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C2080-470.Examcollection.Premium.Exam.84q Number : C2080-470 Passing Score : 800 Time Limit : 120 min File Version : 32.2 http://www.gratisexam.com/ Exam Code: C2080-470 Exam Name: IBM Unica Campaign V8.5

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  • C2080-470.Examcollection.Premium.Exam.84q

    Number: C2080-470Passing Score: 800Time Limit: 120 minFile Version: 32.2

    http://www.gratisexam.com/

    Exam Code: C2080-470

    Exam Name: IBM Unica Campaign V8.5

  • Testpapers

    QUESTION 1A user needs to output data from a Unica Campaign flowchart and does not need to utilize the data within theflowchart. This can be done by creating and outputting the data to a:

    A. fact table.B. general table.C. dimension table.D. base record table.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 2A user has added a new Unica Campaign Attribute and would like to make that attribute available to theCognos reports. To do this, the user needs to:

    A. use the Reports SQL generator to update the existing reporting views.B. use the Reports SQL generator to create new views which include the new attribute.C. do nothing, once the new column is added the reports model is automatically updated.D. use the Cognos application administrator to create a new data framework which includes the new attribute.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 3A specialist is responsible for making sure that Unica Campaign flowcharts run successfully. If an error occurs,the specialist needs to be informed by email. Therefore, the specialist creates a batch script which interactswith the mail server and sends an email to the IT department helpdesk to be informed in case problems arise ina Campaign flowchart. Where can the specialist best relate to this script from within the Campaign flowchart?The specialist creates an outbound trigger, invokes the batch script in the trigger, and:

    A. assigns a trigger in a mail list or call list process.B. schedules a trigger to run on a case-by-case basis.C. uses the eMessage process to send out these emails.D. assigns it in the Advanced settings section on the Campaign flowchart and has the trigger run on Flowchart

    Run Error.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 4In a Unica Campaign flowchart Select process, how can a custom macro be profiled so that it appears in the

  • Select process "Available Fields" menu?

    A. Select "Options" from the main menu in a flowchart, choose "Custom Macros...". Click "New Item" and addthe macro name and field expression.Go to the "Select" process and choose the macro from the "AvailableFields" column.

    B. Select "Options" from the main menu in a flowchart, choose "Custom Macros...". Click "New Macro" andadd the macro name and fieldexpression. Go to the "Select" process and choose the macro from the"Available Fields" column.

    C. In the "Select" process box, create a "Derived Field" with a field name Profile_Test and enter the macroname in the expression field. Go tothe "Select" process "Source" tab and select the macro from the"Available Fields" column.

    D. In the "Select" process box "Source" tab, click the Input field and the drop-down list appears. Go to"Tables", select "UA_CUSTOMMACROS",and select the macro from the list. Select the macro when itappears in the "Available Fields" column.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 5A table Customer_master contains 1000 customer_ids. A select box was created and all the customer_ids fromthe table were selected. However, when the select box was run, the output cell contained only a fraction of thetotal customers. When a test query was performed in the above mentioned select box, all 1000 customers wereselected. What could be cause of this issue?

    http://www.gratisexam.com/

    A. Global suppression.B. The Select process was not configured properly.C. The table mapping of Customer_master are out-of-date.D. Incorrect audience level has been chosen for the Customer_master table.

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 6A user is trying to create RAW SQL in a Select process. "Select IDs with" is selected but when the user clickson the advanced button the "RAW SQL for Record Selection" check box is greyed out. What is the user doingwrong?

    A. The correct tables are not mapped in.B. A SQL Custom Macro has not been created.C. The Select process is in Point and Click mode.

  • D. Unica Campaign is not connected to the database.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 7A user is mapping a flat file into Unica Campaign. The user needs to ensure that the file ends with a:

    A. tab.B. comma.C. closing bracket.D. carriage return, line feed.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 8A user is designing a Campaign flowchart. The user wants to retrieve and use a derived field which was savedin a previous Campaign. Which of the steps below is correct to achieve this task?

    A. The user cannot retrieve derived field expressions saved in other Campaigns.B. Search the previous Campaign and copy the required derived field expression.C. Retrieve the expression from the Stored Derived fields directory from the Options menu.D. Retrieve the expression from the Stored Derived fields directory in a Select process box.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 9In Unica Campaign, how are the Scheduler and Schedule process used?

    A. The Schedule process is used to configure the Campaign Scheduler. This enables the use of the Scheduleprocess in a flowchart.

    B. The Scheduler is an administration tool used to configure schedules. Use the Schedule process to selectthe schedule to use as part of theflowchart.

    C. The Scheduler is a Marketing Platform function that defines Schedule process attributes. The Scheduleprocess is used to initiate a process,series of processes, or an entire flowchart.

    D. The Scheduler starts a flowchart even if it is not running, while the Schedule process in a flowchart worksonly if the flowchart is running. TheScheduler should not be used to schedule a flowchart that uses theSchedule process.

    Correct Answer: DSection: (none)Explanation

  • Explanation/Reference:Explanation:

    QUESTION 10A user would like to create a 10% holdout control group from a Cell which contains 1000 Audience IDs. WhichUnica Campaign flowchart process box is the BEST way to accomplish this?

    A. Merge processB. Sample processC. Segment processD. Snapshot process

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 11Which of the following is NOT true about how a user variable can be used in Unica Campaign?

    A. A user variable can be used in a custom macro.B. A user variable can be used in an outbound trigger.C. A user variable can be used within a SQL statement.D. A user variable can be defined in one flowchart and then referenced in another flowchart.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 12A specialist creates a numeric user variable called MinBalance and assigns an initial value of 100 to it. Thespecialist wants the Select process to return all IDs where the mapped field AccountBalance is greater thanMinBalance. What is the correct syntax to use?

    A. MinBalance < AccountBalanceB. AccountBalance > MinBalanceC. AccountBalance > UserVar.MinBalanceD. AccountBalance is GT than UserVar.MinBalance

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 13How does the Unica Campaign server access system tables residing in an Oracle database? It uses:

    A. SQL*Plus.

  • B. a JDBC type 4 db connection.C. a ODBC type 4 db connection.D. Oracle's native client connection.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 14A Unica Campaign has been designed to personalize offers for individuals via dynamic parameterization ofoffer attributes. Which Campaign system table records the offer(s) received by the individuals?

    A. Flowchart TableB. Contact History TableC. Response History TableD. Detailed Contact History Table

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 15Which of the following is NOT a recommended Unica Campaign V8.5 environment?

    A. WebSphere V7, IBM z/OS V1, DB2 V9 (system tables)B. WebSphere V7, Redhat V5, Oracle V11 (system tables)C. WebLogic V10, Redhat V5, Oracle V11 (system tables)D. WebLogic V11, Windows Server 2003, DB2 V9 (system tables)

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 16Does Unica Campaign take advantage of clustering? A specialist has deployed Unica Marketing Platform in acluster and now would like to deploy Campaign in cluster. Will this work?

    A. Yes, it is fully supported.B. Yes, but only after turning on the sticky bit from the web application server.C. Yes, but only if load balancing was used in front of the cluster managed server.D. No, it is not supported.

    Correct Answer: DSection: (none)Explanation

  • Explanation/Reference:Explanation:

    QUESTION 17A Unica Campaign deployment requires Cognos reporting to be configured. As part of configuring the Cognosfirewall, which property in the Cognos configuration, other than "Enable CAF (Cognos Application Firewall)Validation" needs to be set?

    A. Gateway URI PropertyB. Internal Dispatcher URI PropertyC. Valid Domains or Hosts PropertyD. External Dispatcher URI Property

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 18Unica Marketing products that are installed as a Suite including Unica Campaign, must be installed on thesame network domain. The reason for this requirement is to:

    A. expedite installation.B. minimize maintenance effort.C. minimize troubleshooting effort.D. comply with browser restrictions designed to limit cross-site scripting security risks.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 19The Scheduler is a common scheduling component that Unica applications use. Besides Campaign, which ofthe following applications can schedule jobs?

    A. Unica Optimize and Unica InteractB. Unica eMessage and Unica OptimizeC. Unica Marketing Operations and Unica InteractD. Unica eMessage, Unica Optimize, Unica Marketing Operations, and Unica Interact

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 20An administrator has installed and configured Unica Platform and Unica Campaign. Due to businessprocedures in the company, a new security policy is required. Which default roles are created by the newsecurity policy?

  • A. A Key User Role and an Owner Role.B. A Folder Owner Role and an Owner Role.C. An Admin Owner Role and a User Owner Role.D. A Folder Owner Role and an Object Owner Role.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 21A specialist runs a flowchart containing an Optimize process box. Which table is populated when this occurs?

    A. Contact History TableB. Detailed Contact History TableC. Proposed Contacts Table (PCT)D. Optimized Contacts Table (OCT)

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 22An administrator has created an offer template with an attribute 'Cost to company' . How should the aboveattribute be defined so that no user could change or override its value while creating an offer using theaforementioned template?

    A. Cost to company should be defined as a 'Static Attribute'.B. Cost to company should be defined as a 'Hidden Attribute'.C. Cost to company should be defined as a 'Custom Cell Attribute'.D. Cost to company should be defined as a 'Parameterized Attribute'.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 23A marketing user has a requirement to create an intermediate table in the flowchart, capturing the audience keyand few additional data elements. This data is to be used for further processing downstream in the flowchart.How can the user accomplish this? The user:

    A. should use an Extract process.B. needs to use flat files for this functionality.C. will be able to do this with a Snapshot process.D. can do so only if Temp Tables are enabled in the flowchart.

  • Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 24A customer wants to use a mapped table in a flowchart which can only be written to and not selected from.What kind of table BEST suits this purpose?

    A. A base table.B. A general table.C. A dimension table.D. A mapped table based on a flat file.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 25In a Unica deployment there is a requirement for all users to share one database login credentials to access themarketing database in the flowcharts. There is also a need to automate this process without a challengeresponse. What actions will the specialist advise the customer to carry out?

    A. The users will need to go to Admin > Data Sources and login from there to avoid the request for credentialsin the future.

    B. In the data source, the ASMSaveDBAuthentication and ASMUserForDBCredentials settings will need to beconfigured appropriately.

    C. Permissions will need to given for accessing User Tables in User Roles & Permissions under the sectionCampaign > partition[n] > User Tables.

    D. Work will need to be done at the database level; the default username/password combination for a givendatabase type needs to be used forthe user database.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 26A user is configuring a response flowchart for campaign where it has collected all its responses and theirattributes in a single table for logging to response history. What table methodology would satisfy the abovecondition?

    A. Action TableB. General TableC. Dimension TableD. Base Record Table

    Correct Answer: ASection: (none)

  • Explanation

    Explanation/Reference:Explanation:

    QUESTION 27When creating an offer template, a Unica Campaign specialist needs to ensure that the offers createdsubsequently using this offer template can be grouped together and rolled-up for reporting purposes.This can be achieved by?

    A. Grouping by offer codes assigned to offers created using the same template.B. Creating a custom attribute to group the offers together and roll-up based on that attribute.C. Grouping all relevant offers in the designated folder and its sub folders so that they can be rolled up during

    reporting.D. Following a naming convention so that similar offer names are assigned to related offers and hence offers

    are grouped by name

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 28A user does not want the dashboard to display when Unica Campaign is first opened. Instead, the user simplywants to use the currently displayed All Campaigns page as the home page. How can this be done?

    A. A user cannot change the dashboard home page. Only the administrator can.B. In the Campaign application, go to "Settings" and select "Configuration". Under the "Campaign" category,

    click "navigation".C. In the Campaign application, go to "Settings" and select "Set current page as home". The user must have

    permissions to set the page selectedas home.D. In the Campaign application, go to "Settings" and select "Set current page as home". The user does not

    need any special permission to set anypage selected as home.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 29In a Unica Campaign installed environment, there is a requirement to track responses from a new audiencelevel. Which tables need to be created for the new audience level?

    A. Contact History table and Response History tableB. Contact History table and Detailed Contact History tableC. Contact History table, Response History table and Segment Membership tableD. Contact History table, Detailed Contact History table, Response History table and Segment Membership

    table

    Correct Answer: DSection: (none)Explanation

  • Explanation/Reference:Explanation:

    QUESTION 30A user is mapping in Contact History tables for an audience. What has to be true for the mapping to besuccessful?

    A. Any additional user defined fields added onto the Contact History table must also be added onto theResponse History table.

    B. Any additional user defined fields added onto the Response History table must also be added onto theSegment Membership table.

    C. Any additional user defined fields added onto the Contact History table must also be added onto theDetailed Contact History table.

    D. Any additional user defined fields added onto the Contact History table must also be added onto theDetailed Contact History table and theSegment Membership table.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 31After an installation, a specialist tries to access the Platform Settings > Configuration part of the Unica GUI andis not able to see it. An error message is also received. The specialist suspects that there are some incorrectsettings there which need to be modified. How can the specialist make the modifications to these settingswithout using the GUI?

    A. Use the configTool to accomplish this goal.B. Modify the Campaign system tables in the database.C. Access the Web Application server console to make the changes.D. Change the XML files in the /conf directory and restarting the web application server.

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 32For Unica Campaign server to be installed as a Windows service, which directory path needs to be included inthe user PATH variable in Windows?

    A. \binB. \confC. \installD. \security

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:

  • Explanation:

    QUESTION 33A specialist completed a Unica Campaign installation and started the Unica Campaign Listener on port 4664.Which of the following tests would confirm definitively that the Listener has started?

    A. Check if port 4664 is listening using netstat.B. Verify if a "status" command can be run using unica_svradm.C. Connect to the Unica URL - http(s)://hostname:port/unica - and determine if it is accessible.D. Run a grep on the Campaign server to determine if a "unica_acsvr" process is active using "ps -ef".

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 34In a Unica Campaign deployment there is a requirement to increase the HTTP inactive session timeout fromthe default 30 minutes to 60 minutes. This can be accomplished by changing the session-timeout parameter inwhich of the following files?

    A. web.xml in the Campaign war fileB. config.xml under /confC. jaas.config under /confD. campaign_navigation.xml under /conf

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 35After the administrator installs Unica Campaign reports pack and selects Analytics > Campaign Analytics, thefolder containing the Campaign Cognos Performance reports are not available as an option. However, thereports folders Calendar Reports and Segment Crosstab Reports are available. What must the administrator doto ensure users can also access the Campaign Cognos Performance Reports and Segment Crosstab Reports?

    A. Under Unica Settings > Users, go to the cognos_admin user and select "ReportsSystem (IBM UnicaReports)" to add it as a role.

    B. Reinstall the Unica Campaign reports pack and check again to ensure that the Campaign CognosPerformance reports is available as anoption under the Performance Reports folder.

    C. Under Unica Settings > User Roles and Permissions, drill down from the Campaign node to the Reportsnode. Ensure that the "Granted" optionhas been selected for at least the Admin Role for Reports.

    D. Check the folders under "Campaign Analytics" to ensure the report did not install incorrectly to anotherfolder. Move the Campaign CognosPerformance option to the Performance Reports folder if it is foundunder another folder.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:

  • Explanation:

    QUESTION 36A specialist needs to increase the logging detail output from the Campaign web application. How can this beaccomplished?

    A. Change the logging parameters in the campaign_log4j.properties file.B. Access Tools > Logging and select "Debug" from within the flowchart.C. Raise logging in the Settings > Configuration --> Unica > unicaACListener > loggingLevels parameter.D. Raise levels in Settings > Configuration --> Unica > Campaign > partitions > partition[n] > server > logging >

    loggingLevels.

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 37If a database loader utility is properly configured and used, it will almost always help to improve flowchartperformance. Where can the specialist determine if the loaders are configured for use?

    A. Look on the partitions level for the loader settings, as these will control all data source loader settings.B. Look on the partitions level for the server and then optimization settings, as these will control all data source

    loader settings.C. Look on the partitions-partition[n]-datasources level and then look for the UA_System_Tables data source

    loader settings, as these setting willoverride all other data sources.D. Look on the partitions-partition[n]-datasources level and then look for both the UA_System_Tables

    database loader settings, as well as all ofthe user table data source loader settings.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 38How can a specialist confirm what environment variables are actually set in Unica Campaign V8.5?

    A. All the environment variables can be viewed from the setenv.sh script file.B. By logging in to cxntest, and then running the "set" command to view all the environment variables.C. By logging in to unica_svradm, and then running the "set" command to view all the environment variables.D. By logging in to unica_acsesutil, and then running the "set" command to view all the environment variables.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 39A campaign user has come to the specialist indicating that one particular flowchart is taking too long to run, andthey need help finding the bottleneck. What are the most logical first steps to try to isolate the actual bottleneck

  • (s)?

    A. The specialist needs to send the user a re-sizing questionnaire, since this means the user's system isundersized.

    B. The specialist should request that the user monitor the performance of the database because it's most likelya database problem.

    C. The specialist needs to ask for a copy of that flowchart's log file and the flowchart template file, and use it tobegin the initial assessment of thesituation.

    D. The specialist needs to ask the user a sequence of questions about all of the flowcharts such as how manyrecords do they select initially, howmany segment boxes do they have, and how many output records dothey write per day.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 40A customer is using Unica Campaign in a language which is comprised of many characters which are non-ASCII. The non-ASCII characters are showing as corrupt in the GUI, for example in a flowchart or Campaignname. Which of the following would BEST resolve the GUI display problem?

    A. database/database client encodingsystem table data source "stringencoding" settingunicaACListener"systemStringEncoding" setting

    B. database/database client encodingsystem table data source "stringencoding" settingoperating systemenvironment variables for Listener startupweb application server java settings

    http://www.gratisexam.com/

    C. partition[n] > server > encoding > "stringEncoding",unicaACListener "systemStringEncoding" settingwebapplication server java settingsadd the language in the Internet Explorer Internet Options > Languages >Language Preference pane

    D. operating system environment variables for Listener startuppartition[n] > server > encoding >"stringEncoding"add the language in the Internet Explorer Internet Options > Languages > LanguagePreference pane

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 41A specialist needs to remove some lingering temp tables. Which Unica Campaign V8.5 utility should be used?

    A. unica_acsvrB. unica_svradmC. unica_acclean

  • D. unica_acsesutil

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 42A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves manyhours of repetitive data entry work. Campaign's current configuration does not reflect how the customer actuallydoes business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow. What recommend changes will eliminate much of the repetitive workrequired for the customer's offer?

    A. Use the Campaign's target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells andoffers, and then add the flowcharts and assign the target cells as needed.

    B. Parameterize offer attributes in the template so the attribute default value can be changed depending on thecreated offer. Finally, when the offer containing the parameterized attributeis associated with a cell in aflowchart, the user can accept or change the default value entered for the offer.

    C. Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be thecontents of a particular folder, then the customer can simply add or remove offers to and from that folder tomodify the offers given out each time a Campaign is run.

    D. Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes canbecome cell level attributes which can be managed through a campaign TCS. Increase the use ofparameterized offer attributes to allow for easier administration of offers and increased usability.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:

    QUESTION 43A user variable is a convenient way to:

    A. group together a set of attributes.B. build a complex expression using raw SQL.C. share a derived expression with other users for use in other flowcharts.D. substitute a value into an expression or query so that it's not hard-coded.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 44An administrator is responsible for setting up triggers for use with Unica Campaign and third party systems. Theadministrator creates a synchronous outbound trigger that runs an external third party scoring mechanism. Thespecialist needs to wait for the resulting scores to be produced before continuing to run the flowchart. Thename of the trigger is RunScoreProgram. What is the correct syntax to define that this is a synchronoustrigger?

  • A. RunScoreProgram /B. RunScoreProgram ?C. RunScoreProgram $D. + RunScoreProgram

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 45A table Customer_master contains 1000 customer_ids. A select box was created and all the customer_ids fromthe table were selected. However, when the select box was run, the output cell contained only a fraction of thetotal customers. When a test query was performed in the above mentioned select box, all 1000 customers wereselected. What could be cause of this issue?

    A. Global suppression.B. The Select process was not configured properly.C. The table mapping of Customer_master are out-of-date.D. Incorrect audience level has been chosen for the Customer_master table.

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 46A specialist creates a numeric user variable called MinBalance and assigns an initial value of 100 to it. Thespecialist wants the Select process to return all IDs where the mapped field AccountBalance is greater thanMinBalance. What is the correct syntax to use?

    A. MinBalance < AccountBalanceB. AccountBalance > MinBalanceC. AccountBalance > UserVar.MinBalanceD. AccountBalance is GT than UserVar.MinBalance

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 47A user needs to use a list of clients in a flowchart that does not exist in the database, but only as a MicrosoftExcel .csv file. This flat file must be mapped into the Unica Campaign flowchart as a:

    A. fact table.B. base table.C. general table.D. dimension table.

  • Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 48A user is working to divide a group of Clients into homogenous buckets based on different attributes. Thisoperation is best performed within which Unica Campaign process?

    A. Merge ProcessB. Select ProcessC. Sample ProcessD. Segment Process

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 49A user wants to map a new table into a flowchart which only has one base table. This new table does not havea common field with the base table. What is the easiest way to map this new table into the flowchart?

    A. Have the database administrator add a column to the new table which is common to the base table.B. Have the database administrator create a view which is an amalgamation of the base table and the new

    table.C. Map the new table in at a new audience and then use the audience process in a flowchart to switch to the

    correct audience key.D. Map this new table as a dimension table to another dimension table (already mapped to the base table),

    that share a common field.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 50All custom macros need to be moved from a test environment to a production environment. What is therecommended way for moving the custom macros?

    A. Recreate the custom macros in the production environment. There is no procedure that allows the macrosto be easily copied from the test tothe production environment.

    B. Copy the custom macros by exporting them from the UA_CUSTOMMACRO table in the test environmentand importing them to theUA_CUSTOMMACRO table in the production environment.

    C. Open the test environment UA_CUSTOMMACRO table with a text editor. Locate and copy the custommacros. Open the productionenvironment UA_CUSTOMMACRO table with a text editor.Paste the custom macros into the table.

    D. Export the custom macros from the UA_CUSTOMMACRO table in the test environment. Import the custommacros from within Campaign bygoing to "Options" and selecting "Custom Macros...".

  • Click the "Import" button and select the custom macros to be imported.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 51The Scheduler is a common scheduling component that enables a customer to configure a process to run atdefined intervals. Currently the Scheduler is used in Unica Campaign to schedule flowchart runs. What otherUnica applications use the Scheduler for its functionality?

    A. Unica eMessage onlyB. Unica eMessage and Unica InteractC. Unica eMessage and Unica OptimizeD. Unica eMessage, Unica Optimize and Unica Interact

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 52A Unica Campaign user wants to create and save a derived field expression in order to reuse it in futurecampaigns. Which of the steps below is correct to achieve this task?

    A. Create and save the derived field expression in a text editor for future reference.B. Create and save the derived field expression in the Stored Macros directory from the Options menu.C. Create and save the derived field expression in the Stored Derived fields directory from the Options menu.D. Unica Campaign automatically saves each derived field that is created and used in a Campaign flowchart.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 53A customer has accidentally retired an offer in Unica Campaign. What is the fastest and simplest way aspecialist can resolve this problem?

    A. Create a new offer by using the same offer template and attributes.B. Make a duplicate copy of the retired offer and a new offer code will be assigned.C. Reactivate the offer from the offer list within Campaign. It will maintain the same offer code.D. Identify the offer that was retired, go into the system tables and reverse its status using SQL queries.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:

  • Explanation:

    QUESTION 54Which two standard Unica Campaign portlets are available for use on dashboards even if the Campaign reportpackage is not installed?

    A. My Recent CampaignsB. My Custom BookmarksC. Offer Response BreakoutD. Campaign Revenue ComparisonE. Campaign Response Rate Comparison

    Correct Answer: ABSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 55A user is running a flowchart with multiple Derived Fields where many IDs are selected and notices it is taking along time to transfer the Audience IDs between the Unica Campaign server and the database. Which of thefollowing configuration settings in Unica will certainly increase the performance of the flowchart?

    A. By enabling IN-DB optimization in the flowchart.B. By configuring a database loader for the appropriate data source.C. By modifying the BulkInsertBlockSize for the appropriate data source.D. In the configuration settings, by setting the correct option for server > flowchartConfig

    >defaultBehaviorWhenOutputToDB.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 56Which process box/boxes in Unica Campaign can be linked to one or more Optimize process box/boxes?

    A. Select,ExtractB. Select,SampleC. Select,Extract,SampleD. Select,Segment,Sample

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 57A customer wants to set up their environment to allow concurrent campaign runs and a high volume of usersdesigning ad hoc flowcharts. To control a marketing user's ability to affect performance by profiling databasedata from within a flowchart, the specialist can restrict the marketing user's ability to profile:

  • A. when mapping tables.B. in the flowchart's Admin menu.C. when configuring the data source.D. in the Configuration settings of Campaign > partitions > partition[n] > server > dataProcessing.

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 58A user is setting up a Contact History table for a Customer audience level. The customer audience level in theuser database is represented by the Customer_Key column. Which one of these fields is NOT a required fieldfor the Contact History table?

    A. CellIDB. PackageIDC. TreatmentIDD. Customer_Key

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 59An administrator has just installed Unica Platform and Unica Campaign. The user wants to change permissionsfor the out of the box delivered users. Which security policies and permissions are delivered on first install (or inother words, out of the box) with Unica Campaign?

    A. Local policyB. Global policy and System policyC. System policy and Customer policyD. Administrative permissions and Global policy

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 60A user assigns a Global Suppression to an audience level. How does Unica Campaign ensure that theaudience keys listed in the suppression list will never make it into a list generated by a flowchart? Campaignautomatically removes:

    A. all IDs in the Global Suppression list from the table catalog.B. the IDs in the Global Suppression list from every top level Select, Extract or Audience process.C. all IDs in the Global Suppression list from every top level Segment, Sample or Snapshot process.

  • D. the IDs in the Global Suppression list from the final Select, Extract or Audience process just before the datais written out of the CampaignSystem.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 61In Unica Campaign, when can a specialist configure whether a mailing should be Standard or Transactional?

    A. While configuring the Output List table.B. While configuring the Emessage document.C. While configuring the Emessage mailing tab.D. While configuring the Emessage process box.

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 62While adding a custom offer attribute, a specialist needs to use a form element type in order to allow addition oflist items from within edit forms for a user at a later time when they are creating offers using the templatecontaining this attribute. Which form element type should be used?

    A. Text Field - StringB. Select Box - StringC. Text Field - NumericD. Text Field - Currency

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 63A specialist is required to create an offer which can have multiple offer versions. While creating the offertemplate, what components need to be included to ensure that this is possible?

    A. Static AttributesB. Hidden AttributesC. Custom Cell attributesD. Parameterized Attributes

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:

  • Explanation:

    QUESTION 64A production run for a Unica Campaign that runs daily was executed today with wrong user-input data. Thetracking history data now needs to be cleared from the Campaign audience history tables for that run. Whatsteps need to be taken?

    A. It is not possible to delete the logged information from the Campaign system tables.B. Manually delete the data from the system tables by executing a SQL code or script.C. Click "Clear History" in the Log tab of the contact process of the flowchart and choose all entries to be

    cleared.D. Click "Clear History" in the Log tab of the contact process of the flowchart choosing a specific Flowchart run

    identified by run date and time.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 65An administrator gave a user access to two different roles in two different security policies. In one role, the useris granted access to function A. In the other role, the user is denied access to function A. What will happenwhen the user accesses function A?

    A. Nothing happens, the administrator will need to perform additional tasks.B. Based on the aggregation on permissions during evaluation by the Unica Platform, the user will be denied

    access to function A since theaccess was denied in one of the roles.C. Based on the aggregation on permissions during evaluation by the Unica Platform, the user will be granted

    access to function A since theaccess was granted in one of the roles.D. Based on the aggregation on permissions during evaluation by the Unica Platform, an error message will

    appear indicating that morepermissions need to be defined, since the two permissions in the two rolesconflict with one another.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 66A customer has Unica Campaign installed on a UNIX operating system and is having problems with characterencoding. Specifically, they notice that non-ASCII characters are corrupted only when written to flat files. WhichUnica configuration setting should be checked?

    A. Configuration > Settings --> Campaign > unicaACListener > systemStringEncoding.B. JAVA_OPTIONS or JVM arguments need to be set to UTF-8 in the Web Application server.C. Configuration > Settings --> Campaign > partitions > partition[n] > server > encoding > stringEncoding.D. Configuration > Settings --> Campaign > partitions > partition[n] > dataSources - stringencoding setting.

    Correct Answer: CSection: (none)Explanation

  • Explanation/Reference:Explanation:

    QUESTION 67A specialist would like to mimic a Unica Campaign database connection using the same methods as Campaignunica_acsvr. Which database utility should be used?

    A. oratestB. db2testC. cxntestD. odbctest

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 68Many flowcharts are finishing with errors but the user cannot see any activity leading up to the error in theflowchart log as logging is set too low. What can be recommended to capture more logging in all futureflowchart runs?

    A. Use the unica_svradm "loglevel HIGH" command.B. Have the user change the logging levels in every flowchart they run: the changes will persist.C. Change the logging levels in the campaign_log4j.properties file and restart the web application server.D. Change the levels in the following configuration settings: Settings > Configuration --> Unica > Campaign >

    partitions > partition[n] > server >logging.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 69A specialist is asked to review a flowchart and find areas that are candidates for performance optimization.Which two of the following choices are the BEST steps to take?

    A. Review all Segment boxes, and ensure that segment by field configuration is used.B. Review flowchart queries for cases where base-to-base table joins are performed so that they might be

    replaced with base-to-dimension tablejoins.C. Review all the top level Select boxes for criteria that can be combined and also for derived fields that may

    be able to be moved further down abranch in the flowchart.D. Review the AllowSegmentUsingSqlCase setting for the data source used by the flowchart. Consider setting

    to false if all segment boxes havemutually exclusive segments.E. Review the max query threads setting in each Segment box. In some boxes it may make sense to increase

    the maximum (if set to lower than thetotal segments), and in some cases it may make sense to decreasethe maximum.

    Correct Answer: BCSection: (none)Explanation

  • Explanation/Reference:Explanation:

    QUESTION 70Which Unica Campaign V8.5 utility is used to update record counts in a catalog?

    A. unica_aclsnrB. unica_svradmC. unica_acgenrptD. unica_acsesutil

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 71An administrator must install Unica Marketing products multiple times when setting up a clustered environment.Which installation mode would BEST serve this purpose?

    A. Supervised ModeB. Unattended (Silent Mode)C. Console (Command Line) ModeD. Windows GUI or UNIX X-windows mode

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 72A company's users have been accessing Unica Campaign reports as part of the Unica implementation. Nowthe administrator must change the database and Unica account passwords since their company security policyrequires this change every 90 days. What must an administrator do to ensure that users can continue to runCampaign reports after the password changes?

    A. No further action is required, users can access Campaign reports again without any security issues.B. Log into the Unica Platform as the Unica administrator and update all user accounts to reflect the changed

    database/IBM Unica accountpasswords.C. Log into the Unica Platform as the Cognos administrator and update all user accounts to reflect the

    changed database/IBM Unica accountpasswords.D. Log into the Unica Platform as the Cognos administrator and update the cognos_admin user account to

    reflect the changed database/IBMUnica account passwords.

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 73

  • The specialist is upgrading a multiple partition installation from 8.x to 8.5 What is the correct method to upgradea multi-partition environment?

    A. Run the migration for each partition.B. Run the upgrade script for each partition.C. Run the upgrade script once for all partitions.D. Run the migration once for all the partitions.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 74During installation, Unica Campaign is unable to register itself with Unica Marketing Platform during theprocess. Which out of the box Marketing Platform utility can be used to perform the registration processmanually?

    A. ConfigTool UtilityB. PopulateDb UtilityC. PartitionTool UtilityD. RestoreAccess Utility

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 75A specialist has just completed a Unica Campaign installation using SQL Server. When it was first accessed,the specialist sees that Manage Table Mappings > Show System Tables under the Campaign Settings appearsbut does not show any mapped system tables. The reason for this could be that:

    A. the ODBC driver was not correctly configured.B. the specialist does not have correct Campaign security policies.C. the JDBC connection was incorrectly set in the web application server.D. the database which contains the Platform system tables is not accessible.

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 76In an installation, Unica Campaign has been deployed on WebSphere JVM with system tables in DB2. For thisconfiguration to function successfully, which custom data source property in WebSphere needs to be set oradded for the DB2 system tables data source?

    A. logToConnectB. numberOfRetries

  • C. resultSetHoldabilityD. cacheConnectionSize

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 77What JDBC type database driver works with Unica products?

    A. Type 2 JDBC drivers must be used.B. Type 4 JDBC drivers must be used.C. Any type 4 and above JDBC drivers can be used.D. Any certified JDBC drivers that have been tested can be used.

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 78In a Unica Campaign deployment, there is a use case to check custom validation logic (valid vs. optional) forthe campaign extended attributes at the time of campaign creation. Which Campaign feature will helpaccomplish this requirement?

    A. Security PoliciesB. Unica Campaign TriggersC. Unica Campaign Web Services APID. Unica Campaign Validation Plug-in Developer's Kit (PDK)

    Correct Answer: DSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 79Which security mechanism allows an administrator to associate Unica Campaign users with Windows users, sothat Campaign processes invoked by a user run under the credentials of the corresponding Windows user?

    A. Single Sign-OnB. Alternate LoginC. Security PoliciesD. Windows Impersonation

    Correct Answer: DSection: (none)Explanation

  • Explanation/Reference:Explanation:

    QUESTION 80Unica Campaign supports which two web application servers?

    A. IBM TivoliB. Caucho ResinC. Apache TomcatD. IBM WebSphereE. Oracle WebLogic

    Correct Answer: DESection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 81The Unica Campaign/Platform system has been configured for Single Sign-On (SSO) access. Where are thepasswords for the user logins stored?

    A. Unica CampaignB. Unica Marketing PlatformC. Web Access Control PlatformD. Web Access Control Platform and Unica Marketing Platform

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 82In an SSL-enabled deployment of Unica Campaign Listener, what is the required format for the securitycertificate?

    A. PEMB. JKSC. DERD. XML

    Correct Answer: ASection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 83Which of the following does NOT contain important inputs to gather for sizing an initial Campaign hardware anddatabase size installation?

  • A. Contact History use; Output preservation periodB. Expected CPU utilization; Actual flowchart file sizesC. Expected number of users; whether "In Database Processing" will be usedD. Number of planned concurrent users; Whether "Strategic Segments" will be used

    Correct Answer: BSection: (none)Explanation

    Explanation/Reference:Explanation:

    QUESTION 84A Select process in a flowchart is connected to the previous Snapshot process by a dotted line. The dotted linerepresents what type of relationship?

    A. An incorrectly configured Snapshot process.B. A Snapshot process which is outputting its data to a general table.C. A time dependency where the Select process won't run until the Snapshot process finishes.D. A data dependency where the Select process won't run until the data is available from the completed

    Snapshot process

    Correct Answer: CSection: (none)Explanation

    Explanation/Reference:

    http://www.gratisexam.com/