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BEE4613 Technoprene urship Technopreneurship BEE4613

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    BEE4613 Technopreneurship

    Technopreneurship

    BEE4613

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    Syllabus

    Chapter 1: Technopreneur & Technopreneurship

    Chapter 2 Business Opportunities: Identification,

    Evaluation & Selection

    Chapter 3

    Innovation and Technopreneurship

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    Chapter 4 Forms of Business Entities, Regulations and

    Business Support System

    Chapter 5 Business Plan

    Chapter 6

    Management of a Small Business

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    Chapter 7 Marketing

    Chapter 8 Operations Management

    Chapter 9 Financial Plan

    Chapter 10 Issues on Technopreneurship

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    Assessment

    Test 1 : 15%

    Test 2 : 15%

    Presentation : 30%Business Plan Report : 40%

    Final Exam : 0%

    TOTAL : 100%

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    References

    i. UiTM Entrepreneurship Study Group (2004).Fundamentals of Entrepreneurship.Pearson Prentice Hall.

    ii. Peter F.Drucker (1993). Innovation and

    Entrepreneurship. HarperBusinessiii. W.Chan Kim, Renee Mauborgne (2005).

    Blue Ocean Strategy. Harvard BusinessSchool Publishing Corporation

    iv. David H.Bangs, Jr (2001). The BusinessPlanning Guide, Advantage QuestPublications.

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    Subject assignment

    Business proposal

    A group consists of max 6 students

    Register group members

    CEO/manager

    Brain storming session

    Type of business

    Type of product Commercial value..

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    How great we are?

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    Are they any

    businessopportunities from

    this scenery?

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    How many business should be established to

    have all this stuffs inside your kitchen?

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    How about this messy room?

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    How about communication industry?

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    How about airlines industry?

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    Why we need an

    entrepreneur?

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    Identify how many of

    Business items (we have to pay).

    Non-business items (free of charge)

    Inside this lecture room???

    Percentage???

    % = Business itemsnon-business items x 100%

    Business items

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    What Can You See Looking Beyond ?hat Can You See Looking Beyond ?

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    Entrepreneur, Technopreneur,

    Intrapreneur, Innovator,

    Manager

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    Earlier Viewpoints (1700-1950s)

    The word entrepreneur comes fromFrench word entreprendre

    Entreprendreindividuals who

    undertake (the risk of new ventures).

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    Entrepeneur

    Entrepreneur invests, transformsandmakes (profit or loss)

    [Richard Cantillon, French economist]

    In other words, goods are bought at a

    certain price, value is added by

    transforming (the least being to repack)

    the goods, and the goods are then soldat an uncertain price.

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    The task of forming an organisationfor commercial purposes

    [Adam Smith 1977]

    In his book, Wealth of Nations

    The ability to foresee potential

    through changes in the economy, andto act on the demand therebycreated

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    The entrepreneur was said toinfluence society by formingenterprisesand was in turn influenced

    by society to recognise needs and tofulfil through skilful management ofresources

    [Jean Babtiste Say, 1903, FrenchEconomist]

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    Entrepreneurs are economic agentswho transform resources into goodsand services, thereby creating an

    environment conducive to industrialgrowth [Carl Menger, 1871, Principlesof Economics]

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    Grain in field has

    very low value

    Milled flour forbaker has high

    value

    Bulk grain from

    farmer has lowvalue

    Bread at bakery

    for sale has high

    value

    Delivered baked

    bread is highest

    value use

    Priority 8

    Priority 7

    Priority 3

    Priority 2

    Priority 1

    Intermediate steps in transformation

    Source: David H.Holt. Entrepreneurship.New Venture Creation Englewood Cliffs,NJ: Prentice-Hall 1992, p.5

    Mengers Model of Value-AddedTransformation of Resources

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    Entrepreneurship is a creativedestruction forcethat sees thedestruction of usual ways of doing

    things by the introduction of newimproved ways

    [Joseph Schumpeter, 1934, Austrian]

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    Entrepreneurshipis a process,and theentrepreneur is an innovatorwho usesprocesses to challenge existing norms

    via combinations of new resourcesand methods in commerce.

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    Technopreneur

    They are entrepreneurs who usedtechnology as their driven factor intransforming resources into goods and

    services, creating an environmentconducive to industrial growth

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    Innovationsare not confined totangible productsbut also includeservices and processes.

    The continuous improvement in financial

    sector

    City bank, Air Asia

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    Entrepreneur seem to be the startersand managers the followers

    Initially, entrepreneurs also assume the

    role of manager, but later the managerialroles are delegated to the managers.

    Managers do not start businesses, they

    only managethem.

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    In the world of corporate business,intrapreneursemerge as that breedwho is a cross between managers and

    entrepreneurs.They work for the corporationbut are

    given the task of starting new ventures.

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    Any Questions?

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    What Is Entrepreneurship?

    Nature of Entrepreneurship

    It is a socio-economic phenomenon.

    Engine of economic growth

    Creator of wealth and employment.

    What is Entrepreneurship?

    It is a creative and innovative human act.

    Ability to create and build a vision from practically nothing.

    Vision requires willingness to take calculated risks.

    It is a discipline, hence it can be learnedPeter Drucker

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    Definition of Entrepreneurship Entrepreneurship is the ability to create and bu i ld a

    vis ionfrom pract ical ly noth ing. Fundamentally, i t is a

    human, creat ive act.It is the app l icat ion o f energy toini t iat ing and bui ld in g an enterpr ise or organizat ion ,

    rather than just watching or analyzing. This v is ion

    requ ires a w il l ingness to take calculated risksboth

    person al and f inancial , and then to do everything p ossible

    to reduce the chances of fai lure.

    Entrepreneurship also inc ludes the abi l i ty to bui ld an

    entrepreneu rial or ventu re teamto complement your (the

    entrepreneur)own sk i l ls and talents. It is the knack for

    sensing an oppo rtuni tywhere others see chaos,

    con tradic t ion, and confu s ion. It is po ssessing the know-

    howto f ind, marshal and con tro l resources, of ten owned

    by others.

    Professor Jeffrey Timmons (1990)

    Entrepreneur Are Made and

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    Entrepreneur Are Made and

    Not Born

    The entrepreneurialmystique? Its not magic, its

    not mysterious and it hasnothing to do with thegenes. It is a discipline. And

    like any discipline, it can belearned.

    Peter Drucker

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    Why People Become Entrepreneurs?

    Definition of an entrepreneurFrench word

    entreprende meaning go between or enter to

    undertake. A person who undertakes to organize,

    manage and assume risks of business

    How people become entrepreneur ?By Necessityand Opportunity, Design and Default

    Triggered by Social Disruption or Interruption

    Entrepreneurs are created in good and bad economictimes.

    Achievements and Financial Rewards for an

    Entrepreneur.

    h h ?

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    Who Are The Entrepreneurs?

    Paradigm shifters, innovators and opportunists

    creative destroyers

    Key change catalysts and agents

    Wealth and employment creators

    Economic engine drivers

    Key actors of the Malaysian Economy Entrepreneurs are made and not born

    entrepreneurial propensity

    You can be the entrepreneur - if you have what it

    takes

    People who like to be their own boss

    People who has experienced a social disruption?

    Necessity and opportunity entrepreneurs

    E t i l T it (1)

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    Entrepreneurial Traits (1)

    Most Important for Success:

    Innovative & Opportunistic

    Willingness to take risk

    Initiative Self reliance

    Perseverance (keep trying to achieve

    something) Need to achieve

    Self confidence

    E t i l T it (2)

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    Entrepreneurial Traits (2)

    Important for Success:

    Leadership

    Competitiveness

    Good physical health

    Creative

    High level of energy

    Versatility

    E t i l T it (3)

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    Entrepreneurial Traits (3)

    Least Important for Success:

    Ability to get along

    Patience

    Well organized

    Desire for money

    Tolerate uncertainty

    Need for power

    Need for affiliation

    Difference Between Entrepreneurship

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    Difference Between EntrepreneurshipAnd Small Business

    Entrepreneurship

    Innovation

    Fast growth

    Vision

    Employment creation

    Money making machine

    Higher risk

    Small Business

    Little innovation

    Static growth

    Little vision

    Family business

    Earning alivelihood

    Low or minimum

    risk

    E t hi St ti ti

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    US Situation

    About 1 million businesses are formed each year in the

    US

    Between 70 to 80% failed the first year of start-up

    10% to 20% last through the next 5 years

    Venture investment 1:10 success rate

    Venture capitalists expects between 5 to 10 times

    return

    Entrepreneurship Statistics

    Do You Know?

    Entrepreneurship Statistics

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    6 in a million with a high tech business idea eventually

    becomes a successful company that goes public / IPO.

    Fewer than 20% of the funded starts-up go public.

    Bankruptcies occur for 60% of the high tech companies that

    succeed in getting venture capital.

    Venture capital investors own a large part of the start-up by

    the time it goes public: 70 % of hardware companies, 60%

    of software companies and 50% of internet companies.

    Source: US Statistics

    Entrepreneurship StatisticsDo You Know?

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    Malaysian Setting &

    Global Scenario

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    Mewujudkan masyarakat

    saintifik dan progresif,

    masyarakat yang

    mempunyai daya

    perubahan tinggi danmemandang ke

    hadapan, yang bukan

    sahaja menjadi

    pengguna teknologitetapi juga penyumbang

    kepada tamaddun

    saintifik dan teknologi

    masa hadapan

    Malaysia: Enterprising Culture And

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    Malaysia: Enterprising CultureAndNation

    Economic Paradigm Shifts 1950s to 2000s. Wawasan 2020

    Ministry for International Trade & Investment - SMIDEC

    Ministry for Entrepreneurs & Co-0perative Development.

    Multimedia Super Corridor7 Flagships.

    MSC Status Privileges & Incentives.

    Strong Economic Growth & Social Innovation

    Rapid Infrastructure Development.

    Industry Promotion of Entrepreneurship: Enterprise 50 Awards, Ernst

    & Young Malaysian Entrepreneur of the Year Award, Venture 2002,

    MSC-IHL Business Plan Competition, MAVCAPs Cradle Investment

    Programme

    MSC Fl hi A li ti

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    MSC Flagship Applications

    E-Business

    Telehealth

    Smart Schools Multipurpose Card

    R&D Cluster

    Electronic Government

    WorldwideManufacturing Web

    Borderless Marketing

    Centre

    Technopreneur

    Development

    Malaysia Economic Transformation &

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    Malaysia Economic Transformation &Drivers

    1996

    Source : Malaysias National Economic Action Council

    Labour-driven

    Labour-driven

    Investment-driven

    Productivity-driven

    Knowledge-driven

    1960 19951970 1980

    PrimaryCommodities

    Assembly-typeManufacturing

    Medium-techManufacturing

    & Services

    High-techManufacturing& Services

    Knowledge-based

    2005 2020

    AGRICULTURE / PRIMARY COMMODITY

    INDUSTRIAL / IMPORT SUBSTITUTION

    TECHNOLOGY / FOREIGN DIRECT INVT

    HIGH TECHNOLOGY / SERVICES

    KNOWLEDGE BASED / INTELLECTUAL CAPITAL

    NITA Vi i 2020 Competitive

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    NITA Vision

    Social

    Econom

    ic

    Now

    Connectivity ofnetworks

    Equitable access toinformation

    Culture of learning Information literate

    ICT as a sector Information ascommodity

    Empowered citizens

    Self-regulating

    Self-controlled

    Fostering creativity

    Inclusive society

    Strong families

    Value creationthrough knowledgeproducts andindustry

    2020

    United Developed & secure Strong moral andethical values

    Democratic and liberal Tolerant & Progressive

    Competitive,dynamic, robust &resilient

    Fair & equitabledistribution ofwealth

    Knowledgeeconomy

    St t i F k

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    Information&

    CommunicationTechn

    ology

    ICT as a

    SECTOR

    ICT as an

    ENABLER

    Innovation for

    WEALTH

    CREATION

    Innovation for

    BALANCED

    SOCIETAL

    DEVELOPMENT

    Innovation for

    GOOD

    GOVERNANCE

    Malaysias

    ICT4D

    program for

    Innovating

    towards a

    K-nation

    In

    dustry

    Society

    Govern

    -ment

    K-economy

    K-society

    For balanced development through innovation, the ICT4D Framework shown, which draws

    on the principles highlighted thus far, can be used as a guide.

    Strategic Framework

    Framing the Strategic ICT R&D

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    Framing the Strategic ICT R&DAgenda: Strategic Intent

    Innovation for WEALTH CREATION- All sectors of the Malaysian economy creating value and wealththrough successful participation in the emerging knowledge-driven global economy

    - Key focus: Knowledge-driven economy

    Innovation for BALANCED SOCIETAL DEVELOPMENT Inclusive community development through provision of life

    changing ICT applications

    Key focus: Knowledge society

    Innovation for GOOD GOVERNANCE Foster form of accountability and transparency in the process of

    governance that enhance the quality of life of Malaysians

    Key focus: Participating in governance for quality of life

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    Any Questions?