VOLUME 3 | ISSUE 4 | December 2013

In This Issue

Flavoured tobacco use higher among youthCanadian Cancer Society calls for a ban on all flavoured tobaccoNew data released recently from the national Youth Smoking Survey shows that a very high number of high school studentsare using flavoured tobacco products. More than half (52%) of high school students in Canada who used tobacco products in the previous 30 days had used flavoured tobacco products. Fruit and candy flavoured tobacco make it easier for youth to become addicted to tobacco.

n 9g hCANADIAN CANCER SOCIETY, BC AND YUKON DIVISION

Legacy Society Newsj}

Fighting flavoured tobacco......................1Rebalancing successful positions............ 2What does cancer sound like?................. 3Always remembered............................... 4

FS Financial's Mission of Care...............5Volunteer drivers..................................5Message from the Director...................6

Flavoured tobacco products like the ones shown here are widely used by youth smokers. The Canadian Cancer Society is calling for legislation that bans such products and ends the exemption for menthol flavouring.

"These survey results clearly show there is an urgent andcompelling need for federal and provincial governments toban all flavoured tobacco products," says Rob CunninghamSenior Policy Analyst, Canadian Cancer Society. "Swift action is needed to protect youth from these products. It isessential that governments introduce new legislation without delay." In Canada, many categories of tobacco products remain heavily flavoured and are not prohibited by federal legislation. Flavours include chocolate, mint, cherry, peach, strawberry, and other fruit and candy flavours that appeal to youth. The Youth Smoking Survey also found that almost a thirdof youth smokers had smoked menthol cigarettes in theprevious 30 days.

"Menthol soothes the throat and reduces the harshness of cigarette smoke for youth who are experimenting," says Cunningham. "Menthol cigarettes make it easier for young people to smoke and get addicted and must also be banned." The Canadian Cancer Society, BC & Yukon Division has a permanent endowment fund that supports anti-smokinginitiatives for youth. If you would like to make a donation to this endowment, please send your gift today or callTim Staunton at 1-800-663-2524 ext. 7111.

CIRCLE OF HOPE LEGACY SOCIETY NEWS DECEMBER 20132

www.cancer.ca | 1 888 939-3333

Rebalancing successful positions - a giftingopportunity? Investing success requires discipline and structure to achieve long-term investment objectives. An important investment discipline practiced by investors is rebalancing successful positions.

Rebalancing involves selling or trimming securities that have outperformed, or purchasing additional securities that have underperformed over an investment period. In addition, rebalancing requires an element of timing, however, it must be applied consistently over time. Rebalancing can occur annually, quarterly, or when an allocation drifts outside a target range.

Rebalancing instills discipline that can assist with removing emotion out of the investment decision process. It ensures investors follow the principle of "buying low and selling high". When properly implemented, it can assist in reducing concentrated risks and enhancing portfolio returns over time.

When rebalancing, most investors and advisors will sell a portion of their concentrated positions or asset allocation. However, there is also the option of donating a portion of the securities as an in-kind donation to a charity. Selling the position creates a taxable capital gain transaction, whereas, donating the securities will lead to a non-taxable transaction. Furthermore, the donation will provide a tax credit that can be utilized by the investor while prudently reducing a position that has become outsized within their investment portfolio.

Following a disciplined rebalancing process helps control emotions in trending markets or locking-in gains when outsized“winners” arise. During the past few years, we have witnessed significant gains in the Canadian interest rate sensitive stocks such as banks, telecom and utilities.

Canadian banks are at, or approaching, all-time highs. For some investors, this sector has led to concentrated positions.

In closing, the implementation of a rebalancing strategy is often referred to as a sell discipline. However, instead of selling,investors and advisors should consider the benefits of donating securities in-kind for charitable gifting purposes as an alternative option for rebalancing while meeting their philanthropic needs.

Please kindly consider gifting “a winning” position to the Canadian Cancer Society.

As a portfolio manager, Alex Prodanovic provides his clients with investment counsel and creates portfolio strategies to meet their specific needs. He ensures that the accounts are dynamically managed to reflect ongoing investment objectives and circumstances. With a unique background in tax and estate planning, Alex provides comprehensive wealth management and in-depth financial planning. Please note the above is for information purposes only, please consult your advisor and tax expert prior to making any investment decisions.

Alex Prodanovic, CFA, CFP, CIMPortfolio Manager , Senior Wealth Advisor ScotiaMcLeod Wealth Managementalex.prodanovic@scotiamcleod.comVancouver Office: 604-661-1506

DECEMBER 2013 CIRCLE OF HOPE LEGACY SOCIETY NEWS 3

www.cancer.ca | 1 888 939-3333

What does cancer sound like? You might describe Dr Michael Kolios as a really good listener. The physicist at Toronto’s Ryerson University is researching a cancer-detecting device that will help him “listen” to the sounds produced by normal and abnormal cells in the blood. This research could eventually be used for the early detection of cancer. Dr Kolios, an international expert in ultrasound and photo-acoustic imaging, received an Innovation Grant worth $170,000from the Canadian Cancer Society to develop the technique and test the futuristic device. Using a customized microscope that combines ultrasound and laser technology, Dr Kolios will eavesdrop on the sounds of cells by firing ultrasound and laser waves at drops of a patient’s blood. When hit with laser light, the cells produce a high-frequency squeal. Researcherswill then take pictures of the sound waves to create sound profiles for different cells in the blood. The technique will be tested on cells inside the body by running the device over superficial veins, similar to the fictional tricorder used in the TV series Star Trek. The challenge is to distinguish the sounds of cancer cells from normal cells, usinga series of very complex calculations. When he first proposed this research idea, Dr Kolios was told it couldn’t be done and was too risky to attempt. However, his intuition and his sense of curiosity told him otherwise. “I said I’ll take the risk because that’s what the science tells me I should do,” says Dr Kolios, a physics professor at Ryerson University and Canada Research Chair in Biomedical Applications of Ultrasound. If successful, this new device could be used to detect cancer cells in the blood during routine blood tests. Currently, a separate test has to be ordered. By listening to and interpreting the sounds cells make, doctors might be able to tell, before symptoms occur, whether you’re healthy or if an illness is developing. Dr Kolios’ ultimate goal is to develop an automated instrument to detect blood cancers as early as possible as well as differentiate cancer cells that are in the process ofmetastasizing (spreading). Research shows that most cancer deaths are the result of cancer that has spread from its original location. The grant was one of five funded in partnership with the Lotte and John Hecht Memorial Foundation. The Foundation is excited to support the Society’s Innovation Grants program because of the unconventional and promising nature of the projects.

Dr Michael Kolios at Ryerson Univserity in Toronto

CIRCLE OF HOPE LEGACY SOCIETY NEWS DECEMBER 20134

www.cancer.ca | 1 888 939-3333

Always remembered, never forgottenWe remember those who have, in their passing, left a generous legacy gift through their will or by other means this year.

Vona AnglinLionel BarberTheoda BaumannEtta BerryGabrielle BindoffNancy BlanchardBetty BonningtonFranklin BrennanMarjorie BridgeIrene BrownShaughan BryanRose CairnsAlice CashmoreDorothy ClendenningJean CowanJohn CurrieDaphne DaleNeeltje DebruynTerence DreherMarjorie DuncanGavin FergussonRoy FietschGordon FinlaysonAnna FowlerPatricia FrankElizabeth FulwellStuart FurkEdith GorbackCharles Greengrass

Frederick GrudnerEleanor HallidayEdna HansonDorothy HenneRoland HerbertFortuna HerzogElizabeth HollandGladys HutsonElfrieda IrwinRuth JohnstonJoseph KatonaDavid KilpatrickHannelore KirchnerHelen LarmonJosephine LeamMargaret MacDonaldMyra MacLeanPatricia MacPherson Elias MandelDouglas MarsdenMargaret McCleanBruce McDonaldJean McKayAnna MillerJohn MossRuth NeighborKathleen NobleAndrew NordBernice Paget

Anne PaluckGisela PeciulisHelen PhilpottChristopher PittFrank PojeAmy PritchardElma PuhlPhyllis RobertsAlice RodeClyde RowettMai RummaJoan RumseyElizabeth RumseyIlse SallenbackGloria SandersIsabel Schmidt Walter ShistovskyRichard SkinnerLydia SootzmannClaire SpencerRonald StaudingerElizabeth StewartEbba StocksKatie TownsendMichael TytherleighVeronica WallerSydney WardWalter H. WarnerBryce Waters

Leonard WhiteAnna WhittlesLorna WillanRobert Williams Ruby WilliamsonRobert WillsonMildred WrightEileen Wright

Legacy SocietyThe Legacy Society is a select group of more than 800 donors in BC and the Yukon who have made thoughtful and caring commitments that have created over $50 million in future legacies.

If you are one of these courageous and loyal donors, we thank you for committing to fighting cancer and helping future generations through your own lasting legacy. Your generosity is appreciated.

DECEMBER 2013 CIRCLE OF HOPE LEGACY SOCIETY NEWS 5

www.cancer.ca | 1 888 939-3333

A financial firm with a heart for giving

Volunteer drivers make a difference! Nearly 1,000 Canadian Cancer Society volunteers work in partnership with the Freemason Cancer Car Project toprovide safe and efficient rides to and from cancer treatment for people who have no other means of transportation. The program operates in Kelowna,Prince George, the Fraser Valley, Vancouver Island and Greater Vancouver. One recent client, Bob Brewis of

Vancouver Island, said "My wife Florence and I want tolet you know how much we appreciated the rides to get her to cancer treatments. You always sent very pleasant, capablepeople to drive us. They did it for no charge, out of the goodness of their hearts. It meant so much to us."Every year, volunteer drivers cover over 1.5 million kilometres and provide more than 70,000 rides.

Two hundred and fifty causes, $400,000 in charitable donations, all because of some simple conversations and one unique program – Mission of Care. “FS Financial has always been inspired to be different and to give back,” says Julia Roudakova of FS Financial Strategies Inc. “In fact, the company makes giving back the cornerstone of its business. Through the Mission of Care program, when a person comes in for an initial meeting at any one of our eight lower mainland offices, we donate $50 to the person’s cause of choice.” Whether it’s reaching out to victims of a natural disaster or supporting their faith or wanting to make an impact in the fight against cancer, FS Financial understands that every Canadian has been touched in some way and the majority are inspired to give back. In fact, Julia's personal inspiration is a result of her own experience 18 years ago when her mother was diagnosed withovarian cancer the same week Julia’s daughter was born. Julia believes the reason her mom is still with her today is becauseshe was close to excellent treatment and resources. She is extremely grateful that her mom saw her granddaughter go to Western University in Ontario this fall. The Planned Giving team at the Canadian Cancer Society, BC & Yukon Division appreciates the enthusiasm and fresh approach that FS Financial has brought to the fight against cancer. We admire how FS Financial empowers their clients to create their own legacies as part of their plan for securing their financial future. We regularly share ideas and strategies withFS Financial to help educate their clients about the value in creating a charitable giving plan.

Mission of Care is FS Financial's unique program to support causes important to their clients.

CIRCLE OF HOPE LEGACY SOCIETY NEWS DECEMBER 20136

If you have not told us about your future legacy,please consider doing so. When you join the LegacySociety, we ask you how often you would like to hearfrom us, what kind of information you would like to receive, and what public recognition you would like – if any. Please consider joining this special group of over 800 individuals who have confirmed their futurelegacies to the Canadian Cancer Society.

Again, for all you have done to help people facing cancer, thank you.

I wish you and your loved ones all the best thisholiday season and a very happy new year!

Sincerely,

Toni Andreola Director, Planned Giving Legacy Society Member

Ms. Toni AndreolaDirector, Planned GivingDirect Tel: 604-675-71121-800-663-2524 Ext 7112tandreola@bc.cancer.ca

Mr. Tim StauntonCharitable Giving AdvisorDirect Tel: 604-675-71111-800-663-2524 Ext 7111tstaunton@bc.cancer.ca

Mr. Larry AmstutzCharitable Giving AdvisorDirect Tel: 604-675-73511-800-663-2524 Ext 7351lamstutz@bc.cancer.ca

565 West 10th AvenueVancouver, BC V5Z 4J4

Telephone 604 872 4400 Fax 604 879 4533

www.cancer.ca

This communication should not be construed as financial, legal or tax advice. Every person’s financial, legal and tax situation is unique, and we recommend that everyone discuss gift intentions with financial, legal and tax advisors.

Dear Supporter,For many people, the holiday season is a time ofthankfulness. In this Season, I would simply like to say"Thank you!"

Thank you for all you have done to support the fightagainst cancer. Every one of your gifts is sincerely appreciated, and is funding leading cancer research,prevention initiatives, and practical assistance programs for people who are suffering with cancer. For example,please read about Volunteer Drivers on page 5.

To those who have provided for a future legacy gift tothe Canadian Cancer Society, whether it is through a Will, life insurance policy, RRSP/RRIF, or another kind of legacy, a special thank you for your thoughtful commitment. We are honoured and truly grateful to every member of our Legacy Society. Please know that your legacy will help the Canadian Cancer Society toeradicate cancer and create a world where no one fears cancer.