campaign battleground2012
DESCRIPTION
This Powerpoint provides an introductory overview of how blogs & social media differ from other media. It also highlights the use of online media in the political arena.TRANSCRIPT
Campaign Battleground
The New World of Social Media
Jill Miller ZimonThe Civic Commons EfficientGovNetwork
theciviccommons.com/egnWrites Like She Talkswriteslikeshetalks.com
University of AkronBliss Institute of Applied Politics
March 22, 2012
Blogs are different
From Bernard Most’s book, The Cow That Went OINK
Pay attention to me…
Connect with me…
From Burning Man 2006 by Tom Davis at www.geometer.org
Tell me something I don’t know…
Pete Hanson 2004
Work with me.
Keep your eye on the blog.
From http://www.deskshare.com/Resources/articles/rss.aspx
Do you know who I am?
Conceal & skew=Reveal & spew
Issue? I don’t even know you.
Photo courtesy of Subodh Chandra
Does anybody really care? (2006)
On a typical day in August, 26 million Americans were using the internet for news or information about
politics and the upcoming mid-term elections. That corresponds to 19% of adult internet users, or 13% of all Americans over the age of 18.
From 9/20/06 Pew Report on E-Gov and E-Policy
Does anybody really care? (2010)
Fully 73% of adult internet users (representing 54% of all US adults) went online to get news or information about the 2010 midterm elections, or to get involved in the
campaign in one way or another.
That number was 19% in 2006.
From Pew Internet and American Life Project: Internet and Campaign 2010
Comparing use of the Internet for political news during mid-term
elections, 2006 and 2010:
2006 2010
Video 19% 31%
Social Networks 16% 60%
A day without blogs is like a day without…
Jim Borgman, Cincinnati Enquirer, 9/30/04
Thank you
Professor John Green, Jerry Austin & Mark Weaver
Jill Miller ZimonThe Civic Commons EfficientGovNetwork
theciviccommons.com/egnWrites Like She Talkswriteslikeshetalks.com