For Immediate Release Contact: Veronica Jauriqui

(213) 821-1284 or jauriqui@usc.edu

CALL FOR ENTRIES ANNOUNCED FOR THE 2013 EVERETT M. ROGERS AWARD

Honoring achievement in innovation, IT, networks, national

development, cross-cultural communication, entertainment education

LOS ANGELES – The Norman Lear Center of the Annenberg School for Communication & Journalism at the University of Southern California announces a call for entries for the 2013 Everett M. Rogers Award. The entry deadline is March 29, 2013. Everett M. Rogers (1931-2004) was an influential communication scholar and teacher whose Diffusion of Innovations is the second-most cited book in the social sciences.

The Rogers Award was established in 2005 by the USC Annenberg School. In 2013 the award will honor an outstanding scholar, practitioner of communication or independent writer whose own work contributes path-breaking insights in areas of Ev Rogers’s legacy:

• Diffusion of Innovation: Discovering how new ideas & technologies spread • Communication & National Development: Designing interventions that empower

people and organizations • Historical & Social Evolution of IT: Tracing the growth & impact of information

technologies • Cross-cultural Communication: Understanding & overcoming boundaries • Network Processes & Effects: Analyzing & harnessing the power of networks • Entertainment Education: Using storytelling to inform, engage & inspire

The Norman Lear Center invites you to nominate any individual or collaborative team whose work contributes to greater understanding about the kinds of issues close to Ev’s heart. Entries will be evaluated on (1) their relevance to areas of scholarship to which Ev

Everett M. Rogers Award Page 2 Rogers contributed; (2) their excellence; and (3) their impact on communication practice or scholarship. There is no requirement concerning a nominee’s institutional affiliation or nationality. Nominators may propose more than one entry. Self-nominations also will be accepted. ENTRIES SHOULD INCLUDE:

• Nominee’s resume, biography or c.v. • Letter of nomination addressing the Award’s criteria • A publication, website, DVD or other material that exemplifies the nominee’s

achievement The winner will receive a prize of $2,500 and present a talk at the USC Annenberg School in Los Angeles in 2013. Transportation and lodging will be provided. E-mail nominations with links are acceptable. Hard copy nominations should be sent by March 29, 2013 to: The USC Norman Lear Center 8383 Wilshire Boulevard, Suite 650 Beverly Hills, CA 90211 Questions about the award may be sent to: enter@usc.edu. Information about the Rogers Award can also be found online: www.rogersaward.org. Everett M. Rogers Award Committee: Peter Clarke, Chair • Leo Braudy • Manuel Castells • K.C. Cole • Doe Mayer • Arvind Singhal • Tom Valente The Norman Lear Center is a multidisciplinary research and public policy center studying and shaping the impact of entertainment and media on society. From its base in the USC Annenberg School, the Lear Center builds bridges between faculty who study aspects of entertainment, media and culture. Beyond campus, it bridges the gap between entertainment industry and academia, and between them and the public. For more information, visit www.learcenter.org. Located in Los Angeles at the University of Southern California, the Annenberg School for Communication & Journalism (annenberg.usc.edu) is a national leader in education and scholarship in the fields of communication, journalism, public diplomacy and public relations. With an enrollment of more than 2,200 students, USC Annenberg offers doctoral, graduate and undergraduate degree programs, as well as continuing development programs for working professionals across a broad scope of academic inquiry. The school's comprehensive curriculum emphasizes the core skills of leadership, innovation, service and entrepreneurship and draws upon the resources of a networked university located in the media capital of the world.

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