by Speaking!

BUILDINGYOUR AUDIENCE & YOUR BOTTOM LINE

Deborah Gilboa, M.D.

Want to sit back and

relax?

Text To: (781) 262-3877

Type your message:

983801

For the slides!

WHYDO YOU WANT TO

SPEAK?

• Grow your platform• Make more $• Spread your

message – what’s yours?• HELP PEOPLE!

WHAT IS “SPEAKING?”

• Sharing your passion• Offering tools• Responding to events• Teaching, leading,

facilitating…• Showing your worth

Solving a problem.What can you solve?

Conference

speaker

Book

published

TV

appearan

ce

Brand ambassadorAttendees

at a

session

ColumnistCollaboration

SPEAK IT!

SPEAKING WHEN YOU WANT _______

$$$$ Product

developmen

t

Create community

CLAIM YOUR EXPERTISE

• Source For Friends• Source For Communities• Local Paper• HARO helpareporter.com

SPEAKING WHERE?

• Live events – Introductions, moderating, panels, workshops,

keynotes

• Courses – Live, online, video

• Media – Podcast, internet, radio, TV

Which is your biggest goal?

SPEAKING… HOW?

1. Start! 2. Build:

- Skill- Credibility- Resume- Proof

3. Market

GETTING THE GIGS

1.Who needs your message? 2.Where are you already in?3.Who do you know?4.Who could you meet?

Yeah, but WHERE?

WHERE IS YOUR AUDIENCE?

• Schools– Administrators, teachers,

students, parents

• Service organizations– Leadership, staff, clients

• Companies– Leadership, employees,

customers

• Government agencies– Military base, local

government, public service

• Faith groups

– Staff, members, outreach

• Trade/professional associations– Nat’l, state, local

• Religious organizations– Nat’l, state, local

• Higher ed– Colleges, sororities, alumni,

staff, student groups

HOW DO YOU GET IT?

1. Find a connection2. ID the decision-maker.

~ Never take a no from someone who doesn’t have the power to give a yes.

~Ask great questions.~Name the problem you can solve.

3. Be more than they imagined!

HOW DO YOU GET PAID? What’s your “happy” price? Saying yes to something

means saying no to something else

Believe

WHAT MAKES YOU DIFFERENT?

1. Watch me on video.2. Look where I’ve been

.3. See what I offer.4. Remember

what you’ll get!

WHAT IS THE VALUE TO YOU?

• Money• Travel• Expenses• ?

• Sales opportunities• Attendee lists• Decision-makers in

the audience• Video/photography

Learn More At:www.AskDoctorG.com/join

Twitter: @AskDocG

Email: drg@AskDoctorG.com

Facebook: AskDoctorG

Grab

these

today! Available now!

Can You Help Me Out??

I am looking for 10 bloggers to beta test our amazing new online course The Behavior You Want System

FOR FREE!!!!!! I just ask you give your honest feedback through a survey at course

completion and share if you see results in your own kiddos!

If you are interested, sign up at the below link:

http://bit.ly/DrGHelp