead and paste the rest of the ad you wrote in the body, but make sure when using the html that you choose the insert html tab on the ad sites.

It will look like this on OLX and similar on others that allow html:

Now its up to you if you want to use the same title with the one search phrase or if you want to spread them out. I usually just use the one. But I have mixed them up in the past and if I am trying to get more eyeballs to my

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client. But since you have the easy to rank for search phrases in the body of your site, video, and classified ads you will show up for pretty much all of them between 3-11 times in my experience.

Want More?

I also use this FREE press release site which gets some good Google Love: http://www.free-press-release.com/

All the sites above are the ones I currently use. I did find a few others that I tested but I don't like them as much. Feel free to test them out for yourself and you might like to use them for an extra boost or exposure if you want to target multiple search terms.

Note: I haven't used the sites listed below in a long time so I cant offer any support or tips on using them :-(

http://www.adpost.com/

http://epage.com/

http://www.sell.com/

http://www.domesticsale.com/

http://www.oodle.com/

Note: If you live outside the US... Be sure to download the PDF with links to classified ad sites that work outside the US.

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Get Some Real Google Love!

For those of you that either forgot what I said in lesson #3 or skipped it...

Here it is again:

Let me share this email I sent out, after people starting screaming “the sky is falling!” because Pixelpipe closed new registrations temporarily:

Start of message:

Those of you that have been wondering what to do when Pixelpipe closes new registrations temporally.

First off let me start with something that I just posted inside themembers area of the Offline RockStar Academy:

With all the people worried about duplicate content, backlinking,Pixelpipe closing new registrations... etc

Here is a little test I just did a few days ago.

- I created an ad using ClassifiedAds.com

- I just copied all the same ads, text, and keywords I made for my current client in a different city and pasted it in other cities.

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I know some of you are you thinking... “Oh Noooo..... What about the duplicate content hammer from Google?” lol...

- I then only changed the city name because I was targeting a newcity for my client. So... the entire ad was exactly like the 7-10other ads I made for him with the exception of the city name only.

Results?

- In less than 5 minutes it was already on the first page of Googlein the #3 spot without using Pixelpipe, Pingfm, Hellotxt or anything else....

- In about 2-3 days the ad got de-indexed by Google and wasntshowing up anywhere. (The Google Dance)

- In about 1-3 days after that it popped back up and was now in the#1 Spot on that first page of Google and still there today!

End of Story ;-)

End of message...

So you see that using services like Pixelpipe, Pingfm, or Hellotxt can help...

But its not the end of the world if they shut down the doors or disappear as many services do sometimes.

Here is a recent video I made just a few days ago proving this: http://selovemethod.com/preview/

Now... Can we get back to lesson #15?

Ok..... Here is where we supercharge our sites that we just created and really get some massive Google Love! It is so damn easy you are probably going to kick yourself for either not doing it, or for not using it this way.

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Hopefully by now you have already paid someone on fiverr to set up all your accounts for either one or all of the services (Pingfm, hellotxt, and or Pixelpipe).

So... you will just need to wait for the accounts to be active before you can use these tools.

Go here if you didn’t hire someone yet:

Pingfm: http://2rockstarslike.com/pingfm-setup

hellotxt: http://2rockstarslike.com/hellotxt-setup

Pixelpipe: http://2rockstarslike.com/pixelpipe-setup

But once you are ready to use it here is what we will do.

Again... You can use any and all of these services. It’s really up to you ;-)

Sometimes I use them all... And Sometimes I don’t use them at all...lol

hellotxt: http://www.hellotxt.com

Once logged in, you will be posting all your links and text to all of these accounts with 1 click! How cool is that? No solving captcha, no waiting at your computer screen or anything like that. Just copy and paste all the links to your main 1 page wordpress site, all the classified ad sites you created, and even upload your video to blast out as well!

hellotxt will let you upload text, images, videos, and more.

Note: When posting your links... Be sure to add a * (star) before the link or hellotxt will create a short url out of it and it wont work.

Example: *http://www.classifiedads.com/home_services_stores-ad150.htm

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

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Here is a screenshot of it in action:

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

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You will do the same thing with http://www.Ping.fm as well.

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Pixelpipe: http://www.Pixelpipe.com

Once logged in, you will also be posting all your links and text to all of these accounts with 1 click! Just copy and paste all the links to your main 1 page wordpress site, all the classified ad sites you created, and even upload your video to blast out as well!

Here is a recent screenshot of Pixelpipe in action as well:

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Note: Pixelpipe can get “ban happy” and delete your Pixelpipe account if they feel you are spamming. I havent had an account deleted yet.... (knock on wood). So... Just be careful not to post too many times at once or too many links at once etc.

We honestly do not have a magic answer or number for you, on how much to post. So... please don’t ask... lol

Even if they delete your account... you are still signed up for the social media sites and can just give all that info to someone on fiverr and they should be able to set it all back up for you again.

Also Note: If Pixelpipe or any of the above services closes the doors to new registrations... Be sure to search Fiverr for providers that still know how to set up new accounts.

Just keep in mind that posting with these tools will create blog posts as well. So I usually take the text that I created for my ads and I post that in the body and put all the links at the bottom of that. because some of bookmarks and social sites will rank in Google so you don’t want them looking all gibberish when someone sees them. I also use the title with the number in it as well.

It is so simple that so many of my one on one consulting clients just feel that something must be missing because it is just too damn easy!

Well the truth is this, it all starts with your search phrases that you target. You see, we have a window of opportunity here. Most do not know how to use the keyword suggestion tool for local searches and still stick with the old Google Adwords Keyword tool that holds back so many search phrases that are searched on a daily basis.

Be sure to watch the bonus videos.

Do not wait! Take action now!

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What To Charge

RockStar Ben Here...Alright, before Dr. Dan shows you his pricing strategy and goes into the way he does it, I want to share with you my simple strategy...

My simple formula is this.

Pick the right niche! I am not trying to beat a dead horse here. Rather, I am beating on a fluffed poodle! :-)

Seriously, you want to pick a niche that pays. A niche that has money.

The minimum I want to get for each site I lease is $600 per month. That’s the rock bottom, as I usually aim for $1,000+. Let’s stick with $600 to keep it simple...

Okay, so the niche I will pick needs to make at least 3 times what I would charge per month from one deal they would close.

So, if their average ticket price, in this example, is under $1,800 - I’d move on... Easy enough, right? :-)

Back to you, Dr. Dan...

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So now that you have all this down you are ready to start rocking on this!

The only other 3 things left to do are this:

#1 Create 1-2 sites and get massive Google Love to them!

#2 Rent them out

#3 Rinse and repeat

I already gave you all the steps required to set up a one page WordPress site and get massive Google Love to it. So you should do that before moving on to the next step.

Here is how I like to do this now. First I create 1-2 sites using all the steps I already gave you. After I do this and have at least 1-2 sites in one niche like “Plumbing” example. I then start contacting Plumbers to rent it to. Now alot of you are thinking why don’t I just create 10-20 of these site first and then start renting them out? Well... here is the reason why I don’t recommend doing this.

Because if you set up lets say 10 sites for different cities, you will find out that you will get a Plumber that does want your service but they want to market in a whole different city than the ones you already created.

Even though they were buying adwords or they were actively marketing in the city I set up, they still wanted a different city. So I had a client that wanted to hire me, but now I have to do one from scratch.

After you get 4 or 5 clients like this, you will wonder “why didn’t I just create one as an example and then create them as I get clients?” That is much easier. This has happened to me a few times, so I am trying to save you from making the same mistake.

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So here is what I do, I first set up one site, create that video, and create all the ads for that city that I am targeting.

I then blast it all using hellotxt, Ping.fm and or Pixelpipe.

After about 24-48 hours I go back and take screenshots using Snagit of all the pages I am ranking on more than 2-3 times. You will see that the search phrase that you chose for your title will already have you all over the first page if you chose that search phrase wisely. But the other search phrases sometimes take a few days to start ranking which is normal. But just go back a couple times a week and take screenshots as it grows.

Get Snagit here $50 (30 day free trial) http://2rockstarslike.com/snagit

Now you can start calling and emailing potential clients and show them real results that you are getting for their competition in that industry. That is why I say to stick to one industry at a time. It is alot faster to build your client list. You can also rent out more than one city to one client if they want. Pricing is really going to matter on a few factors.

#1 What industry you choose#2 What are you willing to rent it out for?

You saw that RockStar Ben keeps it at $600-1000+ per month with his sites, and he has no trouble getting it consistently, so go for it! I personally don’t go less than $100. I have only one client that pays me $100 a month which was my first client. All the other ones pay me between $197 to $400 per month.

If you want to charge higher price, go for high-prices niches and avoid those poodle fluffers! You can price yourself higher, but I prefer to keep it affordable so that they stay with me longer, refer more clients to me, and are easy to manage.

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This is where my strategy is slightly different from Ben’s. I know he has his methods that work for him with higher priced sites. I personally go for really easy to rank niches and have no problem working for a couple hours to grab a mid-level price from my Google Love Sites...

That is why I target the clients that are not as tech savvy and think they can’t afford internet marketing services. Because most of the time they have been asked to pay $500-$2,000 per month for SEO services. I would rather come in like the hero and offer them a better service for only $197 to $400 and then move on to the next client.

Think about this, how many clients do you need to pay your bills or make your target income? Im not talking about your dream income. I am talking about how much do you want to make now? $1,000 a month, $2,000 a month, $3,000 a month, or $4,000+ ?

If you just needed to make $2,000 a month to start, then look at it like this:

$2,000 divided by $200 = 10 clients

$2,000 divided by $400 = 5 clients

Now you can see that if charged them $400 per month you could cut your time in half to reach your goal of $2,000. But I have 2 questions for you.

#1 How much extra work will it take you to sell them on $400 opposed to $200 a month.

#2 How long will they be able to budget $400 a month with any other marketing they are paying for?

Now, a lot of people will make all kinds of valid arguments to this. But this is what works for me, and my clients are not only happy, but more than 90% of them have stayed with me since I signed them up nearly a year ago. Hows that for customer retention?

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You see... they are used to paying $400-$1,200 a month for Yellow Pages and other traditional marketing. So for only $200 a month it is a no-brainer for them.

I actually don’t charge them $200, I usually stick to the $97 rule. Where I only charge either $197, $297, or $397 etc. It works! Even though you know $197 is only $3 shy of $200, it still feels like its not.

If you need to make some quick cash...

Another offer I have been toying with for about 2 months that has been working really well is this:

A few weeks ago I had a new project that I wanted to fund but didn’t have the extra cash to use for it at the time. So I decided to run a little test.

The next 5 clients I met with, I gave them the following options to sign up with me:

#1 Month to Month at $197 per month#2 Pre-Pay 6 months at $197 and get 1 month for free = $1,182#3 Pre-Pay 12 months at $197 and get 2 months free = $2,364

Two of them chose the 6 month plan and two of them chose the month to month plan. The last person is still thinking about it. Which is fine because I already rented the city he wanted to target for his niche.

But can you see how in just those 3 days I was meeting with those clients I had made $2,758. I haven't even set up the sites yet! While others are still reading the next hot WSO or Offline Marketing product and trying to set up a bunch of sites and then rank them over the next 3-6 months to rent. I have

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just made $2,758 leasing sites out that I haven’t even set up yet! Now I will spend the next 2 days setting up the sites and ranking them. I usually do no more than 2 a day because I get bored doing too much typing and techie type stuff. I like to get out and interact with people.

The 2 people I set up on the 6 month pre-pay are set up in Paypal so they paid $1,182 instantly and after 7 months will be automatically billed at $197 per month on auto-pilot. I will explain how to do that in the next section.

But it is so important that you understand that I will never take on a client unless they pay me with paypal using the subscription option. The only way I would make that exception is if they paid me 2 years in advanced. That would be the only way I would accept a check or not require them to use Paypal.

I made this rule is for one reason and one reason only...

Because I don’t want to be in the bookkeeping business. I do not want to deal with invoicing or trying to track my payments owed. I know they have all kinds of tracking and invoicing services out there, but trust me on this, I only need to send them one link one time , they pay it, and I get the money the same day every single month! Do not bend the rules because it is not worth it!

RockStar Ben here...

Okay, I have said it before, and will say it again! If you have more than 5 clients, get out of Paypal. I really like PaySimple because it is easy to use and they have great customer service. Also, you get to collect and hold the credit card numbers, which helps you hedge your cash flow against the unexpected! Just go here: http://2rockstarslike.com/paysimple

Remember: when you sign up for any merchant account, never classify yourself as SEO. You will do better to refer to yourself as a business/

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marketing consultant, which is the truth and keeps you away from the scrutiny of all the scams of the SEO industry.

Be sure to watch the bonus videos :-)

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Paypal Recurring Payments

After you get a client that wants to pay you, here is how you will make sure that you don’t ever have to invoice them and have everything on autopilot. By now you should have your Paypal Business or at least Premier account set up. If not just come back to this once its ready.

Obviously if you plan on using PaySimple... then you can skip this step.

We are going to need to set up the subscription button to either embed on personal marketing site or you can just send them a link in an email. I have done both with no problems. Most of the time now, I just email them and include the link to the paypal payment page.

But I like to use pretty link plugin for wordpress to make it look nicer than the one paypal provides. You can upload pretty link to your marketing blog and test it out if you haven’t used it before.

More on next page

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Here is an example of what a Paypal payment link will look like:

https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=Z9G8N4T3YYVF2

As you can see it is long and ugly!

You can use Pretty Link to create a link like this that will re-direct to the above link without them even noticing.

Pretty Link (free): http://2rockstarslike.com/prettylink

2RockStars Favorite - Another Option (Paid): http://2rockstarslike.com/redirectThis script doesn’t require WordPress and has advanced features. It’s what we used for most of the links in this manual :-)

So your link can look like this:

http://www.Your-Website.com/plumber-special

Or what ever you want it to be.

You can also set up different types of pricing offers.

For instance you can set Paypal to charge them for 6 months or 12 months upfront and then start charging them monthly at $197 per month after the 6 months or whatever you want.

You need to do this by tweaking a little... by using the trial period as a one time charge of the pre-paid months. I have included a bonus video explaining this tactic further for you :-)

Also Paypal has documentation on how-to set up subscription payments once you login.

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Bonus

How to save 4-5 hours setting up these sites:

One last thing I wanted to mention that will really speed up the process of setting up these sites faster. Be sure to buy this Wordpress Cloning Script that is just amazing! I use this on all my sites and it saves me about 4-5 hours on each site I install. It will take an exact clone of the site you just created for that niche you chose. Then you just deploy it in each city that you want to set up that site on in less than 1 minute!

For example:

You create a Wordpress site at PlumberSantaAna.com. You spend about 2-4 hours installing the plugins, configuring the site, uploading the images, and adding the text and content.

Now all you need to do is clone it on your server (1 minute)

Now you want to set up the next city PlumberLagunaBeach.com. All you have to do is drop the cloned site into the root domain of PlumberLagunaBeach.com and press deploy. Now you have an exact copy of everything you set up on PlumberSantaAna.com in about 1 minute! This is a MUST once you can afford it.

Watch it in action here: http://offlinerockstaracademy.com/wordpress-cloner-plugin-wp-twin/

You can get it here: http://2rockstarslike.com/wp-cloner

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Bonus: If you buy it from my link above, send me proof of purchase and I will send you an exact clone of my sample site: http://offlinerockstaracademy.com/test1/

Which means that all you need to do is use the clone script to install it on your own domains in less than a minute! Then all you need to do is switch a few things and you are good to go! You wont have to upload any plugins, you wont need to tweak the CSS, you wont need to add the widget in the sidebar. All you would need to do is swap your images and change the text etc.

Send the receipt here: http://www.RockStarHelp.com

If you already own a copy of WP Twin and want to get your hands on my cloned site...

Get it here: http://offlinerockstaracademy.com/my-cloned-site/

Ok guys that it! Thats my method for getting massive Google Love and creating a truly residual income with almost no monthly maintenance.

I want to thank you for putting your trust and faith in me and my strategies.

One on One Coaching

We also had quite a few people ask us if we would be willing to do one-on-one coaching with them. We have opened up just a few spots for this, and it will be on a first come basis. You can contact our help desk if you want to set this up. We will offer this at a RockStar Special price of only $300 per session / hour which is more than 50% less ($600-$1,200) than what we are charging others.

To set up One on One Coaching contact our help desk: http://www.RockStarHelp.com

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Got questions on Google Love?

After the successful launch of my Google Love Method v1.0, We have been getting alot of questions via email, Skype, help desk tickets and PM's on the forums.

Unfortunately we just can’t keep up with all of them, and can't do it anymore. I wish we could, but its just not possible to answer every single question personally.

Note: This would be email coaching, which we don't have the time to offer as of right now.

Please understand that its just not viable for us to spend 4-6+ hours a day answering emails. If we did, then we would need to shut the doors to our own Offline Marketing businesses, and we would never have the time to create any future products for you all. I hope you can understand.

Don’t forget to check out the FAQ page for frequently asked questions . We set this up to try to answer alot of the same questions being asked. It will be updated as we find the same questions being asked by other students.

Need New FAQ Link

Note: You will need to be logged in to access the FAQ page. If you lost your password you can just select "lost your password" and get a new one.

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Need faq link

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Thanks again!

Be a RockStar In Your Business,& In Your Life!

Dr. Dan Ardebili & RockStar Ben Littlefield

Dr. Dan & The RockStar Family

RockStar Ben and His RockStar Family

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Hey Fellow RockStars!

What Does a Testimonial Mean To Us?

It means that others are truly appreciative of all the hard work, dedication, late

nights, and us putting our heart and soul into our products. So that they can

have even more success in their own Businesses!

As soon as you read through this product please go back to the thread or

salespage and leave your honest review so others can benefit from this strategy

and finally make some money in their Offline Marketing business!

Here is a direct link to the thread:

http://2rockstarslike.com/googlelove2

All the testimonials and great reviews, give us the inspiration and juice to create

even more great products and strategies like this for you all.

Thanks, Doc Dan & RockStar Ben

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

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The Legal Stuff!

Income Disclaimer

This document contains business strategies, marketing methods and other business advice that, regardless of my own results and experience, may not produce the same results (or any results) for you. I make absolutely no guarantee, expressed or implied, that by following the advice below you will make any money or improve current profits, as there are several factors and variables that come into play regarding any given business.

Primarily, results will depend on the nature of the product or business model, the conditions of the marketplace, the experience of the individual, and situations and elements that are beyond your control. As with any business endeavor, you assume all risk related to investment and money based on your own discretion and at your own potential expense.

Liability Disclaimer

By reading this document, you assume all risks associated with using the advice given below, with a full understanding that you, solely, are responsible for anything that may occur as a result of putting this

information into action in any way, and regardless of your interpretation of the advice.

You further agree that our company cannot be held responsible in any way for the success or failure of your business as a result of the information presented below. It is your responsibility to conduct your own due diligence regarding the safe and successful operation of your business if you intend to apply any of our information in any way to your business operations. Terms of Use

You are given a non-transferable, “personal use” license to this product. You cannot distribute it or share it with other individuals. Also, there are no resale rights or private label rights granted when purchasing this document. In other words, it's for your own personal use only.

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012

Page 125: By Dr. Dan & ‘RockStar’ Ben Littlefield The 2RockStarsclientlovemethod.com/wp-content/uploads/GL2-REVIEW-COPY.pdf · Advanced RockStar Strategies Anyone Can Use To Create More

© All Contents Copyright 2012 Dr. Dan Ardebili & Ben Littlefield of 2RockStars llc ALL RIGHTS RESERVED. You may not modify, distribute, give or sell this document in any way, under any circumstances.

DISCLAIMER/LEGAL NOTICES: This report is supplied for information purposes only and, as experienced in this subject matter as the contributors are, the material herein does not constitute professional advice. The information presented herein represents the view of the contributors as of the date of publication. Because of the rate with which conditions change, the contributors reserve the right to alter and update their opinion based on the new conditions. This report is designed to provide accurate and authoritative information with regard to the subject matter covered. It is sold with the understanding that the publisher and the contributors are not engaged in rendering legal, accounting, or other professional advice. If legal advice or other professional assistance is required, the services of a competent professional should be sought. The reader is advised to consult with an appropriately qualified professional before making any business decision. We do not accept any responsibility for any liabilities resulting from the business decisions made by purchasers of this book. Any perceived slights of specific people or organizations are unintentional.

The Google Love Method v2.0 - The 2RockStars | By Dr. Dan & Ben Littlefield

Dr. Dan & Ben Littlefield | Offline RockStar Academy - All Rights Reserved !2012