call tracking with twilio - cloudstock 2010

PRIVILEGED & CONFIDENTIAL

Call Tracking


Cloud Communications

HARD

TELECOM

EASY!

WEB STANDARDS

SIP CompatibilityCarriers

uLaw TranscodingPSTNDTMF

Codec Negotiation

Realtime CPU Capacity Planning

Realtime Networking QOS

Multiyear Carrier Contracts

TTS Licensing

Port Capacity

twilio

Simple API<Say><Play>

<Gather><Record>

<Dial>

<Say>Hello Jim, Thank you for calling.</Say>

<Play>http://myserver.com/welcome.mp3</Play>

<Dial>415-867-5309</Dial>

<Gather action=‘handleMenu.php’ />

<Record action=‘handleVoiceMessage.php’ />

<Sms><Sms>Please send us payment.</Sms>


20,000 Developers


Range of Leads

Online Offline


Ah-Ha! Moment

THE MOST QUALIFIED LEADSPICK UP THE PHONE.


Higher Conversion

5x


Oh-No! Moment


Call Tracking Basic Flow

User calls phone number

online or offline

Call Tracking handles calls; add voicemail and SMS

Advertisers get leads, messages, and self-service analytics


Directories


Insurance Services


Hospitality


Building Blocks

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SMS for alerts and transcriptions

One or more caller connections

Audio !le record and playback with storage

API for realtime trackable number assignment

Keypad digit gathering for more data

Whispering and text-to-speech engine

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Code and HowTo’s

Get Free Source Code: http://labs.twilio.com/twimlets/forward


CRM Integration


Business Intelligence


Call Tracking Today


Twilio at Cloudstock

1:15pm: “Making Money with SaaS” Jeff Lawson, CEO and Co-Founder Room 2009

3:15pm: “Building a Great API” Evan Cooke, CTO and Co-Founder Room 2002

Booth in Partner Zone, Hackathon


www.twilio.com/call-tracking

call tracking with twilio - cloudstock 2010

Technology