c7 strategy memo presentation (1)

8/9/2019 C7 Strategy Memo Presentation (1)

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PRESENTATION

RENAULTS ROADMAP FOR GLOBAL ENTR

IN INDIA

PRESEGROUP C7

AJIT CHANDRA (13

ABHISHEK MOHAN

AKHIL MEHTA (130

HARI !IGNESH (13

SUDAN GURUNG (1

AMITESH$AR PAN

RACHIT GUPTA (13


2/21

INTRODUCTION Renault India Private Limited is a fully owned subsidiary of R

France

In Feb 2!, Renault"#issan Alliance si$ned %&' wit( )ovt. of *

+lant in &ra$adam, (ennai, *amil #adu.

In %arc( 21, +roduction started wit( a ca+acity of -!, uni

In Se+tember 2!, Renault India o+ened its ft( $lobal ve(iclein %umbai.

urrently o/ers ve models in t(e Indian mar0et"

*(e +remium sedan Fluence *(e luury S' 3oleos

*(e +remium com+act car Pulse

*(e S' 4uster and

*(e mid ran$ed +remium sedan Scala

As of %ay 21-, Renault India (as 15 dealers(i+s in 16

7 states and 2 'nion *erritories


3/21

P&''* I+, A.*//,2' I+.*&A2,

DUS3"1


4/21

819 81:

2-:

18:

1:

B/+ S*2' D,*&,.*,/

;atc(bac0 Sedan

%' S'

5

1"4

4

"4

4#4%4

M&6'* S

%aruti ;yunda

%a(indra *oyota

Renault


5/21

S*&*'8 .'+ R'.2* I+, P&,9L,,*'+

Renault"#issan Alliance, Renault currently (as a -5.- +er

in #issan, and #issan (olds a 18 +ercent sta0e in Renault Alliance is to increase economies of scale for bot( Re

#issan and tec(nolo$ical 0now"(ow

#issans com+ecommercial ve(icle se$ment (ave been +artly a result

various Renault van models suc( as t(e Renault 3an$3ubistar, Renault %aster?#issan Interstar, and*ra@c?#issan Primastar and Renault builds nearly all ofen$ines in #issan cars sold in =uro+e

*(e core"model strate$y of Renault India is of (avin$ rat(er t(an o/erin$ a bunc( of cars in India


6/21

S*&*'8,: I.' Stru$$lin$ wit( t(e +rice sensitive mar0et of India, lio

and t(e %e$ane small car could not be launc(ed in In+ricin$ issues.

Renault is facin$ several c(allen$es on ;R front in India t(e +ro+er cross"functional team w(o can easily com+any


7/21

S$OTA2,S*&'8*(I*'&2) $'6''(I*'&2

S*&*'8,: A22,:' G2/2 /;'&*,/

S*&/8 *'&2) T&'*(E>*'&2)

P/,*,9' /.*2//6 *'+ +,*&,.*,/ +

'&9,:' '*?/&6

E*&* ,*/ '? '8'*

C/;'*,*,/


8/21

C&,*,:2

.::'

;,/

005 # 0% 3 015 3 015 %

P&/+.:*

.2,*

015 3 0#5 3 0#5 % 03 %

P&/+.:*

;/&*


9/21


10/21

SL

NO

I+.*& A2,

1 e(icle sales across cate$ories re$istered an increa

18.2 +er cent to 2,12,7- units from 1,!-,! units in

215% SIA% CSociety of Indian Automobile %anufacturersD

%inisters of ommerce, Road *rans+ort, =nvironment

;eavy Industries announced stable +olicy framewo

ensure sustained $rowt( of t(e auto industry

3 Protraction of t(e ecise duty cut benets, new

forei$n trade +olicy, en(anced e+ort

incentive for ve(icles, streamlined and free inter"

state movement of ve(icle

*otal


11/21

SL

NO

C/;'*,*,9' A+9*8'

1 Renault re+orted a mar$inal increase in its mar0et s(in India, mainly due to sales of its S' 4uster.

% Strate$ic Alliance and )lobal o+erations

3 Stron$ RE4 facilities

*otal

S Avera$e


12/21

S2

N/

F,:,2 S*&'8* (FS)

1 Renault


13/21

S* * R + + < R


14/21

S*&*'8 R':/'+'+


15/21

.*,**,9' S*&*'8,: P2,8 M*&SPM

K' I*'&2 F:*/& $',8*

S*&*'8,: A2*'&

F/:. / R'.2*

D.*'& /2 ,*

"34 &6'*&' ,

:/; 2'

F/:.+,

R

AS TAS AS

S*&'8* S*&*'8,: A22,:' .2 1 .2 5G2/2 O;'&*,/ .18 1 .18 2F/:. / R = D .5 5 .7 -$'6'' H'9 +';'+':' /

E.&/;' &6'* .2 " " 5I,2,* */ + ;&/+.:*

/*'& * R'.2* D.*'& .18 - .6 1

S.*/*2 1 1"5


16/21

K' E>*'&2 F:*/& O;;/&*.,*,' AS TAS AP/,*,9' /.*2//6 *'+ +,*&,.*,/ + '&9,:,8

'*?/&6 */ ,:&'' &6'* &' .2 5 .6

E*&* ,*/ '? '8'* .2 " "

T&'* N.'& /< C/;'&*,*/& .28 5 .8

T':/2/8,:2 C8' .1 1 .1S.*/*2 1 %#5

G&+ T/*2 A**&:*,9'' S:/&' #3

*(e alternative wit( t(e (i$(est *AS is c(osen as tstrate$y to be im+lemented. ;ere, t(e alternative F/:.*' 5 +,'&'* /+'2 /< R'.2* (as t(e (i$(

w(ic( is 8. So we c(oose t(is Strate$y.


17/21

M/+'2 J-

1#

F'-

1#

M&-

1#

A;&-

1#

M-

1#

J.-

1#

B/+ M

4D.*'& 5-6 5272 --7- 5185 552 5!16 S' 1-

F2.':'

2 1 1-7 28 22 2! Sedan 2

K/2'/ 11 1 86 22 25 6 S' "

P.2' 7- 867 -!! 7- 11 21 ;atc( 1

S:2 181 215 2 57 1 226 Sedan 1

M/*2 S2' 8.&' /< 22 *' M/+'2 /

c7 strategy memo presentation (1)

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