A smarter, safer, simpler way to connect drivers with in-car

technologies and their digital lives

MyFord Touch Driver Connect Technology

– Powered by SYNC –

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The Revolution: MyFordThe MyFord™ driver connect technology project began after a thorough review of current interior design – and its limitations – considering the abundance of new and emerging technologies. After studying vehicle communications trends and the ways drivers were using technology inside their vehicles, it was evident that the current way of interacting with car and truck technology was rapidly becoming obsolete. MyFord, along with MyLincoln™ and MyMercury™, will pioneer the next-generation vehicle experience for customers around the world.

Voice ControlWhen using telephone prompt menus or the SYNC system in a Ford vehicle, advances in voice control have made speaking commands a common method of system control. MyFord Touch and MyLincoln Touch introduce new flattened grammar voice-control systems that simplify common commands and introduce voice control for more features, like audio tuning and climate control.

5-Way ButtonsFound on MP3 players, mobile phones and even television remote controls, the 5-way button has become the most common multifunction control in modern electronics. MyFord uses 5-way buttons mounted on the steering wheel, naturally placed for a driver’s thumbs, to control menu commands and select functions.

Touch ScreensAppearing on more products every day, the touch screen is becoming the defacto standard for multifunction displays, replacing less-intuitive “soft keys.” MyFord Touch and MyLincoln Touch use an 8-inch touch screen to control four major in-vehicle systems: phone, navigation, climate control and entertainment.

Changing Vehicle InteriorsModern vehicle interiors industry-wide have come a long way in terms of comfort, fit-and-finish and safety, but they’ve had a difficult time keeping up with the rapid growth of new infotainment technologies. Consumers are insisting on simpler interfaces even as they’re demanding more in-car connectivity, more options and more information – a dilemma known as “simplexity.” And the pace of advancement is expected to continue unabated, posing a growing problem for drivers and engineers alike. MyFord addresses the infotainment explosion, launching vehicle interiors into the realm of popular personal electronics, such as laptop computers, mobile phones, digital cameras and MP3 players.

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MyFord Touch Driver Connect Technology

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Key FeATureS1 Reconfigurable instrument panel LCD

screens integrate with central speedometer.

2 5-way steering wheel-mounted “smart buttons” mimic common consumer electronics controls.

3 Large multifunction 8-inch touch screen LCD in center stack capable of displaying entertainment, navigation, phone and climate control information.

4 Manageable number of touch-sensitive buttons for key controls.

5 Large dials for system volume and fan speed.

6 Media Hub providing multiple inputs: two USB ports, SD card slot and RCA inputs.

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MyFord Touch™ driver connect technology, powered by SYNC, replaces many of the traditional vehicle buttons, knobs and gauges with clear, colorful LCD screens and 5-way buttons. The screens can be personalized to display information relevant to each individual driver using a simple button click, voice command or touch screen tap.

The Four CornerSColor is used to give drivers intuitive visual cues between the central 8-inch MyFord Touch display and the instrument panel-mounted 4.2-inch displays. Phone functions are always presented with an orange background, navigation with green, climate control with blue, and entertainment functions with red.

poWereD By SynCBehind the displays of MyFord Touch driver connect technology, the next generation of the company’s award-winning SYNC system runs the show, built using Microsoft’s Windows Embedded Auto software platform. SYNC has evolved from a stand-alone module for communication and entertainment and has become a fully integrated operating system for Ford vehicles with MyFord Touch – a technology that will become the global operating system architecture for all future Ford products.

perSonAlIzATIonSelected user settings can be programmed to individual vehicle keys, allowing two members of the same household to share a car, yet each have their personalized settings take effect when they use their unique keys. Settings also can be downloaded to a USB drive and imported into another MyFord-equipped vehicle, instantly transferring the driver’s preferences.

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MyFord Touch with Sony Audio System: premium audio complements the signature interface

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Key FeATureSIn addition to the features incorporated into the MyFord Touch system, MyFord Touch with Sony Audio System adds:

1 Sony-designed center stack panel with piano black finish.

2 Multifunction Sony controller dial for audio functions.

3 Unique touch-sensitive switches for selected vehicle functions.

Sony SounDThe heart of the Sony audio system is its extraordinary sound quality. Comprised of 12 high-quality speakers and a Class D all-digital amplifier, the Sony system has the ability to pump out 390 watts of continuous power (RMS). Further, Dolby Pro Logic® II technology creates true virtual 5.1 channel surround sound throughout the car for a unique listening experience.

FInISh pAnelConsistent with Sony home audio products, the audio portion of the control panel is divided into “Source” and “Sound” sections, allowing customers to select the input (AM/FM radio, HD Radio™ broadcasts, SIRIUS satellite radio, CD, media players) and tune the sound with bass, treble, fade and balance inputs on the screen.

MyFord Touch with Sony Audio SystemAn upgrade to the MyFord Touch system, MyFord Touch with Sony® Audio System adds a Sony-designed electronic finish panel with a high-gloss black finish and unique treatment of the touch-controlled buttons. The Sony panel is completely flat (except for the center knob), so the touch cells are executed as circular “landing zones” for the finger.

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Mylincoln Touch

unIque SlIDer ConTrolSIn addition to the usual audio and climate control features, the touch-sensitive technology also operates the volume and fan controls, which is unique to Lincoln. Customers can swipe along the volume slider to increase or decrease the volume, with a white chaser light following finger movements. There are 10 distinct touchpoints within the slider; three full swipes bring the system to maximum volume. Customers also can touch anywhere along the slider to get a corresponding increase or decrease in volume.

MyLincoln Touch: Elegant and PowerfulMyLincoln Touch also provides three full-color screens that offer a wide variety of information to the driver, along with touch-sensitive buttons and sliders for basic climate control switching and audio functions. MyLincoln Touch presents a softer, more muted color scheme to the driver, in keeping with Lincoln design standards, and will be the standard interior interface on all future Lincoln vehicles.The electronic finish panel on the 2011 Lincoln MKX demonstrates all the advantages of the new touch-sensitive technology in a beautiful, engaging package. When activated, the buttons display amber light. When turned off, the signature Lincoln White lighting is displayed.

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Key FeATureS1 Two 4.2-inch LCD screens flanking the central speedometer.

2 An 8-inch touch screen in the center stack provides control of connected phones, navigation system, climate control and audio/entertainment functions.

3 Touch-sensitive switches for high-level climate control and audio functions.

4 Volume control touch “fingertip slider” bar – Lincoln exclusive.

5 Fan speed control touch “slider” bar – Lincoln exclusive.

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The Instrument Panel (IP) DisplaysMyFord Touch and MyLincoln Touch use two 4.2-inch LCD screens flanking the central speedometer to provide information to the driver at a glance. The displays can be adjusted and their contents personalized using the two steering wheel-mounted 5-way controllers for easy one-click changes.

Touch-Sensitive SwitchgearMyFord uses touch-sensitive technology for many center stack media and climate controls. The technology uses “touch cells,” which create a miniature, undetectable electric field; a finger – even a thin-gloved one – breaks the field and causes the cell to go on or off like a traditional switch. Touch-sensitive switchgear means there are no true buttons to push – a tap or swipe of the finger does the job. Illumination, along with an audible beep, confirms activation. Depending on the trim level, touch cells on MyFord control items such as volume, radio seek, radio station tuning, CD track seek, defrosters and air conditioning.

leFT DISplAyVehicle information is presented in a 4.2-inch full-color LCD to the left of the centrally mounted speedometer. Many of the MyFord personalization functions are accessed through the left display, including driver assist settings, vehicle settings, gauge functions and units of temperature and measurement.

rIghT DISplAyThe right display contains infotainment information: audio settings, climate control, phone communications and navigation menus. This information duplicates the information available on the central 8-inch touch screen display, though the function being controlled can differ from the main screen currently displayed on the 8-inch screen. For example, the driver could be choosing a song with the 5-way controller and IP display while the 8-inch touch screen shows a navigation map.

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Vehicle PersonalizationMyFord Touch and MyLincoln Touch make personalization at the touch of a button intuitive by using the 5-way controls on the steering wheel for most functions. Along with personalization, portability of display settings also is engineered into MyFord. Selected user settings can be programmed to individual vehicle keys. This allows two members of the same household to share a car; each can then have personalized settings take effect with his or her unique key. Settings also can be downloaded to a USB drive and exported to another MyFord-equipped vehicle, instantly transferring the driver’s preferences.

home Screen Display one-touch Climate ControlOne of the most common in-car adjustments – setting the vehicle temperature – can be reduced to a single button push using the MyTemp feature. Once a driver saves a temperature using MyTemp, any subsequent touch of the MyTemp button will automatically change to this set temperature. If other drivers have used the vehicle and adjusted settings, the driver can quickly and conveniently return to his or her preferred setting by touching the MyTemp button. Temperature settings also can be stored on multiple drivers’ unique keys as part of MyFord’s personalization features.

Vehicle Settings personalizationVehicle information is presented in a 4.2-inch full-color LCD to the left of the centrally mounted speedometer. The display is controlled using the 5-way button located on the left side of the steering wheel, allowing drivers to intuitively access vehicle functions without having to reach for a dash-mounted switch or remove their hands from the wheel.Driver assist settings• Traction control on/off• Blind Spot Information

System (BLIS®) on/off

• Cross Traffic Alert on/off• Cruise control, adaptive or

normal• Front Park Assist on/off• Rear Park Assist on/off• Trailer Sway Control on/offVehicle settings• Autolamp delay in seconds• Fuel, distance-to-empty and

real-time economy• Locks, autolock and auto-

unlock• Menu control, standard or

memory• Power liftgate, enable/disable

• Remote start climate control activation settings

• Remote start run-time duration

• Windows, remote open/close

• Wipers, courtesy wipe and rain-sensing wiper on/off

Display• Gauge display with

tachometer; tach and fuel level; or tach, fuel level and water temperature

• Trip display• Language (English, French,

Spanish)

• Distance, miles or kilometers; temperature, degrees in F or C

The 8-inch touch screen that forms the heart of MyFord Touch can be personalized using one of three available options:

1 quiet: Basic information is shown nested in the four corners, but the majority of the screen is devoted to a driver-selected “wallpaper” image.

2 Smart Corners: Predetermined buttons with the most popular top level functions are displayed in each of the quadrants.

3 Shortcuts: The screen is populated with driver-selected “hot buttons” that are fully personalized, and can include hot buttons from nearly any controllable function in the system.

Since a couple sharing a car may have two very different preferences in the amount of information MyFord delivers, programmable keys help ensure each partner will get their particular home screen – and their particular MyFord experience – when they enter the car with their unique key.Regardless of personalization level, the four main function corners and their respective colors remain the same, helping drivers intuitively navigate the vehicle systems.

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The Four Corners of MyFordCentral to the MyFord Touch and MyLincoln Touch experience is the 8-inch touch screen LCD in the center stack. The touch screen groups functions into four categories: phone, navigation, climate control and entertainment. Any of those four categories can be made “active,” occupying the main screen, by touching the function’s respective corner. The following examples represent just a snapshot of the touch screen’s functionality; many more features are available in each category.

phoneThe main phone screen presents the user with a familiar telephone numeric keypad for direct dialing, along with buttons for functions such as speed dialing, phone book, call log, text messaging and general communications settings. SYNC also provides hands-free dialing and communications control.

entertainmentDrivers have current source information displayed in the center of the screen – in this instance, SIRIUS satellite radio. Along the left-hand side of the screen are function buttons, allowing listeners to select SIRIUS satellite radio, CD, portable MP3 players, SD card, USB drives, and to browse available albums. The right-hand list shows choices particular to the active source – in this case, SIRIUS satellite radio presets.

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Climate ControlClimate control functions can be controlled through the touch screen in addition to the sliders and buttons located on the center stack. By cycling menus to the foreground and background, the passenger controls and rear climate controls also can be brought to the forefront, adjusted, then minimized to keep the screen clearer.

navigationWhen the navigation tab is selected, the touch screen displays selected destination infor-mation, or allows the user to input a new destination. Turn-by-turn directions delivered by SYNC Traffic, Directions & Information will be graphically displayed on the screen. When optioned with the map-based SD card navigation capability, the system will render full 3D landscapes and feature SIRIUS Travel Link™ information and improved POI details from Wcities.

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New Capabilities, Powered by SYNCFord created a new generation of SYNC, which evolved with the expressed mission to control the functionality behind Ford’s new MyFord driver connect technology. MyFord was engineered to provide a safer, smarter way to connect drivers with in-car technologies and their digital lives. MyFord is an interface. Much like a PC monitor, keyboard and mouse are useless without a computer to which they can connect, MyFord needs SYNC as its CPU and operating system. As the brains behind MyFord, SYNC needed to conform to MyFord’s four core design principles: be connected; be clear; be attentive; be approachable. To accomplish that goal, the new generation of SYNC takes the best features from the original system and adds an array of new functionality, all controlled through the MyFord interface.

Key FeATureS• Use of flattened, more conversational grammar, letting

users perform voice-activated tasks using fewer commands.

• Phone book transfer capability.

• 3D carousel phone book photo browser.

• Contact photos displayed when making/receiving calls.

• Birthday notifications.

• Improved audible text message reader with use of Bluetooth Message Access Protocol (MAP)

phone Functions

Key FeATureS• Simplified voice command structure through the

use of flattened syntax.• Drivers can perform more tasks using fewer words

thanks to expanded SYNC vocabulary that now recognizes more than 10,000 first-level commands.

• Improvements in microphone placement, voice engine and use of Gracenote® Playlist Plus™ & MediaVOCS™ help SYNC recognize more voices and commands with better accuracy.

Voice recognition

SynC Services

Key FeATureS• All SYNC services, including Traffic, Directions & Information,

911 Assist™ and Vehicle Health Report, are enhanced via LCD screens, with new graphics, additional information and personalization options available.

• Traffic, Directions & Information offers personalized traffic reports, turn-by-turn directions with visual directional cues, business search, sports, news and weather via SYNC.

• Downloadable destinations when coupled with the SD card navigation function.

• Vehicle Health Report will download service reminders and vehicle information directly to the in-car displays.

• Improved 911 Assist capability with GPS location and vehicle-specific information delivery.

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Key FeATureS• Choose media sources, including AM/FM Radio, CD,

HD Radio™ Technology, SIRIUS satellite radio, portable MP3 players, USB drives and SD cards.

• Play video files while in Park from sources connected by USB, SD card or RCA inputs.

• 3D carousel album cover art support via Gracenote® allows cover art display even when it is not on the media. Photo viewing is also supported.

• Use voice commands for most radio functions, including AM/FM Radio, HD Radio™ Technology and SIRIUS satellite radio.

• SIRIUS Game Finder application will facilitate automatic voice tuning for desired sporting events using commands such as “Tune to Detroit Lions game” or “Show NBA games.”

entertainment Functions

Key FeATureS• WiFi signal receiver for in-car Internet access and available

built-in web browser for use when vehicle is in Park.• Internet connectivity via USB broadband modem turning

vehicle into mobile hot spot for passengers while vehicle is in motion.

• Available RSS reader with feeds programmed by driver, updated during WiFi connection and read aloud by text-to-voice capability.

Connectivity

Key FeATureS• Ambient lighting control using a 3D carousel.• Custom welcome messages.• Saved and transferrable user settings that can be ported

between Ford vehicles.• Where available, Active Park Assist and Rear View Camera

display.

Vehicle Interface

HD Radio™ and the HD Radio logo are proprietary trademarks of iBiquity Digital Corporation.

Key FeATureS• True map-based navigation available as an upgrade on

MyFord Touch-equipped vehicles via available SD card inserted in the Media Hub.

• Landmarks rendered in 3D help provide more accurate visual information.

• SIRIUS Travel Link™ provides visual traffic, weather, sports scores, fuel prices and movie times, while Wcities enables enhanced point-of-interest (POI) information including restaurant ratings and amenities.

Map-Based navigation Functions

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MyFord and SYNC: Technology Partners and SpecificationsOnce Ford identified the need for a new overall interface for its global vehicle lines, additional technical teams were brought in early in the process to help add expertise. While Ford engineered the overall design, architecture and hardware/software requirements, a number of companies played key roles in making SYNC and MyFord a world-class driver connect technology.

1/2010 FOR MORE INFORMATION, GO TO MEDIA.FORD.COM

Key partners

Freescale i.MX51 SoC:Core CPU: ARM Cortex A8 @ 600 mHz2D/3D graphics controller512MB RAM2GB NAND flash memory

Input/output:8-inch LCD/touch screen and/or 4.2-inch LCDBluetooth®/WiFi/USBMedia Hub with USB ports, SD card slot and RCA A/V jacks

Core operating hardware

Printed in U.S.A. Please recycle.